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Music Trade Review

Issue: 1922 Vol. 74 N. 2 - Page 42

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Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
JANUARY 14,
1922
NORA BAYES _WINDOW SCORES
"DREAM PICTURES^ IN NEW HAVEN
EXHIBITING OLD GRAFONOLA
Alhambra Music Co., of Cleveland, Features
Vaudeville Star in Window Display Which
Created Considerable Interest and Sales
Loomis Temple of Music Attracts Enthusiastic
Audiences with the Pictures Shown to Accom-
paniment of Victrola and Ampico
Machine Twenty-five Years Old Attracts Much
Attention as Feature of Window Display
CLEVELAND,
Music Co., of
recently an
Nora Bayes,
comedy star.
NEW HAVEN, CONN., January 9.—The Loomis
Temple of Music attracted a host of lovers of
music and art to its warerooms throughout last
week with the showing of the "Dream Pictures,"
originated and presented by Branson DeCou,
which have already been described at some
length in The Review.
The pictures were shown each afternoon and
always attracted a capacity audience, and there
were special evening presentations on Thursday
and Friday to take care of those who could not
attend the afternoon session. The Victrola and
the Ampico in the Knabe piano were used in
furnishing the musical accompaniments to the
pictures, of which twelve in all were shown.
The showing of the "Dream Pictures" was
well advertised by the Loomis Temple of
Music and was also given much free publicity
by the newspapers themselves.
O., January 9.—The Alhambra
this city, Columbia dealer, prepared
artistic window display featuring
the famous vaudeville and musical
Miss Bayes, who is an exclusive
Rolens & Millikan, Columbia dealers of
Murphysboro, 111., are exhibiting in their display
window one of the early model Columbia instru-
ments purchased by Thomas Butcher, twenty-
five years ago.
The Daily Independent, of Murphysboro, gave
this an interesting write-up, and said:
"The instrument and three records purchased
at the time are in good playing condition after
RECORD TO HELP ORCHESTRA TRIP
Alhambra Music Co.'s Attractive Window
Columbia artist, appeared here two weeks ago
in a headline act on the Shubert circuit, and was
accorded an ovation by Cleveland's theatregoers.
The window display prepared by the Alhambra
Music Co. was enthusiastically praised by passers-
by, and Miss Bayes was personally delighted at
the distinctiveness of this window. During her
stay in Cleveland the local Columbia dealers re-
ported a marked increase in the demand for her
popular Columbia records.
HOW MUSIC IN THE SCHOOL HELPS
The Talking Machine Inculcates a Desire for
Music as Well as for Education Generally
Much to her parents' surprise, a little girl in
a certain Ontario city came home one day lately
after having been in a new room at school for
a week or so, and intimated that she didn't
want to go back, says the editor of the musical
page of the Toronto Globe. This attitude towards
school was something new, as the child had
always been very fond of school. When ques-
tioned further, she explained that the former
teacher had taught them for a little while each
day how to like music. By using the talking
machine they were taught the tone of the vio-
lin, cornet, flute and the other instruments of
the orchestra; they were allowed to hear such
selections as children can appreciate, sung by
famous artists, and they had march records for
marching.
The new teacher paid no attention to music
other than to sing "O Canada" or some other
song now and again. And this was the reason
the little girl balked at going to school. The
boys and girls themselves know very well how
music puts life into all school activities. Music
attracts them. It makes them more alert and
more responsive. The teacher knows that after
a spell of fifteen or twenty minutes at music
the child's mind is much better fitted for the
lesson in arithmetic, spelling, geography or
grammar. This is one of the reasons why music
is being given a much bigger place on the
school curriculum than in the past, because as a
study in itself, and as a stimulant to other
studies, music has no superior and few equals.
J. B. Brothers, furniture dealer, of Bethel,
Mo., is planning to discontinue his piano and
talking machine department.
Starr Piano Co. Offers to Make Record of
Playing of High School Orchestra in Order to
Pay Expenses of Concert Tour
RICHMOND, IND., January 9.—A proposed trip
of the Richmond High School Orchestra to
Nashville, Tenn., next March was insured re-
cently when the Starr Piano Co. announced that
to assist in paying the expenses of the trip it
would make a phonograph record of selections
rendered by the orchestra and would give the
orchestra all profits derived from the sale of
the record.
The orchestra will sell the records at the
national music supervisors' conference at Nash-
ville. The numbers which the record is to in-
clude are some selections said to have never
been recorded. They are "The Red Man," from
"Dwellers of the Western World," by Sousa,
and "In the Village," from the "Caucasian
Sketches," by Ippolitowivanow, and also the
"Valse Triste," by Sibellius, and "Prealudium,"
by Jarnefelt.
EFFECTIVE WINDOW DISPLAY
The Community Music Temple, 504 West
207th street, New York, recently made a special
drive on Sonoras, using its windows almost
exclusively for the display of the various models.
The Old and the New
a quarter of a century of hard service. Elza
Millikan demonstrated the old machine Saturday
morning for an Independent reporter and, while
many of the refinements of the late models are
lacking, the full, round tone characteristic of
the Columbia is present in the early model.
"Few realize the vast improvement made in
the phonograph until the old and new are placed
side by side. The Grafonola of twenty-five years
ago seems as a toy to the present models, which
embody the highest art of the cabinetmaker along
with the best brains of the scientific world."
Mr. Butcher recently purchased a late model
Grafonola, but refuses to part with his old in-
strument at any price. He says it has won
for itself a place of honor in his home for the
remainder of his life, in recognition of faithful
service.
NEW USE FOR TALKING MACHINE
Dreamy Waltzes on Talking Machines Keep the
Hippodrome Elephants Good-natured
George Powers, trainer of the New York Hip-
podrome elephants, has found a new use for a
talking machine. Powers plays a slow, dreamy
waltz for his big pets before they make their
appearance in "Get Together." Powers finds that
the music soothes the big beasts, which, like all
trained animals, become restless at the time of
the day when they usually do their tricks, and
ensures their giving a better performance.
How Community Temple Featured the Sonora
One of the features of this display was a swing-
ing bell which was designed from a "Sonora
Bell" poster with a clock mechanism.
H. J. Kennedy has been made manager of Wid-
ner's Grafonola Shop, 351 Main street, Worces-
ter, Mass. Mr. Kennedy has been associated with
the company for the past five years and is a
progressive personality.

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