Presto
Issue: 1925 2053 - Page 11
November 28, 1925.
PRESTO
WESTERN ELECTRIC CO.'S
NEW MODEL A WINNER
11
AMPICO FOR PRESIDENT'S PALACE
The Mascot, Small Keyless Piano, Is Latest
Addition to Western Electric Co.'s Line
of Automatic Pianos.
A small keyless piano that will give the perform-
ance of a larger instrument is the latest achievement
of the Western Electric Piano Co., 429 West Supe-
rior street, Chicago, and this week is reported an ex-
cellent trade for the "Mascot," a fitting name for the
small automatic.
The features of the "Mascot" are many and have
been a big factor in the success of the instrument and
the fine standing it has attained in the trade. It re-
quires very little space, and therefore is a favorite in
places where space conservation is a necessity. It
operates with the ten-tune music roll and is smooth
in its performance. Its tone equals and even sur-
passes instruments much larger in size. That the
"Mascot" is absolutely dependable is proved by the
volume of orders received and the praise accorded it
by dealers everywhere.
"Our complete line is moving with such steadi-
ness that busy months ahead are anticipated," said
B. C. Waters, secretary, to a Presto representative
this week. "The Mascot, wherever introduced, has
made a fine impression and is destined to become a
leader in our line."
TONK BENCHES FOR
THE HOLIDAY SHOPPER
Christmas Season Offers Big Opportunities of
Sales Is Wise Reminder of "Tonk
1
Topics. '
"Do Your Buying Early," is the heading to an in-
teresting article in the current Tonk Topics, the
clever little house organ of the Tonk manufacturers
Co., Chicago. The head and the article were written
at a time when such a reminder for the Tonk bench
buyer was in order—about September I. There are
a few customers who w r ait to place an order until im-
pelled by the urgency of customers' demands and
they court trouble for themselves by doing so. This
bit of wise advice and suggestion follows the head-
ing:
You will endorse the sentiment with all your good
business instinct—but, do you practice what you
preach?
There is never a pre-Christmas season that does
not crowd us to capacity and force us to put on
extra help as well as to work nights.
If there is any one thing for which we take pride,
aside.from the perfection of the product itself, it is
our service. We simply do not let our customers
stick no matter how careless or diffident they may
be with regard to placing their orders well in ad-
vance of their requirements.
We often till telegraphic orders up to the close
of business on December 24. But is it reasonable
for you to expect it ?
You know that Christmas is coming and that
thousands of pianos will be ordered for presents to
wives and daughters.
Yon ought to be out now, booking this business.
You ought to order a few more Tonkbenches than
you actually expect to sell during the rush season.
The Chickering Grand Ampico in the Presidential Palace at Buenos Aires. Insert—Mr. Lottermoser explains
the operation of the Ampico to President de Alvear.
The
posing
Aires,
with a
Carlos
Presidential Palace of the Argentine, the im-
title given the executive mansion in Buenos
capital of the Argentine Republic, is graced
superb Chickering Ampico grand, supplied by
S. Lottermoser, agent for the Chickering in
They are staple and will be used after Christmas, if
not before.
We are stacking them up now in large quantities.
We know that they will be called for later, but it
would be a wonderful thing for you and us to start
shipping them out now, as fast as we make them
instead of having so much congestion later.
Tonk service is reliable. We meet every demand
made upon by the trade, but we would all be better
satisfied if we could forestall the peak of buying
that alwavs comes before Christmas.
A WACO, TEXAS, BANKRUPTCY.
W. G. Whitlow Temple, music merchant, Waco,
Texas, whose store was known as the Temple Book
& Music Store, filed a voluntary petition in bank-
ruptcy in the Federal Court last week. His liabilities
are $40,497.38, the assets totaling $93,297.40, including
$4,900 exemptions.
MUSIC IN DEPARTMENT STORE.
Pianos and musical merchandise will be among the
concessions leased in the new department store to be
opened in Oakland, Calif., by Maurice Rosenthal,
Inc., San Francisco, which operates a chain of depart-
ment stores throughout California. A suitable build-
ing has just been acquired by the company.
that city.
President de Alvear is a devoted lover of music
and describes the Ampico in his letter of appreciation
to Mr. Lottermoser as "the interpreter of the vital
art of the great modern pianists."
BUNGALOW MUSIC STORE
MOVES IN TAYLORVILLE, ILL.
Company Acquires Greater Floor Space in Order to
Attain Bigger Volume of Business.
The Bungalow Music Store, Taylorville, 111.,
formally opened-in its new building on South Main
street last week with profusions of flowers all around
sent from music houses in neighboring cities and
towns. In spite of the bad weather thousands of per-
sons called at the new store to congratulate Mr.
Fowler, the owner, many of them buying pianos and
other musical instruments. Roses were given to the
women and children and cigars to the men.
"The moving of the Bungalow Music shop into the
new building will mean greater saving to the public,"
said Mr. Fowler, "as we figure our sales on a volume
of business and operating and using the Golden Rule
as a basis of dealing." That method will make the
Bungalow Music Store one of the largest music
dealers in Central Illinois.
H. G. Revelli, supervisor of music in the schools
of Hobart, Ind., has organized a school orchestra.
THE BEST PIANO SEASON
is with us. Dealers and salesmen who take advantage of it—and most agree that this season will be a good one—
must have the proper facilities for displaying and delivering the instruments. The only complete equipment is the
latest fool-proof Loader. It may now be had for only $95. Satisfaction guaranteed.
BOWEN PIANO LOADER CO.
Winston-Salem, N. C.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
PRESTO
WESTERN ELECTRIC CO.'S
NEW MODEL A WINNER
11
AMPICO FOR PRESIDENT'S PALACE
The Mascot, Small Keyless Piano, Is Latest
Addition to Western Electric Co.'s Line
of Automatic Pianos.
A small keyless piano that will give the perform-
ance of a larger instrument is the latest achievement
of the Western Electric Piano Co., 429 West Supe-
rior street, Chicago, and this week is reported an ex-
cellent trade for the "Mascot," a fitting name for the
small automatic.
The features of the "Mascot" are many and have
been a big factor in the success of the instrument and
the fine standing it has attained in the trade. It re-
quires very little space, and therefore is a favorite in
places where space conservation is a necessity. It
operates with the ten-tune music roll and is smooth
in its performance. Its tone equals and even sur-
passes instruments much larger in size. That the
"Mascot" is absolutely dependable is proved by the
volume of orders received and the praise accorded it
by dealers everywhere.
"Our complete line is moving with such steadi-
ness that busy months ahead are anticipated," said
B. C. Waters, secretary, to a Presto representative
this week. "The Mascot, wherever introduced, has
made a fine impression and is destined to become a
leader in our line."
TONK BENCHES FOR
THE HOLIDAY SHOPPER
Christmas Season Offers Big Opportunities of
Sales Is Wise Reminder of "Tonk
1
Topics. '
"Do Your Buying Early," is the heading to an in-
teresting article in the current Tonk Topics, the
clever little house organ of the Tonk manufacturers
Co., Chicago. The head and the article were written
at a time when such a reminder for the Tonk bench
buyer was in order—about September I. There are
a few customers who w r ait to place an order until im-
pelled by the urgency of customers' demands and
they court trouble for themselves by doing so. This
bit of wise advice and suggestion follows the head-
ing:
You will endorse the sentiment with all your good
business instinct—but, do you practice what you
preach?
There is never a pre-Christmas season that does
not crowd us to capacity and force us to put on
extra help as well as to work nights.
If there is any one thing for which we take pride,
aside.from the perfection of the product itself, it is
our service. We simply do not let our customers
stick no matter how careless or diffident they may
be with regard to placing their orders well in ad-
vance of their requirements.
We often till telegraphic orders up to the close
of business on December 24. But is it reasonable
for you to expect it ?
You know that Christmas is coming and that
thousands of pianos will be ordered for presents to
wives and daughters.
Yon ought to be out now, booking this business.
You ought to order a few more Tonkbenches than
you actually expect to sell during the rush season.
The Chickering Grand Ampico in the Presidential Palace at Buenos Aires. Insert—Mr. Lottermoser explains
the operation of the Ampico to President de Alvear.
The
posing
Aires,
with a
Carlos
Presidential Palace of the Argentine, the im-
title given the executive mansion in Buenos
capital of the Argentine Republic, is graced
superb Chickering Ampico grand, supplied by
S. Lottermoser, agent for the Chickering in
They are staple and will be used after Christmas, if
not before.
We are stacking them up now in large quantities.
We know that they will be called for later, but it
would be a wonderful thing for you and us to start
shipping them out now, as fast as we make them
instead of having so much congestion later.
Tonk service is reliable. We meet every demand
made upon by the trade, but we would all be better
satisfied if we could forestall the peak of buying
that alwavs comes before Christmas.
A WACO, TEXAS, BANKRUPTCY.
W. G. Whitlow Temple, music merchant, Waco,
Texas, whose store was known as the Temple Book
& Music Store, filed a voluntary petition in bank-
ruptcy in the Federal Court last week. His liabilities
are $40,497.38, the assets totaling $93,297.40, including
$4,900 exemptions.
MUSIC IN DEPARTMENT STORE.
Pianos and musical merchandise will be among the
concessions leased in the new department store to be
opened in Oakland, Calif., by Maurice Rosenthal,
Inc., San Francisco, which operates a chain of depart-
ment stores throughout California. A suitable build-
ing has just been acquired by the company.
that city.
President de Alvear is a devoted lover of music
and describes the Ampico in his letter of appreciation
to Mr. Lottermoser as "the interpreter of the vital
art of the great modern pianists."
BUNGALOW MUSIC STORE
MOVES IN TAYLORVILLE, ILL.
Company Acquires Greater Floor Space in Order to
Attain Bigger Volume of Business.
The Bungalow Music Store, Taylorville, 111.,
formally opened-in its new building on South Main
street last week with profusions of flowers all around
sent from music houses in neighboring cities and
towns. In spite of the bad weather thousands of per-
sons called at the new store to congratulate Mr.
Fowler, the owner, many of them buying pianos and
other musical instruments. Roses were given to the
women and children and cigars to the men.
"The moving of the Bungalow Music shop into the
new building will mean greater saving to the public,"
said Mr. Fowler, "as we figure our sales on a volume
of business and operating and using the Golden Rule
as a basis of dealing." That method will make the
Bungalow Music Store one of the largest music
dealers in Central Illinois.
H. G. Revelli, supervisor of music in the schools
of Hobart, Ind., has organized a school orchestra.
THE BEST PIANO SEASON
is with us. Dealers and salesmen who take advantage of it—and most agree that this season will be a good one—
must have the proper facilities for displaying and delivering the instruments. The only complete equipment is the
latest fool-proof Loader. It may now be had for only $95. Satisfaction guaranteed.
BOWEN PIANO LOADER CO.
Winston-Salem, N. C.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
Future scanning projects are planned by the International Arcade Museum Library (IAML).