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Music Trade Review

Issue: 1931 Vol. 90 N. 11 - Page 32

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Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
MUSICAL MERCHANDISE
tra work follow the band classification as MILTON G. WOLF NOW
it pertains to pupil and school eligibility.
OFFERS FINE DRUM HEADS
In case the association undertakes elimina-
All dealers in musical merchandise, par-
Purchase of the stock, accounts and good tion tournaments on an extensive scale and
will of the C. G. Conn Music Co., 123 permits only district winners to compete in ticularly those who handle benches and
Carondelet street, by Philip Werlein, Ltd., the state meet, the committee favors hold- drums, will be interested in learning that
60S Canal street, was announced recently by ing the orchestra meet during the band they now have another source of supply for
A. J. LaCoste, manager of the band instru- tournaments. Otherwise the committee sug- this important accessory, as Milton G. Wolf,
gests that the orchestra contest be held a widely known in his territory as "The Banjo
ment department of the Werlein company.
And with the purchase of the Conn com- month at least before the state band contest Man," whose headquarters are in Kimball
Hall, Chicago, has become a manufacturer
pany's store, the enlargement of the Werlein is scheduled.
of fine banjo and drum heads.
repair department also was announced by
Mr. Wolf is an expert in this line, and
Mr. LaCoste.
MUSICAL MERCHANDISE
has had seventeen years of practical experi-
"We are very fortunate, and glad, to be
ence, including professional work in con-
able to take over the local branch of the MEN MEET IN CHICAGO
The Musical Merchandise Manufacturers' certs, for the radio, etc. For years he has
Conn company," Mr. LaCoste said. "We
have, through our branches in northern Association, Western Division, resumed their been selling banjos and other musical instru-
Louisiana and Mississippi, been able to teach regular evening business sessions on Octo- ments, and knows what is needed to give both
several thousand children of the school age ber 15, preceded by dinner at the Great the best tone quality and durability.
He announces he will furnish them either
the value of musical education. With this Northern Hotel. Vice-President and Senior
stretched or unstretched, in various sizes, and
purchase, we are now in a better position Officer H. K. Kuhrmeyer presided, and a
than ever before to quickly supply anything special guest of the evening was Harry make prompt shipment. From his long
Meixell, secretary and manager of the Music knowledge of the trade he is familiar with
from a mouth organ and a piccolo to a
Industry Chamber of Commerce. The mem- the requirements.
bass horn."
All of the employes of the Conn company ber houses represented included Kay Manu-
will be retained by the Werlein company, facturing Co., by Mr. Kuhrmeyer; Ludwig MANY COLLEGE BANDS
with the exception of Tom Barry, Jr., man- & Ludwig, by F. W. Miller; Walter Gotsch
& Co., by Walter Gotsch; American Gut USING YORK INSTRUMENTS
ager of the Conn branch here, who has been
transferred to Chicago to take charge of the String Co., by G. L. Diehl; Globe Music
When the band of the University of Ok-
Chicago factory branch of the same company. Co.; F. R. Johnson, and the Regal Manufac- lahoma plays in concert or on parade in
turing Company, by Frank Kordick, as well the future the bass section will be strong
as others of the trade.
and sonorous, for the band has just added
HIGH SCHOOL ORCHESTRA
At the informal business meeting follow- a battery of five York Sousaphones.
CONTESTS FOR WISCONSIN
ing the dinner, the question of a collective
Other universities and colleges which
Wisconsin music dealers are keenly in- exhibit of the fretted instrument industry at have recently purchased York Band instru-
terested in the announcement that state high the Chicago World's Fair of 1933 was dis- ments include the University of Michigan
cussed. The Western members are strong at Ann Arbor, the Michigan State College
school orchestra contests, as well as school
band contests, may be staged in 1932. Plans for it, but is was decided to await action by at East Lansing, and the Curtis Institute
for such contests are being worked out by the Music Industry's Chamber of Commerce at Philadelphia.
a special committee appointed last spring by as to whether all divisions of the industry
The Boys Vocational School Band, Lan-
the Wisconsin High School Band and Or- will make a collective exhibit, which at this sing, Mich., has recently received a ship-
time srerrs probable.
chestra association.
ment of twentv-four York instruments.
That such contests have increased interest
in learning to play an instrument, and have
also increased the number of bands in the
state, is acknowledged by all interested in
the musical education movement in Wiscon-
sin. Whether the merchandising of these
instruments has been handled satisfactorily
Your continued success as a retailer depends on your retaining the
has been in most cases, up to the music in-
dustry and its representatives, and in many
confidence of your customers, and this depends entirely on the
cases dealers concede, the sale of band in-
kind of instruments you sell them.
struments to schools has been sadly mis-
managed.
Insure yourself against loss of confidence and good-will by offering
However, the addition of orchestral con-
tests, and growth of this movement in Wis-
them instruments so built as to guarantee more than ordinary
consin, is being watched with genuine and.
satisfaction. Sell instruments that will make each purchaser an
hopeful interest by music dealers.
enthusiastic
booster for your store and more sales.
According to officers of the Wisconsin
High School Band and Orchestra associa-
Sell them the line that discriminating and particular professional
tion, members of the committee on orchestra
contests will recommend that district con-
players all over the world proclaim to be the world's finest.
tests be held for both orchestras and bands
as elimination contests before the state meet.
Sell them MARTIN "HANDCRAFT."
The change was favored at the meeting
of the association members, held in con-
junction with the state band tournament here
last spring, because the large number of
bands made the contests increasingly un-
Elkhart, Indiana
wieldy.
The recommendation will be that orches-
WERLEIN TAKES OVER CONN
BRANCH IN NEW ORLEANS
Confidence
Martin Band Instrument Company
32
THE
MUSIC
TRADE
REVIEW,
N o v e m b e r , 1931

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