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Presto

Issue: 1928 2210 - Page 6

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PRESTO-TIMES
FEATURES M. SCHULZ
MARIONETTE IN CHICAGO
Bissell-Weisert Advertising in Daily News-
papers Specially Cites the Artistic Merits
of Reproducing Piano.
The Bissell-Weisert Piano Company, 26 South
Michigan avenue, Chicago, featured the Marionette,
miniature reproducing pianos of the M, Schulz Co.,
it is unlike it in construction. The key bed and lower
portion are that of the square piano. The upper part
is that of a grand piano in a perpendicular position.
The strings, plate, action and hammers are in back
of the piano, while the keys, sounding board and
tuning pins are in the front.
The history of the Schroeder store is suggested by
the exhibit. The business was founded forty years
ago and today is known as the oldest piano store in
the Lake View district, in which it was a pioneer.
December 8, 1928
STARR CABINETS WIN
IN THE RADIO FIELD
Abilities of Manufacturers of Famous Starr
Pianos and Gennett Phonographs Applied
to Production of Radio Cabinets.
With its characteristic keenness to seize an oppor-
tunity, the Starr Piano Company has entered the
radio supply field and, as usual, commands early
success. Cabinets made by the Starr Piano Com-
pany contribute to the successes of several of the
Veteran Piano Man Who Had Reached His Eighty- radio models now commanding the warm favor of
buyers.
Sixth Year Was Highly Esteemed in the Trade.
Every radio dealer and salesman knows the supreme
Francis Conner, veteran piano manufacturer and
importance of a tasteful cabinet. No matter how
dealer who died at his home in New York on No- scientifically constructed a set may be it is difficult
vember 22, after a long illness in his eighty-sixth to "put it over" in a cabinet that does not appeal to
year, learned the piano making art from J. P. Hale, taste in the customer. Women customers are par-
and subsequently became a manufacturer on his own ticularly insistent on beauty in the enclosing cabinet.
account and achieved success in business. He began
Excellence in the appearance of the cabinets is an
business in the seventies and was at one time asso- essential to ease in sales and a profitable trade. It
ciated with his brother-in-law, J. P. Nugent. Later is as an aid to quick sales that the Starr Piano Com-
lie became well-known throughout the trade and re- pany entered the scheme of radio affairs.
tired in 1926. Mr. Connor was highly esteemed by
The special Starr-built radio cabinet is of a degree
a host of friends. He is survived by his daughter, of beauty that reflects the unmistakable Starr crafts-
Mrs. John J. Schwab.
manship and has become a constructive power in the
Mr. Connor was also one of the first manufac-
radio business. The case, made in walnut only, is
turers to build a factory in the Bronx for the mak- now being shipped in large quantities.
ing of pianos. When he retired from active busi-
The radio set can be placed within the compart-
ness about two years ago, he was succeeded by his ment space of 8*4 x \3i/ s x 1 9 ^ inches. Cabinet is
son-in-law, John J. Schwab.
cut to order without charge. It is equipped with
Mr. Connor was a member of the Catholic Club, Peerless Magnetic Cone or on orders can be furnished
American Irish Historical Society, Friendly Sons of
without. It is packed in carton. Shipping weight is
St. Patrick, and a charter member of the National 80 pounds.
Piano Manufacturers' Association. Funeral services
were held at All Saints' Church on November 25th,
AEOLIAN CHRISTMAS SALE.
M. SCHULZ CO.'S MARIONETTE GRAND.
where a Requiem Mass was celebrated.
The Aeolian Company, 689 Fifth avenue, New
Chicago, in a striking way in Chicago newspapers this
York, is conducting its annual Christmas sale this
week. A quarter page showed a cut of the instru-
VISITS H. C. BAY PLANT.
week. The ads in the New York dailies say: "The
ment with "The Marvelous Marionette" as caption.
Theodore Friedeberg of New York city, accom- Aeolian Christmas piano sale takes place this week.
This was printed in type:
panied by his son, made a visit to the H. C. Bay This sale was inaugurated during the war period when
"A superb little piano, handsomely made, exquisitely piano factory in Bluffton, Ind., last week, for the economy was rigid necessity. It was found so wel-
finished, with a deep full quality of tone. An amaz- purpose of inspecting the operation plans of the plant come and so popular that it has been repeated each
ing reproducing mechanism that recreates the tech- since Mr. Friedeberg purchased it on November 8. year until it has now become an eagerly anticipated
nique and shading of the great pianists. A case in After spending a few hours at the local plant Mr. event."
the style of Louis XVI, lending charm and grace to a Friedeberg and his son departed to Chicago, where
they remained Wednesday, when they returned to
PIANO PLAYER HAD HIS DOUBTS.
Bluffton with further plans for the operating of the
Tom—"Can't you play the piano enough for the
plant. While in Bluffton Mr. Friedeberg stated that
plans were developing by which the plant will be girls to sing?"
operated at a larger scale. At present nearly one
Dick—"I'm afraid I can't drown them out."—Bert
hundred men are employed.
Fuller, in Chicago Daily News.
FRANCIS CONNOR DIES
AT HIS HOME IN NEW YORK
AERIAL PIANO TRANSPORTATION
M. SOHFLZ CO.'S IX)CIS XV GRAND. #
room. Rare woods, delicately shaded and finished
with lacquer. A. piano that will last a lifetime, and
bring a full measure of happiness to your home.
"The Marionette is the newest development in piano
design. It is unqualifiedly guaranteed by the manu-
facturers. A variety of special finishes in addition
to mahogany and walnut awaits your selection."
OLD CONOVER PIANO IN
EXHIBIT IN CHICAGO STORE
Interesting Model Designed by J. Frank Conover Re-
constructed by H. Schroeder & Sons.
The H. Schroeder & Sons Piano House, 3409 North
Ashland avenue, Chicago, has an extensive piano
repair department which reflects the thoroughness in
methods of Paul B. and Fred E. Schroeder, who now
operate the store. The business was founded forty
years ago by their father, the late H. Schroeder, who
received a training as a piano builder.
The skill of the mechanics in the repair depart-
ment was shown this week in the exhibit of an old
Conover piano designed by J. Frank Conover and
built by The Cable Company, Chicago. It is one of
six constructed by Mr. Conover. Although the in-
strument is built upon principles of the modern piano,
The Landon-Gleckner Music Company of Wil-
liamsport, Pa., recently demonstrated the fact that
ingenuity will stimulate interest in the piano and actu-
ally create piano sales. The Landon-Gleckner Music
Company was responsible for a very novel plan to
stimulate piano business. It had a piano brought to
Williamsport by aeroplane, which was given away
free in a "Lucky Number Contest," so arranged that
it brought a goodly proportion of the population of
Williamsport into the store.
The accompanying illustration will attest to the
interest and enthusiasm of the crowd attracted by
this novel event.
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