Presto
Issue: 1927 2121 - Page 16
16
March 26, 1927.
PRESTO-TIMES
MUSIC SALES AND RADIO
Difference of Opinion Exists as to Whether
the Broadcasting of Songs Is Helpful or
Detrimental to Business.
Sheet music dealers and jobbers, as well as com-
posers and publishers, have different opinions of the
influence of radio on the sale of popular songs. Rolls
and records, as well as sheet music, are included in
the consideration. The opinions, however, may be
divided into two groups. One group believes radio
has been detrimental to sales of popular songs and
the other will contend that the broadcasting of late
music is beneficial to the music dealer.
A number of practical men in the music business
who make it a rule to analyze conditions as they
present themselves, take the latter view and they
use a practical gauge to estimate results. They point
out that today they are selling more music rolls, more
talking machine records and more sheet music and
music books, than ever before. And they claim the
only logical reason for the marked increase is be-
cause the public has been brought more in contact
with music, radio playing an important part in that
respect.
"In the pre-radio days people remote from the
cities, where, for instance, the new songs and dances
NEW SPARKLING SONGS FOR YOUR
COUNTERS
Your Arms Are Home Sweet Home to Me.
Yes, Dreams Come True. (Waltz Ballad.)
We Don't Know Where We're Going:. (Comic.)
Memories Dream. (Tery Pleasing Ballad.)
My Heart Calls, My Love, Come Back, Be True.
The Man That Catches Me Must Have the Good
Hard Cash. (Now All the Bage.)
Our catalog: is coming to the front from all points
of U. S. A. Write for our special trade rates,
J. S. UNGER MUSIC HOUSE, Music Pub.
Reading, Pa.
REMICK SONG HITS
Hello, Blue Bird
Blame It on the Waltz
Baby Face
Breezing Along with the Breeze
For My Sweetheart
I'm Looking Over a Four-leaf Clover
All I Want Is You
Moonbeam, Kiss Her for Me
I've Got to Get Myself Somebody to Love
I Need Lovin'
If I'd Only Believe in You
Here Comes Fatima
Gone Again, Gal
What Could I Do
Bye, Bye, Black Bird
would be looked for, were usually behind in their
accessions of the popular numbers and often, when
they got a few, the things already were passe," said
a Chicago manager this week. "The boys and girls
everywhere like to dance and they also like to be
abreast of the times in their dance music. In the
most remote places the youngsters are as eager for
the new numbers as are the boys and girls in the
big cities. They want the new rolls for their play-
ers, new records for their phonographs and new sheet
music and orchestrations for the musical groups. In
the old days they had uncertain mediums for acquir-
ing knowledge of the newest compositions. Today
they have equal opportunities with the boys and girls
in the biggest city.
"When a family out on the very edge of things
installs a radio set it puts itself in touch with the
actual sources of song supply. The boys and girls
hear the latest songs and dances and of course in
what they hear are many things that impress them.
It is easy to write to some dealer or, when they make
one of the regular visits to the city, they have ready
a list of rolls, records and sheet music to add to
their collections. In this way radio acts as a species
of up-to-date catalog.
"And, apart from the advantages pointed out, there
is the element of musical education, as you might
call it, accruing from radio. It is a sub-conscious
acquisition of musical taste and appreciation. Music
publishers and roll and record manufacturers note
the steady improvement in the public taste in music
and they act accordingly."
CONN CORNET ON RADIO.
When Al Sweet and his band played over Station
WLS in Chicago, the notice of the concert, including
Pechin's delightful solos, was prominently printed.
A recent special advertisement of the Conn Chi-
cago Co., 62 East Van Buren street, read: "Listen
to Al Sweet and his celebrated band—the beautiful
solos by Ernest F. Pechin on his cornet.
"Most bands and orchestras the country over prefer
Conn instruments. The artists in tonight's program,
of course, use and endorse Conn instruments. Try a
Conn yourself before you buy."
THE TRADE MARK "ELECTROLA."
The American Specialty Co. has failed in its appeal
to register as a trade mark the name "Electrola" for
radio receiving sets. The granting of the trade mark
was opposed by the Victor Talking Machine Co., on
the ground that the name is similar to "Victrola" and
would tend to confuse purchasers. The original
action of the Patent Office was in support of the
Victor Company.
PRIZE CHORUS SUNG.
The Swift & Co. male chorus gave its annual con-
cert at Orchestra Hall, Chicago, last week and sang
the prize winning song of the chorus' annual com-
petition, Samuel R. Gaines' setting of "Constancy,"
with a definite impulse that caused the audience to
demand a repetition. The Swift singers offer a prize
for a choral number for male voices every year.
NEW ELECTROBEAM RECORDS '
Latest Numbers in the Popular Music Announced in
Bulletin of Starr Piano Co.
The following new numbers in Electrobeam records
have been announced by the Starr Piano Co., Rich-
mond, Ind.:
Popular Dance—Oriental Moonlight (Oriental fox
trot), Arabian Knights, and A Tree in the Park (fox
trot), (Black Bottom Rhythm), Al Gentile and the
Americanas; Indian Butterfly (Naomi), (fox trot).
Johnny Sylvester and His Playmates, and I Found
a New Baby (Stomp), Andy Freer and the Cotton
Club Orchestra; She Looks Like Helen Brown (fox
trot), and Come Day, Go Day ('Til My Baby Comes
Back to Me, (fox trot-shuffle), Ross Gorman and
His Fire-eaters; Honest, I'm Wild About You (fox
trot), Lt. Matt's Rhapsodists, and In a Little Span-
ish Town (waltz), Felix Ferdinando and orchestra.
Whistling Novelty—Silver Song Bird (solo), and
Moonlight Dreams (solo), Sybil Fagan Ensemble.
Popular Vocal—Hush-a-Bye and Someday, the
Four Bachelors, and If Tears Could Bring You Back
to Me, and Coronado Nights, Irving Kaufman; Just
an Ivy-Covered Shack and If I Hadn't You, Delores
Valesco; If I Didn't Know Your Husband (And
You Didn't Know My Wife), and I Wonder How
I Look When I'm Asleep (comic vocal), Moe
Thompson.
Old-Time Fiddlin' and Singiir—Wreck of the
Royal Palm (Old-Time Mountain) and Wreck of the
Number 9 (Old-Time Mountain), Vernon Dalhart;
Long-Eared Mule (Old-Time Mountain) and Round
Town Gals (Old-Time Mountain), Ernest Stoneman
and Graysen County Boys.
ADDS ORGAN TO LINE.
Theater organs have been added to the lines of the
National Theater Supply Co., 121 Golden Gate ave-
nue, San Francisco, which carries everything needed
in the equipment of motion picture houses. H. Mogul
is manager of the organ division.
The Only
Completely
Equipped
School in the
United States
In Successful Operation for 24 Years
In its own new building especially designed and
equipped for its purposes.
Every branch taught, including Repairing.
Regulating and Voicing—All Player Actions,
with Demonstrating Specimens to work with.
Diplomas awarded and positions secured. Pri-
vate and class instructions. Both sexes.
School all year. Catalogs on request.
POLK'S COLLEGE OF PIANO TUNING
WILLARD K. POWELL, President
LA PORTE, IND.
J. H. REMICK & CO.
New York
Chicago
Detroit
FOR VKUE ECONOMY BUY
PERFECTION
Benches and Cabinets
The line that sells on sight and satisfies always
STYLE 25
Send for catalog and price list
PERFECTION PIANO BENCH MFG. COMPANY
15141520 Blue Island Ave.
Chicago, 111.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
March 26, 1927.
PRESTO-TIMES
MUSIC SALES AND RADIO
Difference of Opinion Exists as to Whether
the Broadcasting of Songs Is Helpful or
Detrimental to Business.
Sheet music dealers and jobbers, as well as com-
posers and publishers, have different opinions of the
influence of radio on the sale of popular songs. Rolls
and records, as well as sheet music, are included in
the consideration. The opinions, however, may be
divided into two groups. One group believes radio
has been detrimental to sales of popular songs and
the other will contend that the broadcasting of late
music is beneficial to the music dealer.
A number of practical men in the music business
who make it a rule to analyze conditions as they
present themselves, take the latter view and they
use a practical gauge to estimate results. They point
out that today they are selling more music rolls, more
talking machine records and more sheet music and
music books, than ever before. And they claim the
only logical reason for the marked increase is be-
cause the public has been brought more in contact
with music, radio playing an important part in that
respect.
"In the pre-radio days people remote from the
cities, where, for instance, the new songs and dances
NEW SPARKLING SONGS FOR YOUR
COUNTERS
Your Arms Are Home Sweet Home to Me.
Yes, Dreams Come True. (Waltz Ballad.)
We Don't Know Where We're Going:. (Comic.)
Memories Dream. (Tery Pleasing Ballad.)
My Heart Calls, My Love, Come Back, Be True.
The Man That Catches Me Must Have the Good
Hard Cash. (Now All the Bage.)
Our catalog: is coming to the front from all points
of U. S. A. Write for our special trade rates,
J. S. UNGER MUSIC HOUSE, Music Pub.
Reading, Pa.
REMICK SONG HITS
Hello, Blue Bird
Blame It on the Waltz
Baby Face
Breezing Along with the Breeze
For My Sweetheart
I'm Looking Over a Four-leaf Clover
All I Want Is You
Moonbeam, Kiss Her for Me
I've Got to Get Myself Somebody to Love
I Need Lovin'
If I'd Only Believe in You
Here Comes Fatima
Gone Again, Gal
What Could I Do
Bye, Bye, Black Bird
would be looked for, were usually behind in their
accessions of the popular numbers and often, when
they got a few, the things already were passe," said
a Chicago manager this week. "The boys and girls
everywhere like to dance and they also like to be
abreast of the times in their dance music. In the
most remote places the youngsters are as eager for
the new numbers as are the boys and girls in the
big cities. They want the new rolls for their play-
ers, new records for their phonographs and new sheet
music and orchestrations for the musical groups. In
the old days they had uncertain mediums for acquir-
ing knowledge of the newest compositions. Today
they have equal opportunities with the boys and girls
in the biggest city.
"When a family out on the very edge of things
installs a radio set it puts itself in touch with the
actual sources of song supply. The boys and girls
hear the latest songs and dances and of course in
what they hear are many things that impress them.
It is easy to write to some dealer or, when they make
one of the regular visits to the city, they have ready
a list of rolls, records and sheet music to add to
their collections. In this way radio acts as a species
of up-to-date catalog.
"And, apart from the advantages pointed out, there
is the element of musical education, as you might
call it, accruing from radio. It is a sub-conscious
acquisition of musical taste and appreciation. Music
publishers and roll and record manufacturers note
the steady improvement in the public taste in music
and they act accordingly."
CONN CORNET ON RADIO.
When Al Sweet and his band played over Station
WLS in Chicago, the notice of the concert, including
Pechin's delightful solos, was prominently printed.
A recent special advertisement of the Conn Chi-
cago Co., 62 East Van Buren street, read: "Listen
to Al Sweet and his celebrated band—the beautiful
solos by Ernest F. Pechin on his cornet.
"Most bands and orchestras the country over prefer
Conn instruments. The artists in tonight's program,
of course, use and endorse Conn instruments. Try a
Conn yourself before you buy."
THE TRADE MARK "ELECTROLA."
The American Specialty Co. has failed in its appeal
to register as a trade mark the name "Electrola" for
radio receiving sets. The granting of the trade mark
was opposed by the Victor Talking Machine Co., on
the ground that the name is similar to "Victrola" and
would tend to confuse purchasers. The original
action of the Patent Office was in support of the
Victor Company.
PRIZE CHORUS SUNG.
The Swift & Co. male chorus gave its annual con-
cert at Orchestra Hall, Chicago, last week and sang
the prize winning song of the chorus' annual com-
petition, Samuel R. Gaines' setting of "Constancy,"
with a definite impulse that caused the audience to
demand a repetition. The Swift singers offer a prize
for a choral number for male voices every year.
NEW ELECTROBEAM RECORDS '
Latest Numbers in the Popular Music Announced in
Bulletin of Starr Piano Co.
The following new numbers in Electrobeam records
have been announced by the Starr Piano Co., Rich-
mond, Ind.:
Popular Dance—Oriental Moonlight (Oriental fox
trot), Arabian Knights, and A Tree in the Park (fox
trot), (Black Bottom Rhythm), Al Gentile and the
Americanas; Indian Butterfly (Naomi), (fox trot).
Johnny Sylvester and His Playmates, and I Found
a New Baby (Stomp), Andy Freer and the Cotton
Club Orchestra; She Looks Like Helen Brown (fox
trot), and Come Day, Go Day ('Til My Baby Comes
Back to Me, (fox trot-shuffle), Ross Gorman and
His Fire-eaters; Honest, I'm Wild About You (fox
trot), Lt. Matt's Rhapsodists, and In a Little Span-
ish Town (waltz), Felix Ferdinando and orchestra.
Whistling Novelty—Silver Song Bird (solo), and
Moonlight Dreams (solo), Sybil Fagan Ensemble.
Popular Vocal—Hush-a-Bye and Someday, the
Four Bachelors, and If Tears Could Bring You Back
to Me, and Coronado Nights, Irving Kaufman; Just
an Ivy-Covered Shack and If I Hadn't You, Delores
Valesco; If I Didn't Know Your Husband (And
You Didn't Know My Wife), and I Wonder How
I Look When I'm Asleep (comic vocal), Moe
Thompson.
Old-Time Fiddlin' and Singiir—Wreck of the
Royal Palm (Old-Time Mountain) and Wreck of the
Number 9 (Old-Time Mountain), Vernon Dalhart;
Long-Eared Mule (Old-Time Mountain) and Round
Town Gals (Old-Time Mountain), Ernest Stoneman
and Graysen County Boys.
ADDS ORGAN TO LINE.
Theater organs have been added to the lines of the
National Theater Supply Co., 121 Golden Gate ave-
nue, San Francisco, which carries everything needed
in the equipment of motion picture houses. H. Mogul
is manager of the organ division.
The Only
Completely
Equipped
School in the
United States
In Successful Operation for 24 Years
In its own new building especially designed and
equipped for its purposes.
Every branch taught, including Repairing.
Regulating and Voicing—All Player Actions,
with Demonstrating Specimens to work with.
Diplomas awarded and positions secured. Pri-
vate and class instructions. Both sexes.
School all year. Catalogs on request.
POLK'S COLLEGE OF PIANO TUNING
WILLARD K. POWELL, President
LA PORTE, IND.
J. H. REMICK & CO.
New York
Chicago
Detroit
FOR VKUE ECONOMY BUY
PERFECTION
Benches and Cabinets
The line that sells on sight and satisfies always
STYLE 25
Send for catalog and price list
PERFECTION PIANO BENCH MFG. COMPANY
15141520 Blue Island Ave.
Chicago, 111.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
Future scanning projects are planned by the International Arcade Museum Library (IAML).