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Presto

Issue: 1928 2193 - Page 9

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August 11, 1928
P R E S T 0-T IMES
ROBERT WARNER ON TOUR
MEETS A. P. CO.'S DEALERS
Advertising Manager for the American Piano
Company on Interesting Trip to Acquire
Special Facts Useful to Him.
Robert Warner, head of the advertising department
of the American Piano Company, New York, is at
present on a trip that is as interesting to the dealers
as it is to himself. Mr. Warner considers his work
head understood that she was charmed with the piano; is that of practical dealer's service and his earnest
that she played a little but regretted she was only an purpose is to give the publicity aids provided by the
amateur. When Mr. Hollingshead gallantly protested company a local strength. To fulfill these require-
at her musical humility complex she explained that ments Mr. Warner has constantly sought for an un-
the piano was for her daughter, who was returning in derstanding of the music trade peculiarities of the
a few weeks from Europe, where she has been a stu- various places in which American Piano Company's
dent of a famous pianist. Her choice of a good piano representatives operate.
The entire country is the field of operation for the
was also explained by the information that she was
American Piano Company, but the conditions in dis-
the widow of a band leader famous a decade ago.
When Mr. Hollingshead diplomatically asked what tribution of the comprehensive line naturally vary.
kind of a first payment she was considering she made Apart from the variety in the clientele and the pros-
pect field, certain pianos are stronger in certain places
him blush with embarassment by replying:
"Money, Monsieur. J'aime mieux payer mainte- than in others. These circumstances have occurred
nant," which she did, counting out eight hundred in the development of the selling areas for the fine
dollars right down on the nail from her shabby hand- range of piano names in the line.
bag.
It is for a further understanding of the situation
* * *
that Mr. Warner has set out on his interesting trip
It is sad to think that much improper music is through the country. He will learn at first hand what
he most desires to know. And not the least inter-
played on the upright pianos.
esting features of the trip will be a more intimate
* * *
acquaintance with the personalities of the American
VICE BECOMES VIRTUE
Piano Company's representatives. He expects to be
"That fellow is plumb lazy," admitted the sales absent from his office for about a month.
manager, indicating a salesman attending a cus-
tomer. "He goes out in the morning and hustles
to beat the band so that he can lazily loaf in the
afternoon. He went out to Fiftieth street first thing
yesterday morning and closed a sale before 9:30. At
eight this morning he rounded up that player-piano
customer. He'll close the sale and have everything
fixed up before lunch time. After that you couldn't Popular Piano Dealer of Shawano and Elsewhere
enthuse him worth a cent.
Takes on Partner.
"It doesn't worry me, though," philosophized the
Frank Lutz, piano merchant of Shawano, Wis., was
sales manager. "A lot of good work is done by peo-
ple who want to get through and rest. Your busy married to Miss Adalia Pocket of Marion, Wis., Tues-
bee type, always pegging away, is apt to become a day, July 24. Mr. Lutz came to Shawano eight years
putterer. Take the ant, for instance, to which the ago from Bonduel, Wis., and engaged in the piano
sage recommended the sluggard to go for an object business. After a few years he bought the Wipper-
lesson. That so-called model of industry spends man building and completely remodeled it and with
most of his energy running around just to be going. this new business home launched into an extensive
"Laziness is not good in itself, but w T hen joined music business. Two years ago he established a
to conscientiousness and a sense of responsibility as branch store in Clintonville, Wis. He is widely known
it often is, it is the very best worker. The world's over the entire northeastern part of Wisconsin.
work is done by those who do not like it. Nine per-
A fine lot of used pianos and players are now being
sons out of ten would quit what they are doing if received by the repair department of the Temple
music Company, Green Bay, Wis., which is said to
they could."
be the only repair department of its kind in the state.
* * *
For a public nuisance we would point to the pri- All such instruments are refelted and refinished in the
modern Duco finish by experienced piano men.
vate knocker.
The Brunswick Panatrope, both electrical and ex-
ponential, is in steady demand, some new styles hav-
MANAGER IS PROGRESSIVE.
The B. L. Rich Music Store, Fitchburg, Mass., has ing been added. This line has been augmented by
moved to a completely remodeled store at 356 Main the addition of the celebrated "clear as bell" Sonora
street. The store is under the able management of phonograph.
Mrs. Harriet A. Wellington who is carrying out a
Miss Stella Smith is kept busy demonstrating new
series of improvements.
popular and classic sheet music in her superb style of
piano playing. In this she is assisted by Miss Ruth
After thirty years of business the Crane Piano Co., Nichols, who has charge of the demonstration work
Syracuse, N. Y., announces its retirement from the of the wonderful "Shefte" modern way of piano
playing.
musical instrument field.
THINGS SAID O R SUGGESTED
JOINED ANGELS' UNION
Throughout Oregon and Washington, Unlucky
Luke Shinner's easy passport to jobs was his musical
genius. He could play upon every known instru-
ment and do it well. But the ill-luck that got him
bounced from one music store after another was
likewise instrumental in preventing him from finding
steady employment for his musical abilities. It was
truly sad the hoodoo camped on his trail.
When Unlucky Luke Shinners was drowned in
Tellamook Bay last winter, the news of his death
was brought to Spokane by John H. Dundore,
HaddorfT Piano Co.'s traveler.
"Yes," said Mr. Dundore to Guy Hebberd of Tull
& Gibbs, "poor Luke was consistently unlucky to the
last.
"But he's lucky at last," corrected Mr. Dundore.
"He can play the harp where harpists amount to
something."
* * *
A new piano coupon just issued bears the picture
of a beautiful girl in an infinitesimal bathing cos-
tume. It is one of the things being done to renew
coupon popularity.
* * *
A CASH
CUSTOMER
"Fine feathers do not always indicate fine buyers,"
paraphrased R. L. Hollingshead, manager of the
Watertown, N. Y., branch of the Clark Music Co.,
Syracuse, N. Y., last week. And you never can judge
the egg by the shell." The circumstances in a fine
piano sale that Mr. HolHngshead has just closed had
prompted the apothegms, the framing of which con-
densed bits of philosophy adds piquancy to his con-
versation.
According to the alert manager, an old woman,
shabbily dressed, and from her mode of speech, of
foreign birth, had entered the store that morning and
waited timidly for somebody to wait on her. Two
salesmen were engaged with customers and Mr. Hol-
lingshead left his desk to wait on her himself.
"In English that was broken and halting she told
me she wanted to buy a piano, but the tone of her
voice was refined. I judged she habitually used her
own native language, but even her faltering English
gave evidence of her cultured mind.
Mr. Hollingshead declares he does not take any
credit for not making what he said is a rather com-
mon break in piano warerooms—suggesting a used
piano to a shabbily-dressed prospect. Instead, he led
her to the best models in concert, parlor and baby
grands. She delightedly paused before a small grand
and it did not surprise him when the light touch of
her fingers evoked a few harmonious chords.
She tried some others, but finally returned to her
first choice, and lovingly fingering the keyboard said:
"J'en suis ravie. Je joue un peu flu piano. Hellas,
je ne suis qu' amateur."
Thanks to his knowledge of French, Mr. Hollings-
SOME NEWS NOTES FROM
POINTS IN WISCONSIN
BOWEN PIANO LOADER HELPS SALESMEN
Outside Salesmen must be equipped so as to "show the goods." The season for country piano selling is approaching. Help your sales-
men by furnishing them with the New Bowen Piano Loader, which serves as a wareroom far from the store. It is the only safe
delivery system for dealers, either in city or country. It costs little. Write for particulars.
BOWEN PIANO LOADER CO.,
Winston-Salem, N. C.
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