Coin Machine Review (& Pacific ...)

KANSAS CITY, MO.-What's ahead for
the coin machine operator in the Missouri
Valley in 1942? Generally speaking there
are several forecasts that appear certain:
Most operators and distributors will adopt
policies of looking forward rather than
back. All equipment, particularly new, will
cost more. There will be less new equip·
ment. Operators will carryon hand larger
stocks of parts and limits as to the size of
these purchases are now being set by dis·
tributors.
Regularity in overhaul schedules have
and are being adopted by operators to in·
sure hetter operation and longer servicable·
ness of machines. Merchandise and confec·
tion vendor operators are finding their stock
costs climbing daily. In some cases price
increases by the machines have been put
into effect, in others the amount of mer·
chandise to the customer lessened.
To be more specific, here is the way a
few local dealers report as to what they
expect and what they are doing:
"In the cigarette machine merchandising
field volume. is up compared with a year
ago. More machines are on location than
at the same time in 1941," so reports Man·
ager Thomas of the Cigarette Service Co.,
Kansas City, Kansas. "The most important
equipment shift recently has been from
'price' to 'standard and proven equipment'.
We know there can be little to expect in
- the way of mechanical failure in this type
of machine. They will need to be painted,
adjusted and checked a little more often,
but it should be a long time before even a
shutting off completely of new machines
would work a real hardship on us."
Cigarette Service placed its first member
in the Armed Forces January 5th when
Dan Wren enlisted in the Armv Air Corps.
G. L. Atkeson, President of General Ven·
dor, reports demand for beverage vendors
growing daily. As is the case with most
similar manufacturers the problem is short·
age of vital raw materials. The plant is
strongly considering manufacture of war
materials.
S. L. Herman, advertising and sales pro·
motional manager for .Toe Berkow;tz's Uni·
versal Manufacturing Co., believes 1942 will
be the ticket· games manufacturers' biggest
year provided the supply of paper is ade·
quate. "Operators that heretofore have
stuck entirely to Il!ac~in~, are daily ad~ing
these games to theIr hnes, he reports. We
are operating at 24·hour capacity and ex-
pect arrival of more new equipment for our
plant within the next sixty days."
One of the biggest Industry Christmas
Parties locally was that held at Universal
by Boss Berkowitz for his flock. Music, _
food, drinks and presents of candied fruits
were on the program which was attended
by the 140 Universal employees on Christ·
mas Eve.
.
Wallace Bryant, new W. B. Novelty Co.,
Wichita, Kansas, manager, returned home
for the Holid"lYs and had nothing but praise
for his new field of operation.
From Central Distributing Co.'s Parts'
Department comes advance notice of what
the operators of music may expect in the
months ahead. It has long been Managers
Mason & Crummett's policy to limit size
of orders that endanger, if filled in their
asked-for volume, the supply in the area.
This policy was begun when manufacture
UNITED
we stand for the
"AMERICAN
WAY
of LIVING"
-which
will
11
SURVIVE!
T. M.
RE G.
U. S.
P AT.
OFF.
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-
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o
N.
RACINE
AYE.
Dept. 91 . CHICAGO. ILL.
0---0
of automatic music first began to be curbed.
Orders for 25 units were cut down to 5 or
10. And now the same policy is being car-
ried over into the Parts Department. There
has been a noticeable trend on the part of
operators recently to stock up on all types
of parts, particularly such items ·as tubes-
far in advance of their current needs.
According to Central's records, Wurlit-
zer's recent 15% increase in price of parts
has done little to discourage these stock-
ing-up purchases. In many instances, these
records show, the operators have requested
large volume of certain types of parts far
beyond their possible needs. Of course, the
operator is advised that such orders, if
BUY DEFENSE BONDS
2024
-
filled, would be a waste of his money and
suggestions as to how to best fill his re-
serve parts needs are given.
By following this policy the firm has to
date been able to keep adequate supplies
of parts and new machines on hand to meet
their area's needs.
Each day is seeing more and more de-
mand for good used phonographs and less
of them to be had. Tires also are becoming
operator's headache Number One. Many
firms locally have for some time been using
recaps. They report that they get about 75
to 80 percent of the wear of new tires out
of them and that tires will take recapping
----------------~TURNPAGE
SEE IT TRRU IN '.42
Mention of THE COIN MACHINE REVIEW is y our b est introduction to our advertisers.
COIN
MACHINE
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FOil.
JANUAlt y
J942