"SILVER-KING"-HOT NUT&. CHARM KING VENDORS
Bigger Profits from locations are a nat-
ural with · the all new Silver-King Hot
Nut Vendor. Designed
for sales compelling
eye appeal. Flashing
ruby red jeweled top.
ONLY
GUM and CHARMS!
All kids go for Gum Balls. And they
all go for Charms. So here is a dis-
penser that gives them both for a
single coin. This combination, dou-
bl e d ba rrel e d m achin e k ee ps the
money pouring in when run-of-the-
mine dispensers no lon ger attract at-
tention. It's a winner any time, any-
where. Big demand, so order now
fo r immediate delivery.
ONLY
$29.95*
$13.95*
F.O.B.
F.O.B.
Auror-a, Illin ois
Aurora, Illinois
*Oth ers as low as $10.55 in quantities. Nut and Ba ll Gum Vendor s, 1c-5c-2 for le
United Stat es and Foreign Coins.
SIi.VER-KiNG CORP.
622 Diversey Parkway
nylon industry, a rece nt report says th at
out put and prices have dropped a nd th at
some of th e fac tories are closin g. Shar·p
breaks in price have occurred in unb ra nded .
me rcha ndise since last October.
Ice Cream- The norm al sa les curve be-
gan ri sing in March, but conclusive reports
on how sales co mpare with last year are
not ava il a ble. An ice crea m trade pa per
says th e bi ggest news development in th e
industry this yea r was th e reducti on i n ice
cream prices by some ma nufac turers in
March ; th e same authority says th at sales
climbed imm edi a tely, but th at man y stores
did not fo ll ow u p th e trend a nd redu ce
prices as th ey should. Th is should be a
goo d yea r fo r operators to think of ice
cream vendors sin ce more machin es are
available, a nd merchandi se is plentiful a nd
on a downward trend in price.
Juices - Cro p conditions show u p
strongly in th e adva nce of prices of Florid a
citrus juices to a two-year hi gh ; current
orange pri ces, however , still are well below
the record high pr ices for th e ind ustry.
The citrus juice pro cessin g season in
Florida is about over. Th e citrus industry,
with co mmittee members from th e citrus •
states, is workin g with governm ent a id on
a num ber of merchandising probl ems and
also pro du ction probl ems. Th e oran ge
growers are troubl ed with declinin g yields
per acre a nd also a trend to small-size
oranges th at poses a mystery.
The FTC has recently been brou ght into
the juice situation , with charges from
wholesalers that some of th e big chain
store systems are given price favo rs on
citrus juices.
Milk - Milk production has in creased
more than seasonally and pri ce trends are
downward. A government re'port a t the end
of March suggested that furth er declines in
price of fluid milk may happen. However,
JUNE, 1949
Chicago 14, Illinois
price sup po rt will be used to hold prices
for milk to be used in manufacturing
processes at present levels. Milk delivered
to th e ma jor city markets this year has
bee n run ning about 15 per cent grea ter
th an for th e same period last year, suggest-
in g increased consum ption. But official re-
ports show per capita use of milk last year
declined. Average city price of delivered
milk in March thi s year was about 20
cents per quart.
As shown on T HE REVI EW Calendar, Jun e
is Dairy Month and a lot of promotional
publicity will ap pear in all pa rts of th e
countr y ; it should help th e ex pandin g milk
vendor trade.
P eanuts-Governm ent reports continu e
to show th e declining use of pea nuts in
candy, and for saltin g. Crop pl anting re-
ports are now th e most important news.
Th e T exas area had unfavora ble weather
but thi s did not last lon g. Other areas had
good wea ther for th e most part; a decline
in pl a ntin g of Spanish an_d an in crease in
plantin g of Runners has bee n reported.
Co ngress recently considered a bill whi ch
would encou rage use of peanuts for oil.
P op Corn -
Recent reports on crop
pros pects are not ava il a ble. A meetin g of
pop corn processors earlie r in th e year
considered th e prospect th at acreage may
be cut decidedly thi s year, with th e possibil-
ity that a shortage may show up in 1950.
Processors now have a bi g suppl y of th e
gra in on hand and hence are not contract-
in g as much corn this year with growers.
Since most pop corn is grown on contract,
growers simply do not plant unless th ey
get a contract ·before plantin g time ; pri ces
are lower now and this is expected to dis-
courage large pl an ting. Pro cessors predict
that pri ces may strengthen in late summ er
or ea rly fall.
Under th e leadership of Tom Sulli van ,
new executive secretary of th e National
Assn. of P opcorn Manufacturers, more at-
tention will be give n to vending machin es.
Soft D r in k s-Alth ough th e bi g summer
season is now on, little direct informa tion
on sales is available. Soft drink makers
still continue to keep their output an d sales
a close secret. Th e bi g talk in soft drink
trade circles is still abo ut price, but leaders
a dmi t tha t th e public will not pay hi gher
th an a ni ckel for its soft drinks. One side-
li gh t shows up in the decision of th e
Coca-Cola Bottl ing Co. of New York to
defer its expansion program, beca use r ising
costs a nd taxes threa ten to stifl e th e expan-
sion of th e soft drink industry. Dixie Cu p,
in its report for the first quarter, foresees
a rush in demand for th e summer seaso n,
addin g "we have had all we could do to
kee p up with th e cup-vendin g machines put
on the market las t year. " Th e report added
that steel supply last year kept the output
of cup-vending machin es for soft drinks
below the anti cipated volume, but th at
steel now is availa ble fo r a much bigger
output of vendors. Nehi reported a doll ar
sales decline for the first qu arter. Auto-
matic Canteen reported that it "has
doubled the number of cup soft drink
vendors it has in use."
These scattered reports suggest tha t the
current summer may bring the bi g expa n-
sion in cup vendors that has been expected
for a lon g tim e. This may be th e summer
of Cup Vendor Expansion.
Universal Match Moves
Los Angeles Sales Office
ST. LOUIS-As part of a plann ed pro-
gram to step-up se rvice to Southern Cali-
forni a customers, the Los An geles Distri ct
Sales Office of Un iversal Match Corp.,
form erly located in the P etroleum Build-
in g, has moved to Universal' s new book
match factory at 5721 W. Jefferson Blvd.
39
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