Presto
Issue: 1924 1999 - Page 17
November 15, 1924.
17
P R E S T O
wrote to the B. Settergren Co. and told the result of
an expert examination of the grand. This is said:
"Gentlemen: Yours to hand enclosing bill of
lading for grand you are shipping us. I wish to say
that 1 have had two or three expert tuners examine
your grand, and also one or two factory superintend-
Opinions of Leading Piano Dealers Provide ents, one of them serving in this capacity for 27 Benefit To Be Derived by Music Merchants in
years. They all tell us that it is the best value they
Strong Arguments for the Product of
Urging Regular Tuning in Their Locality
have found for anywhere near its price. We wish to
the B. Settergren Co.
Readily Recognized.
say that we expect to feature it and try to sell large
quantities
of
them
from
now
on.
The most convincing evidence about the desirabil-
The membership drive of the National Association
"We shall appreciate if you will send us a supply
ity of a piano from the dealers' and customers' point
of Piano Tuners is under way and at its close the
of
your
catalogues
and
oblige."
of view, is that which is furnished by the music mer-
last of the month it is hoped that many independent
chants of the representative kind, whose names are
tuners will line up with the association and join in
associated with a big business built up through the
the effort to make the tuning business a successful
power of pianos of undoubted value. So when music
profession from every standpoint.
houses of the kind indicated speak flatteringly about
The N. A. P. T. is a credit to the piano industry in
the Settergren Grand made by the B. K. Settergren
the fact that its big mission is to create a desire for
Co., Bluffton, Ind., the words have a weight of a
the piano by keeping those already in the homes in a
most convincing kind that substantiates the claims Secretary E. M. Love Will Make a Two Weeks' pleasing condition, a condition that will have a tend-
of the makers.
ency to keep the piano at the top of the list as a
Tour in a Number of States.
The Settergren Grands are the results of the deter-
medium of entertainment.
E. M. Love, secretary of the Story & Clark Piano
mination of B. K. Settergren to create high grade
The effect of such a policy will bear directly upon
Co., 315 South Wabash avenue. Chicago, has taken the manufacturer. The merchant who retails a piano
instruments upon the most modern and approved
lines. To Mr. Settergren's experience is added the leave of headquarters for a two weeks' visit through
whose tonal quality is in perfect condition as a result
the South. Mr. Love expects to survey trade condi- of regular and efficient tuning is wise. It invariably
skill of Gust Ad Anderson, one of the recognized
experts and foremost acousticians in the piano in- tions in that section of the country and call on the creates a desirable impression on all those who hear
Story & Clark dealers. Mr. Love will include in his it perform, and the name of the instrument will be
dustry. The Settergren factory is producing a line
itinerary the states of Oklahoma, Texas, Arkansas, kept in mind. A piano receiving such care will never
of grands, beautiful in design and finish and highly
satisfying to foremost dealers competent to pass upon Louisiana, Mississippi, Alabama, and Tennessee.
be subjected to adverse criticism but will invariably
the artistic and structural qualities of a piano. Here
The Story & Clark factory at Grand Haven, Mich., receive praise. This fact convinces most manufac-
is what the J. W. Jenkins Sons' Music Co., Kansas is in fine shape. It is working at capacity limit and
turers as to the necessity of regular tuning and this
City, Mo., had to say in a recent letter to the B. K. expects to keep up its steady production for an in- attitude assures their co-operation with the N. A.
Settergren Co.:
definite period.
P. T. in the effort to educate the public as to the
Story & Clark dealers have expressed their confi-
"Gentlemen: We have received the small Grand
care of the piano.
dence in the Story & Clark line and as a result it has
Piano. We like it very much.
The dealer who encourages tuning by competent
"Enclosed you will please find an order for a car. reflected on the wholesale department which is un- tuners is stimulating his business in the best possible
usually busy and is preparing to meet the require- way. His establishment will be looked to as a home
You may ship us a carload of fifteen at your earliest
convenience. We hope to do well with this instru- ments of its many dealers during the holiday season. of fine pianos, pianos that provide enjoyment through
ment."
their excellent tone. Neighbors and visitors who
The opinion of a shrewd judge of piano values is
hear such instruments perform will like the entertain-
NEW
GRAND
AT
FOOD
SHOW.
stated in the following extract from a letter from E.
ment and will be susceptible to the arguments of the
At the Annual Food and Household Show held in piano salesmen. They will readily become prospects
A. Kieselhorst, president of the Kieselhorst Piano
Milwaukee, Wis., recently, the Luebtow Music Com- because thev have heard the instrument speak for it-
Co., St. Louis:-
"Dear Mr. Settergren: Answering yours of the pany, Lyon & Healy representatives, displayed one
self.
of the new Lyon & Healy concert grand pianos. A
28th instant, relative to your proposed Western trip.
The dealer who gives his customer sound advice
Lyon & Healy harp was also shown. According to about the piano's care is advertising his line, possibly
"I have no objection to your telling the dealers
L.
A.
Luebtow,
manager
of
this
aggressive
company,
you call upon that we are buying your product under
he is unaware of the fact at the time of the sale, as it
your name, like it, -ind believe it to be a splendid the new grand pianos met with much favorable com- is silent publicity but in time it will bring good re-
ment. Hundreds of thousands of people viewed it turns.
value for the price.
"I feel confident that when the dealers have exam- during the week it was on display.
The N. A. P. T. comprises a group of service men
ined your product they will be glad to take it on
that have acquired invaluable experience and knowl-
and will undoubtedly sell it in large quantities, thus
edge in the art of piano tuning. The service they
giving you an increased output."
perform is of the most effective sort and the expan-
The E. E. Forbes Piano Co., Birmingham, Ala.,
sion of the piano industry and the upholding of the
prestige the piano has attained in the musical world,
are the foremost tenets of the association. It is
therefore to the interest of manufacturers and dealers
to co-operate to further the activities of this great
body of service men.
DEALERS' CO-OPERATION
IN PIANO TUNERS' DRIVE
COMMENTS ON MERITS
OF SETTERQREN GRAND
STORY & CLARK OFFICIAL
OFF ON SOUTHERN TOUR
The LEADING LINE
WEAVER PIANOS
QUALITY
in Name and in Fact
Qrand*, Uprights and Player*
Finest and most artistic
piano in design, tone and
construction that can b°
made
YORK P1ANO&
Upright* and Payer Piano*
A high grade piano of great
vaiue and with charming tone quality.
Livingston PianOS— Uprights 8 nd Plavar Piano,
A popular piano at a popular price.
Orel 70,000 instruments made by this company are ling-
intf their own praises in all parts of the civilized world.
Write lot catalogues and state on what terms you would
like to deal, and we will make you a proposition if yt u ar«
Located in open territory.
WEAVER PIANO CO.. Inc
Factory: YORK,
Established 1870
P
V.
TONE, MATERIALS, CONSTRUCTION,
WORKMANSHIP, DESIGN—all in ac-
cord with the broadest experience—are
the elements which give character to
Bush & Lane Products.
BUSH&LANE PIANOS
BUSH & LANE CECILIAN PLAYER PIANOS
take high place, therefore, in any com-
parison of high grade pianos because of
the individuality of character which dis-
tinguishes them in all essentials of merit
and value.
BUSH i LANE PIANO CO.
A three day sale of used pianos and phonographs
was held by the Baker Piano Co., of Seattle, recently.
Jflorep
M AKERS or
M
SUPERIOR QUALITY
£s>mall ©rantr
WASHINGTON, NEW JERSEY
Holland, Mich.
KURTZMANN
The True Test
Grands—Players
Compare the new Jesse French & Sons Piano
Manufactured by
C. KURTZMANN & CO.
Jesse French & Sons Stvle BB
Factories and General Offices
526-536 Niagara Street
BUFFALO, N. Y.
with any other strictly high grade piano in tone,
touch and general construction, and you will be
convinced at once that t h e y offer the most
exceptional v a l u e s to be found anywhere.
Write today fa catalog and prices
"They are the one best buy on the market"
JESSE FRENCH & SONS PIANO CO
NEW CASTLF,
INDIANA
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
17
P R E S T O
wrote to the B. Settergren Co. and told the result of
an expert examination of the grand. This is said:
"Gentlemen: Yours to hand enclosing bill of
lading for grand you are shipping us. I wish to say
that 1 have had two or three expert tuners examine
your grand, and also one or two factory superintend-
Opinions of Leading Piano Dealers Provide ents, one of them serving in this capacity for 27 Benefit To Be Derived by Music Merchants in
years. They all tell us that it is the best value they
Strong Arguments for the Product of
Urging Regular Tuning in Their Locality
have found for anywhere near its price. We wish to
the B. Settergren Co.
Readily Recognized.
say that we expect to feature it and try to sell large
quantities
of
them
from
now
on.
The most convincing evidence about the desirabil-
The membership drive of the National Association
"We shall appreciate if you will send us a supply
ity of a piano from the dealers' and customers' point
of Piano Tuners is under way and at its close the
of
your
catalogues
and
oblige."
of view, is that which is furnished by the music mer-
last of the month it is hoped that many independent
chants of the representative kind, whose names are
tuners will line up with the association and join in
associated with a big business built up through the
the effort to make the tuning business a successful
power of pianos of undoubted value. So when music
profession from every standpoint.
houses of the kind indicated speak flatteringly about
The N. A. P. T. is a credit to the piano industry in
the Settergren Grand made by the B. K. Settergren
the fact that its big mission is to create a desire for
Co., Bluffton, Ind., the words have a weight of a
the piano by keeping those already in the homes in a
most convincing kind that substantiates the claims Secretary E. M. Love Will Make a Two Weeks' pleasing condition, a condition that will have a tend-
of the makers.
ency to keep the piano at the top of the list as a
Tour in a Number of States.
The Settergren Grands are the results of the deter-
medium of entertainment.
E. M. Love, secretary of the Story & Clark Piano
mination of B. K. Settergren to create high grade
The effect of such a policy will bear directly upon
Co., 315 South Wabash avenue. Chicago, has taken the manufacturer. The merchant who retails a piano
instruments upon the most modern and approved
lines. To Mr. Settergren's experience is added the leave of headquarters for a two weeks' visit through
whose tonal quality is in perfect condition as a result
the South. Mr. Love expects to survey trade condi- of regular and efficient tuning is wise. It invariably
skill of Gust Ad Anderson, one of the recognized
experts and foremost acousticians in the piano in- tions in that section of the country and call on the creates a desirable impression on all those who hear
Story & Clark dealers. Mr. Love will include in his it perform, and the name of the instrument will be
dustry. The Settergren factory is producing a line
itinerary the states of Oklahoma, Texas, Arkansas, kept in mind. A piano receiving such care will never
of grands, beautiful in design and finish and highly
satisfying to foremost dealers competent to pass upon Louisiana, Mississippi, Alabama, and Tennessee.
be subjected to adverse criticism but will invariably
the artistic and structural qualities of a piano. Here
The Story & Clark factory at Grand Haven, Mich., receive praise. This fact convinces most manufac-
is what the J. W. Jenkins Sons' Music Co., Kansas is in fine shape. It is working at capacity limit and
turers as to the necessity of regular tuning and this
City, Mo., had to say in a recent letter to the B. K. expects to keep up its steady production for an in- attitude assures their co-operation with the N. A.
Settergren Co.:
definite period.
P. T. in the effort to educate the public as to the
Story & Clark dealers have expressed their confi-
"Gentlemen: We have received the small Grand
care of the piano.
dence in the Story & Clark line and as a result it has
Piano. We like it very much.
The dealer who encourages tuning by competent
"Enclosed you will please find an order for a car. reflected on the wholesale department which is un- tuners is stimulating his business in the best possible
usually busy and is preparing to meet the require- way. His establishment will be looked to as a home
You may ship us a carload of fifteen at your earliest
convenience. We hope to do well with this instru- ments of its many dealers during the holiday season. of fine pianos, pianos that provide enjoyment through
ment."
their excellent tone. Neighbors and visitors who
The opinion of a shrewd judge of piano values is
hear such instruments perform will like the entertain-
NEW
GRAND
AT
FOOD
SHOW.
stated in the following extract from a letter from E.
ment and will be susceptible to the arguments of the
At the Annual Food and Household Show held in piano salesmen. They will readily become prospects
A. Kieselhorst, president of the Kieselhorst Piano
Milwaukee, Wis., recently, the Luebtow Music Com- because thev have heard the instrument speak for it-
Co., St. Louis:-
"Dear Mr. Settergren: Answering yours of the pany, Lyon & Healy representatives, displayed one
self.
of the new Lyon & Healy concert grand pianos. A
28th instant, relative to your proposed Western trip.
The dealer who gives his customer sound advice
Lyon & Healy harp was also shown. According to about the piano's care is advertising his line, possibly
"I have no objection to your telling the dealers
L.
A.
Luebtow,
manager
of
this
aggressive
company,
you call upon that we are buying your product under
he is unaware of the fact at the time of the sale, as it
your name, like it, -ind believe it to be a splendid the new grand pianos met with much favorable com- is silent publicity but in time it will bring good re-
ment. Hundreds of thousands of people viewed it turns.
value for the price.
"I feel confident that when the dealers have exam- during the week it was on display.
The N. A. P. T. comprises a group of service men
ined your product they will be glad to take it on
that have acquired invaluable experience and knowl-
and will undoubtedly sell it in large quantities, thus
edge in the art of piano tuning. The service they
giving you an increased output."
perform is of the most effective sort and the expan-
The E. E. Forbes Piano Co., Birmingham, Ala.,
sion of the piano industry and the upholding of the
prestige the piano has attained in the musical world,
are the foremost tenets of the association. It is
therefore to the interest of manufacturers and dealers
to co-operate to further the activities of this great
body of service men.
DEALERS' CO-OPERATION
IN PIANO TUNERS' DRIVE
COMMENTS ON MERITS
OF SETTERQREN GRAND
STORY & CLARK OFFICIAL
OFF ON SOUTHERN TOUR
The LEADING LINE
WEAVER PIANOS
QUALITY
in Name and in Fact
Qrand*, Uprights and Player*
Finest and most artistic
piano in design, tone and
construction that can b°
made
YORK P1ANO&
Upright* and Payer Piano*
A high grade piano of great
vaiue and with charming tone quality.
Livingston PianOS— Uprights 8 nd Plavar Piano,
A popular piano at a popular price.
Orel 70,000 instruments made by this company are ling-
intf their own praises in all parts of the civilized world.
Write lot catalogues and state on what terms you would
like to deal, and we will make you a proposition if yt u ar«
Located in open territory.
WEAVER PIANO CO.. Inc
Factory: YORK,
Established 1870
P
V.
TONE, MATERIALS, CONSTRUCTION,
WORKMANSHIP, DESIGN—all in ac-
cord with the broadest experience—are
the elements which give character to
Bush & Lane Products.
BUSH&LANE PIANOS
BUSH & LANE CECILIAN PLAYER PIANOS
take high place, therefore, in any com-
parison of high grade pianos because of
the individuality of character which dis-
tinguishes them in all essentials of merit
and value.
BUSH i LANE PIANO CO.
A three day sale of used pianos and phonographs
was held by the Baker Piano Co., of Seattle, recently.
Jflorep
M AKERS or
M
SUPERIOR QUALITY
£s>mall ©rantr
WASHINGTON, NEW JERSEY
Holland, Mich.
KURTZMANN
The True Test
Grands—Players
Compare the new Jesse French & Sons Piano
Manufactured by
C. KURTZMANN & CO.
Jesse French & Sons Stvle BB
Factories and General Offices
526-536 Niagara Street
BUFFALO, N. Y.
with any other strictly high grade piano in tone,
touch and general construction, and you will be
convinced at once that t h e y offer the most
exceptional v a l u e s to be found anywhere.
Write today fa catalog and prices
"They are the one best buy on the market"
JESSE FRENCH & SONS PIANO CO
NEW CASTLF,
INDIANA
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
Future scanning projects are planned by the International Arcade Museum Library (IAML).