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THE MUSIC TRADE REVIEW, MARCH, 19U
Meyers Stated: "We have chosen to dis-
tribute pianos at this time because we
believe that, with the piano coming back
the way it is, Carl Fischer dealers can
swell the volume of their business in
Announcement has been made by this dealer list are some of largest and 1941 and make money on the Janssen line.
Webster E. Janssen, president of the most representative retailers of musical Those who have handled Carl Fischer
Janssen Piano Co., New York and Harry merchandise. For years the company has lines in the past know that there will be
Meyers, president of the Carl Fischer specialized in accordions, woodwind and repeat business and we will have a com-
Musical Instrument Co., Inc., New York, of
plete line of Janssen and Mignon instru-
an arrangement consummated this month
ments at prices which will guarantee a
whereby the latter company will act as
fast turnover. We all look forward to this
national distributors for Janssen grand
new arrangement with the greatest con-
and upright pianos.
fidence. The Janssen piano has been well
The Janssen Piano Co. was founded in
and favorably known throughout the
1898 by the late Ben H. Janssen and has
country for many years which will also
since that time manufactured a complete
be an asset to all Carl Fischer dealers."
line of instruments which have been dis-
tributed nationally. Webster E. Janssen
succeeded his father as head of the com-
pany which a few years ago purchased
the business of Wissner & Sons in Brook-
lyn and moved the Janssen factory into
Now with the Marines at Guantanamo
the extensive Wissner plant on Atlantic
Bay, Cuba, for intensive training is
Ave. The company also owns the Welte-
Alexis A. Mahan, Jr., oldest son of A. A.
Mignon patents. In the past few years it
Mahan, sales manager of the Ivers & Pond
has also patented a very practical direct
Piano Co., Boston, Mass. Young Mahan
blow piano action which is being made
Colonial Model Janssen Piano
for them exclusively and has produced
some very acceptable models of the con- band instruments and has built up a repu-
sole and spinet type piano. At the present tation for distributing exclusively fine
time the line comprises 17 consoles and merchandise and rendering prompt ser-
grand pianos.
vice. It covers the country with a large
The Carl Fischer Musical Instrument sales force of highly experienced men and
Co., brings into this arrangement a large under the management of President Harry
experienced selling force as well as a Meyers has become one of the outstand-
large following of several thousand deal- ing houses in its field.
Regarding the new arrangement Mr.
ers throughout the country. Included in
Janssen Piano to be Distributed by
Carl Fischer Musical Instrument Co, Inc
A. A. Mahan Jr.
Now With Marines
GULBRANSEI
tana
A SENSATIONAL!
P R I C E LEADER
STYLED TO SELL?
Here is a piano you can proudly recommend to i
customer to whom price is all-important. This attract-
ive modern-design Console has all the tonal perfec-
tion, sterling workmanship, and skillful styling for
which Gulhransen pianos are world famous. Yet it is
sensationally low priced, definitely within the bounds
of the most modest budget. Feature this piano of
famous name and quality reputation. Investigate its
proved sales possibilities. Write for further details
and for a complete list of Gulbransen profit-producing
pianos, styled to sell.
AMERICA'S SMARTEST PIANO FASHIONS
GULBRANSEN COMPANY
A. A. Mahan, Ir.
was called for active duty in Novembei
last year and was ordered to Quantico,
Va., for training. Although only 21 years
of age he was a member of the U. S.
Marino Corps Reserve, Company D—2nd
Batallion. He graduated from the Newton
High School and then aitended Boston
University, was with the New York Life
Insurance Co., when he was called for
duty. He has another brother, Gauntt
Mahan, who is now a freshman at Harvard
University.
The father of the boys recently visited
his son at the Marine base at Quantico,
found him in good health and stated that
he was very much impressed with the
surroundings and the treatment of the
boys who are in training. Mr. Mahan has
been in the piano business for years,
having practically been born into it due
to the fact that his father operated a piano
business in Cortland, N. Y.