Presto
Issue: 1929 2228 - Page 25
25
PRESTO-TIMES
June 1, 1929
R A D I O
RADIO SALES AT
GULBRANSEN CO.
Fred Wellman, Radio Man of Wide Experi-
ence, Is Sales Manager of
Gulbransen's Radio
Division.
Direction of radio sales at the Gulbransen Com-
pany, Chicago, has been taken over by Fred Well-
man, former vice-president of the Electrical Research
Laboratories (Erla), who brings to Gulbransen an
RADIO RECEIVING SETS
RADIO PARTS
RADIO—PHONOGRAPHS
spouse, is scheduled more than to keep pace with
COAST-TO-COAST BROADCAST.
Gulbransen manufacturing. New Gulbransen screen
Voices, instrumental virtuosos, classic and popular
grid offerings at popular prices will be publicly re- orchestras, and musical personalities famed through-
leased for the first time at the RMA show in June." out the world made up the all-star cast of the hour
and a half of exceptional radio entertainment which
AVERAGE USE OF RADIO.
was broadcast from WJZ over the complete coast-to-
The American public has become radio conscious. coast network of the NBC by the Victor Talking
Radio has become a definite part of American life. Machine Company on Friday evening, May 24. For
The average set is used eight times more than was this event the Victor Company had assembled a
the case in the early days of broadcasting, states galaxy of twenty-two of its greatest stars, an array
J. E. Smith, president of the National Radio Institute of outstanding recording talent in each individual
of Washington, D. C. "According to our survey," line of entertainment. The artists include Mischa
says Mr. Smith, "the average radio set is used from Elman, Lawrence Tibbett, Hulda Lashanska and
two to eight hours a day, with four hours as a fair Richard Crooks, with Rosario Bourdon and Nathaniel
average. Tubes which usually carry a one thousand Shilkret wielding batons for accompaniments, as well
hour guarantee should be replaced two or three as conducting the four famous Victor orchestral
times a year, since the average family demands from organizations in their special numbers.
1,500 to 3,000 hours of radio entertainment per year
from its set.
CENTRALIZED RADIO FOR SCHOOLS
FRED WELLMAN
int.'mate knowledge of dario merchandising gained
through experience dating back to the industry's
earliest days.
As one of the founders of radio's leading construc-
tive organization, the Radio Manufacturers' Associa-
tion, Mr. Wellman has proved for years an unobtru-
sive but effective agency for the betterment of radio
in all its phases, and a consistent advocate of co-
operation relations between various branches of the
industry designed to promote the welfare and pros-
perity of each-
Mr. Wellman says: "Through acquiring the execu-
tive staff of Wells-Gardner & Co., the Gulbransen
Company has gained a radio personnel second to none
in proved efficiency. The offerings of this group of
radio experts, joined to those of the Gulbransen cab-
inet manufacturing and metal working organizations,
are certain to prove highly original and vitally in-
teresting both to consumers and the trade.
"Expansion of Gulbransen sales and distributing
facilities, judging by present indications of trade re-
RADIO SATURATION STILL FAR OFF.
No saturation point is yet visible in the radio in-
dustry, according to a survey made by the Union
Trust Company of Cleveland, Ohio. There is now
more than one radio receiving set to every three
families, and last year's export record of $12,000,000
virtually leaves the world market untouched. In gen-
eral, the radio has reached the same stage as the
automobile. The general engineering principles are
pretty well stabilized and the immediate develop-
ment should follow the line of further refinement of
the present product rather than the introduction of
revolutionary innovation.
The first actual demonstration of a new system of
"centralized radio" for schools took place recently in
the New Utrecht high school of Brooklyn, N. Y.,
before 2,500 students, music supervisors, educators,
architects and school board officials. The demonstra-
tion was arranged with Stanley & Patterson, Inc., a
sales agent of the Radio-Victor Corporation of Amer-
ica, at the invitation of Stephan A. Thomas, chief of
the electrical division of the school board, and with
the cooperation of Dr. Harry A. Potter, principal of
New Utrecht, to provide educators with an opportu-
nity of observing at first hand the operation of a radio
system especially adapted to school use.
RADIO SERVICE ACROSS CONTINENT.
Radio spanned the American continent for the first
time in commercial short-wave service last week,
when Mayor Walker of New York threw in the
switch that opened the New York-San Francisco cir-
cuit in the central operating offices of R. C. A. Com-
munications, Inc., at 66 Broad street, New York. An
exchange of messages between Mayor Walker and
Mayor Rolph of San Francisco marked the inaug-
uration of this new circuit.
ZENITH STATE DISTRIBUTOR.
Thomas H. Endicott has resigned as general sales
manager of the Zenith Radio Corporation to become
sole Zenith distributor for the entire state of Con-
necticut. Mr. Endicott, known to all in the radio
trade as "Tom," will establish headquarters in Hart-
ford, Conn.
He had held the position of general sales manager
for Zenith for the past year and a half, during which
time Zenith enjoyed the biggest year in its history.
He is the third Zenith sales executive to resign within
two vears to become a Zenith wholesale distributor.
CARTER RADIO MOVES PLANT.
The Carter Radio Co., Chicago manufacturers, have
moved their plant from 300 South Racine avenue to
427 South Aberdeen street, where they will occupy
the entire floor space in a modern three-story building
which offers ample room for the expansion of their
manufacturing activities. This company is consider-
ing adding other radio parts and units to its line.
EDISON RADIO IN BALTIMORE.
The enthusiasm displayed for Edison products by
the Girard Phonograph Co., Edison radio distributors,
and their merchandising possibilities augur consider-
able Edison activity in Baltimore. Of especial inter-
est is the fact that the merchandising department of a
large public utility has so completely cast its lot into
the radio field.
EDISON MAN'S NEW DUTIES.
R. R. Karch, who has been associated with Thomas
A. Edison, Inc., for the past eleven years, was re-
cently appointed assistant to A. L. Walsh, vice-pres-
ident of Thamos A. Edison, Inc., West Orange, N. J.
In his new position, Mr. Karch's major duties will
be to correlate the Edison jobbers' activities with
those of the Edison factory, duties for which Mr.
Karch is well fitted, through his former work as gen-
eral supervisor of the Edison Distributing Corpora-
tion, wholesale distributors of Edison radios, phono-
graphs and records.
BLIND MAN ASSEMBLES RADIO SET.
For six years Michael Mateske of LaCrosse, Wis.,
RADIOLA 33 STATION SELECTOR.
blind, has been looking at the world through his radio
The station selector in Radiola 33 R. C. A.'s new transmitting and receiving set. Despite his handicap
popular priced model, has an improved drive mechan- Mateske assembled the units of his transmitter and
ism and cable to facilitate accurate tuning to stations. has been working amateur stations in every state
A slack control spring automatically takes up any except Maine and Vermont. He copies messages on
slack in the drive cable that may develop after a pe- a machine that makes perforations in a tape. The
riod of use.
messages are deciphered by touch.
NOWF IEADY
THE PRESTO B IUYERS' GUIDE
PRICES
EDITION OF 1929
Is now ready for distribution
Send your order at once and copies will go
forward by first mail after receipt of order
PRESTO
417 S. DEARBORN ST.
One Copy Postpaid 50c
Three copies postpaid $1.40
Six copies postpaid $2.50
Twelve copies postpaid $4.50
Special prices for larger quantities.
Subscribe for Presto-Times with tbe Buyers' Guide as a
Premium.
Address—
PUB ILISHING CO.
CHICAGO, ILL. U. S. A.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
PRESTO-TIMES
June 1, 1929
R A D I O
RADIO SALES AT
GULBRANSEN CO.
Fred Wellman, Radio Man of Wide Experi-
ence, Is Sales Manager of
Gulbransen's Radio
Division.
Direction of radio sales at the Gulbransen Com-
pany, Chicago, has been taken over by Fred Well-
man, former vice-president of the Electrical Research
Laboratories (Erla), who brings to Gulbransen an
RADIO RECEIVING SETS
RADIO PARTS
RADIO—PHONOGRAPHS
spouse, is scheduled more than to keep pace with
COAST-TO-COAST BROADCAST.
Gulbransen manufacturing. New Gulbransen screen
Voices, instrumental virtuosos, classic and popular
grid offerings at popular prices will be publicly re- orchestras, and musical personalities famed through-
leased for the first time at the RMA show in June." out the world made up the all-star cast of the hour
and a half of exceptional radio entertainment which
AVERAGE USE OF RADIO.
was broadcast from WJZ over the complete coast-to-
The American public has become radio conscious. coast network of the NBC by the Victor Talking
Radio has become a definite part of American life. Machine Company on Friday evening, May 24. For
The average set is used eight times more than was this event the Victor Company had assembled a
the case in the early days of broadcasting, states galaxy of twenty-two of its greatest stars, an array
J. E. Smith, president of the National Radio Institute of outstanding recording talent in each individual
of Washington, D. C. "According to our survey," line of entertainment. The artists include Mischa
says Mr. Smith, "the average radio set is used from Elman, Lawrence Tibbett, Hulda Lashanska and
two to eight hours a day, with four hours as a fair Richard Crooks, with Rosario Bourdon and Nathaniel
average. Tubes which usually carry a one thousand Shilkret wielding batons for accompaniments, as well
hour guarantee should be replaced two or three as conducting the four famous Victor orchestral
times a year, since the average family demands from organizations in their special numbers.
1,500 to 3,000 hours of radio entertainment per year
from its set.
CENTRALIZED RADIO FOR SCHOOLS
FRED WELLMAN
int.'mate knowledge of dario merchandising gained
through experience dating back to the industry's
earliest days.
As one of the founders of radio's leading construc-
tive organization, the Radio Manufacturers' Associa-
tion, Mr. Wellman has proved for years an unobtru-
sive but effective agency for the betterment of radio
in all its phases, and a consistent advocate of co-
operation relations between various branches of the
industry designed to promote the welfare and pros-
perity of each-
Mr. Wellman says: "Through acquiring the execu-
tive staff of Wells-Gardner & Co., the Gulbransen
Company has gained a radio personnel second to none
in proved efficiency. The offerings of this group of
radio experts, joined to those of the Gulbransen cab-
inet manufacturing and metal working organizations,
are certain to prove highly original and vitally in-
teresting both to consumers and the trade.
"Expansion of Gulbransen sales and distributing
facilities, judging by present indications of trade re-
RADIO SATURATION STILL FAR OFF.
No saturation point is yet visible in the radio in-
dustry, according to a survey made by the Union
Trust Company of Cleveland, Ohio. There is now
more than one radio receiving set to every three
families, and last year's export record of $12,000,000
virtually leaves the world market untouched. In gen-
eral, the radio has reached the same stage as the
automobile. The general engineering principles are
pretty well stabilized and the immediate develop-
ment should follow the line of further refinement of
the present product rather than the introduction of
revolutionary innovation.
The first actual demonstration of a new system of
"centralized radio" for schools took place recently in
the New Utrecht high school of Brooklyn, N. Y.,
before 2,500 students, music supervisors, educators,
architects and school board officials. The demonstra-
tion was arranged with Stanley & Patterson, Inc., a
sales agent of the Radio-Victor Corporation of Amer-
ica, at the invitation of Stephan A. Thomas, chief of
the electrical division of the school board, and with
the cooperation of Dr. Harry A. Potter, principal of
New Utrecht, to provide educators with an opportu-
nity of observing at first hand the operation of a radio
system especially adapted to school use.
RADIO SERVICE ACROSS CONTINENT.
Radio spanned the American continent for the first
time in commercial short-wave service last week,
when Mayor Walker of New York threw in the
switch that opened the New York-San Francisco cir-
cuit in the central operating offices of R. C. A. Com-
munications, Inc., at 66 Broad street, New York. An
exchange of messages between Mayor Walker and
Mayor Rolph of San Francisco marked the inaug-
uration of this new circuit.
ZENITH STATE DISTRIBUTOR.
Thomas H. Endicott has resigned as general sales
manager of the Zenith Radio Corporation to become
sole Zenith distributor for the entire state of Con-
necticut. Mr. Endicott, known to all in the radio
trade as "Tom," will establish headquarters in Hart-
ford, Conn.
He had held the position of general sales manager
for Zenith for the past year and a half, during which
time Zenith enjoyed the biggest year in its history.
He is the third Zenith sales executive to resign within
two vears to become a Zenith wholesale distributor.
CARTER RADIO MOVES PLANT.
The Carter Radio Co., Chicago manufacturers, have
moved their plant from 300 South Racine avenue to
427 South Aberdeen street, where they will occupy
the entire floor space in a modern three-story building
which offers ample room for the expansion of their
manufacturing activities. This company is consider-
ing adding other radio parts and units to its line.
EDISON RADIO IN BALTIMORE.
The enthusiasm displayed for Edison products by
the Girard Phonograph Co., Edison radio distributors,
and their merchandising possibilities augur consider-
able Edison activity in Baltimore. Of especial inter-
est is the fact that the merchandising department of a
large public utility has so completely cast its lot into
the radio field.
EDISON MAN'S NEW DUTIES.
R. R. Karch, who has been associated with Thomas
A. Edison, Inc., for the past eleven years, was re-
cently appointed assistant to A. L. Walsh, vice-pres-
ident of Thamos A. Edison, Inc., West Orange, N. J.
In his new position, Mr. Karch's major duties will
be to correlate the Edison jobbers' activities with
those of the Edison factory, duties for which Mr.
Karch is well fitted, through his former work as gen-
eral supervisor of the Edison Distributing Corpora-
tion, wholesale distributors of Edison radios, phono-
graphs and records.
BLIND MAN ASSEMBLES RADIO SET.
For six years Michael Mateske of LaCrosse, Wis.,
RADIOLA 33 STATION SELECTOR.
blind, has been looking at the world through his radio
The station selector in Radiola 33 R. C. A.'s new transmitting and receiving set. Despite his handicap
popular priced model, has an improved drive mechan- Mateske assembled the units of his transmitter and
ism and cable to facilitate accurate tuning to stations. has been working amateur stations in every state
A slack control spring automatically takes up any except Maine and Vermont. He copies messages on
slack in the drive cable that may develop after a pe- a machine that makes perforations in a tape. The
riod of use.
messages are deciphered by touch.
NOWF IEADY
THE PRESTO B IUYERS' GUIDE
PRICES
EDITION OF 1929
Is now ready for distribution
Send your order at once and copies will go
forward by first mail after receipt of order
PRESTO
417 S. DEARBORN ST.
One Copy Postpaid 50c
Three copies postpaid $1.40
Six copies postpaid $2.50
Twelve copies postpaid $4.50
Special prices for larger quantities.
Subscribe for Presto-Times with tbe Buyers' Guide as a
Premium.
Address—
PUB ILISHING CO.
CHICAGO, ILL. U. S. A.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
Future scanning projects are planned by the International Arcade Museum Library (IAML).