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Presto

Issue: 1929 2240 - Page 10

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10
December 1, 1929
PRESTO-TIMES
IMPORTANCE OF PIANO IN
AUTOMATIC MUSIC FIELD
The Automatic Piano Must Reach the Highest Ac-
cepted Place Among Instruments of Its Kind.
Presto-Times notes a constant gain in the interest
that is being taken in automatic musical instruments.
That this specific concernment is not due to whims
is the assurance to be had by a call at any one of
the factories where such instruments arc being man-
ufactured to fill orders for them.
Many of the music dealers now begin to realize the
true, undistorted value of * "the old-fashioned, yet
always new, atuomatic piano. The enterprise now
is to heighten the interest in these instruments and
the manufacturers of them as well as the makers of
their music rolls are advertising toward that end.
The Clark Orchestra Roll Company of DeKalb,
111., are sending out a novel and timely advertise-
ment promoting the real value of the automatic piano.
Accompanying the circular is the cut of a truly
"smiling" piano which (by their permission) we have
reproduced for our readers.
music, whether it be automatic or otherwise, will live
to the end of time and. as is quoted in the accom-
panying advertisement—'After all, no automatic in-
strument has quite the rhythmic "punch" and dance
possibilities that are to be found in the automatic
piano.' "
GROUP PIANO INSTRUCTION
IN CHICAGO SCHOOLS
E.G. CLARK VISITS MUSIC
DEALERS SOUTHEAST
He Finds Revived Interest in the Automatic
Musical Instruments—His Pecan
Trees Bear Well.
E. G. Clark of the Clark Orchestra Roll Company,
DeKalb, 111., has just returned from a visit to the
pecan orchards near Macon, Ga., in which he is
Piano Merchants of Chicago Co-operating to financially interested Mr. and Mrs. Clark make reg-
Aid in the Valuable
ular annual trips to this orchard in which Mr. Clark
is very much interested. The autumn shipments of
Lessons.
the nuts are about ready to go out to the trade, and
The following is an extract from the report of
Mr. Clark is pleased because the yield is an increase
Adam Schneider, executive secretary of the Chicago over last year's production and the prices are to be
Piano & Organ Association at its annual meeting in satisfactory.
Chicago November 14:
While en .tour through the South and East, Mr.
"We have at present 306 elementary schools of
which 251 have group piano instruction and there are Clark took the opportunity of calling upon several
now approximately 12,000 school children taking music dealers.
"Most dealers," he says, "are looking forward to
piano lessons. We have 15 center schools where
a
busy season in 1930, and especially contemplate a
piano lessons ar^ given during school hours on the
school's time. In the other schools lessons are given strong 'come-back' in the automatic music field. How-
after school hours and are paid for by the pupils. ever, some dealers remain pessimistic, which all goes
About 20 per cent of the pupils who received in- to prove that all of the nuts are not in Georgia."
struction a year ago in the group classes are now
Buy the best piano your means will permit and let
taking lessons from private music teachers. We have
many high schools and branch schools where they it become the heart of your home life.—James
have group piano classes, data on which is not yet Francis Cooke, Editor of the Etude.
obtainable."
The largest radio studio in the world will be built
Among the firms in Chicago who are co-operating atop Chicago's famous Merchandise Mart by the
in the work of group piano instruction by furnishing National Broadcasting Company.
pianos free to the schools are the following:
Ampico Hall, Baldwin Piano Company, Cable
Piano Company, Gulbransen Company, W. W. Kim-
ball Company, Kranich & Bach, Lyon & Healy,
Reichardt Piano Company, Starck Piano Company, M.
Schulz Company and Meyer & Weber. The above
firms have already furnished 157 pianos for this pur-
pose.
HE COMES UP SMILTXG.
This meeting was also interesting in other ways.
The advertisement reads: "He comes up smiling. Among the speakers who had interesting messages
The coin-operated piano is as important to the auto- were Secretary E. C. Boykin of the National Piano
matic music field as the violin still is to the sym- Manufacturers' Association headquarters. New York,
phony orchestra.
and R. J. Cook, of The Cable Company, retiring presi-
"After all, no automatic instrument has quite the dent of the association. E. P. Williams of the Bald-
rhythmic 'punch' and dance possibilities that are to be win P-'ano Company and Emil W. Wolff, of the M.
found in the automatic piano, especially when it fea- Schulz Company, joined the association.
tures Clark Orchestra Rolls."
The names of the new officers elected at this
Harry D. Hamilton of the advertising department meeting were printed in Presto-Times of Novem-
of the Clark Orchestra Roll Company in a recent ber 15.


chat with a Presto-Times representative said:
"The idea behind this and other timely adver-
tisements of The Clark Orchestra Roll Company,
announces our sincere belief that the automatic pianos
are not going to give way to instruments that do
not contain the original tone-qualities but are imi- He Was a Son of the Late H. C. Waite and Brother
tations, pure and simple, and however good they may
of Roy and Ralph Waite of Chicago.
be, still remain imitations.
Alvin Henry Waite died on Friday. November 16,
"By virtue of the true musical tone produced by
a genuine piano, and the resultant rhythmic 'punch' so at his home. 518 34th avenue, Seattle, Wash., follow-
desired, plus the long-standing years of conscien- ing a surgical operation several weeks ago. Mr.
tiously adapted experience in the making of auto- Waite was in the piano business, principally renting
matic pianos by men who have made a name and pianos, and his store was at 217 Stewart street,
No. 5 2 0 20 Inches High
reputation for themselves and their products, the Seattle.
automatic piano must ultimately find the highest
He was the son of the late H. C. Waite. widely
No. 5 2 0 J
18 Inches High
accepted place among instruments in the automatic known piano man of Cedar Rapids and Chicago, and
music field.
a half brother of Roy and Ralph, Claire, and Mabel,
Knocked down only. Upholstered tops—32" Long.
"I often wonder why some of the 'old-school' piano now Mrs Cress. He is survived by his widow,
In Red, Brown, Blue and Taupe Figured Velour. No.
520 carried in stock in Medium Bed and Brown Ma-
manufacturers who have put the best years of their Donna S. Waite.
hogany and Medium Walnut. No. 520a carried in
Mr. Waite was 67 years old.
lives into the making of pianos and who have 'staked'
stock in Medium Brown Mahogany and Medium Wal-
The funeral services were held at 1:30 p. m. Mon-
and -won their reputations on the results of their
nut. Not made in Oak.
achievements should suddenly turn their backs to the day, November 18, at the University Undertaking
awards of their efforts and delve into other musical Parlors, Seattle, the Rev. Mr. Kleihauer, of the Uni- In Ordering—Specify Upholstery and Dull or Polished
versity Christian Church, officiating.
lines of which many know not a great deal.
Finish.
Before moving to the Pacific Coast, Mr. Waite had
"Are they led to bel : eve that the mythical pot of
The Complete New Tonkbcncli Culalogue mill be sent on request
gold at the end of the rainbow lies, not with the been in the employ of his father at his store in Cedar
Rapids, where he made hosts of friends by his com-
merits and achievements they have accomplished, but
rather in some new strange territory where short- panionable and genial ways. He was fair, strictly
reliable and honest—traits that followed lr'm during
lived novelty creations hold sway?
"True enough, certain markets have come and gone his entire business career. It can safely be said of
Chicago, 111.
1912 Lewis Street
with the ever changing times-—buggy whips and sim- "Harry" Waite that he was one of the best liked
ilar commodities arc obviouslv in small demand but and highest regarded men in the piano trade.
1627 E. SOlh Si.. LOS Anjreles, Calif.
From Page 10
of
T h e TONKBENCH
Catalog
We Present
ALVIN HENRY WAITE, WELL
KNOWN PIANO MAN, DIES
TONK MFG. CO.
STARR PIANOS
STARR PHONOGRAPHS
GENNETT RECORDS
Represent the H'njhcrt cdttamme-nt in cMiisicul
\
(yVorth
W»eSTARR'PIANO COMPANY
Established 1872
.
.
.
Richmond. Indiana
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