Presto
Issue: 1925 2015 - Page 7
March 7, 1925.
PRESTO
NEWS NOTES FROM
PORTLAND, ORE., FIELD
Steinway Used in Concert by Rachmaninoff
Furnished by Sherman, Clay & Co.—Bush
& Lane Piano Co.'s New Location.
every dealer
knew what
successful
SEEBUR6
dealers know
about conduct-
ing and oper-
ating auto-
matic piano
businesses,
every dealer
would be en-
gaged in the
business!
Rachmaninoff, the noted pianist, composer, Ampico,
Victor and Edison recorder, who uses the Steinway
in his concerts, appeared in concert in the public
auditorium in Portland, Ore., on February 18, when
he was welcomed by a capacity house. The famous
artist had on his program a number of his recordings,
among them "Hopak" ( Moussorgsky-Rachmaninoff)
and "Troika, Op. 37, No. 11, C Sharp Minor"
(Tschaikowsky). He used a Steinway concert grand
for his recital, furnished through the courtesy of
Sherman, Clay & Co. All of the Ampico houses in
the city as well as the Victor and Edison dealers fea-
tured his appearance by attractive window displays
and extensive advertisement in the daily newspapers,
and Sherman, Clay & Co. called attention to his
preference to the Steinway.
The Employes' Association of Sherman; Clay &
Co., of Portland, Ore., gave a reception on February
19th at the Hotel Mallory in honor of the new man-
ager, Frank M. Case, and his charming wife. A five-
piece orchestra furnished Sherman, Clay & Co. hits
for the dancing, among the numbers used being the
fox trots "Oh Vera," "China Girl" and "My Best
Girl," and the waltz "Bygones" was an especial favor-
ite. Those in charge of the affair were Maud
McCauley, general manager; reception, Irene Gross,
Serge Halman, and Charles Burnett; music, S. H.
Johnson, Bob Christiansen and Walter A. McDonnell,
and refreshments, Walter Brown and Wm. Maxwell.
The Bush & Lane Piano Co., Portland, Ore., is
located in the new store in the Royal Annex on
Morrison street, between Broadway and Park streets.
The new store is just a block and a half from the old
location at Broadway and Alder, where the company
did business for the past 15 years. In the new store
the first floor is utilized for the musical merchandise
and record departments, and is supplied with coun-
ters and cases as well as a number of Audak tables
for the record department.
The piano and phonograph departments have been
located on the second floor, while the mezzanine
floor utilized for the radio department, in which the
company carries the Thermiodyne, the Gilfillan, the
Neutrodyne, the Radiola and the Federal lines. The
finishing of the entire store is in old ivory, French
grey and mahogany, and these colors set off to ad-
vantage their stock. The firm has a five-year lease
on the store, and according to P. J. O'Gara, the Port-
land manager, has an option for the renewal of the
lease as well as an opportunity to expand and take
on adjoining space should it be desired.
The player roll department of the G. F, Johnson
Piano Co., of Portland, Ore., has been placed in
charge of Rodney, the son of G. F. Johnson.
NEW ITALIAN MUSIC TRADE
ASSOCIATIONS ORGANIZED
Three New Bodies Result from National Congress
of Music Industries in Florence.
At the Italian Musical Industries Congress held re-
cently in Florence, it was resolved, on the initiative
of the National Association of the Pianoforte and As-
sociated Industry, that the existing abuse of attach-
ing labels with imaginary foreign names to pianos of
Italian make, to satisfy mistaken public preferences,
should disappear entirely, for while it continues it in-
jures the good name of Italian industry generally, as
well as in the eyes of foreign industrialists.
Other important results of the congress were the
new trade organizations. Associations of makers of
and dealers in talking machines, of the makers of and
dealers in wind instruments, and of the makers of
and dealers in stringed instruments, were formed as
additions to the Federatione Generale dell'Industria e
del Commercio Musicale (General Federation of
Musical Industry and Commerce). The seat of the
Federation is provisionally in Milan.
The conference is to be repeated in Turin next year,
and to be accompanied by an exhibition of the musi-
cal industry.
POLISH DEALERS' TROUBLES.
The sale of musical instruments in Poland is made
difficult by the high prices, as duties are heavy. An
upright piano costs in duty and incidental expenses
about 450 zloty—360 Reichsmarks; a grand 700 zloty.
This is already too high for good-brand pianos, while
for the cheaper sorts it is "impossible." The duty
amounts to 50 per cent of the value of the piano. To
this has to be added the dealers' sales tax of 2]/ 2 per
cent, and a luxury tax of 10 per cent. If such ob-
stacles were reduced the volume of trade could be
substantially increased.
DEALERS IN CHICAGO.
Among the dealers recently seen at Lyon & Healy's
wholesale were the following: H. W. Hudson,
Strauch Music Store, Urbana, 111.; Mr. Bertrand,
Bertrand Music Company, Spring Valley, 111.; C. D.
Bievert, Aberdeen, S. D.; Mr. Brown, Mattoon, III.;
O. B. McLaughlin, Paducah, Ky.; Mr. Weigand,
Weigand Bros., Racine, Wis.; Mr. Forbes, Forbes-
Meagher Company, Madison, Wis., and Mr. Shuey,
Minneapolis, Minn.
A DENVER WINDOW DISPLAY
J. P. SEEBURG
PIANO CO.
CHICAGO
"Leaders in the
Automatic Line "
General Offices: 1510 Dayton St.
Factory 1508-16 Dayton St.
The manager of the Baldwin Piano Co., Denver,
Colo., is aware of the persuasive effect of a striking
window display on the possible buyers of music
goods. He evidently considers the show window of
great importance in the scheme of sales. The win-
dow he considers a silent salesman willing to be on
duty twenty-four hours out of every day, giving a
mental impression of business to every passerby.
The accompanying cut shows a characteristic dis-
play in the show window of the Baldwin Piano Co.,
and one of the many window shows that have had a
stimulating effect on sales. Special lighting effects
were utilized in this window, so that the merchandise
in the window was seen at night as well as during
the day, and also providing an atmosphere of happi-
ness, warmth and cheerfulness.
Public service companies everywhere are paying
particular attention to show window lighting. If
you have not discussed this point with your local
electric lighting company, you should do so at once.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
PRESTO
NEWS NOTES FROM
PORTLAND, ORE., FIELD
Steinway Used in Concert by Rachmaninoff
Furnished by Sherman, Clay & Co.—Bush
& Lane Piano Co.'s New Location.
every dealer
knew what
successful
SEEBUR6
dealers know
about conduct-
ing and oper-
ating auto-
matic piano
businesses,
every dealer
would be en-
gaged in the
business!
Rachmaninoff, the noted pianist, composer, Ampico,
Victor and Edison recorder, who uses the Steinway
in his concerts, appeared in concert in the public
auditorium in Portland, Ore., on February 18, when
he was welcomed by a capacity house. The famous
artist had on his program a number of his recordings,
among them "Hopak" ( Moussorgsky-Rachmaninoff)
and "Troika, Op. 37, No. 11, C Sharp Minor"
(Tschaikowsky). He used a Steinway concert grand
for his recital, furnished through the courtesy of
Sherman, Clay & Co. All of the Ampico houses in
the city as well as the Victor and Edison dealers fea-
tured his appearance by attractive window displays
and extensive advertisement in the daily newspapers,
and Sherman, Clay & Co. called attention to his
preference to the Steinway.
The Employes' Association of Sherman; Clay &
Co., of Portland, Ore., gave a reception on February
19th at the Hotel Mallory in honor of the new man-
ager, Frank M. Case, and his charming wife. A five-
piece orchestra furnished Sherman, Clay & Co. hits
for the dancing, among the numbers used being the
fox trots "Oh Vera," "China Girl" and "My Best
Girl," and the waltz "Bygones" was an especial favor-
ite. Those in charge of the affair were Maud
McCauley, general manager; reception, Irene Gross,
Serge Halman, and Charles Burnett; music, S. H.
Johnson, Bob Christiansen and Walter A. McDonnell,
and refreshments, Walter Brown and Wm. Maxwell.
The Bush & Lane Piano Co., Portland, Ore., is
located in the new store in the Royal Annex on
Morrison street, between Broadway and Park streets.
The new store is just a block and a half from the old
location at Broadway and Alder, where the company
did business for the past 15 years. In the new store
the first floor is utilized for the musical merchandise
and record departments, and is supplied with coun-
ters and cases as well as a number of Audak tables
for the record department.
The piano and phonograph departments have been
located on the second floor, while the mezzanine
floor utilized for the radio department, in which the
company carries the Thermiodyne, the Gilfillan, the
Neutrodyne, the Radiola and the Federal lines. The
finishing of the entire store is in old ivory, French
grey and mahogany, and these colors set off to ad-
vantage their stock. The firm has a five-year lease
on the store, and according to P. J. O'Gara, the Port-
land manager, has an option for the renewal of the
lease as well as an opportunity to expand and take
on adjoining space should it be desired.
The player roll department of the G. F, Johnson
Piano Co., of Portland, Ore., has been placed in
charge of Rodney, the son of G. F. Johnson.
NEW ITALIAN MUSIC TRADE
ASSOCIATIONS ORGANIZED
Three New Bodies Result from National Congress
of Music Industries in Florence.
At the Italian Musical Industries Congress held re-
cently in Florence, it was resolved, on the initiative
of the National Association of the Pianoforte and As-
sociated Industry, that the existing abuse of attach-
ing labels with imaginary foreign names to pianos of
Italian make, to satisfy mistaken public preferences,
should disappear entirely, for while it continues it in-
jures the good name of Italian industry generally, as
well as in the eyes of foreign industrialists.
Other important results of the congress were the
new trade organizations. Associations of makers of
and dealers in talking machines, of the makers of and
dealers in wind instruments, and of the makers of
and dealers in stringed instruments, were formed as
additions to the Federatione Generale dell'Industria e
del Commercio Musicale (General Federation of
Musical Industry and Commerce). The seat of the
Federation is provisionally in Milan.
The conference is to be repeated in Turin next year,
and to be accompanied by an exhibition of the musi-
cal industry.
POLISH DEALERS' TROUBLES.
The sale of musical instruments in Poland is made
difficult by the high prices, as duties are heavy. An
upright piano costs in duty and incidental expenses
about 450 zloty—360 Reichsmarks; a grand 700 zloty.
This is already too high for good-brand pianos, while
for the cheaper sorts it is "impossible." The duty
amounts to 50 per cent of the value of the piano. To
this has to be added the dealers' sales tax of 2]/ 2 per
cent, and a luxury tax of 10 per cent. If such ob-
stacles were reduced the volume of trade could be
substantially increased.
DEALERS IN CHICAGO.
Among the dealers recently seen at Lyon & Healy's
wholesale were the following: H. W. Hudson,
Strauch Music Store, Urbana, 111.; Mr. Bertrand,
Bertrand Music Company, Spring Valley, 111.; C. D.
Bievert, Aberdeen, S. D.; Mr. Brown, Mattoon, III.;
O. B. McLaughlin, Paducah, Ky.; Mr. Weigand,
Weigand Bros., Racine, Wis.; Mr. Forbes, Forbes-
Meagher Company, Madison, Wis., and Mr. Shuey,
Minneapolis, Minn.
A DENVER WINDOW DISPLAY
J. P. SEEBURG
PIANO CO.
CHICAGO
"Leaders in the
Automatic Line "
General Offices: 1510 Dayton St.
Factory 1508-16 Dayton St.
The manager of the Baldwin Piano Co., Denver,
Colo., is aware of the persuasive effect of a striking
window display on the possible buyers of music
goods. He evidently considers the show window of
great importance in the scheme of sales. The win-
dow he considers a silent salesman willing to be on
duty twenty-four hours out of every day, giving a
mental impression of business to every passerby.
The accompanying cut shows a characteristic dis-
play in the show window of the Baldwin Piano Co.,
and one of the many window shows that have had a
stimulating effect on sales. Special lighting effects
were utilized in this window, so that the merchandise
in the window was seen at night as well as during
the day, and also providing an atmosphere of happi-
ness, warmth and cheerfulness.
Public service companies everywhere are paying
particular attention to show window lighting. If
you have not discussed this point with your local
electric lighting company, you should do so at once.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
Future scanning projects are planned by the International Arcade Museum Library (IAML).