Music Trade Review

OCTOBER
THE
13, 1923
MUSIC
TRADE
REVIEW
13
stands supreme
•
In
fidelity of tone and
performance
E
VERY phonograph sold is finally
selected because of its purity of
tone, its beauty of appearance, or its
refinement of performance.
And the New Columbia Phono­
graph stands supreme in all these
sales-making essentials.
To see the New Columbia is to
'appreciate at once its rare beauty as
a piece of fine furniture. To hear it
is to experience a revelation in fidel­
ity of tone reproduction. To operate
the New Columbia is to marvel at the
completeness of its mechanical per­
fection.
Study carefully the detailed de­
scriptions of the New Columbia
Motor and the New Columbia Re­
producer, which you will find illus­
trated on these pages!
Beginning this month, we will pre­
sent the New Columbia to the public
in one of the most dominating and
compelling series of full-page news­
paper advertisements ever conceived.
Music lovers will be eager to hear
and eager to buy this New Columbia
-the most perfect phonograph ever
built. You will want to be the dealer
to cash in on this tremendous drive!
The New Columbia Reproducer has
eliminated those things that the crit­
ical ear didn't like in a phonograph.
It faithfully reproduces all ranges
of both vocal and instrumental tones.
It is absolutely true to interna­
tional pitch.
It gives a more refined, mellow and
resonant quality of tone.
Its patented, exclusively Columbia,
spring "shock absorbers" take up ex­
cessive vibration and banish blast.
COMPANY
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New York