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Presto

Issue: 1937 2282 - Page 8

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PRESTO-TIMES
WURLITZER NEW YORK STORE WILL HAVE
"OPEN HOUSE" FOR CONVENTION
Wurlitzer Convention Activities
Attracting Nation-Wide
Dealer Interest
June-July, 1937
Fortner, sales manager, accordion division; Walter
Benson, assistant sales manager, accordion division;
Everett Rothschild, assistant sales manager, piano di-
vision; Earl L. Hadley, advertising manager; E. O.
Fay, assistant advertising manager.
VISITORS
While they are on Forty-second street, just off
Times Square, Wurlitzer dealers will find the wel- Wurlitzer Dealers From Coast to Coast
come mat out for them at the, Rudolph Wurlitzer
Accepting Invitations to Famous Wurlitzer
Company store in New York during the convention.
Dealer Luncheon
Stenographic service will be available to Wurlitzer
dealers, who are invited to stop in and make them-
Elaborate plans are under way to make the Rudolph
selves otherwise "at home."
Wurlitzer Company's exhibits at the Music Trades
Convention in New York, July 26-29, bigger and
The magnificent Wurlitzer building in New York is
better than ever, ac-
well worth a visit, for it is one of the most complete
cording to Cyril Farny,
musical institutions in the world. It houses a fine
vice-president and gen-
theater where recitals and musical productions are
eral manager of the De
given daily—a complete stock of nearly every kind of
of
Kalb d i v i s i o n . The
musical instrument made—and one of the world's
piano and accordion ex-
greatest collections of rare old violins. Musicians
hibits will occupy space
and travelers from all over the world make it a point
on three floors of the
to visit this museum, which includes masterpieces of
beautiful New Yorker
Stradivarius, Guarnerius, Amati and hundreds of other
Hotel; and in addition
renowned makers of violins.
Manufactured by
to larger and finer dis-
plays than ever before,
there will be a number
HARRY E. FREUND AT WOODSTOWN
of surprise innovations
Woodstown, N. J., is leading the towns of the
in store for those who
United States in musical culture and education, ac-
visit them. The exhibits
33 WEST 57TH STREET
will be augmented by
cording to national authorities, and this splendid re-
NEW YORK, N. Y.
an unusual and striking
sult is largely due to the efforts and energy of Harry
display of advertising
Edward Freund, formerly publ'sher and editor of a
and promotional mate-
music trade journal.
rial designed and ex-
Mr. Freund's latest achievement in this direction
ecuted to promote sales
HUGH STEWART
was securing from Dr. Frederick C. Gruber, director Vice-Pres. and Sales Mgr., for Wurlitzer dealers
Piano Dept.
of cultural Olympics of the University of Pennsyl-
as well as for the gen-
vania, authority to present in Woodstown cultural eral good of the industry.
Olympics, which have attracted national and interna-
Invitations have been sent out by Hugh Stewart,
tional attention.
vice-president and sales manager of the piano division
Woodstown's two-day festival, held in June, in and Clarke Fortner, sales manager of the accordion
which music was a prominent factor, was an out- division, to all Wurlitzer dealers to attend the now-
standing success, and the enthusiastic cooperation of
famous Wurlitzer luncheon which this year is to be
Woodstown's leaders in culture and education was held at the New Yorker on Tuesday, July 27. At the
evidenced at all times. Mr. Freund was appointed
rate acceptances are coming" in from Wurlitzer dealers
general chairman of the committee on arrangements. all over the country, it is evident that enthusiasm is
The cultural Olympics are the idea of Samuel S. running high throughout the trade and that the 1937
Fleisher, founder of the Graphic Sketch Club of
convention will be a grand get-together for the music-
Philadelphia.
dealers of America.
There's a Story &
"Woodstown is on the map, for Woodstown is the
In commenting on Wurlitzer convention activities,
first community in the United States to have taken which are inciting so much enthusiasm in the trade.
Clark Piano to completely satisfy
over practically the full program of cultural Olympics Hugh Stewart said: "We believe strongly that a gen-
as outlined by the University of Pennsylvania," is the eral benefit to our industry is accomplished through
every desire of today's awak-
statement on the authority of Samuel S. Fleisher.
a convention such as the one to be held in New York
Another of Mr. Freund's activities in helping the this summer. It is our wish that every music dealer
ened market.
cause of musical progress in this country has been in the country could and would attend. In designing
his deep interest in the Woodstown civic orchestra, our activities for the occasion, we are attempting to
Wilbert B. Kitchner, conductor. This fine organiza- do our full share to make all of those who attend the
A distinguished
convention feel that the trip is profitable and worth-
tion of over forty members has been widely publicized
year reputation for
by Mr. Freund and, as Mr. W r alter Damrosch de- while. We are arranging for all of our wholesale
tonal excellence and
representatives—as well as Everett Rothschild, as-
fine craftsmanship
clared, "1 wish every small town in America would
r
P I A N O
C O M P A N Y
sistant sales manager, piano division, and W alter Ben-
follow Woodstown's example."
GENERAL OFFICES: 64 EAST JACKSON BOUIEVARD, CHICAGO, ILLINOIS
son, assistant sales manager, accordion division—to
The host of friends of Harry Edward Freund in
be present so that, irrespective of from what section
the music trades are glad to hear of his continued
of the country people may come, they will probably
interest in devoting considerable of his time and
find someone in our organization with whom they
thought to furthering the advancement of musical
are
already acquainted and who can contribute to the
culture and education in America.
value of their New York visit. And in our exhibition
rooms we plan to have displays comprehensive enough
to make it really worthwhile to visit them.
THE "MODERNITA" BY ESTEY
"All Wurlitzer dealers and prospective dealers—as
The new Esley console, a name for which a prize
was offered by the manufacturers and won by Mr. well as their representatives—are invited to attend the
Wurlitzer dealer luncheon. That occasion alone will
S. W T . Wallace, of the Stoner Piano Company, Des
Moines, Iowa, will make up a part of the Estey be worth the trip to New York, and anyone interested
in Wurlitzer should certainly not miss it. In addition
exhibit at the Hotel New Yorker during convention
week. The picture of this piano, although an excel- to the luncheon and artistic entertainment which we
will provide, we will at that time release some sur-
lent piece of the engraver's halftone work, does not
prise innovations the nature of which will have a
do justice to the instrument. It is a beautiful piece
considerable influence upon the trend and advance-
of the casemaker's workmanship and the woods and
veneers are perfectly matched. It is just about cer- ment of the industry in the future."
In summing up the reasons for such an extensive
tain that the "Modernita" is destined to be a prime
favorite in the trade—an instrument to which the program of activity on the part of the Rudolph Wur-
litzer Company during the convention, Mr. Stewart
saying. "To see is to require,' may in all truth be
applied. Better make a memo to "look in" at rooms explained: "What we are trying to do is to help the
540-541, Hotel New Yorker, and get in touch with industry in the development of a healthy, constructive
and profitable business of which all of us may be
Miss Modernita.
proud."
Wurlitzer executives who plan to attend the music
trades convention are the following: Rudolph H.
Wurlitzer, chairman of the board; Farny R. Wur-
litzer, president: R. C. Rolfing, vice-president and gen-
eral manager; Cyril Farny, vice-president and general
C/uudjzd in/ GAtioto. . .{PfieJf&UbedTuy GA&oto
Refer to Presto Buyers 1 Guide for in-
manager, DeKalb division; Hugh Stewart, vice-presi-
Exclusive Distributor* in the U.S.A.
dent and sales manager, piano division; R. S. Erland-
formation about all Pianos, Players and
son, vice-president and sales manager, retail store di-
S, TARG
& content
DINNER
Inc. CHICAGO
Enhanced
© 2008-2009
and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
vision;
Rembert
R.
Wurlitzer,
vice-president;
Clarke
Reproducing
Pianos.
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
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95 YEARS
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When in doubt refer to
PRESTO BUYERS GUIDE
STORY & CLARK
HOLTON BAND INSTRUMENTS
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