Presto
Issue: 1920 1770 - Page 25
PRESTO
June 26, 1920.
THE
TALKING MACHINE
News of the Week in the Phonograph Field
NOW
READY
Phonograph Directory and Guide
The first complete Lists of all departments of the
industry and trade — manufacturers, supplies,
dealers and distributers — with descriptions of
the foremost instruments.
184 Pages===YOU WANT IT===25 Cents
PRESTO
PUBLISHING CO.
407 South Dearborn Street
EXCHANGE VALUATIONS
CHICAGO
BROOKLYN DEALER ARRESTED
Aaron Frelich, Arraigned on Charge of Receiving
Stolen Phonographs, Admitted to Bail.
Aaron Frelich, proprietor of a store in which pho-
nographs are sold at 59 Graham avenue, Brooklyn,
N. Y., was arraigned last week before County Judge
McDermott, charged with having criminally received
seven of forty-three Victrolas which were stolen
from a truck between Camden and New York on
May 15. Frelich declared he bought the Victrolas
in good faith from Lewis Abrams, of 1175 Broad-
way, and Abrams, in turn, said he got them from
Benjamin Ginsberg, of 543 Myrtle avenue. Abrams
and Ginsberg were arraigned with Frelich and were
held in $5,000 bail each.
When District Attorney Lewis asked that Fre-
lich's bail be fixed at $5,000, the attorney for Fre-
lich accused Lewis of having "maliciously" had the
indictment found against him. This brought a warm
rebuke from Judge McDermott, who said he had
observed that the District Attorney always sought
to give a square deal to every defendant. Frelich
has been in business ten years. His bail was fixed
at $3,500.
A REMINGTON INVITATION
New Offices and Warerooms Are Ready, and Trade
Will Be Welcomed There.
The Remington Phonograph Corporation, of New
York, has sent to the trade a handsomely engraved
$75? Dealer noting well known moniker of card of invitation, reading as follows:
invited to Visit Our Warerooms
Gold Coast mandarin on check, registers de- You are Cordially
and Executive Offices,
light at the opportunity. Sure. How would
at 1662-64-66 Broadway,
New York City.
madam like the balance, in large or small bills?
Where we have established suitable quarters for the
Film ends with fade-out.
transaction of our rapidly growing business.
Every facility is offered to make our office your
and its location suggests an excellent
One kind of dollar diplomacy is baiting your headquarters,
point for the holding of private conferences, or as
advertising hook with "a dollar down and a a place to meet your friends when in New York.
Respectfully Yours,
dollar per" bunk of bait. Another kind of dol-
lar diplomacy is diplomatically refraining REMINGTON PHONOGRAPH CORPORATION
JAMES S. HOLMES,
from mentioning the amount of the first pay-
Vice-President and
ment required until you diplomatically make
General Manager.
financial soundings of the ultimate consumer. Philo E. Remington,
President.
Years of experiences in the piano business
provide certain valuable lessons to the man en-
tering the talking machine 1 business. One les-
son is the wisdom of clearly seeing the profit
in every transaction. Putting too high a
valuation on pianos taken in exchange has
been a serious drawback to many hopeful piano
dealers. Establishing a talking machine busi-
ness on similar false valuations is obviously
unwise. With this view the piano dealer en-
tering the talking machine business is equipped
with a very wise "don't."
And still another kind of dollar diplomacy is
Taking earlier makes of talking machines in
the kind that presents such a good talking ma-
exchange on deals for new models are transac-
chine for the money that the customer gets
actions of rather frequent occurrence today.
dizzy with delight and falls for a large and
As time passes they will become more numer-
juicy first payment and a respectable monthly
ous. Where competition is keen and sales-
bit. Now the question is: Are you a diplomat
men are allowed complete responsibility in
or just dippy?
fixing valuations on machines taken in ex-
change there are always the possibilities of
In these fine June days symptoms of diseases
unprofitable transactions. In his eagerness to
among
apparently healthy talking machine
make a sale the salesman listens too hard to
men
are
very prevalent. Many victims of the
the customer's opinion of the exchange talk-
following
are met with: Golfitis, automo-
ing machine's worth. The customer is indif-
biliousness,
piscimania, tennisia, and baseball-
ferent to the many considerations that enter
chrondia.
into the handling of used machines. Even if
* * *
he does understand the considerations his nat-
ural bargaining instincts prompt him to do Selling 'em has ceased to be an exclusive
parlor game. June is here and every talking
the best he can for himself.
machine salesman who can be out of doors on
The automobile industry offers an instruct- the job is out there.
ive analogy to the talking machine as well as
the piano trade in the matter of allowances
There's a good deal and also very little in
on exchanges. Ask any dealer what you can
appearance.
Sometimes the cheap machine
get for your old car in exchange for a new one.
doesn't
look
the
part and vice versa.
The answer will be a valuable pointer in the
talking machine business. Automobile folk
Many a customer who looks killing when
long ago realized that if the business is to go
she
comes to buy the talking machine may
forward there must be a profit on every trans-
look
daggers when the collector calls.
action.
*
It was the new form of an old plot where in-
terest in the drama in real life centered about
a check on a mud bank. Scenario: With a
staccato honk big car halts at curb before talk-
ing machine store on the north side, Chicago.
She enters. Dealer, seeing evidences of Gold
Coast opulence, smiles his willingness to please
to the limit of the demands of a third speed
fourflush. He demonstrates; she buys. Smil-
ingly agrees to terms of $25 down and $10 a
month. But can the dealer cash a check for
25
*•
*
*
PHONOGRAPH INCORPORATIONS
Growth of Trade and Industry Is Shown By
Newcomers in Field.
Broaker & Conn Music Co., Manhattan; phono-
graphs and music; $100,000; D. Conn, E. and F.
Broaker, 137 W Delaware Talking Machine Co., Wilmington, Del.
—The establishment of wholesale and retail tire and
automobile accessory business; cap., $100,000.
Delaware Talking Machine Co., Wilmington, Del.
—Manufacture of talking machines, etc.; cap., $100,-
000.
Arell Phonograph Co., Brooklyn, N. Y., $10,000;
J. D. and D. Freeman, J. R. King, 121 West 27th
street.
FOREIGN LANGUAGE RECORDS.
A. G. Kunde, 516 Grand avenue, Milwaukee, Wis.,
retailer and state wholesaler of the Columbia, has
recently inaugurated an innovation in phonograph
record selling in instituting a "foreign language de-
partment" which it is said is meeting with a very
favorable response.
Gustave A. Hahn. on June 11, assumed manage-
ment of the Recordeon Manufacturing Co., of North
Milwaukee, a suburb of Milwaukee.
PATHE IN NEW ENGLAND.
Pathe phonograph agencies have been taken by the
Holyoke Music Roll Co., Holyoke, Mass., and the
Quality Furniture Co., Brattleboro, Vt. Pathe prod-
ucts will be pushed through the New England field
by the Lansing Sales Co., Boston. New men on the
road sales force of the latter company are John P.
Flood and Henrv Smith.
Sometimes the talking machine adsmith
who puts a lot of poetry into his copy gets
very prosaic results.
* * *
MOVES IN PORTLAND, ORE.
The Williams Record Shop, Portland, Ore., C. H.
A good mslody neutralizes the dissatisfac-
tion at much of the strange poetry in the Williams, manager, is now located at 353 Alder
street, in the Medical building. Mr. Williams says
popular songs.
that business has largely increased since the shop
was moved.
The Record Shop specializes in Co-
If selling talking machines depended wholly lumbia records, for which there is a big demand.
on the gift of gab, more barbers would flock
Mrs. Olga Binder is now manager of the record
to the trade.
department of Lipman, Wolfe & Co., Portland, Ore.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
June 26, 1920.
THE
TALKING MACHINE
News of the Week in the Phonograph Field
NOW
READY
Phonograph Directory and Guide
The first complete Lists of all departments of the
industry and trade — manufacturers, supplies,
dealers and distributers — with descriptions of
the foremost instruments.
184 Pages===YOU WANT IT===25 Cents
PRESTO
PUBLISHING CO.
407 South Dearborn Street
EXCHANGE VALUATIONS
CHICAGO
BROOKLYN DEALER ARRESTED
Aaron Frelich, Arraigned on Charge of Receiving
Stolen Phonographs, Admitted to Bail.
Aaron Frelich, proprietor of a store in which pho-
nographs are sold at 59 Graham avenue, Brooklyn,
N. Y., was arraigned last week before County Judge
McDermott, charged with having criminally received
seven of forty-three Victrolas which were stolen
from a truck between Camden and New York on
May 15. Frelich declared he bought the Victrolas
in good faith from Lewis Abrams, of 1175 Broad-
way, and Abrams, in turn, said he got them from
Benjamin Ginsberg, of 543 Myrtle avenue. Abrams
and Ginsberg were arraigned with Frelich and were
held in $5,000 bail each.
When District Attorney Lewis asked that Fre-
lich's bail be fixed at $5,000, the attorney for Fre-
lich accused Lewis of having "maliciously" had the
indictment found against him. This brought a warm
rebuke from Judge McDermott, who said he had
observed that the District Attorney always sought
to give a square deal to every defendant. Frelich
has been in business ten years. His bail was fixed
at $3,500.
A REMINGTON INVITATION
New Offices and Warerooms Are Ready, and Trade
Will Be Welcomed There.
The Remington Phonograph Corporation, of New
York, has sent to the trade a handsomely engraved
$75? Dealer noting well known moniker of card of invitation, reading as follows:
invited to Visit Our Warerooms
Gold Coast mandarin on check, registers de- You are Cordially
and Executive Offices,
light at the opportunity. Sure. How would
at 1662-64-66 Broadway,
New York City.
madam like the balance, in large or small bills?
Where we have established suitable quarters for the
Film ends with fade-out.
transaction of our rapidly growing business.
Every facility is offered to make our office your
and its location suggests an excellent
One kind of dollar diplomacy is baiting your headquarters,
point for the holding of private conferences, or as
advertising hook with "a dollar down and a a place to meet your friends when in New York.
Respectfully Yours,
dollar per" bunk of bait. Another kind of dol-
lar diplomacy is diplomatically refraining REMINGTON PHONOGRAPH CORPORATION
JAMES S. HOLMES,
from mentioning the amount of the first pay-
Vice-President and
ment required until you diplomatically make
General Manager.
financial soundings of the ultimate consumer. Philo E. Remington,
President.
Years of experiences in the piano business
provide certain valuable lessons to the man en-
tering the talking machine 1 business. One les-
son is the wisdom of clearly seeing the profit
in every transaction. Putting too high a
valuation on pianos taken in exchange has
been a serious drawback to many hopeful piano
dealers. Establishing a talking machine busi-
ness on similar false valuations is obviously
unwise. With this view the piano dealer en-
tering the talking machine business is equipped
with a very wise "don't."
And still another kind of dollar diplomacy is
Taking earlier makes of talking machines in
the kind that presents such a good talking ma-
exchange on deals for new models are transac-
chine for the money that the customer gets
actions of rather frequent occurrence today.
dizzy with delight and falls for a large and
As time passes they will become more numer-
juicy first payment and a respectable monthly
ous. Where competition is keen and sales-
bit. Now the question is: Are you a diplomat
men are allowed complete responsibility in
or just dippy?
fixing valuations on machines taken in ex-
change there are always the possibilities of
In these fine June days symptoms of diseases
unprofitable transactions. In his eagerness to
among
apparently healthy talking machine
make a sale the salesman listens too hard to
men
are
very prevalent. Many victims of the
the customer's opinion of the exchange talk-
following
are met with: Golfitis, automo-
ing machine's worth. The customer is indif-
biliousness,
piscimania, tennisia, and baseball-
ferent to the many considerations that enter
chrondia.
into the handling of used machines. Even if
* * *
he does understand the considerations his nat-
ural bargaining instincts prompt him to do Selling 'em has ceased to be an exclusive
parlor game. June is here and every talking
the best he can for himself.
machine salesman who can be out of doors on
The automobile industry offers an instruct- the job is out there.
ive analogy to the talking machine as well as
the piano trade in the matter of allowances
There's a good deal and also very little in
on exchanges. Ask any dealer what you can
appearance.
Sometimes the cheap machine
get for your old car in exchange for a new one.
doesn't
look
the
part and vice versa.
The answer will be a valuable pointer in the
talking machine business. Automobile folk
Many a customer who looks killing when
long ago realized that if the business is to go
she
comes to buy the talking machine may
forward there must be a profit on every trans-
look
daggers when the collector calls.
action.
*
It was the new form of an old plot where in-
terest in the drama in real life centered about
a check on a mud bank. Scenario: With a
staccato honk big car halts at curb before talk-
ing machine store on the north side, Chicago.
She enters. Dealer, seeing evidences of Gold
Coast opulence, smiles his willingness to please
to the limit of the demands of a third speed
fourflush. He demonstrates; she buys. Smil-
ingly agrees to terms of $25 down and $10 a
month. But can the dealer cash a check for
25
*•
*
*
PHONOGRAPH INCORPORATIONS
Growth of Trade and Industry Is Shown By
Newcomers in Field.
Broaker & Conn Music Co., Manhattan; phono-
graphs and music; $100,000; D. Conn, E. and F.
Broaker, 137 W Delaware Talking Machine Co., Wilmington, Del.
—The establishment of wholesale and retail tire and
automobile accessory business; cap., $100,000.
Delaware Talking Machine Co., Wilmington, Del.
—Manufacture of talking machines, etc.; cap., $100,-
000.
Arell Phonograph Co., Brooklyn, N. Y., $10,000;
J. D. and D. Freeman, J. R. King, 121 West 27th
street.
FOREIGN LANGUAGE RECORDS.
A. G. Kunde, 516 Grand avenue, Milwaukee, Wis.,
retailer and state wholesaler of the Columbia, has
recently inaugurated an innovation in phonograph
record selling in instituting a "foreign language de-
partment" which it is said is meeting with a very
favorable response.
Gustave A. Hahn. on June 11, assumed manage-
ment of the Recordeon Manufacturing Co., of North
Milwaukee, a suburb of Milwaukee.
PATHE IN NEW ENGLAND.
Pathe phonograph agencies have been taken by the
Holyoke Music Roll Co., Holyoke, Mass., and the
Quality Furniture Co., Brattleboro, Vt. Pathe prod-
ucts will be pushed through the New England field
by the Lansing Sales Co., Boston. New men on the
road sales force of the latter company are John P.
Flood and Henrv Smith.
Sometimes the talking machine adsmith
who puts a lot of poetry into his copy gets
very prosaic results.
* * *
MOVES IN PORTLAND, ORE.
The Williams Record Shop, Portland, Ore., C. H.
A good mslody neutralizes the dissatisfac-
tion at much of the strange poetry in the Williams, manager, is now located at 353 Alder
street, in the Medical building. Mr. Williams says
popular songs.
that business has largely increased since the shop
was moved.
The Record Shop specializes in Co-
If selling talking machines depended wholly lumbia records, for which there is a big demand.
on the gift of gab, more barbers would flock
Mrs. Olga Binder is now manager of the record
to the trade.
department of Lipman, Wolfe & Co., Portland, Ore.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
Future scanning projects are planned by the International Arcade Museum Library (IAML).