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Presto

Issue: 1929 2239 - Page 8

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November 15, 1929
P R E S T 0-T I M E S
ISSUED THE FIRST AND
FIFTEENTH IN EACH
MONTH
F R A N K D. ABBOTT
- - - - - - - -
(C. A. DAN I ELL—1904-1927.)
PRESTO PUBLISHING CO.
Publishers
417 So. Dearborn St.
Chicago, 111.
The American Music Trade Journal
Editor
Telephones, Local and Long Distance, Harrison 0234.
Private Phones to all Departments. Cable Address (Com-
mercial Cable Co.'s Code), "PRESTO," Chicago.
Entered as second-class matter Jan. 29, 1896, at the
Post Office, Chicago, 111., under Act of March 3, 1879.
Subscription, $1.25 a year; 10 months, $1.00; 6 months,
75c; foreign, $3.00. Payable in advance. No extra charge
in United States possessions, Cuba and Mexico. Rates
for advertising on application.
Items of news and other matter are solicited and if of
general interest to the music trade will be paid for at
space rates. Usually piano merchants or salesmen in the
smaller cities are the best occasional correspondents, and
their assistance is invited.
Payment is not accepted for matter printed In the edi-
torial or news columns of Presto-Times.
Where half-tones are made the actual cost of produc-
tion will be charged if of commercial character or other
than strictly news interest.
When electrotypes are sent for publication it is re-
quested that their subjects and senders be carefully indi-
cated.
Forms close at noon on Thursday preceding date of
publication. I>atest news matter and telegraphic com-
munications should be in not later than 11 o'clock on
that day. Advertising copy should be in hand before
Tuesday, 5 p. m., before publication day to insure pre-
ferred position. Full page display copy should be in hand
by Tuesday noon preceding publication day. Want «*d-
vertisements for current week, to insure classification
should be in by Wednesday noon.
Address all communications for the editorial or business
departments to PRESTO PUBLISHING CO., 417 South
Dearborn Street. Chicago, III.
The last form of Presto-Times goes to press at 11 a. m.
Thursday preceding publication day. Any news trans-
piring after that hour cannot be expected in the current
issue. Nothing received at the office that is not strictly
news of importance can have attention after 9 a. m. of
Thursday. If they concern the interests of manufactur-
ers or dealers such items will appear the issue following.
CHICAGO, NOVEMBER 15, 1929
THE FUTURE OF THE PIANO
SOURCES OF POWER
The future of the piano is no longer a matter hung in suspense;
it is assured of continued manufacture and sale. The piano and radio
are so essentially distinct in performance and usefulness that they
help instead of hinder each other. Radio now challenges attention;
it assumes a definite aspect: it is not a thing apart or inimical to the
piano business. It is a member of the great musical family. A few
months ago there was all kinds of conjectural interpretations of what
radio was going to do to the piano trade. Now the intelligent piano
manufacturer is disabusing his mind of any such fears; he has ceased
to deplore the unproductiveness of all his toil and anxiety. His best
assurances of the possibilities of the piano are coming from the radio
men themselves, for radio men and piano men are now drawing-
closer together, and there is nothing to interrupt the friendly feeling.
By uniting, there is a spurring of mental activity in new directions,
so that each problem is solved simply on its own merits by men of
shrewd good sense. Kindness and friendship toward one another
helps, but there are other adjustments which may not be appreciated
or apparent except to the critical. Those who are bringing tin- piano
and radio elements into proper relationship are associating them-
selves in serving a worthy purpose.
The enlightening talks at the Piano Club of Chicago, the largest
piano club in the world, give sidelights on movements and tendencies
in the music business that probably could not be flashed from any
other source. Nothing highly picturesque comes from this innermost
circle, but the listeners have their minds reinforced and enriched by
the exhaustive investigation of sources of power that the talks dis-
close. They are thrilled when they are asked to study movements
of tremendous import that are changing their own businesses ; when
things are pointed out that call for a distinctive claim to their atten-
tion and they are asked to exercise the rights of private judgment as
to the best course to pursue, and they are gladdened to hear that the
piano trade is coming back steadily and to learn of the causes that
are impelling this strange discovery (?) forward. It is not a dis-
covery or something new to the men who keep pegging awa_v. To
them it is a well-known sound conditi.on, limited or modified only by
environmental incidents.
r
: ;V'^
THE QUIET, IMPRESSIVE SALESMAN
Dashaway salesmen who fail often wonder about the distinguish-
ing intellectual endowment they do not comprehend in the quiet, re-
sourceful, elastic, versatile salesman who succeeds in the same district
<»r as a member of the staff to which the sudden onsetters belong.
They do not realize that closing a sale is not an exercise in argument
or disputation, glittering u ith sarcastic thrusts at somebody else's
piano. They love to sport with what they call the curiosity and
credulity of the public, not realizing that their customer has a keener
penetrative mind than their own and is analyzing every step of the
sales talk. In their intrepid and highly impatient manner of dealing
with the matters in hand, they do not trouble themselves with such
"useless courtesies" as the mild-mannered salesman emptoys. But
the dashaway fellows are men whose struggles are out of proportion
to their achievements, although they may have worked to the limits
of their capacities, innate or acquired. Ignorance in action is bound
to produce poor results. The quiet salesman, on the other hand, takes
men and women as he finds them, believing that minds must be
allowed their peculiarities. So he handles all customers with care
and applies his sales talks with discretion.
STORY & CLARK TRADE GOOD.
WHAT MUSIC-STANDS FOR
Music stands for the verities and sanctities of the past and for the
meaning and majesty of the present. It proves that a life is more than
a living and that manhood and womanhood are more than money. It
sends the rut-held spirits out on voyages of discovery and opens the
eyes to new horizons. It shows that the pulpit, the stage, politics and
business are but different aspects of the same activity in the sense
that all contribute to higher modes of living, without which good
music is impossible. Music prevents the disintegration of morale in
the masses ; it causes them to lay hold of the meaning of life. To
some, music has an ideal significance which makes it difficult for them
to give it a natural classification. Probably these get as much enjoy-
ment out of music as the analytical writers for the press who bombard
us with the narrow-mindedness of criticism.
EVERLASTING ENERGY
Everlasting energy is the price of success in the piano business.
The man who can't suffer disappointment or who is cast down by
every little defeat will not win. Some of the biggest piano manufac-
turers began with little or no capital, but they possessed pluck and
perseverance. There is no room for a gentleman of leisure in the piano
trade. We are in a world where work is the condition of life, and
the survival of 'the fittest means that the fittest must will to survive.
out the country, with the piano as the basic instru-
ment." The Francis Piano Co. is now featuring the
following lines: Haddorff, Lester, Poole, Ivers &
Pond, M. Schulz Co., and Wurlitzer.
TURNER HALL CONCERTS.
Among the finest concerts in Chicago this fall are
those by Ballmann's Orchestra, Martin Ballmann, con-
ductor, given Sunday afternoons in North Side Tur-
ner Hall, 820 North Clark street. The Lyon & Healy
piano and harp were used at the concert on Nov. 3,
and the soloists were Franz Voigtmann, dramatic
tenor; Abram Hochstein, violinist; Matthew Manna,
cornetist, and Miss Betty Muehlberger, harpist.
Ernest Heinen was the humorist.
Wholesale trade in Story & Clark pianos is above
average, a Presto-Times reporter learned last week
from E. M. Love, secretary of that company. The
retail trade at the Michigan avenue store must also
ROBS MAIL; GETS FOUR YEARS.
he going along fine, for all the members of the Story
The postmaster at Chicago last week returned a
& Clark floor sales force whom this writer had the
letter to Presto-Times which this paper had sent out
good fortune to meet, were in the most radiant of
last January to a customer addressed to his residence.
spirits.
On the letter was the notation that this letter was
found in the effects of a culprit now doing four years'
HUSTLING WINS FOR FRANCIS.
t ; me in Leavenworth prison for robbing the mails at
J. F. GLYNN MAKES CHANGE.
The Francis Piano Co. of Galesburg, Ills., con- the house boxes.
J. Francis Glynn. who has been connected with
tinues its push and consequent success. Mr. Francis
Mat'uishek Piano Company, New York, for some
recently sold pianos to the West Side school at Bush-
E. T. Gundlach, head of the Gundlach advertising
nell. 111., the Science Hall school near Alexis, 111., agency, 400 North Micnigan avenue, Chicago, which time, in a wholesale and general capacity, and prior
and the West Union school, north of Maquon, 111. handles several musical instrument manufacturers' to that with the James & Holmstrom Piano Company.
Inc.. has resigned his position to engage in literary
To a notice of these sales, printed in a local paper, advertising work, told the City Club of Chicago on
His many friends in the piano
the following sentence is added: "Music is being November 7 some of his experiences in Germany on a and journalistic work.
trade will wish h : m success in his chosen vocation.
given a major place by many school boards through- recent trip to that country.
He is the son of John J. Glynn of the Mathushek.
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