Presto
Issue: 1928 2199 - Page 14
September 22, 1928
PRESTO-TIMES
14
MODERN TONKBENCHES
Fine Line of the Tonk Manufacturing Co.,
Chicago, Which Provides Strong Selling
Arguments in Sales Talks.
ent as to the appearance of the piano stool or bench.
The contrivance to sit on while playing was a neces-
sity, but many customers paid little regard to the
style relation of the bench and the piano. And the
relations were more strained when throwing in the
bench with a piano purchase became a foolish rule of
ihe great mass of the trade.
Giving an oak stool or bench with a mahogany
piano occasioned no shock to the customer's sensibili-
ties in old days of style indifference. Now that is
all changed. The dealer who would build a perma-
nent business understands his business in all its
modern bearings.
The piano customer who has the taste and discrim-
ination to select a Period model piano is not likely
to be indifferent to the model of the bench. Indeed
it is safe to expect he or she to demand a bench
of the period style to correspond with the instrument.
Many dealers believe that the appearance of the
bench of the correct model and following the finish
of the piano, helps the sale of the latter.
PRICE CUTTING CONDEMNED
Portable Phonograph Industry Confronted by Grave
Problem, According to S. Kronberg.
The danger of price cutting is one which menaces
the business in portable talking machines, according
to S. Kronberg, secretary of the Plaza Music Co..
The Tonk Mfg. Co., Chicago, is constantly
Xew York, writing in "Sound Facts," a house
prompted by the desire to keep abreast of the trends
publication. "Perhaps no business problem comes
of style in bench and cabinet models. This means
up as frequently and in as many different forms as
vigilance in watching the tendencies of furniture
the problem of price cutting—and the effect in every
buyers, for styles in piano benches and music cabi-
business is the same—in the end everybody loses,"
nets reflect the preferences of furniture buyers. The
writes Mr. Kronberg.
forms of furniture, coloring and methods of finishing
"The much-too-numerous dealer who will shrug
pieces are all governed by the public taste.
his shoulders at the suggestion of such serious con-
The Tonk Manufacturing Co. presents a line of
sequences of price-cutting is the fellow that can"t
Tonkbenches that fulfil every requirement of the par-
see beyond his nose. He only sees the hordes
ticular customer, the kind which represents the new
attracted by his low prices, but is blind to the other
day in purchasing. There was a time when even
side of the story.
customers particular in the form and finish of the
"There is, however, one great danger to guard
piano they decided upon, were more or less indiffer-
against, and that is the tendency in certain quarters
PEACE IN MOVIE THEATERS.
to cut price irrespective of quality. This short-
Peace reigns again in Chicago's movie theaters and
exhibitors and union leaders expressed themselves sighted policy is being followed by some dealers who
satisfied with the agreements they reached this week, say, T don't care about the quality, give me the
which are to rule for the coming year. Important price!' This can lead to only one result—the same
concessions were made by both sides. The theater result as the one that followed the killing of the
KEYS RETURNED IN 24 HOURS
owners
lose their stand for virtual nullification of the goose that laid the golden egg. The public will soon
BEST GRADE IVOBINE
old
contract,
while the union relinquished its pro- lose its confidence in the portable phonograph as a
RECOVERING
$8.00
posed penalty on theaters that would install the musical instrument if the article is cheapened to meet
BUSHING
3.50
low levels caused by cutting prices."
movietone or vitaphone.
SHARPS
2.50
NEW FRONTS
2.00
ALBERT PRICE IN RADIO BUSINESS.
PLAYER ACTIONS REPAIRED
Prompt and efficient service
Albert
Price, formerly well-known piano wholesale
Striking Pneumatics
man, is now with the Aston Manufacturing Com-
Air Motors, Governors, etc., Recovered
pany, manufacturers of radio cabinets, 1225 West Plans Announced by the Iowa Band Association for
Cooperation in Contests Next Year.
Lake street, Chicago. Mr. Price is widely known
and as a hustler he is bound to make a record in the
2106 Boulevard Place
INDIANAPOLIS, IND.
In announcing plans for its fall contests among
cabinet business.
municipal, fraternal and college bands, the Iowa
Hand Association has based its rules largely upon
those of the Commiitee on Instrumental Affairs of
the Music Supervisors' National Conference for the
school band contests it is holding in cooperation with
the National Bureau for the Advancement of Music.
PIANO BASS STRINGS —PIANO REPAIR SUPPLIES
This was indicated in the leading article in the offi-
is avoided by the manufac-
TUNERS AND REPAIRERS
cial bulletin of the Association, The Iowa Music
turer who uses the
Master, copy of which has just been received by
Our new Illustrated Catalogue of Piano
and Player Hardware, Felts and Tools
C. M. Tremaine, director of the Bureau and secretary
is now ready. If you haven't received
of the Committee. The Iowa group has not only
your copy let us know.
adopted the Committee's general rules as to prize
awards, judging, standard instrumentation, etc.. but
1305-09 North 27th St., PHILADELPHIA, PA.
in his products. He knows
has also taken much of its music material from the
everything is all right and
lists of the school hand contests under the com-
that the best musical quali-
mittee's auspices.
ties of his pianos are develop-
This illustration of the extent of the committee's
ed by the use of this player
influence is of special interest because the Iowa As-
mechanism.
sociation has a large and active membership of adult
bands and has been greatly helped in its development
by the permissive band tax legislation in which Towa
213 East 19th Street, New York
was one of the pioneers.
•
Sole Agent* for
Florence L. Lefnngwell and Karl Fuhrman have
CASTLETON, N. Y.
opened in business at 251 Post street, as the Western
Music Co.
PIANO KEY REPAIRING
BAND CONTESTS IN IOWA
E. A. BOUSLOG, Inc.
OTTO R. TREFZ, Jr.
Worry Over Player Details
A. C. Cheney Player Action
Philip W. Oetting & Son, Inc.
A. C. CHENEY
PIANO ACTION COMPANY
WEICKERT
Hammer
and Damper
Felts
Grand and Upright Hammer*
Mad* of Weickert Felt
Fine Action Bushing Cloths, e t c
SCHAFF
Piano String Co.
Manufacturers of
The Piano Repair Shop
PIANO KEYS RECOVERED
General Key Repairs,
Sharps, Etc.
Pianos and Phonographs Rebuilt fcy
Expert Workmen
Playei -actions installed. Instruments
refimshed or remodeled and actions and
keys repaired. Work guaranteed. Prices
reasonable.
Our-of-town dealers' repair work solic-
ited. Write for details and terms,
THE PIANO REPAIR SHOP
33f South Wabash AT«.
Chicago
Ivory Sanding, Polishing
and Re-Gluing
Our Ivorine Keys
Heaviest
and
Highest Quality
at
Mc.MacK.in
PiancTScrVice
DESMOINES.IOWA.
Standard Prices
Very Prompt Service
KEYS RECOVERED AND REBUSHED
FRIELD MILLER & COMPANY
Samples of Work on Request
Prompt and Efficient Service
3355 North Illinois Street, INDIANAPOLIS, IND.
Piano Bass Strings
2009-2021 CLYBOURN AVENUE
Corner Lewis Street
CHICAGO
FAIRBANKS
THE FAIRBANKS CO., Springfield, Ohio
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
PRESTO-TIMES
14
MODERN TONKBENCHES
Fine Line of the Tonk Manufacturing Co.,
Chicago, Which Provides Strong Selling
Arguments in Sales Talks.
ent as to the appearance of the piano stool or bench.
The contrivance to sit on while playing was a neces-
sity, but many customers paid little regard to the
style relation of the bench and the piano. And the
relations were more strained when throwing in the
bench with a piano purchase became a foolish rule of
ihe great mass of the trade.
Giving an oak stool or bench with a mahogany
piano occasioned no shock to the customer's sensibili-
ties in old days of style indifference. Now that is
all changed. The dealer who would build a perma-
nent business understands his business in all its
modern bearings.
The piano customer who has the taste and discrim-
ination to select a Period model piano is not likely
to be indifferent to the model of the bench. Indeed
it is safe to expect he or she to demand a bench
of the period style to correspond with the instrument.
Many dealers believe that the appearance of the
bench of the correct model and following the finish
of the piano, helps the sale of the latter.
PRICE CUTTING CONDEMNED
Portable Phonograph Industry Confronted by Grave
Problem, According to S. Kronberg.
The danger of price cutting is one which menaces
the business in portable talking machines, according
to S. Kronberg, secretary of the Plaza Music Co..
The Tonk Mfg. Co., Chicago, is constantly
Xew York, writing in "Sound Facts," a house
prompted by the desire to keep abreast of the trends
publication. "Perhaps no business problem comes
of style in bench and cabinet models. This means
up as frequently and in as many different forms as
vigilance in watching the tendencies of furniture
the problem of price cutting—and the effect in every
buyers, for styles in piano benches and music cabi-
business is the same—in the end everybody loses,"
nets reflect the preferences of furniture buyers. The
writes Mr. Kronberg.
forms of furniture, coloring and methods of finishing
"The much-too-numerous dealer who will shrug
pieces are all governed by the public taste.
his shoulders at the suggestion of such serious con-
The Tonk Manufacturing Co. presents a line of
sequences of price-cutting is the fellow that can"t
Tonkbenches that fulfil every requirement of the par-
see beyond his nose. He only sees the hordes
ticular customer, the kind which represents the new
attracted by his low prices, but is blind to the other
day in purchasing. There was a time when even
side of the story.
customers particular in the form and finish of the
"There is, however, one great danger to guard
piano they decided upon, were more or less indiffer-
against, and that is the tendency in certain quarters
PEACE IN MOVIE THEATERS.
to cut price irrespective of quality. This short-
Peace reigns again in Chicago's movie theaters and
exhibitors and union leaders expressed themselves sighted policy is being followed by some dealers who
satisfied with the agreements they reached this week, say, T don't care about the quality, give me the
which are to rule for the coming year. Important price!' This can lead to only one result—the same
concessions were made by both sides. The theater result as the one that followed the killing of the
KEYS RETURNED IN 24 HOURS
owners
lose their stand for virtual nullification of the goose that laid the golden egg. The public will soon
BEST GRADE IVOBINE
old
contract,
while the union relinquished its pro- lose its confidence in the portable phonograph as a
RECOVERING
$8.00
posed penalty on theaters that would install the musical instrument if the article is cheapened to meet
BUSHING
3.50
low levels caused by cutting prices."
movietone or vitaphone.
SHARPS
2.50
NEW FRONTS
2.00
ALBERT PRICE IN RADIO BUSINESS.
PLAYER ACTIONS REPAIRED
Prompt and efficient service
Albert
Price, formerly well-known piano wholesale
Striking Pneumatics
man, is now with the Aston Manufacturing Com-
Air Motors, Governors, etc., Recovered
pany, manufacturers of radio cabinets, 1225 West Plans Announced by the Iowa Band Association for
Cooperation in Contests Next Year.
Lake street, Chicago. Mr. Price is widely known
and as a hustler he is bound to make a record in the
2106 Boulevard Place
INDIANAPOLIS, IND.
In announcing plans for its fall contests among
cabinet business.
municipal, fraternal and college bands, the Iowa
Hand Association has based its rules largely upon
those of the Commiitee on Instrumental Affairs of
the Music Supervisors' National Conference for the
school band contests it is holding in cooperation with
the National Bureau for the Advancement of Music.
PIANO BASS STRINGS —PIANO REPAIR SUPPLIES
This was indicated in the leading article in the offi-
is avoided by the manufac-
TUNERS AND REPAIRERS
cial bulletin of the Association, The Iowa Music
turer who uses the
Master, copy of which has just been received by
Our new Illustrated Catalogue of Piano
and Player Hardware, Felts and Tools
C. M. Tremaine, director of the Bureau and secretary
is now ready. If you haven't received
of the Committee. The Iowa group has not only
your copy let us know.
adopted the Committee's general rules as to prize
awards, judging, standard instrumentation, etc.. but
1305-09 North 27th St., PHILADELPHIA, PA.
in his products. He knows
has also taken much of its music material from the
everything is all right and
lists of the school hand contests under the com-
that the best musical quali-
mittee's auspices.
ties of his pianos are develop-
This illustration of the extent of the committee's
ed by the use of this player
influence is of special interest because the Iowa As-
mechanism.
sociation has a large and active membership of adult
bands and has been greatly helped in its development
by the permissive band tax legislation in which Towa
213 East 19th Street, New York
was one of the pioneers.
•
Sole Agent* for
Florence L. Lefnngwell and Karl Fuhrman have
CASTLETON, N. Y.
opened in business at 251 Post street, as the Western
Music Co.
PIANO KEY REPAIRING
BAND CONTESTS IN IOWA
E. A. BOUSLOG, Inc.
OTTO R. TREFZ, Jr.
Worry Over Player Details
A. C. Cheney Player Action
Philip W. Oetting & Son, Inc.
A. C. CHENEY
PIANO ACTION COMPANY
WEICKERT
Hammer
and Damper
Felts
Grand and Upright Hammer*
Mad* of Weickert Felt
Fine Action Bushing Cloths, e t c
SCHAFF
Piano String Co.
Manufacturers of
The Piano Repair Shop
PIANO KEYS RECOVERED
General Key Repairs,
Sharps, Etc.
Pianos and Phonographs Rebuilt fcy
Expert Workmen
Playei -actions installed. Instruments
refimshed or remodeled and actions and
keys repaired. Work guaranteed. Prices
reasonable.
Our-of-town dealers' repair work solic-
ited. Write for details and terms,
THE PIANO REPAIR SHOP
33f South Wabash AT«.
Chicago
Ivory Sanding, Polishing
and Re-Gluing
Our Ivorine Keys
Heaviest
and
Highest Quality
at
Mc.MacK.in
PiancTScrVice
DESMOINES.IOWA.
Standard Prices
Very Prompt Service
KEYS RECOVERED AND REBUSHED
FRIELD MILLER & COMPANY
Samples of Work on Request
Prompt and Efficient Service
3355 North Illinois Street, INDIANAPOLIS, IND.
Piano Bass Strings
2009-2021 CLYBOURN AVENUE
Corner Lewis Street
CHICAGO
FAIRBANKS
THE FAIRBANKS CO., Springfield, Ohio
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
Future scanning projects are planned by the International Arcade Museum Library (IAML).