12
July 18, 1925.
PRESTO
PRESTO
C n* TS\
oave
THE AMERICAN MUSIC TRADE
WEEKLY
,.c
New Home of The
STEIN WAY
THE INSTRUMENT
OF THE
Fresh From
Their Triumphs
Che In
nl F.xi
of Arehjtecl
ami Allicl Arts, (iraml Central M a r c . Nc
Y
- t h e Ir.mKr.M.-lels—America's Foi
most !'"]..ilar; Triced Small Grands a,
H.-|.r,«l.ircrs,->«ill I* at tlK 1925 Nulirir
lM»t
«. CI.irr.KU, III,,..,.,
N,» matter wh:it else ynti do ,hiring t
Ceiiticui. yon cannot aHonl I
...i
Mining a "cl,M-u|," ul ll.o I 1 ,, ,:,,., ,
The Premiera
If r
The Premier
Reproducing Grand
mlar priced Rcnrodu.
T"\EALERS all over the country are
*-* doing i(—
FIRST
PLACE
Grand is a part o( the Pre er? Tl.c
i disadvantages wh^h hav tended to
discourage sales ... other. Rd
Reprodu
found In this instrument.
Wilh Ovcrl.m Knotl Don,, Piano Benches.
They 1*1/1 nmpaaly in (heir fibre cartons—ucif/i
leu and ukc a /M«r freight tlanificatitm—
That's a reduction »n your freight hill amounting
to 60c out »/ evtry dollar you would pay on
set up benches.
lunge
And th
rgin for you
intfle
Retail Prices $1,250 Upward
Above all
Popular Priced
Grand
Reproduce
First showing of "Oriental"
Period Model (.rand the
latest and eicluilie design
created by uv
3-4 of ynur storage space; they are easy to handle;
made in a variety of designs, shades and finishes to
-
"
MUSIC
LOVERS
cst expression nl Premier inventive ee.ims.
ing Overt"* K. nl^nches.^OverTon'K^'s'ship
r
1
Premier Grand Piano Corporation
makes possible a very low price.
PREMIER/^
5I0-S32 West i.lrd Street, New York
Premier Exhibit — Drake Motel
Chtcojo Convention, June 8tn to June J2th
STEINWAY & SONS
South Haven
Michigan USA
'•
; J i L 1 L
'*>=*^-c
109-1 U West 57th Street
NEW YORK
STULTZ & BAUER
"A World's Choice Piano"
Grands, Players, Uprights
Reproducing
There is but one true test of all great pianos—
Upright and Reproducing Grand Pi tanos
TONE
No piano made offers greater possibilities (or Dealers who can sell fine
instruments.
In that essential at ill times and in all places the
JAMES & HOLMSTROM PIANO
As a LKADF.R the STULTZ & BAUER has no rival.
For more than forty (40) successive years this Company has been owned
and controlled solely try its Founder, Mr. K. Bauer, whose life aim has been
accomplished by placing these instruments among the WORLD'S
BEST MAKES.
has stood in the front rank.
AH the other requisites of a truly gTtat piano are also embodied in it.
T o know more about it write us lor catalog and dealers' proposition.
JAMES & HOLMSTROM
STULTZ & BAUER
338-340 East 31st Street
NF.W YORK
The Remarkable Quality of Tone in all
MATHUSHEK
PIANOS
Is based upon the inventions n( Frederick Mathushek who
CREATED T H E OVERSTRINGING
SYSTEM.
The enormous strain from the strings is borne hy the
iron plate instead of the. wood pin block, thus eliminating the effect of climatic
changes,
*J This is but one of the several original features which make the
Co., Hannibal, Mo.,
Parks Musi
turned their Gulbransen stock 19
1<»24. Nineteen tiroes basedon cost of goods;
23 times based on number of instruments!
By way of comparison with what are gen-
erally supposed to be roitch faster-moving
lines, the average turnover of department
stores is 3 1-20 times; ol 5-and-10c stores,
8 3-10 times.
The Parks record was made without spe-
cial inducements without special sales, at
Culbransen National Prices. The Parks
organization have found, as have so many
others, that maximum results are obtained
by selling the Culbransen. They have
found that other merchandise cannot be
sold alongside of and in comparison with
the Gulbranscn.
They « » ihe Registering "Piano idea, not
the "player-piano." They sell per&onaJ "touch-
on the keys, throuch the medium ol the
Registering Piano. They are not in compe-
tition with "player-pianos" quoted ai bait
prices. Nor with "player-pianos" with which
a lamp, cabinet, scarf and a dozen-and-one
things are thrown ^without extra charge."
They sell, in theGulbransen.aclean-cut,
honest article, made, advertised and sold
according to progres5iveideas.TheGulbran-
son actually is responsible for a large number
because it is different, honest, progressive
and handled all the way through in a bu«i-
nesslike way. The progressive way has
proved to be the most profitable way for
The &&mic Conventions m Chicago June 8-11 offer an opportunity to
study the Qulbransen how it is made, advertised and merchandised
•Your most thorough inquiry is inrtted
Either Drake Hotel, June 8*11
al Headquarters, 3232 W. Chicago Av
Mathushek
MATHUSHEK PIANO MFG. CO.
ESTABLISHED
The
Announcing Another
Achievement of Time
SUPREME
SIXTY EICH1
NESS INTEGRI1
PLAYER PIANOS
Repro-Phraso
Syilem
Paleaij
J
In both Grand and Upright Form
Are Supreme
Unqualifiedly Endorsed
With this player piano and only with this player
piano, 'you can actually play the words on any
song ro.'i 1 . Nothing else is like it." You should see it
What the Repro-Phraso System Means
1 he coi Tlbina ition of the Repro-Phras m System , i n d
the hon le pla yer piano produces a be autiful inst ru-
wh
Reproducing features. which h r.ve
W
heretofore o nly been obtained in R^eproduc :ini;
B»
P.anos. a n d then at a wry high pi •ice, and m >ind
•^
you— you do not require special t ncuic roll. > t o
obtain (/» beautiful musical effe cts with i this
player IT IS DIFFERENT from all others
asy playing loot exprei ision pedals (no t fool power nor electric) i nd other I l e w
for the personal c :ontrol i in playing, which adds i to the great en^oyrrlen it of produc
ic yourself, the «
• want it and when v
HHHH Ml
^^^^
BHf
ppi
Cfme Where Music DuelU and Hrar The Only Instrument of Its Kind
The Story & Clark Repro-Phraso
The Player Piano with which you Play the Words on a Song Roll
All dealers visiting Chicago during the convention. June 8 to 12. are cordially
invited to see our sxhibit at the Drake Hotel. Rooms 825-826-82? alse the
display, m our warerooms at 173 North Michigan Ave.. Chicago
PRESTO
The American Music-Trade Weekly
Has been in the field since 1884; it covers
every department of the trade—Pianos,
Players, Small Goods, Sheet Music, Sup-
plies and Classified.
You Will Find It a Help in Your Business.
Original —• Illustrated — Wide Circulation.
The Want Adv. Page Always Brings
the Results Desired—Try It.
$2.00 a Year—Sample Free.
PRESTO BUYERS' GUIDE
609-611 W 36th Street, NEW YORK
Pkll>a«l r kl., Pa.
DRAKE HOTEL
and enjoy the new
WALTHAM
PIANOS
NO PIANO DEALER OR SALESMAN
CAN AFFORD TO BE WITHOUT IT.
IF YOU PONT CONSULT "PRESTO
BUYERS' GUIDE" YOU ARE MISSING
OPPORTUNITIES.
G E T IT N O W .
in many beautiful .styles and sizes, ranging
from the smalt colonial to the* large, massive
design.
Our prices are low and our terms have been
arranged to meet your requirements.
CALL ON US FOR YOUR
CONVENTION SOUVENIR
(Jive a copy to each of your salesmen.
Price 50 cents per copy.
417 South Dearborn Street
CHICAGO, ILL.
Brooklyn. N. V.
to Rooms 135 and 136
REVISED ANNUALLY
General Olllcn story a Clirk Building
173-175 North Michigan Ave., Chicago
Follow
the Poster!
The Book That Sells Pianos
PRESTO PUBLISHING CO.
New V»rk city. N. V.
TONE
Wins Wherever Radle Pianos or
Radle Player-Pianos are Sold.
F. R A D L E , I n c .
STORY & CLARK PIANO CO.
•rack Slmi:
RADLE
NEW YORK
STORY & CLARK
Bnllt
Under
the
TONE
Has Won the Sale for Every Dealer
who has Permitted his Customers to
Compare it with any other.
Let Your Trade Hear the Radle Tone and
Examine the Beauty of Radle Construction
The Most Durable Piano in the World
132nd St. and Alexander Avc.
RADLE
WALTHAM PIANO CO.
Manufacturers
Milwaukee
"Since 1 8 8 5 "
IMtr.ll. Mick
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Wisconsin