Presto
Issue: 1929 2240 - Page 13
December 1, 1929
13
P R E S T 0-T I M E S
chairmen and in the center a very effective illustration
of a baby in a bathtub with the slogan, "Come Clean
for the Community Chest." Another phrase being
used as a campaign slogan is "Be Glad YOU can
give." President Werlein of the National Association
Cyril Farny, General Manager, Says Company Is
of Music Merchants has for many years been active
Going Along Well with Good Outlook Ahead.
Present Floor Space to Be Doubled for Pro- in charitable and other civic work connected with
the
city
of
New
Orleans
and
his
selection
as
Chair-
duction cf the Capehart In-
Cyril Farny, vice-president and general manager of
man of the Community Chest Campaign Committee
struments.
this year was a well deserved recognition of his ability the Wurlitzer Grand Piano Company, DeKalb, 111.,
is very outspoken about business conditions and the
The following telegram was received from a mem- as an organizer.
outlook at large When met by a Presto-Times man
ber of Presto-Times staff who happened to be in
last week he said he saw no reason for any let-up in
Fort Wayne, Ind., last Friday:
WISWELL PLANS HAVANA TRIP.
piano manufacturing, as the business of the Wurlitzer
L. C Wiswell, head of the L. C. Wiswell Music company had been good all the year, considering
"Fort Wayne, Ind., November 29.
"Capehart Corporation breaks ground today for Company and general Chicago wholesale representa- conditions generally.
"Of course, we do not manufacture upright pianos
new factory and office addition to double present floor tive of the Spartan Radio Company, of Jackson, Mich..
space. The fact that Capehart instruments bring is planning to make one of his occasional winter trips any more," said Mr. Farny, "for there the falling-off
profit rather than expense to purchasers makes them to Havana. Cuba. Mr. Wiswell has spent some time has been more sharp than in the grands. We could
sell readily regardless of general business conditions; every winter at Havana for the last three or four do more business in grands, but, all-in-all, we see no
reason for pessimism."
so no wonder Capehart assets increased a million and vears.
When asked about the manufacture of the Julius
a half dollars in twenty months. The Capehart Cor-
Bauer pianos, which company was recently taken
poration is planning on a twelve million volume for
WOLVES IN SHEEP'S CLOTHING.
1930. which means almost equal that amount of profit
Wolves in sheep's clothing properly describes five over by the Wurlitzer Grand Piano Co., Mr. Farny
for dealers who have vision.
"MAC"
men who in dinner clothes and carrying musical in- said they had quite a number of orders for Bauer
Grands and had made several shipments of that
The growth of the Capehart business in manufac- strument cases gained admittance to the apart- make recentlv.
ment
of
Carmen
Lombardo,
orchestra
director
and
turing and selling the Orchestropes which it produces
under its own patents has been one of the most re- song writer, 25 West 68th street. New York, on the
THE APPEAL OF MUSIC.
markable in the musical instrument trade. The popu- night of November 18 and robbed him, his wife and a
Arthur Mason, writing for the Music Art and
larity of the instruments of its manufacture, while young woman friend, Miss Frances Peshkin, of Chi-
Trade Journal, London, England, says: "Children
instantaneous, is of the substantial nature that grows cago, of $20,000 in jewelry and $2,000 in cash.
will be the concert-goers of the future, the supporters
as it develops. The determination to raise greater
of music as art, the audience for the things that mat-
buildings to accommodate manufacturing facilities is
ANTICIPATES A GOOD YEAR.
characteristic of Mr. Capehart, Mr. Ihrie and the
Rapp & Lennox Piano Company, Indianapolis, re- ter, the lovers of the beauty of great music—or they'
others associated with them—all enterprising men ports increased activity and some good piano sales. will be among the public who best like their music on
who do not believe in hampering production. The Alfred Rapp anticipates a very good year and greatly the lesser levels where it is meant only for the pas-
great past of the company is to be surpassed by a improved conditions in the piano business. Mr. time that fills an idle hour. In the latter event they
greater future.
Rapp believes it is time to dispel gloom, leave the will lose more than anyone who has their interests
wailing wall and turn to the sunlight. Like many at heart would wish them to lose, and most of them
others in the piano business, he sees the dawn of in- will lose it only because they were not influenced as
WERLEIN AS CHARITY WORKER.
children towards appreciation of the music that is so
creased sales and better business.
well worth their appreciation. But their interests
The Community Chest Campaign for New Orleans
need not be thus neglected. Play and sing good
started November 19 under the direction of "General"
music to them. Urge them to play and sing it for
FOUND DEAD ON TRAIN.
l'arham Werlein who is chairman of the Campaign
Committee and who has 28 sub-chairmen together
Mrs. Nina Brock, aged 54 years formerly soprano themselves. The result is certain. The children will
with 2,000 workers in the organization. The cam- singer of the opera and concert stage, was found develop into lovers of real music—and real music is
paign will aim to raise $925,000 for 71 charity and dead in her berth aboard a Pennsylvania train arriv- real beauty."
welfare organizations. The Times-Picayune carried ing in New York on the morning of November 22.
in last Sunday's edition in the rotogravure section She bad died of natural causes, having been a patient
Sales are made by talking your own goods, not by
photographs of "General" Werlein and his 28 sub- at a hospital for some time.
knocking your competitor's.
NO PESSIMISM AT
WURLITZER GRAND CO.
CAPEHART CORP. BREAKS
GROUND FOR NEW ADDITION
Choose Your Piano As The Artists Do
Through Generations
Have Come Ludwig Ideals
HE Ludwigs, the Ericssons
and the Perrys created,
nearly a century ago, the stand-
ards to which the Ludwig has
been built. Their ideas and ideals have been car-
ried forward by the present generation and today
the direct descendants of those early builders of artis-
tic pianos are the men directing the destiny of the
Ludwig Piano.
T
THE BALDWIN PIANO COMPANY
Cincinnati
Chicago
New York
Indianapolis
San Francisco
Willow Ave. and 136th St.
NEW YORK
St. Louis
Louisville
Dallas
Denver
The Famous
£atablished 1813
STEINERT PIANOS
CAROL ROBINSON
Write for catalogue
(ForMnoat American Pianist) writes «—
If H "takes great audiences to make great poets"... .H certainly takes
• great piano to make great music That piano Is the STEINERT I
M. STEINERT & SONS
STCINERT HALI.
fhe distinctive features of
Mathushek construction fur-
nish selling points not found
in other makes of pianos.
BOSTON, MASS.
MATHUSHEK PIANO MFG. CO.
I32nd Street and Alexander Avenue
NEW YORK
Presto Buyers' Guide Analyzes All Piano*
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
13
P R E S T 0-T I M E S
chairmen and in the center a very effective illustration
of a baby in a bathtub with the slogan, "Come Clean
for the Community Chest." Another phrase being
used as a campaign slogan is "Be Glad YOU can
give." President Werlein of the National Association
Cyril Farny, General Manager, Says Company Is
of Music Merchants has for many years been active
Going Along Well with Good Outlook Ahead.
Present Floor Space to Be Doubled for Pro- in charitable and other civic work connected with
the
city
of
New
Orleans
and
his
selection
as
Chair-
duction cf the Capehart In-
Cyril Farny, vice-president and general manager of
man of the Community Chest Campaign Committee
struments.
this year was a well deserved recognition of his ability the Wurlitzer Grand Piano Company, DeKalb, 111.,
is very outspoken about business conditions and the
The following telegram was received from a mem- as an organizer.
outlook at large When met by a Presto-Times man
ber of Presto-Times staff who happened to be in
last week he said he saw no reason for any let-up in
Fort Wayne, Ind., last Friday:
WISWELL PLANS HAVANA TRIP.
piano manufacturing, as the business of the Wurlitzer
L. C Wiswell, head of the L. C. Wiswell Music company had been good all the year, considering
"Fort Wayne, Ind., November 29.
"Capehart Corporation breaks ground today for Company and general Chicago wholesale representa- conditions generally.
"Of course, we do not manufacture upright pianos
new factory and office addition to double present floor tive of the Spartan Radio Company, of Jackson, Mich..
space. The fact that Capehart instruments bring is planning to make one of his occasional winter trips any more," said Mr. Farny, "for there the falling-off
profit rather than expense to purchasers makes them to Havana. Cuba. Mr. Wiswell has spent some time has been more sharp than in the grands. We could
sell readily regardless of general business conditions; every winter at Havana for the last three or four do more business in grands, but, all-in-all, we see no
reason for pessimism."
so no wonder Capehart assets increased a million and vears.
When asked about the manufacture of the Julius
a half dollars in twenty months. The Capehart Cor-
Bauer pianos, which company was recently taken
poration is planning on a twelve million volume for
WOLVES IN SHEEP'S CLOTHING.
1930. which means almost equal that amount of profit
Wolves in sheep's clothing properly describes five over by the Wurlitzer Grand Piano Co., Mr. Farny
for dealers who have vision.
"MAC"
men who in dinner clothes and carrying musical in- said they had quite a number of orders for Bauer
Grands and had made several shipments of that
The growth of the Capehart business in manufac- strument cases gained admittance to the apart- make recentlv.
ment
of
Carmen
Lombardo,
orchestra
director
and
turing and selling the Orchestropes which it produces
under its own patents has been one of the most re- song writer, 25 West 68th street. New York, on the
THE APPEAL OF MUSIC.
markable in the musical instrument trade. The popu- night of November 18 and robbed him, his wife and a
Arthur Mason, writing for the Music Art and
larity of the instruments of its manufacture, while young woman friend, Miss Frances Peshkin, of Chi-
Trade Journal, London, England, says: "Children
instantaneous, is of the substantial nature that grows cago, of $20,000 in jewelry and $2,000 in cash.
will be the concert-goers of the future, the supporters
as it develops. The determination to raise greater
of music as art, the audience for the things that mat-
buildings to accommodate manufacturing facilities is
ANTICIPATES A GOOD YEAR.
characteristic of Mr. Capehart, Mr. Ihrie and the
Rapp & Lennox Piano Company, Indianapolis, re- ter, the lovers of the beauty of great music—or they'
others associated with them—all enterprising men ports increased activity and some good piano sales. will be among the public who best like their music on
who do not believe in hampering production. The Alfred Rapp anticipates a very good year and greatly the lesser levels where it is meant only for the pas-
great past of the company is to be surpassed by a improved conditions in the piano business. Mr. time that fills an idle hour. In the latter event they
greater future.
Rapp believes it is time to dispel gloom, leave the will lose more than anyone who has their interests
wailing wall and turn to the sunlight. Like many at heart would wish them to lose, and most of them
others in the piano business, he sees the dawn of in- will lose it only because they were not influenced as
WERLEIN AS CHARITY WORKER.
children towards appreciation of the music that is so
creased sales and better business.
well worth their appreciation. But their interests
The Community Chest Campaign for New Orleans
need not be thus neglected. Play and sing good
started November 19 under the direction of "General"
music to them. Urge them to play and sing it for
FOUND DEAD ON TRAIN.
l'arham Werlein who is chairman of the Campaign
Committee and who has 28 sub-chairmen together
Mrs. Nina Brock, aged 54 years formerly soprano themselves. The result is certain. The children will
with 2,000 workers in the organization. The cam- singer of the opera and concert stage, was found develop into lovers of real music—and real music is
paign will aim to raise $925,000 for 71 charity and dead in her berth aboard a Pennsylvania train arriv- real beauty."
welfare organizations. The Times-Picayune carried ing in New York on the morning of November 22.
in last Sunday's edition in the rotogravure section She bad died of natural causes, having been a patient
Sales are made by talking your own goods, not by
photographs of "General" Werlein and his 28 sub- at a hospital for some time.
knocking your competitor's.
NO PESSIMISM AT
WURLITZER GRAND CO.
CAPEHART CORP. BREAKS
GROUND FOR NEW ADDITION
Choose Your Piano As The Artists Do
Through Generations
Have Come Ludwig Ideals
HE Ludwigs, the Ericssons
and the Perrys created,
nearly a century ago, the stand-
ards to which the Ludwig has
been built. Their ideas and ideals have been car-
ried forward by the present generation and today
the direct descendants of those early builders of artis-
tic pianos are the men directing the destiny of the
Ludwig Piano.
T
THE BALDWIN PIANO COMPANY
Cincinnati
Chicago
New York
Indianapolis
San Francisco
Willow Ave. and 136th St.
NEW YORK
St. Louis
Louisville
Dallas
Denver
The Famous
£atablished 1813
STEINERT PIANOS
CAROL ROBINSON
Write for catalogue
(ForMnoat American Pianist) writes «—
If H "takes great audiences to make great poets"... .H certainly takes
• great piano to make great music That piano Is the STEINERT I
M. STEINERT & SONS
STCINERT HALI.
fhe distinctive features of
Mathushek construction fur-
nish selling points not found
in other makes of pianos.
BOSTON, MASS.
MATHUSHEK PIANO MFG. CO.
I32nd Street and Alexander Avenue
NEW YORK
Presto Buyers' Guide Analyzes All Piano*
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
Future scanning projects are planned by the International Arcade Museum Library (IAML).