Presto

Issue: 1925 2053

November 28, 1925.
PRESTO
WESTERN ELECTRIC CO.'S
NEW MODEL A WINNER
11
AMPICO FOR PRESIDENT'S PALACE
The Mascot, Small Keyless Piano, Is Latest
Addition to Western Electric Co.'s Line
of Automatic Pianos.
A small keyless piano that will give the perform-
ance of a larger instrument is the latest achievement
of the Western Electric Piano Co., 429 West Supe-
rior street, Chicago, and this week is reported an ex-
cellent trade for the "Mascot," a fitting name for the
small automatic.
The features of the "Mascot" are many and have
been a big factor in the success of the instrument and
the fine standing it has attained in the trade. It re-
quires very little space, and therefore is a favorite in
places where space conservation is a necessity. It
operates with the ten-tune music roll and is smooth
in its performance. Its tone equals and even sur-
passes instruments much larger in size. That the
"Mascot" is absolutely dependable is proved by the
volume of orders received and the praise accorded it
by dealers everywhere.
"Our complete line is moving with such steadi-
ness that busy months ahead are anticipated," said
B. C. Waters, secretary, to a Presto representative
this week. "The Mascot, wherever introduced, has
made a fine impression and is destined to become a
leader in our line."
TONK BENCHES FOR
THE HOLIDAY SHOPPER
Christmas Season Offers Big Opportunities of
Sales Is Wise Reminder of "Tonk
1
Topics. '
"Do Your Buying Early," is the heading to an in-
teresting article in the current Tonk Topics, the
clever little house organ of the Tonk manufacturers
Co., Chicago. The head and the article were written
at a time when such a reminder for the Tonk bench
buyer was in order—about September I. There are
a few customers who w r ait to place an order until im-
pelled by the urgency of customers' demands and
they court trouble for themselves by doing so. This
bit of wise advice and suggestion follows the head-
ing:
You will endorse the sentiment with all your good
business instinct—but, do you practice what you
preach?
There is never a pre-Christmas season that does
not crowd us to capacity and force us to put on
extra help as well as to work nights.
If there is any one thing for which we take pride,
aside.from the perfection of the product itself, it is
our service. We simply do not let our customers
stick no matter how careless or diffident they may
be with regard to placing their orders well in ad-
vance of their requirements.
We often till telegraphic orders up to the close
of business on December 24. But is it reasonable
for you to expect it ?
You know that Christmas is coming and that
thousands of pianos will be ordered for presents to
wives and daughters.
Yon ought to be out now, booking this business.
You ought to order a few more Tonkbenches than
you actually expect to sell during the rush season.
The Chickering Grand Ampico in the Presidential Palace at Buenos Aires. Insert—Mr. Lottermoser explains
the operation of the Ampico to President de Alvear.
The
posing
Aires,
with a
Carlos
Presidential Palace of the Argentine, the im-
title given the executive mansion in Buenos
capital of the Argentine Republic, is graced
superb Chickering Ampico grand, supplied by
S. Lottermoser, agent for the Chickering in
They are staple and will be used after Christmas, if
not before.
We are stacking them up now in large quantities.
We know that they will be called for later, but it
would be a wonderful thing for you and us to start
shipping them out now, as fast as we make them
instead of having so much congestion later.
Tonk service is reliable. We meet every demand
made upon by the trade, but we would all be better
satisfied if we could forestall the peak of buying
that alwavs comes before Christmas.
A WACO, TEXAS, BANKRUPTCY.
W. G. Whitlow Temple, music merchant, Waco,
Texas, whose store was known as the Temple Book
& Music Store, filed a voluntary petition in bank-
ruptcy in the Federal Court last week. His liabilities
are $40,497.38, the assets totaling $93,297.40, including
$4,900 exemptions.
MUSIC IN DEPARTMENT STORE.
Pianos and musical merchandise will be among the
concessions leased in the new department store to be
opened in Oakland, Calif., by Maurice Rosenthal,
Inc., San Francisco, which operates a chain of depart-
ment stores throughout California. A suitable build-
ing has just been acquired by the company.
that city.
President de Alvear is a devoted lover of music
and describes the Ampico in his letter of appreciation
to Mr. Lottermoser as "the interpreter of the vital
art of the great modern pianists."
BUNGALOW MUSIC STORE
MOVES IN TAYLORVILLE, ILL.
Company Acquires Greater Floor Space in Order to
Attain Bigger Volume of Business.
The Bungalow Music Store, Taylorville, 111.,
formally opened-in its new building on South Main
street last week with profusions of flowers all around
sent from music houses in neighboring cities and
towns. In spite of the bad weather thousands of per-
sons called at the new store to congratulate Mr.
Fowler, the owner, many of them buying pianos and
other musical instruments. Roses were given to the
women and children and cigars to the men.
"The moving of the Bungalow Music shop into the
new building will mean greater saving to the public,"
said Mr. Fowler, "as we figure our sales on a volume
of business and operating and using the Golden Rule
as a basis of dealing." That method will make the
Bungalow Music Store one of the largest music
dealers in Central Illinois.
H. G. Revelli, supervisor of music in the schools
of Hobart, Ind., has organized a school orchestra.
THE BEST PIANO SEASON
is with us. Dealers and salesmen who take advantage of it—and most agree that this season will be a good one—
must have the proper facilities for displaying and delivering the instruments. The only complete equipment is the
latest fool-proof Loader. It may now be had for only $95. Satisfaction guaranteed.
BOWEN PIANO LOADER CO.
Winston-Salem, N. C.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
12
November 28, 1925.
PRESTO
LATE TRADE NEWS
FROM PORTLAND, ORE.
CHICKERING FOR BOSTON THEATER
Interesting Collection of Trade Incidents in
Progressive Northwest City Shows Persis-
tent Activity of Prominent Music Houses.
The Wiley B. Allen, Portland, Ore., branch repre-
sented the music industry at the Oregon state con-
vention of the Parent-Teachers' Association which
was held recently in that city, and which was at-
tended by over 14,000. Various educational exhibits
were displayed and the Wiley B. Allen Co. display
consisted of a Mason & Hamlin piano, Victor and
Brunswick phonographs and radio sets in the Radiola
line and Brunswick combination. The firm also fur-
nished a Mason & Hamlin concert grand for the use
of the convention for their various musical programs.
The wholesale department for the Pacific North-
west of the Starr Piano Co., Charles Soule, district
manager, has been moved from 22 North Tenth
street to the corner of Fifth and Flanders streets,
where the department will occupy the entire second
floor of a business block. Mr. Soule says that the
new location will enable them to speed up deliveries
as they are only two blocks from the depot and have
a railroad spur right up to their building, and the
office and warehouse space are in the same building,
while formerly they were in separate buildings. They
will give more space to display the Starr pianos and
phonographs.
The G. F. Johnson Piano Co. has placed several
Ampico-in-Chickering instruments in prominent Port-
land homes recently. The latest is a handsome
Chickering Ampico Style 59 which was placed in the
home of Clarke E. Dye, salesmanager of the Doern-
becher Furniture Co., one of the largest furniture
manufacturing companies in the world.
The Portland, Ore., representatives of the Ameri-
can Piano Co., the G. F. Johnson Piano Co., the Reed,
French Piano Co., and the Wiley B. Allen branch,
were visited last week by J. H. Shale, recently
appointed the Pacific Coast representative of the
American Piano Co. This was Mr. Shale's initial
trip, visiting the agencies of the company on the coast
over which he has supervision.
A Steinway concert grand piano was furnished
through the courtesy of Sherman, Clay & Co., of
Portland, Ore., for the concert of Mine. Hulda
Lashauska, lyric soprano and Victor artist, who was
presented in recital in that city November 11, when
The new Metropolitan Theater, Boston's latest and
finest playhouse, is one of the most beautifully de-
signed theaters in«the country. Its splendid foyer
is a masterpiece of architectural and decorative art
for which a Chickering concert grand in a special
case, entirely of gold, has been constructed. The
illustration shows the beauty of this notable interior
and the Chickering grand which will be heard at
informal programs during the entr'actes.
she was greeted by a large audience in the municipal
auditorium.
The thirteen-year-old son of Harry N. Quacken-
bush, manager of the Portland, Ore., branch of Bush
& Lane Piano Co., was recently accidentally shot and
killed in Tacoma, Wash.
H. C. BAY CO.'S EXPORT
TRADE INCREASING
RADIO ARTIST SELECTS
MASON & HAMLIN PIANO
Miss Signe Nordin, New Haven, Conn., Pianist, Visits
Boston Factory to Choose Instrument.
Builders or Incomparable
irPIAN05,PLAYERS^REPRQDUCING PIANOS
THE BALDWIN
CO-OPERATIVE
PLAN
will increase your sales and
solve your financing problems.
Write to the nearest office
for prices.
CINCINNATI
INDIANAPOLIS
LOUI8VILLK
INCORPORATED
CHICAGO
DALLAS
ST. LOUIS
DENVER
NEW YORK SAN FRANCISCO
WILLIAMS
PIANOS
The policy of the Williams House it and always
has been to depend upon excellence of product
instead of alluring price. Such a policy does not
attract bargain hunters. It doe*, however, wm the
hearty approval and support of a very desirable
and substantial patronage.
M k
WIIIIAMS
« « " o l William. Pianos,
TTILLIftlTIJ Epworth Piano, and Organs
Miss Signe Nordin, the well known pianist of New
Haven, Conn., and a member of the faculty of the
New Haven School of Music, director of the Nordin
Trio, organist in the Christian Science Church, and
favorite radio artist, recently visited Boston for the
purpose of choosing a Mason & Hamlin piano, sup-
plied to her through the A. B. Clinton Co., New
Haven agents for the Mason & Hamlin Co., Boston.
Miss Nordin was greatly interested in the spirit
pervading the Mason & Hamlin factory. Especially
was she delighted with the Mason & Hamlin Orches-
tra, an organization composed entirely of factory em-
ployes, who devote several hours each week to the
playing of orchestral works.
DEALERS KEPT THANKSGIVING.
All of the retail piano and music stores in Chicago
were kept closed all day Thursday of this week, in
observance of the national holiday and day of thank-
fulness—Thanksgiving Day.
This included the
numerous piano stores located far out on Chicago's
by-streets and in suburban localities, as well as the
two great downtown piano sections, Wabash avenue
and North Michigan avenue. Most of the dealers and
manufacturers and salesmen ate turkey, but a few
dined on duck, goose and game birds. The only
thing the poor turkey had to be thankful for was
that his death was swift and sure. Many of the
piano travelers came into Chicago, New York, and
other piano manufacturing centers from "far-away-
off" to celebrate Thanksgiving at home "with the
folks."
J. Mayworm, Formerly of Lyon & Healy,
Now in Charge of This Important Depart-
ment of the Chicago-Bluffton Industry.
J. Mayworm, a scholarly man who reads English,
Spanish and German with practically equal readiness,
is now in charge of the new export department at
the main offices of the H. C. Bay Company on the
eighth floor of the Republic Building, State and
Adams streets, Chicago. Mr. Mayworm recently re-
signed from managing the export department at
Lyon & Healy's, Chicago; so that he has had educa-
tive experience in his field.
There is great need of Spanish in a house such as
that of the H. C. Bay Company, for orders come
from the Antilles, from southwestern United States
and from Mexico, for instruments, frequently specify-
ing in detail some special attachment or finish desired
by customers in those lands and climates.
And as for German, inquiries come in from the
Netherland sections of Europe from cities where
German is spoken and where the prejudices aug-
mented and intensified by the late war will "not
down" so far as to give any manufacturer in Ger-
many an order. The department is doing quite well
so far, but the plan is to expand its activities very
much. The company believes that a steady export
trade is not to be overlooked.
E. C. Burbick, for several years identified with the
Lewis Brothers Co., Alliance, O-, Victor dealer, has
been appointed manager of the new Cope Store in
Alliance.
STRICH & ZEIDLER, Inc.
GRAND, UPRIGHT and PLAYER
AND
AN INDEPENDENT TRAVELER.
Charles Stanley, Jr., made a trip through Indiana
which ended some ten days ago. "I found trade con-
ditions much improved in Central Indiana.," said Mr.
Stanley in Chicago on Wednesday. "I have been out
lately as an independent salesman of pianos; recently
have been making a clean-up of Settergren makes
from Bluffton, Indiana."
HOMER PIANOS
740-742 East 136th Street
NEW YORK
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

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