14
August 22, 1925.
PRESTO
established a demonstrating class this summer, in the
Bush Conservatory, attended by about sixty teachers.
The class of children, consisting of three boys and
three girls, all under the age of nine years, made
such remarkable progress that the teachers, who were
taking this course, were amazed. A very interesting
Educate the Children in Piano-Playing and feature of this ten weeks' course was the fact that
three of the six children, who were in the demon-
Later They Will Become the Eager and
strating class, had persuaded their parents to pur-
Intelligent Buyers of Instruments
chase pianos. One was a high-priced well-known
make grand piano, and the other two were uprights
All Over the Country.
ot well-known manufacture.
It is the practical result of this work that offers
such an opportunity that no dealer or manufacturer
can afford to overlook. I feel that there is the
Already Several Leaders in the Industry Have Set highest form of commendable effort represented in
this movement, and the wonderful results that can
the Example of Low-priced Class Instruc-
be accomplished and the great benefit that will be
tion for the Young.
derived by the children who enjoy this wonderful
by WILL L. BUSH.
opportunity to secure, at a minimum cost, funda-
! Every piano dealer and manufacturer in the United mental and thorough training in piano playing, dis-
States is vitally interested in any plan for greatly in- tinguishes it from any mercenary, or purely commer-
creasing the demand for pianos by establishing a cial, movement. The salesman should use every effort
universal love for, and appreciation of, piano music and influence that he possesses to persuade the local
and a similar determination to possess a piano that dealer to use his influence with the local school
usually precedes the ultimate purchase of a family boards.
As the result of every effort that has been made,
automobile, or any coveted article for the family's
so far, in this direction, there is an increased enroll-
entertainment, pleasure or pride.
After twenty-five years of educational effort to ment and registration of children who are only too
inspire this longing desire for piano music, I am con- anxious to take advantage of the opportunity to
vinced that the fundamental creation of this desire secure these class lessons.
is through early education of the growing, develop-
All Piano Men Interested.
ing, progressive generation of children attending the
They are being given in the Kansas City schools
public schools of our country.
at the rate of ten lessons for one dollar. This fee
Start them while they are young! Give "those goes to the teachers, who are only too glad to devote
kids" the opportunity and practical fundamental themselves to this work. At the present time five
training, before other diversions of advanced years classes, of twenty students each, are being taken care
intervene and monopolize the time that would, under of by each teacher, the total enrollment exceeding
a rational system of piano lessons, be given to further 180 classes, of twenty children each, and this is only
development and mastery of piano, placing each in- the beginning.
dividual so educated in an enviable position, possessed
Every man in the trade is interested to see this
of an accomplishment that adds, more than any one remarkable innovation develop to its fullest possible
thing, to the joy of living, opens up social opportuni- extent, as it seems to be the most practical, and one
ties and establishes immediate groups of admirers and of the direct means of increasing the demand for the
friends of one who really plays the piano well.
piano, and adding to its prestige as the greatest of all
Co-operation Needed.
instruments.
The trade press can accomplish much by adding
I am broadcasting this idea to the dealers through-
out the country. I am doing it by letter, instead of its vigorous support to such a campaign for Class
radio, although I would much prefer, if I had the Piano Lessons in the 3rd, 4th, and 5th grades of all
facilities, to send it out through the air to the great our public schools.
It has been said that "every responsibility is an
American multitude of music lovers.
I am especially endeavoring to urge co-operation added opportunity," and this great undertaking offers
in regard to the introduction of practical, funda- enough to attract the attention of the entire trade as
Yours sincerely,
mental, piano class lessons in our public schools in well as the trade press.
the 3rd, 4th and 5th grades. This is a proposition
W. L. BUSH.
that every dealer and manufacturer in the country is
directly interested in, and each one can do something
POLK'S TUNING SCHOOL HEAD.
locally to keep the ball rolling, for it has already
President Willard Powell, of Polk's College of
had a good start.
Piano Tuning at La Porte, Ind., was in Chicago last
It is impossible to separate such a campaign from week. He says his school is doing a better summer
the practical sale of pianos, but I firmly believe that business this year than ever before and is satisfied
every manufacturer and dealer, whose object in life that next fall and winter season will bring larger
is to sell pianos, ought to spend a portion of his time classes than the old tuning school has ever had
toward a national campaign for the introduction of before.
training in piano playing. I feel that the piano man-
ufacturers and dealers have fallen considerably be-
The' piano is an instrument that will insure us
hind, in the form of propaganda -and effort, as com- against being dull by business or wild by passion.
pared with the manufacturers and dealers in band A piano well played seems to intensify human
instruments and orchestral instruments, who have thought and feeling, hope, fear, love, sacrifice, and to
greatly benefitted.through the establishment of bands make the motions of nature alive with mystery and
and orchestras in the public schools, high schools, the shadows of destiny.
mifitary schools and many other educational insti-
tutions.
A Practical Example.
As a practical illustration of this work, I can offer no
better example than to state the fact that Miss Helen
Curtis, of Kansas City, who is directing the work oi
class niano instructions in the Kansas City schools,
has about three thousand students enrolled and has
START DESIRE FOR
PIANOS IN YOUTH
WORK FOR THE DEALERS
NEW N. Y. MANAGER OF
UNITED STATES MUSIC CO.
J. M. Wale Succeeds Geo. M. Bliss, Resigned,
of Whose Good Work President Frie-
stedt Speaks in Highest Terms.
Speaking to a Presto rep-
resentative concerning the
resignation of Geo. H. Bliss
as manager of the New
York branch of the U. S.
Alusic Company, President
Friestedt, of that industry,
said:
"Mr. Bliss is leaving us
with the well wishes of our
entire organization, and it is
my personal pleasure to
commend the inestimable
services which he has ren-
dered in establishing our
Eastern Division in the
highest possible terms.
J. M. WALE.
"He will be succeeded by
J. M. ('Mace') Wale, whom he was privileged to
choose, and who has been associated with our eastern
sales organization since its inception.
"Mr. Wale will assume his larger responsibilities
with the advantage of many trade friendships and
years of experience in this field and our utmost con-
fidence in his ability to continue the splendid record
of Mr. Bliss."
NEW "MELODIST" PLAYER.
W. C. Radebaugh, piano man of Havana, 111., is
selling an article of his own design and invention
which he calls the Radebaugh Melodist. It is made
at Rock Island and it consists of a unified electric
contact twin roll pipe organ player. It is simple in
operation and is designed for moving picture shows.
The player is labeled with Mr. Radebaugh's name as
manufacturer, and "Havana, Illinois," as its home.
RETAIL FAILURE AT RICHMOND.
Petition for receivership for the Weisbrod Music
Company at Richmond, Indiana, has been filed
in United States district court at Indianapolis. Fol-
lowing appointment of a receiver it is expected that
a liquidation of stock will take place. Mr. Weisbrod
entered the trade as clerk for Knode's Music Store in
Richmond, to which business he succeeded a good
many years ago.
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