Presto

Issue: 1925 2034

12
July 18, 1925.
PRESTO
PRESTO
C n* TS\
oave
THE AMERICAN MUSIC TRADE
WEEKLY
,.c
New Home of The
STEIN WAY
THE INSTRUMENT
OF THE
Fresh From
Their Triumphs
Che In
nl F.xi
of Arehjtecl
ami Allicl Arts, (iraml Central M a r c . Nc
Y - t h e Ir.mKr.M.-lels—America's Foi
most !'"]..ilar; Triced Small Grands a,
H.-|.r,«l.ircrs,->«ill I* at tlK 1925 Nulirir
lM»t
«. CI.irr.KU, III,,..,.,
N,» matter wh:it else ynti do ,hiring t
Ceiiticui. yon cannot aHonl I
...i
Mining a "cl,M-u|," ul ll.o I 1 ,, ,:,,., ,
The Premiera
If r
The Premier
Reproducing Grand
mlar priced Rcnrodu.
T"\EALERS all over the country are
*-* doing i(—
FIRST
PLACE
Grand is a part o( the Pre er? Tl.c
i disadvantages wh^h hav tended to
discourage sales ... other. Rd
Reprodu
found In this instrument.
Wilh Ovcrl.m Knotl Don,, Piano Benches.
They 1*1/1 nmpaaly in (heir fibre cartons—ucif/i
leu and ukc a /M«r freight tlanificatitm—
That's a reduction »n your freight hill amounting
to 60c out »/ evtry dollar you would pay on
set up benches.
lunge
And th
rgin for you
intfle
Retail Prices $1,250 Upward
Above all
Popular Priced
Grand Reproduce
First showing of "Oriental"
Period Model (.rand the
latest and eicluilie design
created by uv
3-4 of ynur storage space; they are easy to handle;
made in a variety of designs, shades and finishes to
-
MUSIC
LOVERS
cst expression nl Premier inventive ee.ims.
ing Overt"* K. nl^nches.^OverTon'K^'s'ship
r
1
Premier Grand Piano Corporation
makes possible a very low price.
PREMIER/^
5I0-S32 West i.lrd Street, New York
Premier Exhibit — Drake Motel
Chtcojo Convention, June 8tn to June J2th
STEINWAY & SONS
South Haven
Michigan USA
'•
; J i L 1 L
'*>=*^-c
109-1 U West 57th Street
NEW YORK
STULTZ & BAUER
"A World's Choice Piano"
Grands, Players, Uprights
Reproducing
There is but one true test of all great pianos—
Upright and Reproducing Grand Pi tanos
TONE
No piano made offers greater possibilities (or Dealers who can sell fine
instruments.
In that essential at ill times and in all places the
JAMES & HOLMSTROM PIANO
As a LKADF.R the STULTZ & BAUER has no rival.
For more than forty (40) successive years this Company has been owned
and controlled solely try its Founder, Mr. K. Bauer, whose life aim has been
accomplished by placing these instruments among the WORLD'S
BEST MAKES.
has stood in the front rank.
AH the other requisites of a truly gTtat piano are also embodied in it.
T o know more about it write us lor catalog and dealers' proposition.
JAMES & HOLMSTROM
STULTZ & BAUER
338-340 East 31st Street
NF.W YORK
The Remarkable Quality of Tone in all
MATHUSHEK
PIANOS
Is based upon the inventions n( Frederick Mathushek who
CREATED T H E OVERSTRINGING
SYSTEM.
The enormous strain from the strings is borne hy the
iron plate instead of the. wood pin block, thus eliminating the effect of climatic
changes,
*J This is but one of the several original features which make the
Co., Hannibal, Mo.,
Parks Musi
turned their Gulbransen stock 19
1<»24. Nineteen tiroes basedon cost of goods;
23 times based on number of instruments!
By way of comparison with what are gen-
erally supposed to be roitch faster-moving
lines, the average turnover of department
stores is 3 1-20 times; ol 5-and-10c stores,
8 3-10 times.
The Parks record was made without spe-
cial inducements without special sales, at
Culbransen National Prices. The Parks
organization have found, as have so many
others, that maximum results are obtained
by selling the Culbransen. They have
found that other merchandise cannot be
sold alongside of and in comparison with
the Gulbranscn.
They « » ihe Registering "Piano idea, not
the "player-piano." They sell per&onaJ "touch-
on the keys, throuch the medium ol the
Registering Piano. They are not in compe-
tition with "player-pianos" quoted ai bait
prices. Nor with "player-pianos" with which
a lamp, cabinet, scarf and a dozen-and-one
things are thrown ^without extra charge."
They sell, in theGulbransen.aclean-cut,
honest article, made, advertised and sold
according to progres5iveideas.TheGulbran-
son actually is responsible for a large number
because it is different, honest, progressive
and handled all the way through in a bu«i-
nesslike way. The progressive way has
proved to be the most profitable way for
The &&mic Conventions m Chicago June 8-11 offer an opportunity to
study the Qulbransen how it is made, advertised and merchandised
•Your most thorough inquiry is inrtted
Either Drake Hotel, June 8*11
al Headquarters, 3232 W. Chicago Av
Mathushek
MATHUSHEK PIANO MFG. CO.
ESTABLISHED
The
Announcing Another
Achievement of Time
SUPREME
SIXTY EICH1
NESS INTEGRI1
PLAYER PIANOS
Repro-Phraso
Syilem
Paleaij
J
In both Grand and Upright Form
Are Supreme
Unqualifiedly Endorsed
With this player piano and only with this player
piano, 'you can actually play the words on any
song ro.'i 1 . Nothing else is like it." You should see it
What the Repro-Phraso System Means
1 he coi Tlbina ition of the Repro-Phras m System , i n d
the hon le pla yer piano produces a be autiful inst ru-
wh
Reproducing features. which h r.ve
W
heretofore o nly been obtained in R^eproduc :ini;

P.anos. a n d then at a wry high pi •ice, and m >ind
•^
you— you do not require special t ncuic roll. > t o
obtain (/» beautiful musical effe cts with i this
player IT IS DIFFERENT from all others
asy playing loot exprei ision pedals (no t fool power nor electric) i nd other I l e w
for the personal c :ontrol i in playing, which adds i to the great en^oyrrlen it of produc
ic yourself, the «
• want it and when v
HHHH Ml
^^^^
BHf
ppi
Cfme Where Music DuelU and Hrar The Only Instrument of Its Kind
The Story & Clark Repro-Phraso
The Player Piano with which you Play the Words on a Song Roll
All dealers visiting Chicago during the convention. June 8 to 12. are cordially
invited to see our sxhibit at the Drake Hotel. Rooms 825-826-82? alse the
display, m our warerooms at 173 North Michigan Ave.. Chicago
PRESTO
The American Music-Trade Weekly
Has been in the field since 1884; it covers
every department of the trade—Pianos,
Players, Small Goods, Sheet Music, Sup-
plies and Classified.
You Will Find It a Help in Your Business.
Original —• Illustrated — Wide Circulation.
The Want Adv. Page Always Brings
the Results Desired—Try It.
$2.00 a Year—Sample Free.
PRESTO BUYERS' GUIDE
609-611 W 36th Street, NEW YORK
Pkll>a«l r kl., Pa.
DRAKE HOTEL
and enjoy the new
WALTHAM
PIANOS
NO PIANO DEALER OR SALESMAN
CAN AFFORD TO BE WITHOUT IT.
IF YOU PONT CONSULT "PRESTO
BUYERS' GUIDE" YOU ARE MISSING
OPPORTUNITIES.
G E T IT N O W .
in many beautiful .styles and sizes, ranging
from the smalt colonial to the* large, massive
design.
Our prices are low and our terms have been
arranged to meet your requirements.
CALL ON US FOR YOUR
CONVENTION SOUVENIR
(Jive a copy to each of your salesmen.
Price 50 cents per copy.
417 South Dearborn Street
CHICAGO, ILL.
Brooklyn. N. V.
to Rooms 135 and 136
REVISED ANNUALLY
General Olllcn story a Clirk Building
173-175 North Michigan Ave., Chicago
Follow
the Poster!
The Book That Sells Pianos
PRESTO PUBLISHING CO.
New V»rk city. N. V.
TONE
Wins Wherever Radle Pianos or
Radle Player-Pianos are Sold.
F. R A D L E , I n c .
STORY & CLARK PIANO CO.
•rack Slmi:
RADLE
NEW YORK
STORY & CLARK
Bnllt
Under
the
TONE
Has Won the Sale for Every Dealer
who has Permitted his Customers to
Compare it with any other.
Let Your Trade Hear the Radle Tone and
Examine the Beauty of Radle Construction
The Most Durable Piano in the World
132nd St. and Alexander Avc.
RADLE
WALTHAM PIANO CO.
Manufacturers
Milwaukee
"Since 1 8 8 5 "
IMtr.ll. Mick
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
(Display Convention Issue Pages from the Miniature Presto)
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
Wisconsin
F. J. WEIDLINQ CO.'S
GRAND PRODUCTION
Factory Building Formerly Occupied by the
Nelson-Holzer Co., 3945 N. Western Ave.,
Chicago, Used to Make Fine Pianos.
A new piano is soon to be wholesaled from Chi-
cago and dealers will find it worth while investigating
when filling their fall requirements. The new instru-
ment is a grand bearing the name of F. J. Weidling,
who is head of the newly organized company at 3945
North Western avenue, Chicago.
Mr. Weidling is a piano builder of wide experi-
ence and his knowledge of grand piano construction
has resulted in the production of an instrument of
unusual merit, in both construction and tonal qual-
ity. The output of the F. J. Weidling factory is
increasing steadily and the announcement is made
that an adequate supply will soon be on hand for the
trade.
Those that have already been distributed in the
trade have met with instant favor and their possibili-
ties for procuring a steady trade for the dealer is
readily seen. The best material obtainable is used
in the grands manufactured at the Weidling factory,
by a group of experienced piano makers. Mr. Weid-
ling was connected with the Smith, Barnes & Stroh-
ber Co., Chicago, before the consolidation of that firm
with the Continental Piano Company, of Boston,
Mass.
GERMANY REGAINS
MUSIC GOODS TRADE
More Instruments in Use in Foreign Coun-
tries than in 1914, According to Trade
Estimates, Dept. of Commerce.
The German musical instrument industry, which
suffered severely during the war time and early post
war period, has more recently been staging a vigor-
ous come back, according to advices to the Depart-
ment of Commerce from Assistant Commercial At-
tache Douglas Miller, Berlin. The industry, he states,
some quarters of the trade it is estimated that the
"is rapidly approaching its former strength and in
number of German-made instruments now in use
in foreign countries is more than in 1914." Scanda-
navian, the Balkans and Russia are proving excellent
markets.
However, direct sales from Germany to foreign
consumers are not as large as indirect sales through
French, British and particularly Italian dealers and
many foreign customers are unaware that the instru-
ments they are handling are actually produced in
Germany.
Australia is now proving an excellent market, but
the business must chiefly be handled through Brit-
ish firms, because of the possibility of a revival of
legislation against German-made products.
japan is now buying about 60 per cent of her for-
mer purchases from Germany; South German fac-
tories particularly arc working on Japanese orders.
Sales to China are considered very satisfactory
and increased 784,000 gold marks in 1924. It is said
that in the French and Portuguese colonies in Africa,
sales through dealers are preferred, while in British
Africa, German instruments can be sold direct to the
consumer. Italian competition is strong in Egypt,
while in South Africa, British and Dutch stringed
instruments, as well as horns, are strong competitors.
The best customer for German musical instruments
in Latin America is Mexico, which is now taking
30 per cent more than before the war. German sales
in this market are a proportion of 8, 3 and 2, as com-
pared with Italian and Spanish competitors. Hon-
Jesse French SL Sons Style BB
13
PRESTO
July 18, 1925.
duras has recently been purchasing in the German
market, although formerly such orders were placed
in England.
In general, French and Italian competition is im-
portant in South America on account of the depre-
ciated exchanges of those countries. Brazil remains
a good customer for German goods, although Spanish,
Italian and Portuguese instruments are also imported.
Chile bought \y 2 million gold marks worth of Ger-
man musical instruments in 1924_. as compared with
900,000 marks in the previous year. At the same
time the German exports of these articles increased
26 per cent to Argentina; 8 per cent to Uruguay; 5
per cent to Paraguay; 13 per cent to Peru, and the
remaining parts of South America, 19 per cent.
NEW INCORPORATIONS
IN MUSIC GOODS TRADE
New and Old Concerns Secure Charters in Various
Places.
Delaware Piano Company, Muncie, Ind.; $250,000;
preferred 12,500 shares no par, common; directors,
Peter K. Morrison, Clarence G. Wood, Olin Bell,
B. W. L. Robinson, Charles Houston; object, man-
ufacture and sale of pianos and musical instruments.
The Kansas City Music Co., Kansas City, Mo.;
$25,000; Sidney Blood, C. H. Wornall and William
E. Edwards.
The Adams Music Co. of Fort Worth, Tex ; $20,-
000; Guy M. Adams, J. C. and V. E. Adams.
Morey-Pearl, Inc., Boston; hundred no par shares.
Perley Stevens, Jr., Morey Pearl and George S. Lcv-
enson, all of Boston.
The Broad & Market Music Co., Newark, N. J.;
$100,000. Stephen P. and Thomas P. Argyris and
Thomas Chakeris.
The E. T. Barron Co., Superior, Wis., to deal in
musical instruments; E. T. Barron, Carolyn Barron
and Paul Lewis.
MUSICAL INSTRUMENT
IMPORTS SHOW DECREASE
Total for Ten Months of Fiscal Year Ending April
30 Less Than That of Year Ago.
The imports of musical instruments into the United
States in the ten months of the last fiscal year
ending April 30 show a decrease in comparison with
the figures for the same period last year. Musical
instruments to the value of $3,646,934 were imported
from foreign countries during the ten months named.
In the imports $135,231 represented pianos, players
and organ. Talking machine imports amounted to
$376,836, band instruments and violins are bracketed
at $562,615 and all other musical instruments and
parts $2,572,252.
The total imports for the ten months ending April
30, 1924, amounted to $3,724,784.
MELVILLE CLARK IS HOST.
Melville Clark, president of the Clark Music Co.,
Syracuse, N. Y., was host to fifty-three employes of
the company at a banquet held recently at the Hotel
Syracuse. Mr. Clark and Mrs. Clark, Morris R.
Lamb, general manager, and Mrs. Lamb, S. L. Ches-
boro, vice-president, and Mrs. Chesbro attended. A
musical program was provided.
FIRE DESTROYS PIANOS.
Fred Gardner's Temple of Music, 379 Essex street,
• Lawrence, Mass., was damaged by smoke and water
in a recent fire. A large piano stock was partially
destroyed but was protected by insurance.
Grand and
Reproducing
Grand Pianos
are the last word in
musical perfection.
Lester Piano Co.
1806 Chestnut St.
Philadelphia
For a
Bigger and Better
Business
There is nothing to compare
with the complete line of
M. SCHULZ CO.
The Players are RIGHT in
everything t h a t means
money to the dealers and
satisfaction to the public
You will never do anything better
than when you get in touch with
M. SCHULZ CO.
711 Milwaukee Avenue
CHICAGO
OUTHERN BRANCH: 730 Gandter Bid*,, ATLANTA. GA
The True Test
Newman Bros.
Compare the new Jesse French & Sons Piano
Grands and Uprights
with any other strictly high grade piano in tone,
touch and general construction, and you will be
convinced at once that t h e y offer the most
exceptional v a l u e s to be found anywhere.
Write today fa catalog and prices
Guarantee
Quality, Profit and
Satisfaction
"They are the one best buy on the market"
JESSE FRENCH & SONS PIANO CO
NEWCASTLE,
INDIANA
Newman Bros. Co.
816 Dix St.
Est. 1879
CHICAGO
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

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