Presto

Presto Buyers 9 Guide
Analyzes and Classifies
All American P i a n o s
and in Detail Tells of
Fheir Makers.
PRESTO
Ertabti.hed 1884. THE AMERICAN MUSIC TRADE WEEKLY
Presto Year Book
The Only Complete
Annual Review of the
American Music In-
dustries and Trades.
'» Cent.; fi.00 a Year
CHICAGO, SATURDAY, SEPTEMBER 19, 1925
HADDORFF PIANO CO.
MOVES WAREROOMS
New Location in Fine Arts Building Provides
Adequate Space and Increased Facili-
ties for Display of Famous
Instruments.
ACTIVE E. W. FURBUSH
Interest in the New Models from Great Factories at
Rockford, 111., Has Added to the Demand for
the Entire Line.
An announcement of considerable interest to the
piano buying public and the music trade in general
as well was made this week by the Haddorff Piano
Co., of Rockford, 111., through General Sales Man-
ager E. W. Furbush, whose offices are in the Fine
Arts Building, Chicago.
The announcement is of the removal of Haddorff
warerooms from the sixth floor of the Fine Arts
and the extent of the Rockford plant, be made also
the objective of my visiting wholesale customers."
Mr. Furbush said that trade has fully recovered, if
the orders of his friends and customers may be con-
sidered an indication of conditions generally. He is
unquestionably one of the most active piano men, and
his range of experience and acquaintance in the trade
are such that, naturally, if there is any business to
be done he is very likely to get a share of it.
Trade Is Good.
But, all that aside, it is true that the business of
the Haddorff Piano Co. is distinctly good, and
many of the contracts made by the branch offices of
that industry are of the larger kind, which insure fac-
tory activities. The new Haddorff grands, and the
Clarendon piano innovations have stirred trade inter-
est, with the results to which Mr. Furbush refers.
It will prove of much interest to visiting dealers in
Chicago to inspect the new Haddorff Piano Co. ware-
rooms in the Fine Arts Building. They will see one
of the finest displays of instruments to be found any-
where. And if Mr. Furbush happens to be there
when you call, so much the better.
A. L WHITE MFG. CO. BUYS
S. N. SWAN & SONS ASSETS
Progressive Portable Organ Industry, of Chi-
cago, Augments Its Factory Machinery
by Purchase of Freeport Company.
The stock, materials and machinery of the S. N.
Swan & Sons Company, of Freeport, 111., have been
bought by A. L. White, of the portable organ indus-
try which bears his name, at 215 Englcwood avenue,
Chicago.
It will be recalled that the Freeport company was
founded by the late S. N. Swan, who continued there
the manufacture of the Burdett reed organs which
had been produced by the H. M. Cable Company as
a branch industry of the piano factory of that con-
cern. When S. N. Swan died his two sons carried
on the factory, for a time also making pianos.
S. N. Swan & Sons Company did not keep up with
the procession, and about a year ago, after many ex-
periments ending in radio cabinet manufacture, the
Freeport company failed. The factory assets were
sold last week to Mr. White and the equipment and
materials will be removed to the Chicago factory,
where Mr. White occupies his own building.
The business in the A. L. White portable organs
has become of world-wide extent. By the acquisi-
tion of the Freeport factory contents, Mr. White finds
still more factory room necessary and will add one
more floor in his building for purposes of the A. L.
White Company.
E. W. FURBUSH.
Building at 410 South Michigan boulevard, to the
fifth floo.r of the same building. The new warerooms
are directly under the former location and they pro-
vide more than double the space of the old quarters.
Increased facilities for display purposes are the
principal features of the new wareroom. A large
window, easily visible from the elevators, gives a
fine view of the interior, which is richly decorated.
Sales Manager E. W. Furbush, in commenting on the
change to a Presto representative, stated that larger
quarters were necessitated by the increasing business
for the Haddorff line.
Manager Furbush Enthusiastic.
"Our new quarters will furnish the space necessary
to; display our complete line with greater effective-
ness. More space was necessitated by the increased
business accorded the Haddorff line," said Mr. Fur-
bush. "Of course my time is devoted to the whole-
sale trade, and I have little time to nut in at my
office, but it is almosi surprising to watch the growth
of our trade in Chicago and vicinity. We hardly ex-
pected to develop the local trade to such an extent.
"I have found that by having a complete display of
our line we can more satisfactorily meet the require-
ments of the dealers who arrange to come here in
preference to going out to the factories, though it is
my own preference that our processes of manufacture,
SPECIAL DOINGS OF THE
PIANO CLUB OF CHICAGO
Monday Will Be "Illinois Music Merchants" Day
When Fine Program Will Be Presented.
There is another live association rapidly coming to
the front. The Illinois Music Merchants' Association
is more strictly a trade group than the Piano Club
of Chicago. Their president is James P. Lacey, of
Peoria. and the Chicago club has many ideals in
common with the Illinois Music Merchants. In 1923
the Piano Club co-operated with the association in
putting on the music students' contest one of the
best things for the promotion of music that the Chi-
cago organization has helped sponsor.
Monday noon at Illinois Athletic Club, Chicago.
September 21st, has been designated as "Illinois
Music Merchants' Association Day." President Lacy
will be present with several of their officers and mem-
bers. President Lacy will briefly address the Chi-
cago men. A musical entertainment will be provided
for the music committee, and members of the Piano
Club of Chicago are urged to be on hand early if
they want to get in.
Wednesday evening, October 7th, is the date of the
club's annual meeting. It is going to be a real party.
OHIO TRADE MEETS
IN CINCINNATI
Sixteenth Annual Gathering of Music Mer-
chants' Association of Ohio Fulfills All
Promises, and Anticipations in Events,
Three Enjoyable Days This Week.
NEW OFFICERS NAMED
Otto Muehlhauser Elected President at Closing Ses-
sion of One of the Most Interesting Conven-
tions of Body.
The sixteenth annual convention of the Music Mer-
chants' Association of Ohio was opened at the Hotel
Sinton in Cincinnati, on Tuesday of this week and
concluded its business events at the afternoon ses-
sion on Wednesday. The keen interest in the meet-
ing in and out of the state was an encouraging sign
of trade enthusiasm that pointed to a big and event-
ful gathering. The allurement of a good and original
program promised results that were fully realized this
week.
Although the convention did not officially open
until Tuesday the lobby of the hotel was a lively
place made interesting by the meeting of old friends
all through the day on Monday. Registering his
arrival is always an enjoyable incident for the piano
man. Then it is he pins on his official badge which
is the password to making the acquaintance of his
fellows in the trade already not on his friendship list.
New Officers Named.
The Cincinnati convention of the Ohio dealers went
off, almost to a dot, in accordance with the program
which appeared in Presto two weeks ago. Columbus
was chosen for next year's meeting, notwithstanding
the strong pull of a large delegation from Cleveland
headed by Henry Dreher. The new officers of the
Ohio association were elected as follows:
Otto Muehlhauser, of Cleveland, president; O. H.
Boyd, of Marion, vice-president; Claude M. Alford,
of Canton, treasurer; Rex C. Hyre, of Cleveland,
secretary.
President-elect Muehlhauser announced that he
would not appoint the committee which will wait
upon the manufacturers as suggested by C. C. Baker
until after he has returned home. Appointment of
the national committee is to await the action of the
Executive Board. R. E. Taylor, Cleveland, who was
elected to fill an unexpired term on the Executive
Committee, was elected to a five-year term later.
Change in By-laws.
A resolution making a change in the by-laws which
hereafter will bring the opening of the association
convention on the second Monday in September, was
unanimously adopted. Other resolutions commended
the work of the officers for the last year; urged mem-
bers to take advantage of the insurance policies within
the association, and reaffirmed support of the associa-
tion to the national association.
As a result of a membership drive, under the direc-
tion of Mr. Alford, the association was increased by
142 members, the greatest number since its formation.
The total membership now is said to be 463.
The dinner and annual frolic following the conclu-
sion of the convention was held at the Hotel Sinton
last night. The frolic followed the installation of the
officers and the address by Alex McDonald, New
York, and Henry Weisert, on the advantages of the
national association.
Phonograph Men Accused.
Manufacturers of phonographs were accused, at
the closing session of the convention, by C. C. Baker.
Columbus, of failure to co-operate in the sale and
handling of this musical instrument and with over-
production, which, it was asserted, has brought about
a general stagnation of the phonograph market.
As the result of Mr. Baker's remarks the Ohio
Association went on record as favoring the appoint-
ment of a committee to consult with the manufactur-
ers, and Henry Weissert, Chicago, President of the
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