Music Trade Review

Issue: 1931 Vol. 90 N. 11

1931 -- digitized with support from namm.org
Music Trade Review -- © mbsi.org, NOVEMBER,
arcade-museum.com
-^
J1UJ1C TfyVDE
FOR THE GENERAL MUSIC MERCHANT
THENEWYO:\ \
PUBLICLlBRAti.
ASTOR. IENOX
TILOEN FOUNDATION 5
A NEW PIANO MARKET
HAS BEEN CREATED BY
34 INCHES IN DEPTH—59 INCHES IN WIDTH
A quality instrument of distinctive beauty and design, possessing an
excellent volume, quality, and depth of tone.
New Avenues of Sales Opportunity are opened to dealers featuring the
Mathushek SpinetGrand. The demand has been proven.
Information sent to dealers in open territory.
THE FUTURE SUGGESTS MATHUSHEK
jWatfjusiijefe $tano J i f g . Co.
NEW YORK, N. Y.
I32ND ST. AND ALEXANDER AVE.
Foreign Division—79 Alexander Avenue, New York
WHOLESALE REPRESENTATIVES
Mid-Western
BEN M. STRUB
712 N. Kenilworth Avenue, Oak Park, III.
Paoific Coast
LOUIS F. GOELZLIN
138 McAllister Street, San Francisco, Cal.
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE
MUSIC
TRADE
REVIEW,
November,
1931
G
THE NEW SARGENT
A COMPLETE GRAND PIANO
ouoe
'UVJ
continuous. The fall board is full length, European style. Bass
strings are wrapped with copper; bass bridge is of the suspension
type. The scale is of accurate design and the action responsive.
Woods are carefully selected, beautifully finished and the strength
of construction proved by vigorous tests.
T O
RETAIL
F O R
Length 4 feet, 7 inches—choice
of mahogany or walnut.
U
NLIKE many low-priced grand pianos which are "grand'*
in name only, THE SARGENT is a complete piano—worthy
standard-hearer of the fine traditions that have made Baldwin
products world-famed. There has been no skimping of details:
no short cuts in manufacture; no sacrifice of quality.
SARGENT keys are of ivory. There are three pedals; not two
—and the pedals are of brass. The top is hinged; and the hinge
MAY
W E SEND
The introduction of the SARGENT exemplifies, in part, the
broad Baldwin Policy of creating pianos that meet the require-
ments of every prospect, yet yield a most generous profit incen-
tive to the dealer.
Those dealers who have joined with Baldwin in the Cooperative
Merchandising plan now appreciate to the fullest the meaning of
the word "Cooperation". You, too. may be interested in learning
the details of the plan which is injecting new life and greater
possibilities than ever before into the business of selling pianos
—at a profit.
O U R R E P R E S E N T A T I V E
T O S E E YOU?
The BALDWIN PIANO COMPANY
CINCINNATI,
OHIO

Download Page 1: PDF File | Image

Download Page 2 PDF File | Image

Future scanning projects are planned by the International Arcade Museum Library (IAML).

Pro Tip: You can flip pages on the issue easily by using the left and right arrow keys on your keyboard.