Music Trade Review

Issue: 1941 Vol. 100 N. 3

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
8
THE MUSIC TRADE REVIEW, MARCH, 19U
Meyers Stated: "We have chosen to dis-
tribute pianos at this time because we
believe that, with the piano coming back
the way it is, Carl Fischer dealers can
swell the volume of their business in
Announcement has been made by this dealer list are some of largest and 1941 and make money on the Janssen line.
Webster E. Janssen, president of the most representative retailers of musical Those who have handled Carl Fischer
Janssen Piano Co., New York and Harry merchandise. For years the company has lines in the past know that there will be
Meyers, president of the Carl Fischer specialized in accordions, woodwind and repeat business and we will have a com-
Musical Instrument Co., Inc., New York, of
plete line of Janssen and Mignon instru-
an arrangement consummated this month
ments at prices which will guarantee a
whereby the latter company will act as
fast turnover. We all look forward to this
national distributors for Janssen grand
new arrangement with the greatest con-
and upright pianos.
fidence. The Janssen piano has been well
The Janssen Piano Co. was founded in
and favorably known throughout the
1898 by the late Ben H. Janssen and has
country for many years which will also
since that time manufactured a complete
be an asset to all Carl Fischer dealers."
line of instruments which have been dis-
tributed nationally. Webster E. Janssen
succeeded his father as head of the com-
pany which a few years ago purchased
the business of Wissner & Sons in Brook-
lyn and moved the Janssen factory into
Now with the Marines at Guantanamo
the extensive Wissner plant on Atlantic
Bay, Cuba, for intensive training is
Ave. The company also owns the Welte-
Alexis A. Mahan, Jr., oldest son of A. A.
Mignon patents. In the past few years it
Mahan, sales manager of the Ivers & Pond
has also patented a very practical direct
Piano Co., Boston, Mass. Young Mahan
blow piano action which is being made
Colonial Model Janssen Piano
for them exclusively and has produced
some very acceptable models of the con- band instruments and has built up a repu-
sole and spinet type piano. At the present tation for distributing exclusively fine
time the line comprises 17 consoles and merchandise and rendering prompt ser-
grand pianos.
vice. It covers the country with a large
The Carl Fischer Musical Instrument sales force of highly experienced men and
Co., brings into this arrangement a large under the management of President Harry
experienced selling force as well as a Meyers has become one of the outstand-
large following of several thousand deal- ing houses in its field.
Regarding the new arrangement Mr.
ers throughout the country. Included in
Janssen Piano to be Distributed by
Carl Fischer Musical Instrument Co, Inc
A. A. Mahan Jr.
Now With Marines
GULBRANSEI
tana
A SENSATIONAL!
P R I C E LEADER
STYLED TO SELL?
Here is a piano you can proudly recommend to i
customer to whom price is all-important. This attract-
ive modern-design Console has all the tonal perfec-
tion, sterling workmanship, and skillful styling for
which Gulhransen pianos are world famous. Yet it is
sensationally low priced, definitely within the bounds
of the most modest budget. Feature this piano of
famous name and quality reputation. Investigate its
proved sales possibilities. Write for further details
and for a complete list of Gulbransen profit-producing
pianos, styled to sell.
AMERICA'S SMARTEST PIANO FASHIONS
GULBRANSEN COMPANY
A. A. Mahan, Ir.
was called for active duty in Novembei
last year and was ordered to Quantico,
Va., for training. Although only 21 years
of age he was a member of the U. S.
Marino Corps Reserve, Company D—2nd
Batallion. He graduated from the Newton
High School and then aitended Boston
University, was with the New York Life
Insurance Co., when he was called for
duty. He has another brother, Gauntt
Mahan, who is now a freshman at Harvard
University.
The father of the boys recently visited
his son at the Marine base at Quantico,
found him in good health and stated that
he was very much impressed with the
surroundings and the treatment of the
boys who are in training. Mr. Mahan has
been in the piano business for years,
having practically been born into it due
to the fact that his father operated a piano
business in Cortland, N. Y.
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW, MARCH, 19U
7 Floors
for Exhibits
Already Assigned for
July
Convention in New York
The assignment of exhibit rooms for ply manufacturers,
the 40th Convention of the National Asso-
ciation of Music Merchants in July took
place at the Hotel New Yorker, New York
on February 2.6th, when a committee
composed of Harry W. Griffith, Griffith
publishers and radio
and phonograph manufacturers who have
already engaged space are Aeolian-
American Corp., Aeolian-Skinner Organ
Co., Baldwin Piano Co., Estey Organ
Corp., Estey Piano Co., Everett Piano Co.,
DRAWING FOR EXHIBIT ROOM ALLOTMENTS
W. A. Mennie, Sec. NAMM, Clarence S. Hammond, Treas. NAMM. David Jacobs, Jacobs Bros.. Phila-
delphia, Pa., Harry W. Griffith, Griffith Piano Co., Newark, N. J.
Piano Co., Newark, N. J; David Jacobs,
Jacobs Bros., Philadelphia, Pa.; Clarence
S. Hammond, Loeser Co., Brooklyn met
with Secretary W. A. Mennie and mem-
bers of the trade press and drew the
unidentified numbered cards by which
allotments of space was made.
That success of the Conventon is as-
sured is manifested by the fact that al-
ready 7 complete floors of the hotel
have been assigned to 119 Exhibitors in-
cluding 31 Piano and Supply Manufac-
turers, 62 Musical Merchandise Manu-
facturers, and Jobbers. 7 Music Publish-
ers and 18 Radio and Phonograph Man-
ufacturers who will occupy 220 room.
Exhibits will be displayed on the 2nd to
the 8th floors inclusive. Accomodations
on the 9th floor are available.
The Convention will open on July 29th
and last four days through August 1st.
Business meetings and exhibts will be
held at the Hotel New Yorker but the
Banquet at the Waldorf-Astoria.
Among the piano manufacturers, sup-
Gulbransen Co., Haddorff Piano Co., Hard-
man Peck & Co., Hammond Instrument Co.,
Janssen Piano Co., W. W. Kimball Co.,
Kohler & Campbell, Inc., Krakauer Bros.,
Lester Piano Co., Master Piano Co., Maas
Organ Co., National Piano Corp., Sohmer
& Co., Starr Piano Co., Story & Clark Piano
Co., Straube Piano Co., Weaver Piano
Co., Winter & Co., Rudolph Wurlitzer Co.,
American Piano Supply Co., Imperial In-
dustrial Corp., Pratt Read <& Co., Man-
ual Arts Furniture Co.. Thayer Action Co.,
Wood & Brooks, Schloss Bros. Co., Tonk
Bros. Co.. Ansley Radio Corp., Amperite
Co., Andrea Radio Co., Brunswick Radio
& Television Corp., Capehart Co., Decca
Records, General Electric Corp., Magna-
vox Co., Port-O-Matic Corp., Philco Corp.,
Presto Recording Corp., H. Royer Smith,
Stromberg-Carlson Corp., Turrnis Bros.
Alfred Music Co., Ashley Musical Supply
Co., Chart Music Publishers, Inc., M. M.
Cole Music Co., Boetsch Bros., Columbia
Recording Corp.
Chicago Musical
Takes on Pianos
To Distribute Conover and Cable
Instruments
PARNHAM WITH SCHILLER — CABLE
Announcement has been made by M.
H. Berlin, president of the Chicago Musi-
cal Instrument Co., Chicago, 111. and
Edgar B. Jones, president of the Schiller-
Cable Piano Mfg. Co., Oregon 111. that the
Chicago Musical Instrument Co., will
henceforth act as distributors for Conover
and Cable pianos in territories where these
pianos are not already represented.
At the same time it was announced
that John H. Parnham well known piano
manufacturer and executive has joined
the Schiller-Cable organization as an as-
sociate of Mr. Jones. He is now located
at the Oregon plant of the company.
The Chicago Musical Instrument Co. is
one of the most progressive musical in-
strument houses in the country with a
large followng of representative dealers
from coast to coast who are contacted by
a large staff of salesmen.
The Schiller Cable Piano Mfg. Co.
with its factory located in Oregon, 111.
offers exceptional opportunity for the
economical production of pianos. The
Conover piano has held an enviable repu-
tation for GO years and was established
and manufactured for many years by the
late J. Frank Conover who was considered
one of the most expert scale draftsmen
of his day. The Cable piano has also had
a nation wide reputation for quality and
many thousands of them are in use to-day
throughout the country.
Pays Tribute to
Mason & Hamlin
Last May the Martin Bros. Piano Co.,
Springfield, Mo., sold a Mason & Hamlin
concert grand piano to the Board of Edu-
cation for use in the auditorium of a new
high school.
In January this year an unsolicited letter
was received by C. G. Martin, head of the
Martin Bros. Co. from Harry P. Study,
superintendent of schools in which he
said:
"On May 28, 1940, we purchased from
you a Mason <& Hamlin concert grano.
piano, 8 ft. 1 1 ^ inches, which we have
just tested today after a period of con-
tinuous use since September 2nd, last, in
the new High School Auditorium, and this
is what we have to say about it:
"It is in fine shape; it is the best piano
in town. We are pleased with it. In
action, clean cut. right pressure, not too
light or too hard. As to tone, a good
balance between liquid tone and bril-
liancy of tone. We also note the evenness
of the registers. In fact, our musicians are
proud of it, and think it is a delightful
piano."

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