Presto

PRESTO
January 5, 1924.
CHRISTMAN
"The First Touch
Tells"
The Christman
Electrically Operated
Reproducing
Grands and Uprights
Meet the Most Exacting Require-
ments of the Most' Critical. To be
Satisfactory the Reproducing Piano
must be the best representation of the
Piano Maker's Skill.
The Christman is recognized as the
very highest type of the most ad-
vanced development of the Reproduc-
ing Piano. It has no superior and it
is representative of the
Entire Christman Line
CHRISTMAN
Studio Grand
Only 5 Feet Long
It was the CHRISTMAN GRAND that
first demonstrated the truth that size has
nothing to do with the depth and resonance
of a Grand Piano's tone.
Built with a careful eye to the exacting
requirements of the space at the command
of city dwellers and owners of small houses,
the CHRISTMAN GRAND combines every
essential that wins for the grand piano first
consideration in the mind of the artist.
Every day you are
without the CHRISTMAN
agency you overlook
a good source of profit.
The First Touch Tells "
Reg. U S. Pat. Off.
Christman Piano Co.
597 East 137th St.
New York
REDUCTION OF EXCESS
VARIETIES DESIRABLE
Government Bureau Points Out That Such
Action by Manufacturers Facilitates Stan-
dardization of Products in All Lines.
of prospects the dealer or salesman can see in a day.
With the aid of a Bowen Loader the salesroom is
transferred to the customer's home. The loader en-
ables the customer to hear and see the instrument
without visiting the store. No dealer with country
trade should be without the Bowen One-Man Loader
and Carrier and the best New Year resolution a dealer
can make is one expressing the intention to buy one
right away.
TO CENTRALIZE EFFORT
BUSH & QERTS SMALL
GRAND PIANO WINS FAVOR
Authorities Believe That Shut-Down of Plants Might
Be Obviated by the Simplified Practice Treat-
ment—Piano Men Doubt It.
No Lack in Orders as Dealers Steadily Call for the
Artistic Instrument.
The fact that no orders for the Bush & Gerts Mid-
The reduction of excess varieties in manufactured gette Grand were cancelled during the busy period
products during 1924 is the advice by the Fabricated
preceding the holidays and that new orders are being
Production Department of the Chamber of Com- received daily, speaks plainly for the standing of the
merce of the United States directed to all industries little instrument manufactured by the Bush & Gerts
including those devoted to the production of music
Piano Co., Chicago.
goods. The elimination of excess varieties is held by
That the Midgette Grand is a consistent seller may
Secretary Hoover to be an important action in the be seen from the number of new representatives it
standardization of manufacturing processes.
has recently acquired throughout the country, and
The department suggests that manufacturers who also the repeated orders sent in by older dealers who
have not already done so undertake to simplify and
have found it to be a profit-making instrument.
standardize their products at the next inventory
"We are still receiving a large quantity of orders
period.
for our grands; and particularly our Midgette Grand,"
"Wouldn't it be very much worthwhile," the pam- said W. S. Miller, vice-president, to a Presto repre-
phlet asks, "if the amount of physical, clerical and
sentative this week.
other effort of inventory could be cut in half, or prob-
ably even more; the period of plant shut-down
greatly reduced; and all the figures available quickly
without undue burden on the force? Have you
thought of the possibilities along these lines afforded
by the elimination of excess varieties and duplica-
tions which you may be producing and carrying in Look Good to Prominent New Yorker for the First
stock? But increased facility of inventory taking is
Half of 1924.
only one of the manifold benefits and savings that are
Franklin Simon, president of a large New York
certain to accrue from a simplification and standard-
ization project, all of which point to that all impor- industry, last week expressed entire confidence in
business prospects for next Spring. He sees no cloud
tant goal—the elimination of avoidable industrial
on the horizon for the first half of 1924, at least,
waste.
"Certain applications and possibilities become evi- and asserts that the probabilities are that this period
dent on first thought. For instance, such items as will be even better than 1923, which is conceded to
raw materials, purchased parts, component parts, fin- have been particularly good.
A rise in prices in most lines may be looked for, ac-
ished product, cartons, packing cases, terminology,
performance, brands and finishes are all amenable cording to Mr. Simon, due to the increase in raw
to the simplified practice treatment. Consider also materials. He cautioned manufacturers, however,
the extent to which centralized effort is reflected in against undue advances which may prevent the pub-
the functioning and operation of not alone the fabri- lic from buying.
In pointing out why consumer demand for Spring
cating, but of the purchasing, the accounting, the en-
gineering, the stock-keeping and all the other de- should continue to be healthy, Mr. Simon said there
is practically no unemployment, other than that occa-
partments.
"It should be observed, however," quoting the sioned by such things as seasonal shutdowns in the
pamphlet, "that such an undertaking is not single automobile and a few other trades. Generally speak-
purpose. Its direct results ramify widely. Then, too, ing, he said, labor is satisfied with current wages.
this carrying out of individual plant simplification The European situation will not affect this country
and standardization in no way precludes or hampers to any greater extent in 1924 than it has in the past.
Mr. Simon warned buyers against speculation. He
the co-operative movement within an entire industry.
In fact, it facilitates the broader project. The individ- believes, however, that they should not be too con-
ual program may, in many instances, be the proper servative, but should purchase very carefully.
The main factor at present that tends to affect
initial procedure in that the potentialities of the work
have been appreciated and the increased effectiveness the outlook for the latter part of 1924 is action by
of operation demonstrated. Interest ordinarily would Congress on the tax reduction bills now before it.
be stimulated to the extent that subsequently all the Should it in this session, levy increased taxes in place
manufacturers through joint efforts could determine of the alleviating measures of the Mellon plan, busi-
upon a plan for the adoption of a simplified schedule ness, according to Mr. Simon, would suffer propor-
to which the entire industry and trade would gladly tionately. He expressed confidence, however, that
influences governing business conditions would re-
subscribe."
main unchanged and the entire year would be a good
one as far as the condition of the country was con-
cerned.
PROSPECTS FOR BUSINESS
DURING NEXT SIX MONTHS
NEW YEAR AND THE
BOWEN ONE=MAN LOADER
Good Resolution Is to Buy One or More of the Sales
Stimulators.
The new and improved roads plans for 1924 an-
nounced by the various states and counties within the
states have a significance for the music dealer that
only the most indifferent can overlook. Before the
middle of the new year is reached the number of
miles of paved and graded and improved highways in
the United States will be vastly increased. It means
that the opportunities of the piano salesman on the
outside will be proportionately increased.
Of course the opportunities may be better realized
if the dealer and salesman provide themselves with
the equipment the occasion calls for. One can do a
better business with the means to travel farther and
faster in a day's working hours. With the Bowen
One-Alan Loader and Carrier made by the Bowen
Piano Loader Co., Winston-Salcm, N. C, all dis-
tances are minimized for the energetic dealer or his
salesman. W r ith the admirable device attached to his
automobile the dealer's one-time far-away prospects
become nearby ones.
The Bowen Loader is the salesman's helper and
the safe means of delivery. It is the best of ail sales
stimulators, too. It adds materially to the number
MOVES TO MODERN BUILDING.
The Morgan Music Company, which occupied the
Kahn building at the corner of Sixteenth and West
Cherry streets, Herrin, 111., for months, is now in its
permanent home on Fourteenth street in the Raddle
building. The Raddle building was practically all
burned a year ago and is now rebuilt into a modern
building. The Morgan Music Company will occupy
the North half of the building. This is about twenty
feet deeper than the South half, having a large stor-
age room at the rear.
NEW ASSOCIATION INCORPORATED.
Papers of incorporation have recently been filed for
the Allied Phonograph and Musical Manufacturers'
Association, New York City. This new organization
will have 150 shares of preferred stock, $100 each,
and 100 shares of common stock, no par value. The
officers are J. D. Neppert, M. Kahn and F. W.
Conrad.
IOWA DEALER MOVES.
Win. Duven, Orange City, la., has moved his music
store from the old Betten Hotel building into the
rooms recently vacated by the Orange City Motor Co.
The new building has been redecorated and changed
in many ways so that it will make an ideal room in
which to display his musical instruments.
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