Presto
Issue: 1929 2238 - Page 15
15
P R E S T 0-T I M E S
November 1, 1929
PIANO BUSINESS IS FINE AT COLUMBUS, OHIO
ALFREDO OSWALD
"AT THE BALDWIN"
Son of Famous South American Composer to
Be Heard on Sunday Evening, Nov. 17,
Over National Broadcasting Chain.
OTTO B. HEATON FLOAT IN GATEWAY JUBILEE
When it conies to advertising activities in the retail
piano field, watch the maneuvers of Otto B. Heaton,
head of Heaton's Music Store, 33 East Long street,
Columbus, Ohio. His ideas have merit and, there-
fore, Presto-Times is glad to pass them on to mer-
chants at large who may be contemplating similar
advertising activities.
The picture is a showing made in the shape of a
float in the recent Gateway Jubilee parade in Colum-
bus, a float that was viewed by more than 100,000
people along the eleven-mile route covered that
evening.
"Incidentally," said Mr. Heaton, "we are most op-
timistic about local piano conditions. August was the
second largest August in our history. September
almost 40 per cent ahead of last September in num-
ber of pianos sold. Another cause for particular pride
is the fact that our business this whole year has been
of a much higher type than usual. Frankly, we are
glad that the stencil pianos and cheap player pianos
of extremely doubtful merit, as a means of livelihood
have passed from the picture. Ninety-two per cent
of the pianos sold in both August and September
were grands. Quite evidently the time is ripe for
piano merchants to feature quality merchandise."
Just now Heaton's Music Store is offering $100 in
cash prizes for the best answers to the question,
"Should Columbus public schools teach classes in
piano?" There are no catches, no red tape, to this
contest. Nor is there anything to buy in order to be
eligible for the awards.
B. F. BUSH DIES
IN EVANSTON HOME
asked his friend. "I don't know that I can place
it." "Well," replied Mr. Dunn, "in case you cannot
find it on the map, be advised that it is without ques-
tion the most beautiful village on the banks of the
Mississippi, a few miles north of Moline where they
kick the mail sack off without stopping. A wide spot
in the road where the fast tempo of modern busi-
ness has not infested the peace and quiet of the
countrvside."
Former Piano Manufacturer Was One of the Found-
ers of the Firm of Bush & Lane.
Benjamin F. Bush, well known to the trade as
Frank Bush, one of the founders of the great piano
manufacturing firm of Bush & Lane, Holland, Mich.,
died at his home in Evanston, 111., on October 30.
Among relatives left are his wife, Frances A. Bush,
and his brother, William Lincoln Bush, former pres-
ident of the Bush & Gerts Piano Company.
B. F. Bush was a member of the Bush & Gerts con-
cern at a time when Charles Russell and Walter Lane
were running the Russell-Lane factory in Chicago.
Mr. Bush induced Mr. Lane to join him in the enter-
prise of forming a new corporation which became
the Bush & Lane Piano Company. The funeral will
be held November 1 at the chapel, 741 Howard street,
Evanston.
WOOD INDUSTRIES CONFERENCE.
A national conference of wood industries engineers
and executives was held in Rockford, 111., October
16, 17 and 18, under the auspices of the Wood Indus-
tries Division of the American Society of Mechan-
ical Engineers. The program opened on the morn-
ing of October 16 with registration at the Hotel
Faust and inspection trips to local plants, including
a visit to the Haddorff Piano Company's factory. At
the opening session the piano field was repre-
sented by Paul Bilhuber of the Steinway Piano Com-
pany, while veneer talks were headed by Thomas
D. Perry, of the New Albany (Ind.) Veneering Com-
pany. At the evening session the first day, C. E.
Eckstrom of the Eckstrom Carlson Company, Rock-
ford, talked of design and application of precision
machinery for the manufacture of p : ano action
parts. On the second day mass production of radio
cabinets was discussed. On the last day a trip
to the Forest Products Laboratory at Madison, Wis.,
was taken.
"MOST BEAUTIFUL VILLAGE."
Roy S. Dunn, western sales manager of the
radio-phonograph division of Thomas A. Edison, Inc.,
when in Chicago recently remarked that his home
town was Port Byron, 111. "Where is Port Byron?"
THE KIMBALL IN OAK PARK.
The complete line of the W. W. Kimball Co., Chi-
cago, is being shown in the piano department of
O. W. Richardson & Co.'s branch at Oak Park, 111.
The display is under the direction of J. R. Hyland.
Much of Mr. Hyland's success in that territory can be
attributed to his own cultivated touch which enables
him to demonstrate to prospects the tone which has
won for the Kimball the unsolicited commendation of
artists the world over.
SELLING GRANDS IN OHIO.
Gordon Laughead, sales manager of the Wurlitzer
Grand Piano Company, recently paid a visit to B. S.
Porter Son Company headquarters at Lima, Ohio.
G. Edward Porter, president, advises that grand piano
sades are increasing at the company's three stores,
Lima, Findlay and St. Mary's, Ohio. B. S. Porter
Son Company is one of Ohio's oldest music stores
and they push Wurlitzer grands.
A BRUNSWICK DIVIDEND.
The Directors of The Brunswick-Balke Collender
Co.. 623-633 South Wabash avenue, Chicago, have
authorized a dividend of 75 cents per share on the
outstanding common stock of this company to stock-
holders of record at the close of business on October
25, 1929, and payable November 15, 1929.
BUYS TRUCKLOAD OF PIANOS.
The Francis Piano Company, Galesburg, 111., de-
livered to Monmouth College a truckload of pianos
selected by Professor Austin, the head of the music
department of the college. After many months of
investigation of the best known makes, his choice
finally rested on the Lester grand and Ivers & Pond
uprights.
Stevenson's store, Coshocton, Ohio, is the represen-
tative there of the Capehart Orchestrope.
Alfredo Oswald, pianist; Benno Rabinof, violinist,
and the Baldwin Singers will be heard "at the Bald-
win" on Sunday evening, November 17. The program
will be broadcast at 7:30 p. m. Eastern standard time
over station WJZ and the associated stations of the
National Broadcasting Chain. -
Alfredo Oswald, the young Brazilian pianist, now
in the United States, is a most cosmopolitan artist.
Born in Brazil, he spent twenty years of his life in
Europe, where he studied music. He was a pupil
of Liszt and Bulow. He has given concerts through-
out France, Germany, Italy, Belgium, South America
and England. On Sunday evening, November 17,
"at the Baldwin" Mr. Oswald will play a program of
his native music. His selections will include several
numbers by his father, Enrique Oswald, who is reck-
oned the leading composer of South America.
Benno Rabinof, the young violinist who will share
the program with Mr. Oswald and the Baldwin Sing-
ers, was born in New York's lower East Side. Chance
put a violin in his hands when he was three years
old, the gift of his uncle, and immediately the child
became so absorbed in the instrument that the de-
lighted relative undertook to instruct him. Though
money was painfully scarce in his family, Benno was
allowed to receive advanced lessons. When Leopold
Auer came to this country, young Benno played for
him and was immediately accepted as a pupil, win-
ning the Auer Chicago scholarship at the end of his
first year with the famous teacher. He made his
debut in New York at Aeolian Hall and it was so
enthusiastically received that he made a second appear-
ance in Carnegie Hall with sixty members of the
Philharmonic, conducted by Mr. Auer. Since then
Mr. Rabinof's career has been a succession of tri-
umphs. He won the Lewisohn Stadium Concerts
Award two years ago, and later was featured with
Mme. Jeritza on the program of the Maine Musical
Festival. He also appeared in three of the concerts
of the Ukranian National Chorus.
The Baldwin Singers, that distinguished male quar-
tet consisting of Victor Edmunds, tenor; George
Rasely, second tenor; Erwyn Mutch, baritone; James
Davies, basso, and Royal Andrews Merwin, pianist-
composer, will again assist on the program.
Cecile de Horvath. pianist; Irene Williams, soprano-
and Raoul Vidas, violinist, will be heard "at the
Baldwin" on Sunday evening, November 10. The
program will be broadcast at 7:30 p. m. Eastern
standard time over station WJZ and the associated
stations of the National Broadcasting Chain.
REVOLUTIONIZES GRAMOPHONE.
The Chicago Tribune, always a leader in publish-
ing scientific news, has a rare copyrighted story on
the first page on a recent Sunday written by David
Darrah at Elstree, England, telling of a new
sound-reproducing system which among other things
"revolutionizes the gramophone." Mr. Darrah says
further: "One feature of the new system is a device
to be attached to a telephone, which takes the mes-
sage when a subscriber does not answer. The person
calling simply talks into the telephone and on return-
ing the subscriber lifts the receiver and hears the
message." The invention is credited to Dr. Kurt
Stille, German scientist, and Louis Blattner, English
inventor.
HENRY C. BROWN DIES.
Widely known in advertising circles and a former
executive of the Victor Talking Machine Company.
Henry C. Brown of Meriou, Pa., died of heart disease
in the Bryn Mawr Hospital on October 16. He was
66 years of age. For many years Mr. Brown headed
the advertising activities of Victor and was the origi-
nator of that company's house organ, "The Voice of
Victor." In 1924 he resigned his position and organ-
ized the Henry C. Brown Advertising Company with
offices in the Pennsylvania building in Philadelphia.
DEATH OF WM. BUNNING.
William Bunning, for 30 years manager of the
wholesale sheet music sales for Lvon & Healy, Chi-
cago, died on February 19.
MOOSEHEART GETS GIFT OF GRUNOW.
All of the cottages at Mooseheart, 111., the colony
established by the Loyal Order of Moose for or-
phaned children of members, have been equipped with
modern radio receivers, the gift of William C. Grunow,
vice-president of Grigsby-Grunow Co. Thirty-one
sets were recently delivered at Mooseheart to E. N.
Rosclle, superintendent of the colony.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
P R E S T 0-T I M E S
November 1, 1929
PIANO BUSINESS IS FINE AT COLUMBUS, OHIO
ALFREDO OSWALD
"AT THE BALDWIN"
Son of Famous South American Composer to
Be Heard on Sunday Evening, Nov. 17,
Over National Broadcasting Chain.
OTTO B. HEATON FLOAT IN GATEWAY JUBILEE
When it conies to advertising activities in the retail
piano field, watch the maneuvers of Otto B. Heaton,
head of Heaton's Music Store, 33 East Long street,
Columbus, Ohio. His ideas have merit and, there-
fore, Presto-Times is glad to pass them on to mer-
chants at large who may be contemplating similar
advertising activities.
The picture is a showing made in the shape of a
float in the recent Gateway Jubilee parade in Colum-
bus, a float that was viewed by more than 100,000
people along the eleven-mile route covered that
evening.
"Incidentally," said Mr. Heaton, "we are most op-
timistic about local piano conditions. August was the
second largest August in our history. September
almost 40 per cent ahead of last September in num-
ber of pianos sold. Another cause for particular pride
is the fact that our business this whole year has been
of a much higher type than usual. Frankly, we are
glad that the stencil pianos and cheap player pianos
of extremely doubtful merit, as a means of livelihood
have passed from the picture. Ninety-two per cent
of the pianos sold in both August and September
were grands. Quite evidently the time is ripe for
piano merchants to feature quality merchandise."
Just now Heaton's Music Store is offering $100 in
cash prizes for the best answers to the question,
"Should Columbus public schools teach classes in
piano?" There are no catches, no red tape, to this
contest. Nor is there anything to buy in order to be
eligible for the awards.
B. F. BUSH DIES
IN EVANSTON HOME
asked his friend. "I don't know that I can place
it." "Well," replied Mr. Dunn, "in case you cannot
find it on the map, be advised that it is without ques-
tion the most beautiful village on the banks of the
Mississippi, a few miles north of Moline where they
kick the mail sack off without stopping. A wide spot
in the road where the fast tempo of modern busi-
ness has not infested the peace and quiet of the
countrvside."
Former Piano Manufacturer Was One of the Found-
ers of the Firm of Bush & Lane.
Benjamin F. Bush, well known to the trade as
Frank Bush, one of the founders of the great piano
manufacturing firm of Bush & Lane, Holland, Mich.,
died at his home in Evanston, 111., on October 30.
Among relatives left are his wife, Frances A. Bush,
and his brother, William Lincoln Bush, former pres-
ident of the Bush & Gerts Piano Company.
B. F. Bush was a member of the Bush & Gerts con-
cern at a time when Charles Russell and Walter Lane
were running the Russell-Lane factory in Chicago.
Mr. Bush induced Mr. Lane to join him in the enter-
prise of forming a new corporation which became
the Bush & Lane Piano Company. The funeral will
be held November 1 at the chapel, 741 Howard street,
Evanston.
WOOD INDUSTRIES CONFERENCE.
A national conference of wood industries engineers
and executives was held in Rockford, 111., October
16, 17 and 18, under the auspices of the Wood Indus-
tries Division of the American Society of Mechan-
ical Engineers. The program opened on the morn-
ing of October 16 with registration at the Hotel
Faust and inspection trips to local plants, including
a visit to the Haddorff Piano Company's factory. At
the opening session the piano field was repre-
sented by Paul Bilhuber of the Steinway Piano Com-
pany, while veneer talks were headed by Thomas
D. Perry, of the New Albany (Ind.) Veneering Com-
pany. At the evening session the first day, C. E.
Eckstrom of the Eckstrom Carlson Company, Rock-
ford, talked of design and application of precision
machinery for the manufacture of p : ano action
parts. On the second day mass production of radio
cabinets was discussed. On the last day a trip
to the Forest Products Laboratory at Madison, Wis.,
was taken.
"MOST BEAUTIFUL VILLAGE."
Roy S. Dunn, western sales manager of the
radio-phonograph division of Thomas A. Edison, Inc.,
when in Chicago recently remarked that his home
town was Port Byron, 111. "Where is Port Byron?"
THE KIMBALL IN OAK PARK.
The complete line of the W. W. Kimball Co., Chi-
cago, is being shown in the piano department of
O. W. Richardson & Co.'s branch at Oak Park, 111.
The display is under the direction of J. R. Hyland.
Much of Mr. Hyland's success in that territory can be
attributed to his own cultivated touch which enables
him to demonstrate to prospects the tone which has
won for the Kimball the unsolicited commendation of
artists the world over.
SELLING GRANDS IN OHIO.
Gordon Laughead, sales manager of the Wurlitzer
Grand Piano Company, recently paid a visit to B. S.
Porter Son Company headquarters at Lima, Ohio.
G. Edward Porter, president, advises that grand piano
sades are increasing at the company's three stores,
Lima, Findlay and St. Mary's, Ohio. B. S. Porter
Son Company is one of Ohio's oldest music stores
and they push Wurlitzer grands.
A BRUNSWICK DIVIDEND.
The Directors of The Brunswick-Balke Collender
Co.. 623-633 South Wabash avenue, Chicago, have
authorized a dividend of 75 cents per share on the
outstanding common stock of this company to stock-
holders of record at the close of business on October
25, 1929, and payable November 15, 1929.
BUYS TRUCKLOAD OF PIANOS.
The Francis Piano Company, Galesburg, 111., de-
livered to Monmouth College a truckload of pianos
selected by Professor Austin, the head of the music
department of the college. After many months of
investigation of the best known makes, his choice
finally rested on the Lester grand and Ivers & Pond
uprights.
Stevenson's store, Coshocton, Ohio, is the represen-
tative there of the Capehart Orchestrope.
Alfredo Oswald, pianist; Benno Rabinof, violinist,
and the Baldwin Singers will be heard "at the Bald-
win" on Sunday evening, November 17. The program
will be broadcast at 7:30 p. m. Eastern standard time
over station WJZ and the associated stations of the
National Broadcasting Chain. -
Alfredo Oswald, the young Brazilian pianist, now
in the United States, is a most cosmopolitan artist.
Born in Brazil, he spent twenty years of his life in
Europe, where he studied music. He was a pupil
of Liszt and Bulow. He has given concerts through-
out France, Germany, Italy, Belgium, South America
and England. On Sunday evening, November 17,
"at the Baldwin" Mr. Oswald will play a program of
his native music. His selections will include several
numbers by his father, Enrique Oswald, who is reck-
oned the leading composer of South America.
Benno Rabinof, the young violinist who will share
the program with Mr. Oswald and the Baldwin Sing-
ers, was born in New York's lower East Side. Chance
put a violin in his hands when he was three years
old, the gift of his uncle, and immediately the child
became so absorbed in the instrument that the de-
lighted relative undertook to instruct him. Though
money was painfully scarce in his family, Benno was
allowed to receive advanced lessons. When Leopold
Auer came to this country, young Benno played for
him and was immediately accepted as a pupil, win-
ning the Auer Chicago scholarship at the end of his
first year with the famous teacher. He made his
debut in New York at Aeolian Hall and it was so
enthusiastically received that he made a second appear-
ance in Carnegie Hall with sixty members of the
Philharmonic, conducted by Mr. Auer. Since then
Mr. Rabinof's career has been a succession of tri-
umphs. He won the Lewisohn Stadium Concerts
Award two years ago, and later was featured with
Mme. Jeritza on the program of the Maine Musical
Festival. He also appeared in three of the concerts
of the Ukranian National Chorus.
The Baldwin Singers, that distinguished male quar-
tet consisting of Victor Edmunds, tenor; George
Rasely, second tenor; Erwyn Mutch, baritone; James
Davies, basso, and Royal Andrews Merwin, pianist-
composer, will again assist on the program.
Cecile de Horvath. pianist; Irene Williams, soprano-
and Raoul Vidas, violinist, will be heard "at the
Baldwin" on Sunday evening, November 10. The
program will be broadcast at 7:30 p. m. Eastern
standard time over station WJZ and the associated
stations of the National Broadcasting Chain.
REVOLUTIONIZES GRAMOPHONE.
The Chicago Tribune, always a leader in publish-
ing scientific news, has a rare copyrighted story on
the first page on a recent Sunday written by David
Darrah at Elstree, England, telling of a new
sound-reproducing system which among other things
"revolutionizes the gramophone." Mr. Darrah says
further: "One feature of the new system is a device
to be attached to a telephone, which takes the mes-
sage when a subscriber does not answer. The person
calling simply talks into the telephone and on return-
ing the subscriber lifts the receiver and hears the
message." The invention is credited to Dr. Kurt
Stille, German scientist, and Louis Blattner, English
inventor.
HENRY C. BROWN DIES.
Widely known in advertising circles and a former
executive of the Victor Talking Machine Company.
Henry C. Brown of Meriou, Pa., died of heart disease
in the Bryn Mawr Hospital on October 16. He was
66 years of age. For many years Mr. Brown headed
the advertising activities of Victor and was the origi-
nator of that company's house organ, "The Voice of
Victor." In 1924 he resigned his position and organ-
ized the Henry C. Brown Advertising Company with
offices in the Pennsylvania building in Philadelphia.
DEATH OF WM. BUNNING.
William Bunning, for 30 years manager of the
wholesale sheet music sales for Lvon & Healy, Chi-
cago, died on February 19.
MOOSEHEART GETS GIFT OF GRUNOW.
All of the cottages at Mooseheart, 111., the colony
established by the Loyal Order of Moose for or-
phaned children of members, have been equipped with
modern radio receivers, the gift of William C. Grunow,
vice-president of Grigsby-Grunow Co. Thirty-one
sets were recently delivered at Mooseheart to E. N.
Rosclle, superintendent of the colony.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
Future scanning projects are planned by the International Arcade Museum Library (IAML).