Presto

PRESTO-TIMES
February 18, 1928
Announcing a New Grand
Minm
Heppdwhite
The New Packard Grand—
Heppelwhite Model, Style R
A ft. 7 in. long. Mahogany.
Bench to match.
by a Real Sales P/anf
1928 is the year of opportunity for Packard dealers. The Packard organization, old
in reputation but youthful in spirit, has kept in contact with dealers' problems in a
way that is enabling Packard to produce new designs in Packard instruments that
will sell most readily and to supply the selling assistance dealers need.
1 he Heppelwhite Grand shown at the right is the newest Packard value—a splendid
instrument in an exquisite case at a surprisingly low price. It's true Packard quality
in every line with the rich full rounded tone Packard Grands are noted for. Get the
Packard plan behind you—get Packard values on your floors. Write us now!
THE PACKARD PIANO COMPANY
3335 Packard Avenue
NEW PRESIDENT OF
AMERICAN PIANO CO.
George Urquhart, at Meeting Last Week,
Elected to Succeed C. Alfred Wagner,
Who Resigned.
George Urquhart was elected president of the
American Piano Co., New York, to succeed G. Alfred
Wagner, who resigned, at a meeting held February
4, at the offices of the company.
Mr. Urquhart has a keen knowledge of marketing
and his warmest interest is in the sales end of the
business, which involves a knowledge of dealers'
methods of piano distribution. He has supreme faith
in the artiste qualities of the product of this com-
pany to influence sales among discriminative people
and that phase in the manufactures will continue to
be a notable one.
Another incident of importance at the meeting was
the return of William B. Armstrong to the board,
which is composed as follows: George G. Foster,
chairman; M. L. Mason, George L. Eaton, R. K.
Paynter, G. C. Kavanagh, Boyd Dudley, Jr., A. B.
Boardman and Mr. Armstrong.
Bright Outlook, Says Armstrong.
"As 1 find conditions there is nothing to worry
the piano manufacturers at present," said William B.
Armstrong to Presto-Times' Xew York correspondent
at his office in the Central Mercantile Bank Building,
536 Fifth avenue, this week. "The country is going
along with success, and pianos are being sold. But
I am out of the piano business now, so I do not
know much about the sectional trade. When I quit
the piano business I thought I'd not have to work
any more but live retired [he said this with a laugh],
but I'm at it in another line. It seems a man is
happier if he keeps at some line of work right along."
Mr. Armstrong took a fall out of radio in this conver-
sation like this: "Anybody who thinks he gets fine
music out of radio is a very poor judge of music."
CABLE PIANO COMPANY
ACTIVE IN ROCKFORD
Many Fine Sales of Pianos Reported by Man-
ager Who Is Enthusiastic for Activities
Resulting in Piano Sales.
Within the past thirty days the Cable Piano Co.
has made two sales to people of prominence in Rock-
ford, 111. One of these was a fine Mason & Hamlin
Ampico style R. A. to one of Rockford's wealthy
manufacturers, W. A. Brolin of 215 Hall street,.
Mr. Brolin is one of the owners of the Bennett Organ
Company, which will build its new factory in Rock-
ford this spring.
The other sale, made this week, was to Carl A.
Smith, treasurer of The Smith Oil Company of Rock-
ford, owning and operating thirty or more filling
stations in Rockford besides doing a large wholesale
business in southern Wisconsin and over the entire
Fort Wayne, Indiana
northwest part of Illinois. This was a Mason &
Hamlin grand.
"The Cable Piano Company's business in Rock-
ford is far beyond the expectations I had when I
took the store over here last July," said A. J. Rid-
nour, manager. "In fact we have just added to our
selling forces here G. A. Gord, who was for several
years with our Aurora house. We have recently
enlarged our store to take care of the increased
business also and are carrying in our warehouse a
large stock upon which we draw as occasion de-
mands. At this branch we handle pianos exclusively
and I firmly believe that if we spend all our time
on piano prospects it is better than to divide it be-
tween radios, phonographs and kindred lines and in
that way not lose sight of the piano business."
POPULAR M. SCHULZ TRAVELER
VISITS PLANT IN CHICAGO
Otto M. He'nzman, Eastern Road Representative,
Says Dealers Are Active in Selling Pianos.
Otto M. Heinzman, eastern sales manager for M.
Schulz Co., Chicago, is visiting the offices and plant
this week. He is firmly convinced, from the general
outlook and sgns of activity throughout his territory,
that 1928 is to be a My Schulz year in the East.
"Golf bags," said Mr. Heinzman, "are being laid
aside by the majority of eastern piano merchants,
and they are devoting their time to a more interest-
ing and profitable pastime cal'ed 'selling pianos.' "
WILLIAM C. HAMILTON
NAMED FOR ADVISORY BOARD
This Honor Extended to Pittsburgh Merchant on
Recent Resigning from Executive Body.
At the recent meeting of the board of control of the
National Association of Music Merchants, the execu-
tive secretary was instructed to notify W T illiam C.
Hamilton in connection with his resignation from
the executive board, which was accepted with regret
by the board, of his election as honorary member of
the advisory board, and also of the recommendation
which will be made at the next convention that he be
elected an honorary member of the association.
Mr. Hamilton acknowledged this notification in the
following letter:
"My Dear Mr. Loom's: While I cannot possibly
agree that any measure of service I may have been
able to render to the National Association of Music
Merchants could warrant the generous and distin-
guished recognition accorded me by the board of
control at its last meeting, as you advise me in your
letter of January 30. I am deeply grateful to my
associates and ask you to acknowledge to the presi-
dent and the board my sincere appreciation of their
approval and good will as manifested in their action
n-.aking me an honorary member of the advisory
board and their recommendation for honorary mem-
bership in the national association."
The Gordan Jewelry Co. has succeeded to the Paro-
wan Music Co. at Parowan, Utah.
RECENT DOINGS IN
NEW YORK TRADE
(Continued from page 4)
healthy interest in an evening now and then at home
for a nerve-soothing change, at the piano. He be-
lieves the piano is one of the greatest aids in making
real men and women of them.
Leipzig Fair Manager.
H. A. Johnson, manager at New York for the Leip-
zig Trade Fair, with his office at 639 Fifth avenue, is
going to start for Leipzig on February 21 to make
American arrangements for the spring fair of 1928.
The Leipzig Fair has been held in the ancient city
of Leipzig, Germany, for the last seven centuries,
twice a year without interruption, at the beginning
of March and at the end of August. It is today the
largest international trade exhibition in the world.
"Our fair is not an exhibit similar to those great
shows which New York proposes for 1932 and Chi-
cago proposes for 1933. It is a rtade exhibit, pure
and simple, said Mr. Johnson.
Hardman Nobility.
Hardman, Peck & Co. takes good space in the
dailies, showing a picture of the Louis XV Hardman
grand, on sale at their stores, 433 Fifth avenue, 325
East Fordham Road, Bronx, and 47-51 Flatbush
avenue, Brooklyn. Part of the announcement reads:
"When you once see and play the Hardman, it will
completely win your heart."
Edison Plans Rubber Quest.
William H. Meadowcroft, secretary to Thomas' A.
Edison, announced this week that Mr. Edison has
planned a series of expeditions into the unexplored
areas of the everglades of Florida in quest of possible
rubber-producing plants. He said that Mr. Edison
had supplied him with only "meager details" in a com-
munication from his winter home at Fort Meyer, Fla.
Preliminary surveys in connection with the project
have been carried on for a year past, Mr. Meadow-
croft said. The purposes of the expeditions will be
to determine if there are any domestic sources for the
production of rubber.
Hits Find Ready Sale.
Presto-Times' correspondent called upon the music
publishing firm of Jack Mills, Inc., at the new Jack
Mills building, 148-150 West Forty-sixth street, New
York, on Lincoln's birthday, that being one of the
few places in the trade that was open on the almost-
totally observed holiday by the firms in New York.
Manager George A. Friedman said that the concern
was finding business very good at present. He was
busy getting out an order for the West.
Plenty of Cash Circuiting.
Prosperity in general is reflected in the building
reports for the year past and estimates for the new
year. The total buildings in the United States are
valued at 180 billions, and almost ten bil'ions will
be devoted to construction in 1928. Contracts
awarded last week for new buildings and engineer-
ing work in the metropolitan district of New York
amounted to $28,539,600, according to F. W. Dodge
Corporation. So there is plenty of money in circu-
lat.on. and the piano man is entitled to his share of it.
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