International Arcade Museum Library

***** DEVELOPMENT & TESTING SITE (development) *****

Music Trade Review

Issue: 1923 Vol. 76 N. 8 - Page 56

PDF File Only

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
TTTK MUSIC THADK
REVIEW
FEBRUARY 24,
1923
^
Cry-in^, for you,
cry -ir\£> for y o u , Heart broken lone-Some and blue,
CRYING FOR Y(H
ANEW BALLAD
w
BytheWrtters o/Why Should I Cry OverYou?
__

STOCK UP ON
"CAROLINA HOME" FEATURED BY KRESGE IN BALTIMORE
CHAMBERLAIN HITS!!
Witmark Number Given Prominent Display While Being Sung at Maryland Theatre During
Week—Quick Returns to Dealers on Exploiting This Number the Rule
SLUMBERING
(The Ace of Waltz Ballads)
DREAMY CHINEE
(Oriental sensation in tong)
MARY ELLEN
Harry Jolson's big hit)
DOWN IN THE OLD APPLE
ORCHARD
A MOTHER'S LOVE
(Black and White Edition)
DOWN IN PICARDY
(Continental Fox Trot)
I KNOW THAT DAY BY DAY
(The original—not a Dr. Coue song)
CAROLINA NIGHTS
(Crooning Southern Waltz Ballad)
Write at once for our special introductory offer.
THE CHAMBERLAIN CO.,
L0OK**°mST
^MELODY
Songs that Sell!
l/IwishlkneWil
ffjKL
»«l.*Blt < «tl»Y~r
4H
MfloritBe too S
M%
A Song w i t h the Punch
Sneak "i
Big Novelty Hit
l leddf Bear Blues
J^\
[Some Blues]
Best Fox Trot Yet
Order from your nearest jobber
or direct from us <
%
Sherman P a y & Co.
San Francisco
When You Need a Man Consult The Review
Universal Want Directory
Few popular songs have met with a greater an encore. Dealers report that it is a steady
or quicker degree of favor than "Carry Me seller wherever it has been featured or given
Back to My Carolina Home," which has de- the slightest selling effort.
veloped into probably as big
a hit as any Southern ditty
of recent years. Its extremely
catchy melody and infectious
rhythm are -mainly responsible
for this, and the song, pub-
lished by M. Witmark & Sons,
is equally popular with the
dancers and orchestra leaders
all over the country. Prob-
ably nowhere did "Carolina
Home" go over bigger than it
did last week at the Maryland
Theatre in Baltimore, where
it was splendidly and most ef-
fectively featured by Maureen
Englin and the Southland
Entertainers. Commemorating
this engagement in great style
was the splendid window dis-
play all week by the S. S.
Kresge Co., in Baltimore. A
reproduction, showing "Carry
Me Back to My Carolina
Home" exclusively featured, is
given herewith.
Dealers who are progressive
enough to link up their sheet
music departments with the
appearance of artists in their
cities singing the numbers
which they are featuring, as
was done in this case, find
such action a remarkably ac-
tive stimulant to sales, for
the people who hear the num-
ber, and who then forcibly
have their recollection recalled
Kresge Display of "Carolina Home"
lo it by means of the window display, are the
ABRAHAMS' NUMBERS IN CHICAGO
sort of customers who buy at once.
Maurice Abrahams, Inc., which recently
This Witmark number, "Carry Me Back to
My Carolina Home," lends itself particularly opened up publishing offices at 1591 Broadway,
well to this sort of exploitation, the title page New York City, will make its Western intro-
being particularly effective when used by a win- duction in Chicago, 111., during the week of
dow dresser with ingenuity. The Kresge store February 26.
Miss Belle Baker, who in private life is Mrs.
secured immediate returns by this means and
is thoroughly well satisfied with the profit on Maurice Abrahams, will open at the Palace
the investment represented in the window space Theatre, that city, and will introduce the firm's
allotted it during the time it was featured two songs, "You Said Something When You
Said Dixie" and "When the Gold Turns to
therein.
The popularity of "Carry Me Back to My Gray." During the same week Maurice Abra-
Carolina Home" continues to increase steadily, hams and Al Wohlman, will exploit these works.
for it is one of those numbers of which the
Something Entirely
average person carries home the melody with
Different
him after the first hearing. Those artists who
A WALTZ BALLAD
are using it in their acts are unanimous in their
With a thrilling, pulsing- melody
praise of the way in which it takes with their
that grips the heart strings.
audiences, being one of those sure-fire songs
THE MID-WK8T MUSIC HOUSE, Publishers
which almost invariably bring a demand for
6434 Woodlawn Ave.
Chicago, III.
Released March 1 on Edison Record 51097
"IN ROSETIME"

Future scanning projects are planned by the International Arcade Museum Library (IAML).