Classic Mode

Presto

Issue: 1924 1954

PRESTO
January 5, 1924.
CHRISTMAN
"The First Touch
Tells"
The Christman
Electrically Operated
Reproducing
Grands and Uprights
Meet the Most Exacting Require-
ments of the Most' Critical. To be
Satisfactory the Reproducing Piano
must be the best representation of the
Piano Maker's Skill.
The Christman is recognized as the
very highest type of the most ad-
vanced development of the Reproduc-
ing Piano. It has no superior and it
is representative of the
Entire Christman Line
CHRISTMAN
Studio Grand
Only 5 Feet Long
It was the CHRISTMAN GRAND that
first demonstrated the truth that size has
nothing to do with the depth and resonance
of a Grand Piano's tone.
Built with a careful eye to the exacting
requirements of the space at the command
of city dwellers and owners of small houses,
the CHRISTMAN GRAND combines every
essential that wins for the grand piano first
consideration in the mind of the artist.
Every day you are
without the CHRISTMAN
agency you overlook
a good source of profit.
The First Touch Tells "
Reg. U S. Pat. Off.
Christman Piano Co.
597 East 137th St.
New York
REDUCTION OF EXCESS
VARIETIES DESIRABLE
Government Bureau Points Out That Such
Action by Manufacturers Facilitates Stan-
dardization of Products in All Lines.
of prospects the dealer or salesman can see in a day.
With the aid of a Bowen Loader the salesroom is
transferred to the customer's home. The loader en-
ables the customer to hear and see the instrument
without visiting the store. No dealer with country
trade should be without the Bowen One-Man Loader
and Carrier and the best New Year resolution a dealer
can make is one expressing the intention to buy one
right away.
TO CENTRALIZE EFFORT
BUSH & QERTS SMALL
GRAND PIANO WINS FAVOR
Authorities Believe That Shut-Down of Plants Might
Be Obviated by the Simplified Practice Treat-
ment—Piano Men Doubt It.
No Lack in Orders as Dealers Steadily Call for the
Artistic Instrument.
The fact that no orders for the Bush & Gerts Mid-
The reduction of excess varieties in manufactured gette Grand were cancelled during the busy period
products during 1924 is the advice by the Fabricated
preceding the holidays and that new orders are being
Production Department of the Chamber of Com- received daily, speaks plainly for the standing of the
merce of the United States directed to all industries little instrument manufactured by the Bush & Gerts
including those devoted to the production of music
Piano Co., Chicago.
goods. The elimination of excess varieties is held by
That the Midgette Grand is a consistent seller may
Secretary Hoover to be an important action in the be seen from the number of new representatives it
standardization of manufacturing processes.
has recently acquired throughout the country, and
The department suggests that manufacturers who also the repeated orders sent in by older dealers who
have not already done so undertake to simplify and
have found it to be a profit-making instrument.
standardize their products at the next inventory
"We are still receiving a large quantity of orders
period.
for our grands; and particularly our Midgette Grand,"
"Wouldn't it be very much worthwhile," the pam- said W. S. Miller, vice-president, to a Presto repre-
phlet asks, "if the amount of physical, clerical and
sentative this week.
other effort of inventory could be cut in half, or prob-
ably even more; the period of plant shut-down
greatly reduced; and all the figures available quickly
without undue burden on the force? Have you
thought of the possibilities along these lines afforded
by the elimination of excess varieties and duplica-
tions which you may be producing and carrying in Look Good to Prominent New Yorker for the First
stock? But increased facility of inventory taking is
Half of 1924.
only one of the manifold benefits and savings that are
Franklin Simon, president of a large New York
certain to accrue from a simplification and standard-
ization project, all of which point to that all impor- industry, last week expressed entire confidence in
business prospects for next Spring. He sees no cloud
tant goal—the elimination of avoidable industrial
on the horizon for the first half of 1924, at least,
waste.
"Certain applications and possibilities become evi- and asserts that the probabilities are that this period
dent on first thought. For instance, such items as will be even better than 1923, which is conceded to
raw materials, purchased parts, component parts, fin- have been particularly good.
A rise in prices in most lines may be looked for, ac-
ished product, cartons, packing cases, terminology,
performance, brands and finishes are all amenable cording to Mr. Simon, due to the increase in raw
to the simplified practice treatment. Consider also materials. He cautioned manufacturers, however,
the extent to which centralized effort is reflected in against undue advances which may prevent the pub-
the functioning and operation of not alone the fabri- lic from buying.
In pointing out why consumer demand for Spring
cating, but of the purchasing, the accounting, the en-
gineering, the stock-keeping and all the other de- should continue to be healthy, Mr. Simon said there
is practically no unemployment, other than that occa-
partments.
"It should be observed, however," quoting the sioned by such things as seasonal shutdowns in the
pamphlet, "that such an undertaking is not single automobile and a few other trades. Generally speak-
purpose. Its direct results ramify widely. Then, too, ing, he said, labor is satisfied with current wages.
this carrying out of individual plant simplification The European situation will not affect this country
and standardization in no way precludes or hampers to any greater extent in 1924 than it has in the past.
Mr. Simon warned buyers against speculation. He
the co-operative movement within an entire industry.
In fact, it facilitates the broader project. The individ- believes, however, that they should not be too con-
ual program may, in many instances, be the proper servative, but should purchase very carefully.
The main factor at present that tends to affect
initial procedure in that the potentialities of the work
have been appreciated and the increased effectiveness the outlook for the latter part of 1924 is action by
of operation demonstrated. Interest ordinarily would Congress on the tax reduction bills now before it.
be stimulated to the extent that subsequently all the Should it in this session, levy increased taxes in place
manufacturers through joint efforts could determine of the alleviating measures of the Mellon plan, busi-
upon a plan for the adoption of a simplified schedule ness, according to Mr. Simon, would suffer propor-
to which the entire industry and trade would gladly tionately. He expressed confidence, however, that
influences governing business conditions would re-
subscribe."
main unchanged and the entire year would be a good
one as far as the condition of the country was con-
cerned.
PROSPECTS FOR BUSINESS
DURING NEXT SIX MONTHS
NEW YEAR AND THE
BOWEN ONE=MAN LOADER
Good Resolution Is to Buy One or More of the Sales
Stimulators.
The new and improved roads plans for 1924 an-
nounced by the various states and counties within the
states have a significance for the music dealer that
only the most indifferent can overlook. Before the
middle of the new year is reached the number of
miles of paved and graded and improved highways in
the United States will be vastly increased. It means
that the opportunities of the piano salesman on the
outside will be proportionately increased.
Of course the opportunities may be better realized
if the dealer and salesman provide themselves with
the equipment the occasion calls for. One can do a
better business with the means to travel farther and
faster in a day's working hours. With the Bowen
One-Alan Loader and Carrier made by the Bowen
Piano Loader Co., Winston-Salcm, N. C, all dis-
tances are minimized for the energetic dealer or his
salesman. W r ith the admirable device attached to his
automobile the dealer's one-time far-away prospects
become nearby ones.
The Bowen Loader is the salesman's helper and
the safe means of delivery. It is the best of ail sales
stimulators, too. It adds materially to the number
MOVES TO MODERN BUILDING.
The Morgan Music Company, which occupied the
Kahn building at the corner of Sixteenth and West
Cherry streets, Herrin, 111., for months, is now in its
permanent home on Fourteenth street in the Raddle
building. The Raddle building was practically all
burned a year ago and is now rebuilt into a modern
building. The Morgan Music Company will occupy
the North half of the building. This is about twenty
feet deeper than the South half, having a large stor-
age room at the rear.
NEW ASSOCIATION INCORPORATED.
Papers of incorporation have recently been filed for
the Allied Phonograph and Musical Manufacturers'
Association, New York City. This new organization
will have 150 shares of preferred stock, $100 each,
and 100 shares of common stock, no par value. The
officers are J. D. Neppert, M. Kahn and F. W.
Conrad.
IOWA DEALER MOVES.
Win. Duven, Orange City, la., has moved his music
store from the old Betten Hotel building into the
rooms recently vacated by the Orange City Motor Co.
The new building has been redecorated and changed
in many ways so that it will make an ideal room in
which to display his musical instruments.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
January 5, 1924.
PRESTO
HOOVER, BRIGHT
OUTLOOK FOR 1924
Secretary of Commerce, in Report This Week,
Summarizes Conditions Throughout the
World in Determining Our Own Sat-
isfactory Economic Situation.
REVIEWS OUR PROGRESS
Why United States Is Free From Depressing For-
eign Influences Is Pointed Out and Many In-
teresting Figures Are Quoted.
Herbert Hoover, Secretary of Commerce, sum-
marizes the reviews by Department of Commerce
representatives throughout the world in an article
released this week. The summary is a help towards
an understanding of our present position and of
the forces for and against our economic progress.
''The economic outlook for our own country for the
next year is bright. In general the world situation
is hopeful. The general spirit of prudence, the ab-
sence of speculation, complete employment, high pro-
duction, and the great financial strength and stability
of the important states in the Western Hemisphere,
together with the promise of the early conference for
systematic consideration of constructive solution of
the world's greatest economic menace—Franco-Ger-
man relations—all create a hopeful foundation on
which the New Year may build," says Mr. Hoover.
No European Influences.
Our own country has shown more freedom from
depressing European economic influences than most
others. The explanation lies in the fact that although
our exports are of profound importance less than six
per cent of our total productivity is exported and of
this only about one-half to Europe. The proportion
of different products exported to Europe of course
varies and European conditions, therefore, have a
fluctuating influence upon different industries.
As we are not in a boom we can expect freedom
from a slump. Some secondary interrogations can be
raised as to the effect of the expansion of installment
buying of consumable goods, the acute suffering in
the Northwest agricultural areas, the increase on
stocks of some commodities, and decrease on some
advance orders. These items are small compared to
the whole industrial fabric.
Taking the country as a whole we never in history
have enjoyed a higher standard of living and com-
fort, nor so great a degree of commercial and indus-
trial efficiency as today or so wide an understanding
of the forces which control the ebb and flow of busi-
ness.
Our Foreign Trade.
A more detailed examination of our own situation
based upon the first eleven months, and some later
data, indicates that our foreign trade will show about
$4,100,000,000 in exports and about $3,800,000,000 in
imports—an increase of seven per cent in the former
and twenty per cent in the latter over 1922. The
merchandise balance will be about $300,000,000 in our
favor. Net gold and silver imports will be about
$260,000,000 or on the face of these figures almost
a full liquidation of the trade balance.
Our manufactured production taken together will
show about ten per cent higher than 1920 and fifteen
per cent higher than 1922.
In transportation, car loadings were increased by
about fifteen per cent. Cargo traffic through the
Panama Canal doubled, it increased forty per cent in
through Sault Ste. Marie and thirty per cent through
the Erie Canal. The overseas tonnage was about
the same. Consumption is indicated by the increase
in sales of mail order houses by about thirty per cent,
in chain stores eighteen per cent and department
stores about ten per cent over 1922. Postal receipts
were ten per cent greater than 1922.
The stocks of goods generally at the end of this
year are somewhat higher than at the beginning of
the year and unfilled orders for steel are lower, as
are orders for railway equipment. But the large
employment bids fair for large continued consump-
tion of goods.
Price Levels.
Price levels maintained comparative stability.
Wholesale average prices of all commodities declined
about three per cent for the year and stand fifty-two
per cent above 1913. The reserve ratio is about the
same as a year ago, that is about seventy-six per
cent. Savings increased about ten per cent and life
insurance sales about twenty-two per cent. The
financial items, therefore, show a general parallel with
increased production without inflation.
Our own country has exhibited extraordinary
strength and progress. The basis of healthy business
activity lies in balanced budgets, stable currency, high
production accompanied by proportionate consump-
tion and savings with an absence of speculation, ex-
travagance, and inflation. These things we have in
the United States. We have even more in the hope
of decreasing taxes. The odds are favorable to 1924.
Chicago Piano Manufacturer Interviewed by Reporter
for the New York Daily Times.
The piano manufacturers generally see relief in the
tax reduction law as framed by Secretary Mellon.
The eastern newspapers have given much emphasis
to the provisions of the proposed bill, and the opinions
of prominent business men have been sought. They
have made good reading.
While in New York City recently, a reporter for
the Times of that city asked him for his opinion of
the result of the Mellon tax reduction bill. The
treasurer of the Story & Clark Piano Co. is quoted
as follows:
"Capital and labor may have little differences of
opinion on some subjects, but on the question of the
income tax the opinion of these two great forces in
America is unanimous. Both are engaged in bringing
prosperity to America and the shortest road to the
prosperity born of healthy industrial activity, and
that is lasting, is the reduction of the income tax.
Secretary Mellon has hit the nail on the head. It is
up to Congress and the people to drive it in, so that
the prosperity of our future years may be founded
on supreme confidence in the good faith and integrity
of our Government as expressed in its interest in the
welfare of the people. That is precisely the spirit
expressed in the text of the Mellon tax reduction bill,
which should be adopted without the slightest un-
necessary delay."
BIG ANGELUS SALES.
The Reed, French Piano Co., Portland, Ore., had
great sucsess in sales of the Angelus reproducing
piano during the holiday season. The firm is taking
the opportunity to advertise the merits of the instru-
ment extensively in the local daily papers. H. G.
Reed, the head of the firm, expressed himself as
greatly pleased with the Angelus and anticipates a
good volume of business for the instrument, as well
as all of the Hallet & Davis line of pianos and phono-
graphs, for which they are the Portland distributors.
The company recently appointed two new sub-
agencies for the Hallet & Davis line, one at Kelso,
Wash., with the E. E. Lacy Music Co., and the other
at Baker, Ore., with the Francis Brokerage Co., with
J. W. Francis in charge. Both of these dealers ex-
press great confidence in their ability to get a good
volume of business for the line.
HOLDS DISSOLUTION SALE.
SUCCESS
Brocketts Music Co., 124 North Main street, Hen-
derson, Ky., is holding a "dissolution sale." In a
local newspaper this week this is said: "Several
people have asked: 'Are you quitting business?' We
are not quitting business—just dissolving partner-
ship. We will continue business at the same loca-
tion."
THE BALDWIN CO-OPERATION PLAN
which offers every opportunity to represent
under the most favorable conditions a com-
plete lme of high grade pianos, players and
reproducers
For information writt
iano Company
CINCINNATI
INDIANAPOLIS
LOUIS VILLI
Incorporated
CBICAOO
ST. LOUIS
DALLAS
NETV YOKK
DENVEB
BAN FRANCIACO
Secretary-Treasurer of Louisville Veneer Mills Died
by Self-inflicted Pistol Shot.
When H. Eugene Snyder, secretary-treasurer of
the Louisville Veneer Mills, shot himself above the
heart on October 26, it was believed for days after-
ward that he could not live out the week. He was
taken to Norton Memorial Infirmary and later re-
moved to his home, where he lingered until the last
day of the old year, dying there, 1615 South Third
street, Louisville, December 31, at 4:45 a. m.
Mr. Snyder, who was 38 years old, had been con-
nected with the Louisville Veneer Mills for eighteen
years, starting with the concern as a stenographer.
He had been secretary-treasurer since 1916. A con-
firmed sufferer from stomach trouble, it is alleged he
attempted to end his life by using a pistol which he
had given his wife, Mrs. Ida May Snyder, for her pro-
tection, and she had found him wounded on returning
home from a shopping trip.
During Mr. Snyder's connection with the Louis-
ville Veneer Mills the company grew great and manu-
factured veneers for various uses, not the least of
which was for pianos. The company was always
friendly to Presto and this paper carried its advertis-
ing for many years.
FRANK F. STORY SEES
GOOD IN MELLON TAX LAW
Cincinnati Factories of The Baldwin Piano Company
is assured the dealer who takes advantage of
DEPLORABLE DEATH OF
GREAT VENEER MILL LEADER
The Heppe, Marcellus and Edouard jfules Plaoo
manufactured by the
HEPPE PIANO COMPANY
are the only pianos In the world with
Three Sounding Boards.
Patented In the United States. Great Brltaltlt
Prance, Germany and Canada.
Liberal arrangements to responsible agents only*
Main Office, 1117 Chestnut St.
PHILADELPHIA. PA.
Small
Grand
Five foot case full
grand tone, beautiful
design and finish.
Lester Piano Co.
1306 Chestnut S*
Philadelphia
NEW CALIFORNIA BRANCH.
A branch of the Marlow Music Co., of Santa Rosa,
has been established in Mason Hall, Sonoma, Cal.,
and will carry a full line of pianos, phonographs ond
small goods. The Sonora and Victor lines will be
featured among the talking machines. Mrs. Eunice
Lindley has charge of the new store.
When in doubt refer to
PRESTO BUYERS GUIDE
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

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