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Music Trade Review

Issue: 1915 Vol. 61 N. 14 - Page 53

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Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
TALKING MACHINES FOR SCHOOLS.
Congress to Be Asked to Supply Machines and
Records for Washington Schools—Superin-
tendent Heartily in Favor of the Plan.
(Special to The Review.)
WASHINGTON, D. C, September 27.—-Installation
of talking machines in public schools may be asked
of Congress by the Board of Education. The ways
and means committee of the board, in pubic hear-
ing yesterday, listened to suggestions from a repre-
sentative of a talking machine company.
E. L. Thurston, superintendent of schools, is in
favor the plan, declaring" that he believes talking
mach.nes will be used "more and more"' in schools.
1 he machines may be used in playing marches at
assembly and d.smissal, furnishing music for
dances and providing accompaniments for physical
exercises, as well as other purposes.
VICTOR HELPS TO DEALERS.
Monthly Batch of Literature Just Sent Out
Should Aid in the Development of Fall Busi-
ness—Why Records Should Be Placed in
Hand Early to Benefit by Fall Demands.
The Victor Talking Machine Ca. sent to its deal-
ers th s week its usual monthly batch of literature
to aid in the development of fall business. October
literature was particularly timely and effective, two
very attractive window streamers announcing the
arrival of the new records being unusually striking
in t.ieir color scheme. Other, publicity helps con-
tained in this monthly envelope were as follows:
October supplement, two October hangers, news-
paper review of October records, sheet of ready-
made advertising electrotypes, copy of October
magazine and educational advertising, copy of Oc-
tober farm paper advertising, sheet of foreign and
domestic numerical pasters and supplements of
new Arabian, French, German, Hebrew, Hun-
garian, Italian, Russian and Swedish records.
Referring to the advisability of placing record
orders as far in advance as possible, a letter ac-
companying this literature said in part:
"As for your stock of goods—there is no time to
lose! You may have heard that before, you may
hear it again, but that doesn't alter the fact that
it is absolutely true to-day. Don't make any mis-
take, there's going to be an enormous business
done this year—more than ever before; but no
dealer can furnish what he hasn't got, and worse
still, he probably won't get a second opportunity.
Get in the biggest order you have ever placed and
earlier than you ever placed one. The customers
you make this fall will stick to you for years. The
customers you lose will stick to someone else."
DEATH OF MISS MILDRED POTTER.
SOME COLUMBIA BR1EFLETS.
SONORA AGENCY_FOR KANSAS CITY.
Clever Idea of Foreign Record Department—
Great Interest in Exhibit and Exposition—
Some Recent Visitors—Business Conditions
Active in New England, Says H. A. Yerkes—
C. R. Ely Returns from West—Other News.
C. L. Marshall Visits City for Purpose of Se-
curing Representation for the Products of
His Company—Has Made Many Connections.
LINDSTROM MOTORS
"The Motor of Quality"
(Special to The Review.)
KANSAS CITY, MO., September 28.—C. L. Mar-
The foreign record department of the Columbia
Graphopnone Co. has introduced a new idea in con-
nection witn quite a number of its records which has
met with general favor throughout the trade.
Vvhen issuing the new records the company sends
to the dealers the words of the selections listed,
so tuat tneir patrons may obtain copies when
purchas.ng the records. This assistance from the
ioreign record division has proved h.ghly satis-
lactory, a number of Columbia dealers attributing
numerous sales of records to their ability to give
their customers the words of the records. In many
instances a description of the musical mer.t of the
selection accompanies Lie words, a neat four-page
folder being used.
I h e executive offices of the Columbia Co. have
received frequent communications from Hal
Dorian, in c.iarge of the company's exhibit at the
far, relative to the success being achieved by the
dancing exhibitions given daily at the Columbia
booth. In one of these letters Mr. Dorian stated
that the two dancers appearing for the Columbia
Co., Addison Fowler and Miss Ethyle Stewart, had
announced their betrothal, receiving tne congratu-
lations of many prom nent members of the musical
world.
Clifford R. Ely, special wholesale traveling rep-
resentative for the Columbia Co., who returned
Monday from an extended Western trip, was most
optimistic in discussing conditions in the West, and
h.s bulging order book more than substantiated
this optimism.
Westervelt Terhune, manager of the Atlanta
headquarters of the Columbia Co., accompanied
by several Columbia dealers from the South, were
visitors at the general offices for a few days.
Walter S. Gray, Pacific Coast manager for the
company, is now en route to the East, visiting
Chicago, Pittsburgh and other central points in
the Middle West.
"Business conditions in New England are splen-
did," said H. A. Yerkes, New England district
manager, after returning from a short trip through
this territory. "Our own business in that section
is simply wonderful, and is 'breaking all previous
records month after month."
P. M. Brown, of the Columbia Co.'s foreign de-
partment, returned Monday after a belated two
weeks' vacation at Liberty, N. Y.
TAKES CHARGEJN PITTSBURGH.
Emil Hadd, connected with Landay Bros., New
The recording officials of the Columbia Grapho- York, Victor distributers, for the past few years,
has been appointed manager of the Victrola de-
phone Co. learned with deep regret this week of
the death of Miss Mildred Potter, who passed away partment of McCreery Co., Pittsburgh, Pa., suc-
Fr day evening after an operation for appendicitis. ceeding W. A. Hotaling. This department is under
Miss Potter was well known throughout the coun- the direction of the Musical Instrument Sales Co.,
try as a contralto of exceptional gifts, and her New York.
several records in the Columbia catalog have been
popular with the company's dealers everywhere.
TAKES OVER THFTVICTOR AGENCY.
The Emerson Phonograph Co. of Delaware has
been incorporated under tie laws of New York
with capital stock of $2,000. The incorporators
are: Joseph E. Curtin, Samuel B. Howard and
S. A. Anderson.
53
shall, Chicago representative of the Sonora Phono-
graph Corp., New York, was in Kansas City re-
cently investigating the prospects for establishing
an agency here. During the past few months Mr.
Marshall has established agencies in leading music
stores of Council Bluffs, Des Moines, Waterloo,
Dubuque, Davenport and Muscatine, all in Iowa.
As yet it is uncertain whet.ier or not Kansas City
will have a store handling the Sonora phonograph.
Mr. Marshall went from here to Topeka, and will
later make St. Louis. He thinks that he may come
back to Kansas City again later on, when he will
probably take definite steps in placing the Sonora
in a Kansas City store.
MANAGERS VISIT KANSAS CITY.
W. C. Fuhri, District Manager of Columbia Co.,
Chicago, W. S. Gray and J. W. Reid Call on
Trade in That City—Change Salesmen.
(Special to The Review.)
KANSAS CITY, MO., September 27.—W. C. Fuhri,
manager of tine Chicago branch of the Columbia
Graphophone Co.; W. S. Gray, of the Pacific Coast
territory, and I. W. Reid, manager of the St. Louis
house, were in Kansas City last week. They re-
port excellent business in all these territories. The
Kansas City house has just finished the busiest
month in the history of the establishment, accord-
ing to its manager.
A. R. Caughlin, for the past three years the
retail man with the Columbia Co., has been trans-
ferred to the St. Louis house. His successor is
George Standke, who was also his predecessor.
Mr. Standke was for several years connected with
tie Kansas City branch of the Columbia, but three
years ago lie left to accept a similar position in the
talking machine department of the Grunewald store
at New Orleans. Mr. Standke has many friends
in Kansas City.
INCORPORATED IN DELAWARE.
The Cirelligraph Co., Inc., has been incorporated
under the laws of Delaware with capital stock of
$200,000, for the manufacture and sale of repro-
ducing devices to be known as the Cirelligraph for
the reproduction of the human voice. The incor-
porators are: L. S. Dorsey, M. E. Shakespeare and
H. M. Downs.
Wilfred Roy has opened a new music store in
the Salisbury block, Hanover, N. H.
jfofos
The Otto Wissner Piano Co. has taken over the
Victor business of the Kelly Music Co., Jersey
City, N. J., and will conduct an aggressive cam-
paign in behalf of the Victor products. This
transfer was consummated under the supervision
of A. H. Bates, Victor field representative in this
territory.
If you are a salesman, tuner
desire a position, forward your
vertisement to The Review in
ceed four lines and it will be
charge and replies sent to you.
For Best Service, write to
LYON & HEALY
or traveler, ana
wants in an ad-
space not to ex-
inserted free of
Largest Distributors
L
CHICAGO

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