Presto
Issue: 1927 2110 - Page 59
January 8, 1927.
PRESTO-TIMES
Convincing Evidence/
/ C O N V I N C I N G evidence, indeed, of a number of things.
—that the Cleveland Book, which is just part of the great Weaver Way,
is an impressive piece of literature.
—that the message is strongly presented and capable of much persuasion in
the selling of your prospects.
—that the Weaver line is all we claim for it and all the thousands of artists,
musicians and music lovers have found it to be.
The Weaver Way is designed to reach those people who are able but un-
willing to buy from you now. They cannot be sold until you have over-
come certain factors. You must create in their minds a desire for the piano
you are selling; or, overcome a more favorable impression made by a com-
petitor; or, break through a preference they may have for a piano sold by
your competitor. Send for details of the Weaver Way and specimens of the
"Sales Ammunitions" that have been prepared for the Weaver Dealer.
Without obligating yourself in any way you can get the complete plans bv
which you can get the maximum sales and profits from your efforts in 1927.
Write for details
WEAVER PIANO CO., Inc.
Established 1870
Factory and Executive Offices
YORK, PA., U. S. A.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
59
PRESTO-TIMES
Convincing Evidence/
/ C O N V I N C I N G evidence, indeed, of a number of things.
—that the Cleveland Book, which is just part of the great Weaver Way,
is an impressive piece of literature.
—that the message is strongly presented and capable of much persuasion in
the selling of your prospects.
—that the Weaver line is all we claim for it and all the thousands of artists,
musicians and music lovers have found it to be.
The Weaver Way is designed to reach those people who are able but un-
willing to buy from you now. They cannot be sold until you have over-
come certain factors. You must create in their minds a desire for the piano
you are selling; or, overcome a more favorable impression made by a com-
petitor; or, break through a preference they may have for a piano sold by
your competitor. Send for details of the Weaver Way and specimens of the
"Sales Ammunitions" that have been prepared for the Weaver Dealer.
Without obligating yourself in any way you can get the complete plans bv
which you can get the maximum sales and profits from your efforts in 1927.
Write for details
WEAVER PIANO CO., Inc.
Established 1870
Factory and Executive Offices
YORK, PA., U. S. A.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
59
Future scanning projects are planned by the International Arcade Museum Library (IAML).