Music Trade Review
Issue: 1927 Vol. 84 N. 17 - Page 41
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
41
The Music Trade Review
APRIL 23, 1927
I'm for You!
Thousands of dollars are annually
spent to help you sell "CENTURY
EDITION."
Twenty-five magazines now carrying
Century's message to sixty million
monthly readers.
Every ad urges them to buy Century
from you.
No direct retail business solicited.
All inquiries received are sent the
Century dealer.
Twenty-nine. co-operative hook-ups
are supplied you gratis.
You are losing profits every day you
delay selling Century.
Century Music Pub. Go.
235 W. 40th St.
New York
judges. In addition to the cash prize there is an
association honor medal for the winner.
All poems must be in hand before December
1 next. They should be forwarded in triplicate
form without identification to the association
headquarters under the address of "Judges of
the Song-Poem Competition," 113 West Fifty-
seventh street, New York City. The name of
the writer should be also enclosed in a sealed
envelope.
Borchard Gomes to
Take Back Jazz Singers
German Jazz Orchestra Leader States Demand
Exists for Vocal Artists of This Type Abroad
In Berlin, as elsewhere in Europe, American
popular numbers, sometimes termed jazz, have
had wide sway. Naturally in the non-English
A REAL BIT OF MELODY
CHERIE
ILOYE YOU
H A R M S INC.. 62 W 45TH ST.. NYC.
Dealers say —
It's th« easiest thing;
in the world to sell.
WORLD-FAMOUS
McKINLEY
MUSIC
speaking countries the vocal rendition of these
numbers has been given little or no prominence.
Eric Borchard, the foremost German exponent
of modern type instrumental music, has left
Bremen for the United States for the purpose
of taking back with him some of the best jazz
singers. Seemingly the vocal renditions of
songs sung by negro quartets and other vocal-
ists have been quite popular on phonograph
records and have created a desire for the per-
sonal appearance of this type of singer. There-
fore, Mr. Borchard said that a good quartet and
a new American band will win honors and popu-
larity in Germany. Eric Borchard played for
American soldiers in camps during the war and
later on the Rhine.
"Willie the Weeper"
Latest Melrose Issue
Chicago Music Firm Announces Several Other
Novelties and New Re-issues
Melrose Bros. Music Co., Chicago, are intro-
ducing as their latest song hit "Willie the
Weeper." The number is an unique combina-
tion of novelty comic-song and excellent fox-
trot, and it is thought will be a popular sheet
music number as well as orchestra and band
selection. It is written by Grant V. Rymal,
Walter Melrose, and Marty Bloom with eight
extra verses.
Two other new numbers which have recently
been added to the Melrose catalog and which
are also very popular, include "Sax Appeal" and
"Sha-wan-da-moo." This latter number is an
Indian love song of striking beauty with a
weird melody based on the tribal Indian songs.
The company also announces that it has taken
over the publishing rights of the well-known
selection "A Sweetheart of Sigma Chi," from
Richard E. Bernor Publishing Co., Albion,
Mich. This number has enjoyed a good demand
tor the past fifteen years, and Melrose Bros,
announce that they will issue a new piano,
dance, and band arrangement and also the song
with a new attractive title-page. This song is
not only popular among the Sigma Chi frater-
nity but also other fraternal and collegiate
organizations.
Triangle Songs Abroad
The Triangle Music Publishing Co. has just
placed several of its songs with English publishing
houses. These numbers are "Oriental Moonlight,"
with Lawrence Wright & Co.; "Honeymoon
Waltz," with Keith Prowse & Co., and "You
Never Get Nowhere Holding Hands," and "Lonely
Nights in Hawaii," with Campbell Connelly & Co.
A deal was also closed with L. F. Collin Pty,
Ltd., of Melbourne, Australia, whereby it will
handle the entire Triangle Music Co. catalog.
Consult the Universal Want Directory of
The Review.
With the Wonderful Catalog,
Fine Cabinet, Graded
Counter Portfolios,
Display Signs,
etc.,
IT SELLS
ITSELF!
Cant Go
FHSt
SUNDAY
AT SUNDOWN
HONOLULU MOON
THINKING OF YOU
IF YOU 8EK SALLY
WISTFUL AND BLUK
I'VE GOT THE GIRL
HE'S THE LAST WORD
I LOVE THE MOONLIGHT
1 STILL BELIEVE IN YOU
IN A LITTLE SPANISH TOWN
HUM YOUR TROUBLES AWAY
PAL OF MY LONESOME HOURS
SAM, THE OLD ACCORDION MAN
IF I DIDN'T KNOW YOUR HUSBAND
TAKE IN THE SUN, HANG OUT THE
MOON
I'D RATHER BE THE GIRL IN YOUR
ARMS
IT MADE YOU HAPPY WHEN YOU
MADE ME CRY
JUST A BIRD'S-EYE VIEW OF MY
OLD KENTUCKY HOME
Writ* for Dtaltra' Price
LEO
Specht to Open in
Regent Theatre, Detroit
Will Play Indefinite Engagement There and Be
Musical Director of London Bros. Chain of
Theatres
Paul Specht and His Orchestra, which recently
played in Washington, D. C, announced that
following several more engagements for the
Stanley interests in the Kast, he and his original
orchestra would open May 1 at the new Regent
Theatre in Detroit. It is understood that the
Specht Orchestra will play at the Detroit house
for an indefinite period. Specht also becomes
a director of the executive board of London
Bros., well-known Detroit theatre operators, and
will serve as general music director for the Lon-
don chain of theatres. The Regent Theatre was
recently taken over by this firm and remodeled
and upon its opening will have an entirely new
policy, including stage presentations, the Vita-
phone and first run United photoplays. The
Paul Specht Orchestra will also be featured in a
radio tie-up.
Some of the
BEST
SELLERS
In
The Witraark Black & White Series
SECULAR
GYPSY LOVE SONG
KISS ME AGAIN
MY WILD IRISH ROSE
WHEN IRISH EYES ARE SMILING
MY HOUR
WHO KNOWS?
AH! SWEET MYSTERY OF LIFE
DEAR HEART, WHAT MIGHT HAVE BEEN
JUST AN IVY COVERED SHACK
CAN'T YO' HEAR ME CALLIN', CAROLINE?
MOTHER MACHREE
SMILIN' THROUGH
ASLEEP IN THE DEEP
JUST BEEN WOND'RING, ALL DAY LONG
IN A LITTLE TOWN NEARBY
SUNRISE AND YOU
THE LAMPLIT HOUR
THAT WONDERFUL MOTHER OF MINE
THAT OLD IRISH MOTHER OF MINE
SACRED
TEACH ME TO PRAY
I COME TO THEE
THE SILENT VOICE
GOD SHALL WIPE AWAY ALL TEARS
A LITTLE WHILE
IT WAS FOR ME
O LORD, REMEMBER MB
GRATEFUL, O LORD, AM I
M. WITMARK & SONS, NEW YORK
41
The Music Trade Review
APRIL 23, 1927
I'm for You!
Thousands of dollars are annually
spent to help you sell "CENTURY
EDITION."
Twenty-five magazines now carrying
Century's message to sixty million
monthly readers.
Every ad urges them to buy Century
from you.
No direct retail business solicited.
All inquiries received are sent the
Century dealer.
Twenty-nine. co-operative hook-ups
are supplied you gratis.
You are losing profits every day you
delay selling Century.
Century Music Pub. Go.
235 W. 40th St.
New York
judges. In addition to the cash prize there is an
association honor medal for the winner.
All poems must be in hand before December
1 next. They should be forwarded in triplicate
form without identification to the association
headquarters under the address of "Judges of
the Song-Poem Competition," 113 West Fifty-
seventh street, New York City. The name of
the writer should be also enclosed in a sealed
envelope.
Borchard Gomes to
Take Back Jazz Singers
German Jazz Orchestra Leader States Demand
Exists for Vocal Artists of This Type Abroad
In Berlin, as elsewhere in Europe, American
popular numbers, sometimes termed jazz, have
had wide sway. Naturally in the non-English
A REAL BIT OF MELODY
CHERIE
ILOYE YOU
H A R M S INC.. 62 W 45TH ST.. NYC.
Dealers say —
It's th« easiest thing;
in the world to sell.
WORLD-FAMOUS
McKINLEY
MUSIC
speaking countries the vocal rendition of these
numbers has been given little or no prominence.
Eric Borchard, the foremost German exponent
of modern type instrumental music, has left
Bremen for the United States for the purpose
of taking back with him some of the best jazz
singers. Seemingly the vocal renditions of
songs sung by negro quartets and other vocal-
ists have been quite popular on phonograph
records and have created a desire for the per-
sonal appearance of this type of singer. There-
fore, Mr. Borchard said that a good quartet and
a new American band will win honors and popu-
larity in Germany. Eric Borchard played for
American soldiers in camps during the war and
later on the Rhine.
"Willie the Weeper"
Latest Melrose Issue
Chicago Music Firm Announces Several Other
Novelties and New Re-issues
Melrose Bros. Music Co., Chicago, are intro-
ducing as their latest song hit "Willie the
Weeper." The number is an unique combina-
tion of novelty comic-song and excellent fox-
trot, and it is thought will be a popular sheet
music number as well as orchestra and band
selection. It is written by Grant V. Rymal,
Walter Melrose, and Marty Bloom with eight
extra verses.
Two other new numbers which have recently
been added to the Melrose catalog and which
are also very popular, include "Sax Appeal" and
"Sha-wan-da-moo." This latter number is an
Indian love song of striking beauty with a
weird melody based on the tribal Indian songs.
The company also announces that it has taken
over the publishing rights of the well-known
selection "A Sweetheart of Sigma Chi," from
Richard E. Bernor Publishing Co., Albion,
Mich. This number has enjoyed a good demand
tor the past fifteen years, and Melrose Bros,
announce that they will issue a new piano,
dance, and band arrangement and also the song
with a new attractive title-page. This song is
not only popular among the Sigma Chi frater-
nity but also other fraternal and collegiate
organizations.
Triangle Songs Abroad
The Triangle Music Publishing Co. has just
placed several of its songs with English publishing
houses. These numbers are "Oriental Moonlight,"
with Lawrence Wright & Co.; "Honeymoon
Waltz," with Keith Prowse & Co., and "You
Never Get Nowhere Holding Hands," and "Lonely
Nights in Hawaii," with Campbell Connelly & Co.
A deal was also closed with L. F. Collin Pty,
Ltd., of Melbourne, Australia, whereby it will
handle the entire Triangle Music Co. catalog.
Consult the Universal Want Directory of
The Review.
With the Wonderful Catalog,
Fine Cabinet, Graded
Counter Portfolios,
Display Signs,
etc.,
IT SELLS
ITSELF!
Cant Go
FHSt
SUNDAY
AT SUNDOWN
HONOLULU MOON
THINKING OF YOU
IF YOU 8EK SALLY
WISTFUL AND BLUK
I'VE GOT THE GIRL
HE'S THE LAST WORD
I LOVE THE MOONLIGHT
1 STILL BELIEVE IN YOU
IN A LITTLE SPANISH TOWN
HUM YOUR TROUBLES AWAY
PAL OF MY LONESOME HOURS
SAM, THE OLD ACCORDION MAN
IF I DIDN'T KNOW YOUR HUSBAND
TAKE IN THE SUN, HANG OUT THE
MOON
I'D RATHER BE THE GIRL IN YOUR
ARMS
IT MADE YOU HAPPY WHEN YOU
MADE ME CRY
JUST A BIRD'S-EYE VIEW OF MY
OLD KENTUCKY HOME
Writ* for Dtaltra' Price
LEO
Specht to Open in
Regent Theatre, Detroit
Will Play Indefinite Engagement There and Be
Musical Director of London Bros. Chain of
Theatres
Paul Specht and His Orchestra, which recently
played in Washington, D. C, announced that
following several more engagements for the
Stanley interests in the Kast, he and his original
orchestra would open May 1 at the new Regent
Theatre in Detroit. It is understood that the
Specht Orchestra will play at the Detroit house
for an indefinite period. Specht also becomes
a director of the executive board of London
Bros., well-known Detroit theatre operators, and
will serve as general music director for the Lon-
don chain of theatres. The Regent Theatre was
recently taken over by this firm and remodeled
and upon its opening will have an entirely new
policy, including stage presentations, the Vita-
phone and first run United photoplays. The
Paul Specht Orchestra will also be featured in a
radio tie-up.
Some of the
BEST
SELLERS
In
The Witraark Black & White Series
SECULAR
GYPSY LOVE SONG
KISS ME AGAIN
MY WILD IRISH ROSE
WHEN IRISH EYES ARE SMILING
MY HOUR
WHO KNOWS?
AH! SWEET MYSTERY OF LIFE
DEAR HEART, WHAT MIGHT HAVE BEEN
JUST AN IVY COVERED SHACK
CAN'T YO' HEAR ME CALLIN', CAROLINE?
MOTHER MACHREE
SMILIN' THROUGH
ASLEEP IN THE DEEP
JUST BEEN WOND'RING, ALL DAY LONG
IN A LITTLE TOWN NEARBY
SUNRISE AND YOU
THE LAMPLIT HOUR
THAT WONDERFUL MOTHER OF MINE
THAT OLD IRISH MOTHER OF MINE
SACRED
TEACH ME TO PRAY
I COME TO THEE
THE SILENT VOICE
GOD SHALL WIPE AWAY ALL TEARS
A LITTLE WHILE
IT WAS FOR ME
O LORD, REMEMBER MB
GRATEFUL, O LORD, AM I
M. WITMARK & SONS, NEW YORK
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