Presto
Issue: 1927 2153 - Page 8
November 5, 1927
PRESTO-TIMES
T
PIE Schiller Piano Company, Oregon, 111., builds an
appropriate piano for every home. The home comes
first. The piano is the rallying point in the American
home.
Present artistic furniture designs and finishes demand
new modes in pianos.
A very fine instrument is shown in the accompanying cut;
it is the Style K, Sheraton design, height 4 feet, 1 inch, and
it is made in fancy walnut or mahogany.
Schiller pianos have made their way by the way they are
made.
For Full Particulars on Schiller Agencies and Territory, Address
Schiller Piano Company
Style K, Sheraton Design, Schiller Piano
Factory and General Offices
OREGON, ILL.
Chicago Offices: 932 Republic Bldg.
ENCOURAGES MUSIC
STUDY IN MILWAUKEE
Kesselman-O'Driscoll Company Cooperates
with Daily Newspaper in Alluring Scheme
to Induce People to Study Music.
College and the Senior High School at assemblies,
and the Woman's Department Club. The best event
of the week was Wednesday evening, when the store
was crowded with specially invited Duo-Art owners
and Duo-Art prospects, for a recital with the Duo-
Art, Mr. Colber playing in comparison and Mrs.
Hen Knox singing with the Duo-Art accompaniment.
MARK OF ORIGIN REQUIRED
ON UNITED KINGDOM IMPORTS
New York Offices: 130 W. 42nd St.
NATIONAL ADVERTISING
FOR STRAUBE PIANO CO.
This Will Mean More Sales for Straube Mer-
chants Throughout the Country by Vastly
Increasing the Interest in the Goods.
Scribner's Magazine and the Golden Book Maga-
zine will carry a part of the Straube National Adver-
tising program for November.
These periodicals are each a member of the famous
Musical Goods Exporters in This Country Should quality group and have a distinct able-to-buy clien-
Understand the Requirements and Act
tele; the type of people dealers and the company are
endeavoring to reach and interest.
Accordingly.
Practically all merchants in pianos favor national
The mark of origin is a requirement on all imports advertising but the big specific advantage to a mer-
to Great Britain. The new merchandise marks act of chant comes through the tie-up with it—window dis-
the United Kingdom came into operation on June play, enlargements on the window, newspaper ads
15, and it is essential that American exporters be and personal talks about it Window display enlarge-
informed of the possible effect it may have on the ments of the November ad are going out from the
sales of their products in that country. The mark- Straube Company.
ing requirements of the United Kingdom are not so
Newspaper ads, mats or electros, both one and two
severe as to entail any serious amount of extra effort, column, are free for the asking.
but if neglected may cause considerable difficulty
The company will appreciate it if dealers will send
on the part of the importer and expense for the in copies of their newspaper advertisements about
exporter.
the Straube, also any photographs of window dis-
The L T nited Kingdom customs authorities have play's or prominent homes or public institutions with
which the dealer associates the Straube.
placed very broad interpretations on certain parts of
the regulations and are evidently enforcing them
with increased strictness. In recent months some
shipments of American goods have been held by
the authorities at various British ports due to failure
to show a mark of origin, even though similar ship-
ments had been passed by the same authorities for
many years. For this reason a close study of the Numerous Publications Announced by National Bu-
regulations should be made by all exporters inter-
reau for the Advancement of Music.
ested in tha;t market.
The National Bureau for the Advancement of
Music has just issued a new edition of its list of
CARICATURING FRANK J. BAYLEY.
publications, including no less than 153 different
Among the "Detroiters in Caricature," a feature books and booklets. The latest additions to the list,
strip by Henry Major in the Detroit News, took all published within the last twelve months, and of
some liberties with the handsome features of Frank special interest to the trade, are the following:
J. Bayley, head of the Bayley Piano Co. But the
Piano Playing Contests, Care of the Piano, Piano
cartoonist preserved Mr. Bayley's alertness in the Classes in the Schools, School Orchestras—How
pose. This descriptive text accompanied the cari- They May Be Developed, Adaptations of the Music
In Shreveport Store of Music House Pianists Give cature: "Frank J. Bayley is president of the Detroit
Memory Contest, Harmonica Bands for Boys and
Music Trades Association and was general chairman Girls, State and National School Band Contests—
Duo-Art Comparison Tests.
of the music carnival staged in Detroit recently. He 1928, Survey of Music Material for Bands in Ele-
The O. K. Houck Piano Co., Shreveport, La., was active in establishing the Masonic News and in mentary, Junior and Senior High Schools, Operettas
for Amateurs, Camp Song Booklet, Music, Earth's
recently finished a week of Duo-Art promotion collecting funds for the new Masonic Temple."
Greatest Power—Editorial, Giving Opera with the
which has been of tremendous interest, with very
Phonograph, Tale of Two Cities (Christmas carol-
beneficial results.
ing). Permanent Outgrowths of National Music
SUCCESSFUL BEHR ADVERTISING.
The visiting recording pianist, Fred Colber, played
in direct comparison with his Duo-Art recordings,
The O. K. Houck Piano Company in its stores Week, How to Organize a Music Week Committee,
playing a portion of the piece and the Duo-Art re- throughout the south is featuring the Baby Behr in State and National School Orchestra Contests, Na-
peating the exact portion. This is a very severe advertising and in window displays. When the first tional High School Orchestra Camp Prospectus,
test and unlike many others in the respect that the of these little instruments was sold from the store Stories of America's Songs, Suggestions for Music
Memory Contest Procedure in Rural Community
test is on the same portion of the piece, not playing a the company took a photograph of its proud owner
duet with another piano nor splitting a number. Also at her piano and made up an unusual advertisement. Clubs, The Toy Symphony, National School Band
Mr. Colber's work was done on the same piano at all The result was that the little girls and boys who saw Association, Pre-School Music Aids Child.
times, using the Duo-Art to play manually just as it immediately ran to their parents and asked for
he would a regular piano.
one, too. The benefit which this company secured
The Greenleaf Music Co., Inc., Syracuse, N. Y
Mr. Colber appeared before the Rotary, the Ki- from the advertisement was so remarkable that they has been incorporated to deal in musical instruments
wanis, and Lions' clubs at luncheons, the Centenary have continued making up others of the same nature. and radios.
The Kesselman-O'Driscoll Company, Milwaukee,
Wis., and the Wisconsin News are cooperating in
putting on what is called the "Wisconsin News Easy
Play Music Way." All those who enroll in the con-
test will be put into a class and the instrument which
the student desires to play will be loaned him by
the Kesselman-O'Driscoll Company.
If the student is among the forty most proficient
pupils in the class he wiil receive a gold medal and
these forty will compose a band which will present
a public concert. The Wisconsin News has been
publishing entry blanks and to date there have been
a number of students enrolled.
The H. W. Uhen Music Company is now well
established in the new Bain building at Kenosha,
Wis., where it now has the necessary room which
the expanded business necessitates. The company
was established six years ago and during the inter-
vening years there has been a steady growth in the
business owing to the careful personal management
of both Mr. and Mrs. Uhen.
Edmund Gram of the Edmund Gram Music House,
Milwaukee, is one of the members of the retail divi-
sion committee of the Milwaukee Association of
Commerce which is cooperating with the post office
in getting the people to do their Christmas shopping
early this year.
Gunner Helland, for nineteen years a violin maker
at Chippewa Falls, Wis., has accepted a position as
first assistant in the violin factory of Jacob Lund,
violin maker of the Twin Cities. Mr. Helland is one
of the most skilled Hardinger violinists in America.
NEW LIST OF BUREAU
BOOKS AND BOOKLETS
RECITAL BY FRED COLBER
IN 0. K. HOUCK CO'S SALON
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
PRESTO-TIMES
T
PIE Schiller Piano Company, Oregon, 111., builds an
appropriate piano for every home. The home comes
first. The piano is the rallying point in the American
home.
Present artistic furniture designs and finishes demand
new modes in pianos.
A very fine instrument is shown in the accompanying cut;
it is the Style K, Sheraton design, height 4 feet, 1 inch, and
it is made in fancy walnut or mahogany.
Schiller pianos have made their way by the way they are
made.
For Full Particulars on Schiller Agencies and Territory, Address
Schiller Piano Company
Style K, Sheraton Design, Schiller Piano
Factory and General Offices
OREGON, ILL.
Chicago Offices: 932 Republic Bldg.
ENCOURAGES MUSIC
STUDY IN MILWAUKEE
Kesselman-O'Driscoll Company Cooperates
with Daily Newspaper in Alluring Scheme
to Induce People to Study Music.
College and the Senior High School at assemblies,
and the Woman's Department Club. The best event
of the week was Wednesday evening, when the store
was crowded with specially invited Duo-Art owners
and Duo-Art prospects, for a recital with the Duo-
Art, Mr. Colber playing in comparison and Mrs.
Hen Knox singing with the Duo-Art accompaniment.
MARK OF ORIGIN REQUIRED
ON UNITED KINGDOM IMPORTS
New York Offices: 130 W. 42nd St.
NATIONAL ADVERTISING
FOR STRAUBE PIANO CO.
This Will Mean More Sales for Straube Mer-
chants Throughout the Country by Vastly
Increasing the Interest in the Goods.
Scribner's Magazine and the Golden Book Maga-
zine will carry a part of the Straube National Adver-
tising program for November.
These periodicals are each a member of the famous
Musical Goods Exporters in This Country Should quality group and have a distinct able-to-buy clien-
Understand the Requirements and Act
tele; the type of people dealers and the company are
endeavoring to reach and interest.
Accordingly.
Practically all merchants in pianos favor national
The mark of origin is a requirement on all imports advertising but the big specific advantage to a mer-
to Great Britain. The new merchandise marks act of chant comes through the tie-up with it—window dis-
the United Kingdom came into operation on June play, enlargements on the window, newspaper ads
15, and it is essential that American exporters be and personal talks about it Window display enlarge-
informed of the possible effect it may have on the ments of the November ad are going out from the
sales of their products in that country. The mark- Straube Company.
ing requirements of the United Kingdom are not so
Newspaper ads, mats or electros, both one and two
severe as to entail any serious amount of extra effort, column, are free for the asking.
but if neglected may cause considerable difficulty
The company will appreciate it if dealers will send
on the part of the importer and expense for the in copies of their newspaper advertisements about
exporter.
the Straube, also any photographs of window dis-
The L T nited Kingdom customs authorities have play's or prominent homes or public institutions with
which the dealer associates the Straube.
placed very broad interpretations on certain parts of
the regulations and are evidently enforcing them
with increased strictness. In recent months some
shipments of American goods have been held by
the authorities at various British ports due to failure
to show a mark of origin, even though similar ship-
ments had been passed by the same authorities for
many years. For this reason a close study of the Numerous Publications Announced by National Bu-
regulations should be made by all exporters inter-
reau for the Advancement of Music.
ested in tha;t market.
The National Bureau for the Advancement of
Music has just issued a new edition of its list of
CARICATURING FRANK J. BAYLEY.
publications, including no less than 153 different
Among the "Detroiters in Caricature," a feature books and booklets. The latest additions to the list,
strip by Henry Major in the Detroit News, took all published within the last twelve months, and of
some liberties with the handsome features of Frank special interest to the trade, are the following:
J. Bayley, head of the Bayley Piano Co. But the
Piano Playing Contests, Care of the Piano, Piano
cartoonist preserved Mr. Bayley's alertness in the Classes in the Schools, School Orchestras—How
pose. This descriptive text accompanied the cari- They May Be Developed, Adaptations of the Music
In Shreveport Store of Music House Pianists Give cature: "Frank J. Bayley is president of the Detroit
Memory Contest, Harmonica Bands for Boys and
Music Trades Association and was general chairman Girls, State and National School Band Contests—
Duo-Art Comparison Tests.
of the music carnival staged in Detroit recently. He 1928, Survey of Music Material for Bands in Ele-
The O. K. Houck Piano Co., Shreveport, La., was active in establishing the Masonic News and in mentary, Junior and Senior High Schools, Operettas
for Amateurs, Camp Song Booklet, Music, Earth's
recently finished a week of Duo-Art promotion collecting funds for the new Masonic Temple."
Greatest Power—Editorial, Giving Opera with the
which has been of tremendous interest, with very
Phonograph, Tale of Two Cities (Christmas carol-
beneficial results.
ing). Permanent Outgrowths of National Music
SUCCESSFUL BEHR ADVERTISING.
The visiting recording pianist, Fred Colber, played
in direct comparison with his Duo-Art recordings,
The O. K. Houck Piano Company in its stores Week, How to Organize a Music Week Committee,
playing a portion of the piece and the Duo-Art re- throughout the south is featuring the Baby Behr in State and National School Orchestra Contests, Na-
peating the exact portion. This is a very severe advertising and in window displays. When the first tional High School Orchestra Camp Prospectus,
test and unlike many others in the respect that the of these little instruments was sold from the store Stories of America's Songs, Suggestions for Music
Memory Contest Procedure in Rural Community
test is on the same portion of the piece, not playing a the company took a photograph of its proud owner
duet with another piano nor splitting a number. Also at her piano and made up an unusual advertisement. Clubs, The Toy Symphony, National School Band
Mr. Colber's work was done on the same piano at all The result was that the little girls and boys who saw Association, Pre-School Music Aids Child.
times, using the Duo-Art to play manually just as it immediately ran to their parents and asked for
he would a regular piano.
one, too. The benefit which this company secured
The Greenleaf Music Co., Inc., Syracuse, N. Y
Mr. Colber appeared before the Rotary, the Ki- from the advertisement was so remarkable that they has been incorporated to deal in musical instruments
wanis, and Lions' clubs at luncheons, the Centenary have continued making up others of the same nature. and radios.
The Kesselman-O'Driscoll Company, Milwaukee,
Wis., and the Wisconsin News are cooperating in
putting on what is called the "Wisconsin News Easy
Play Music Way." All those who enroll in the con-
test will be put into a class and the instrument which
the student desires to play will be loaned him by
the Kesselman-O'Driscoll Company.
If the student is among the forty most proficient
pupils in the class he wiil receive a gold medal and
these forty will compose a band which will present
a public concert. The Wisconsin News has been
publishing entry blanks and to date there have been
a number of students enrolled.
The H. W. Uhen Music Company is now well
established in the new Bain building at Kenosha,
Wis., where it now has the necessary room which
the expanded business necessitates. The company
was established six years ago and during the inter-
vening years there has been a steady growth in the
business owing to the careful personal management
of both Mr. and Mrs. Uhen.
Edmund Gram of the Edmund Gram Music House,
Milwaukee, is one of the members of the retail divi-
sion committee of the Milwaukee Association of
Commerce which is cooperating with the post office
in getting the people to do their Christmas shopping
early this year.
Gunner Helland, for nineteen years a violin maker
at Chippewa Falls, Wis., has accepted a position as
first assistant in the violin factory of Jacob Lund,
violin maker of the Twin Cities. Mr. Helland is one
of the most skilled Hardinger violinists in America.
NEW LIST OF BUREAU
BOOKS AND BOOKLETS
RECITAL BY FRED COLBER
IN 0. K. HOUCK CO'S SALON
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
Future scanning projects are planned by the International Arcade Museum Library (IAML).