Presto
Issue: 1927 2136 - Page 5
July 9, 1927.
P R E S T 0-T I M E S
BALDWIN GRAND FOR COLLEGE LATE TRADE NEWS
FROM WISCONSIN
In Milwaukee Great Interest Is Shown in
Melody Way Lessons in Daily Newspaper
Printed in Connection with Special
Broadcasting Feature.
FLANNER=HAFSOOS CONTEST
Brinkerhoff Grand Piano One of the Prizes in
Widely Announced Song Verse Compe-
tition—Other News.
A Baldwin grand piano was recently installed in a
new chapter house in William Woods College, Fulton,
Mo. Missouri Beta Chapter of Phi Delta Theta was
chartered in 1880, and altogether has initiated 377
men. It is a well established chapter, with great
traditions and an able body of alumni. The officers
chose the Baldwin out of a number of other pianos
investigated, for the numerous and important social
functions and initiations. In the cut are shown:
(Left) spacious living room showing Baldwin grand
purchased by the fraternity; (top) Prof. William H.
Meldrum, director, Jameson Conservatory, William
Woods College, whose studio is equipped with a
Baldwin grand; (right) Missouri Beta's beautiful new
chapter house, Westminster College.
THRILLING CYCLONE STORY
ABOUT KOHLER & CAMPBELL
tied "The Invisible Touch." The stage was draped
with black velvet. A Chickering Ampico Grand was
seen at the left with a spotlight turned on the key-
board. The pantomime presented the idea of Chopin,
impersonated by Berthe Braggiotti, exhausted and
unable to compose, falling asleep. As he slumbered
the Muse of Music, impersonated by Francesca Brag-
giotti, approaches and a part of Chopin's dream is
the hearing of his Ballade in G Minor, which the
Muse by a touch invoked from the piano. The re-
cording of Busoni's playing of this beautiful number
was selected for this very effective and interesting
pantomime.
Miss Francesco Braggiotti in writing her thanks to
Chickering & Sons, who supplied the Ampico, ex-
presses herself as follows:
"The help you gave us in working with us to find
the right recording for the 'Invisible Touch,' attached
much sentiment to our interpretation and greatly
stimulated our inspiration. Many of our most artistic
friends like the Ampico number the best. I told them
that we had enjoyed doing it more than anything we
had yet put on, and hoped it was the first of many
more Ampico joys."
Thos. Goggan & Bros., San Antonio, Use the Inci-
dent for Window Display.
The durability and workmanship of the Kohler &
Campbell piano was conclusively demonstrated early
this month in a unique window display featured by
the Thomas Goggan Music Store of San Antonio,
Texas. The story, as told by E. C. Diggans, man-
ager of the piano department, is as follows:
"A Mrs. S. W. O'Connor, prominent music teacher
of Rock Springs, Texas, was the proud owner of a
Kohler & Campbell piano. Recently the little town
was practically destroyed by a terrific cyclone with
the loss of over six hundred lives. The Kohler &
Campbell piano was found several hundred feet from
the spot where Mrs. O'Connor's house had formerly
stood.
"Certain parts of the instrument—lower fall board,
music desk, left bottom truss and pedals—were miss-
ing. The varnish was completely removed by the ac-
tion of the sand. A great deal of debris such as
leaves and sprigs of trees was thrown in the action
and lodged between bridge parts and strings. How-
ever, the sounding board and action, with the excep-
tion of the loss of one hammer, was in perfect con-
dition. The piano was even in wonderful tune."
Mr. Goggan immediately brought the piano to his
warerooms where it was appropriately exhibited in
the window along with a new Kohler & Campbell
piano immediately purchased by Mrs. O'Connor.
Several neat signs pointed out the high spots of the
story to the interested passerby.
Thos. Goggan & Bros, are enthusiastic in their
praise of the wonderful durability of the Kohler &
Campbell and are to be commended for the timely,
telling tie-up made of this unusual incident.
THE AMPICO IN DENISHAWN
DANCE REVIEW AT THEATER
Francesca and Berthe Braggiotti of the Denishawn
Feature Instrument in Boston Recital.
The Boston branch of the Denishawn School of
Dancing, in charge of the Misses Francesca and
Berthe Braggiotti, recently presented a very unusual
dance review at the Repertory Theatre. The number
with the Ampico as accompaniment was the outstand-
ing feature of the attractive program. It was enti-
CHARLES P. VOGT MADEWM.
KNABE & CO'S VICE=PRESIDENT
Factory Superintendent of Great Piano Plant Hon-
ored at Recent Meeting of the Directors.
Charles P. Vogt, for many years factory superin-
tendent at the great Wm. Knabe & Co.'s plant in
Baltimore, was elevated to the vice-presidency of
Wm. Knabe & Co. at a recent meeting of the board
of directors. Mr. Vogt, who is thus honored, has to
his credit just under a half a century of service to
Knabe interests. Next year he will celebrate the
fiftieth anniversary of his first association with Wm.
Knabe & Co.
In 1878 his father, Peter Vogt, obtained a position
for him in the stock room. In his advancement
•through the various departments of the factory, he
acquired a complete knowledge of every branch of
piano making. Peter Vogt died in 1910, after having
been a member of the Knabe industrial family for
fifty-four years, but he had witnessed the advance-
ment of his boy to the highest place in the great
institution.
Herman Trutner, instructor in band music in the
Oakland City public schools, is also eligible to be-
become leader of the Municipal Band.
The twelfth and final Melody Way piano lesson
will appear in the Milwaukee (Wis.) Journal July 9.
In the Fall the Wisconsin Association of Music Mer-
chants, with the co-operation of the Journal, will
again run the same series of lessons written by W.
Otto Miessner, and those who desire to take them
again may do so. In connection with the Fall cam-
paign mention will be made to the public of the
piano playing contest to be held during National
Music Week in 1928 for the members of the Melody
Way Club and the amount of prizes to be awarded.
With the publishing of the first series, and no
mention having been made of the $7,000 to be dis-
tributed in prizes, 8,709 enrolled in the club. In the
Fall now with mention being made of the amount
of prizes to be distributed, it is expected that a much
larger enrollment will be realized.
The Melody Way lady who has been broadcasting
the piano lessons over WHAD, the Marquette Uni-
versity-Milwaukee Journal station, will be at the
Journal office all summer to answer any questions in
connection with the lessons, and she made the an-
nouncement that she expected all the pupils to
continue practicing during the summer. The lessons
will again start, perhaps about the middle of Sep-
tember.
Another Contest.
The "On Wisconsin" song contest sponsored by
the Flanner-Hafsoos Music house, Milwaukee, Wis.,
who control the copyrights on the song, and
which has been running since May 16, came to a
close June 15. Dr. Filip A. Forsbeck of this city
was awarded first prize, the choice of any Whippet
car, and Allan W. Adams was awarded a Brinkerhoff
grand piano valued at $735 for second prize, donated
by the Flanner-Hafsoos Music House.
The contest was statewide and the object of it was
to bring forth the best set of words to two verses
and a new chorus, not a football chorus, that could
be sung appropriately on any occasion and in any
gathering of Wisconsin people.
Norbert J. Beihoff will open a new music store in
a new building at Forty-seventh and Center streets.
Mr. Beihoff will handle records, sheet music and all
kinds of musical instruments, and is scheduled to
open his store July 15.
Striking Window Display.
The Milwaukee Piano Company, which operates
several stores in Milwaukee, and also the Waltham
piano factory which is operated independent of its
stores, has an interesting window display this week
at its West Water street store, in connection with
their new upright "Granada" piano. This piano,
which is made at the Milwaukee factory, is of a fairly
small size and will fit comfortably in almost any
corner. The window display, which consists of a
modern living room, shows the qualities of the new
piano quite effectively.
Steinway for Theater.
The Edmund Gram Music House, exclusively
Steinway representative, have furnished Saxe's new
$1,500,000 theater in Milwaukee which opened July 2,
with two Steinway pianos, one for the orchestra and
one for the stage.
Edmund Gram, president of the Edmund Gram
Music house, is now tourj.ng the Norwegian countries,
and at present is in Edinburgh, Scotland. He is
expected back in Milwaukee about August 1.
Opens in Superior, Wis.
The Broadway Piano Company, Superior, Wis.,
exclusive representatives for the Baldwin Piano Com-
pany, recently moved into their new quarters in the
Normandy block there. The company deals exclu-
sively in pianos and is managed by H. M. Brown.
The main floor of the new store is used for the
exhibition of the new pianos and the basement is used
as a salesroom for player and used pianos. The local
company boasts of having one of the most complete
piano repair shops at the Head of the Lakes and
does any kind of musical instrument repairing.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
P R E S T 0-T I M E S
BALDWIN GRAND FOR COLLEGE LATE TRADE NEWS
FROM WISCONSIN
In Milwaukee Great Interest Is Shown in
Melody Way Lessons in Daily Newspaper
Printed in Connection with Special
Broadcasting Feature.
FLANNER=HAFSOOS CONTEST
Brinkerhoff Grand Piano One of the Prizes in
Widely Announced Song Verse Compe-
tition—Other News.
A Baldwin grand piano was recently installed in a
new chapter house in William Woods College, Fulton,
Mo. Missouri Beta Chapter of Phi Delta Theta was
chartered in 1880, and altogether has initiated 377
men. It is a well established chapter, with great
traditions and an able body of alumni. The officers
chose the Baldwin out of a number of other pianos
investigated, for the numerous and important social
functions and initiations. In the cut are shown:
(Left) spacious living room showing Baldwin grand
purchased by the fraternity; (top) Prof. William H.
Meldrum, director, Jameson Conservatory, William
Woods College, whose studio is equipped with a
Baldwin grand; (right) Missouri Beta's beautiful new
chapter house, Westminster College.
THRILLING CYCLONE STORY
ABOUT KOHLER & CAMPBELL
tied "The Invisible Touch." The stage was draped
with black velvet. A Chickering Ampico Grand was
seen at the left with a spotlight turned on the key-
board. The pantomime presented the idea of Chopin,
impersonated by Berthe Braggiotti, exhausted and
unable to compose, falling asleep. As he slumbered
the Muse of Music, impersonated by Francesca Brag-
giotti, approaches and a part of Chopin's dream is
the hearing of his Ballade in G Minor, which the
Muse by a touch invoked from the piano. The re-
cording of Busoni's playing of this beautiful number
was selected for this very effective and interesting
pantomime.
Miss Francesco Braggiotti in writing her thanks to
Chickering & Sons, who supplied the Ampico, ex-
presses herself as follows:
"The help you gave us in working with us to find
the right recording for the 'Invisible Touch,' attached
much sentiment to our interpretation and greatly
stimulated our inspiration. Many of our most artistic
friends like the Ampico number the best. I told them
that we had enjoyed doing it more than anything we
had yet put on, and hoped it was the first of many
more Ampico joys."
Thos. Goggan & Bros., San Antonio, Use the Inci-
dent for Window Display.
The durability and workmanship of the Kohler &
Campbell piano was conclusively demonstrated early
this month in a unique window display featured by
the Thomas Goggan Music Store of San Antonio,
Texas. The story, as told by E. C. Diggans, man-
ager of the piano department, is as follows:
"A Mrs. S. W. O'Connor, prominent music teacher
of Rock Springs, Texas, was the proud owner of a
Kohler & Campbell piano. Recently the little town
was practically destroyed by a terrific cyclone with
the loss of over six hundred lives. The Kohler &
Campbell piano was found several hundred feet from
the spot where Mrs. O'Connor's house had formerly
stood.
"Certain parts of the instrument—lower fall board,
music desk, left bottom truss and pedals—were miss-
ing. The varnish was completely removed by the ac-
tion of the sand. A great deal of debris such as
leaves and sprigs of trees was thrown in the action
and lodged between bridge parts and strings. How-
ever, the sounding board and action, with the excep-
tion of the loss of one hammer, was in perfect con-
dition. The piano was even in wonderful tune."
Mr. Goggan immediately brought the piano to his
warerooms where it was appropriately exhibited in
the window along with a new Kohler & Campbell
piano immediately purchased by Mrs. O'Connor.
Several neat signs pointed out the high spots of the
story to the interested passerby.
Thos. Goggan & Bros, are enthusiastic in their
praise of the wonderful durability of the Kohler &
Campbell and are to be commended for the timely,
telling tie-up made of this unusual incident.
THE AMPICO IN DENISHAWN
DANCE REVIEW AT THEATER
Francesca and Berthe Braggiotti of the Denishawn
Feature Instrument in Boston Recital.
The Boston branch of the Denishawn School of
Dancing, in charge of the Misses Francesca and
Berthe Braggiotti, recently presented a very unusual
dance review at the Repertory Theatre. The number
with the Ampico as accompaniment was the outstand-
ing feature of the attractive program. It was enti-
CHARLES P. VOGT MADEWM.
KNABE & CO'S VICE=PRESIDENT
Factory Superintendent of Great Piano Plant Hon-
ored at Recent Meeting of the Directors.
Charles P. Vogt, for many years factory superin-
tendent at the great Wm. Knabe & Co.'s plant in
Baltimore, was elevated to the vice-presidency of
Wm. Knabe & Co. at a recent meeting of the board
of directors. Mr. Vogt, who is thus honored, has to
his credit just under a half a century of service to
Knabe interests. Next year he will celebrate the
fiftieth anniversary of his first association with Wm.
Knabe & Co.
In 1878 his father, Peter Vogt, obtained a position
for him in the stock room. In his advancement
•through the various departments of the factory, he
acquired a complete knowledge of every branch of
piano making. Peter Vogt died in 1910, after having
been a member of the Knabe industrial family for
fifty-four years, but he had witnessed the advance-
ment of his boy to the highest place in the great
institution.
Herman Trutner, instructor in band music in the
Oakland City public schools, is also eligible to be-
become leader of the Municipal Band.
The twelfth and final Melody Way piano lesson
will appear in the Milwaukee (Wis.) Journal July 9.
In the Fall the Wisconsin Association of Music Mer-
chants, with the co-operation of the Journal, will
again run the same series of lessons written by W.
Otto Miessner, and those who desire to take them
again may do so. In connection with the Fall cam-
paign mention will be made to the public of the
piano playing contest to be held during National
Music Week in 1928 for the members of the Melody
Way Club and the amount of prizes to be awarded.
With the publishing of the first series, and no
mention having been made of the $7,000 to be dis-
tributed in prizes, 8,709 enrolled in the club. In the
Fall now with mention being made of the amount
of prizes to be distributed, it is expected that a much
larger enrollment will be realized.
The Melody Way lady who has been broadcasting
the piano lessons over WHAD, the Marquette Uni-
versity-Milwaukee Journal station, will be at the
Journal office all summer to answer any questions in
connection with the lessons, and she made the an-
nouncement that she expected all the pupils to
continue practicing during the summer. The lessons
will again start, perhaps about the middle of Sep-
tember.
Another Contest.
The "On Wisconsin" song contest sponsored by
the Flanner-Hafsoos Music house, Milwaukee, Wis.,
who control the copyrights on the song, and
which has been running since May 16, came to a
close June 15. Dr. Filip A. Forsbeck of this city
was awarded first prize, the choice of any Whippet
car, and Allan W. Adams was awarded a Brinkerhoff
grand piano valued at $735 for second prize, donated
by the Flanner-Hafsoos Music House.
The contest was statewide and the object of it was
to bring forth the best set of words to two verses
and a new chorus, not a football chorus, that could
be sung appropriately on any occasion and in any
gathering of Wisconsin people.
Norbert J. Beihoff will open a new music store in
a new building at Forty-seventh and Center streets.
Mr. Beihoff will handle records, sheet music and all
kinds of musical instruments, and is scheduled to
open his store July 15.
Striking Window Display.
The Milwaukee Piano Company, which operates
several stores in Milwaukee, and also the Waltham
piano factory which is operated independent of its
stores, has an interesting window display this week
at its West Water street store, in connection with
their new upright "Granada" piano. This piano,
which is made at the Milwaukee factory, is of a fairly
small size and will fit comfortably in almost any
corner. The window display, which consists of a
modern living room, shows the qualities of the new
piano quite effectively.
Steinway for Theater.
The Edmund Gram Music House, exclusively
Steinway representative, have furnished Saxe's new
$1,500,000 theater in Milwaukee which opened July 2,
with two Steinway pianos, one for the orchestra and
one for the stage.
Edmund Gram, president of the Edmund Gram
Music house, is now tourj.ng the Norwegian countries,
and at present is in Edinburgh, Scotland. He is
expected back in Milwaukee about August 1.
Opens in Superior, Wis.
The Broadway Piano Company, Superior, Wis.,
exclusive representatives for the Baldwin Piano Com-
pany, recently moved into their new quarters in the
Normandy block there. The company deals exclu-
sively in pianos and is managed by H. M. Brown.
The main floor of the new store is used for the
exhibition of the new pianos and the basement is used
as a salesroom for player and used pianos. The local
company boasts of having one of the most complete
piano repair shops at the Head of the Lakes and
does any kind of musical instrument repairing.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
Future scanning projects are planned by the International Arcade Museum Library (IAML).