Play Meter

[continued from page 15]
one of the big risk elements.
This does not mean to imply that
there is anything wrong with an
authentic package insurance deal,
for savings in selling and administra-
tive cost, made possible through
such a " bulk sale," are often passed
on to policyholders.
But there are many such deals
being offered which have no such
value and are only apparently
advantageous because slices have
been taken off total coverage in one
or more areas .
Beware of " big bargains" in
insurance coverage . These are with
us just as they are present in
everything else . Many are legiti-
mate and have approval of state
insurance departments . It should
not be assumed that they are
dishonest.
But they are " bargains" in most
cases, because some type of high
risk coverage is excluded therefrom
and this deletion is seldom men-
tioned either by the company or its
agents .
Pick the agent with whom you do
business as carefully as you buy
equipment for your business . The
companies that he represents are
important, of course, but his
personal handling of your insurance
problems rates even higher.
This holds true among even long
established insurance agents of top
reputation . It is a matter of the
individual himself and his attitudes
toward his business and toward
each policyholder whose protection
he has undertaken . Do not deal
with an agent you are not convinced
is genuinely interested in you and
your business problems .
Over insuring is waste of one's
insurance dollar budget.
One
should purchase only the amount of
coverage that is actually needed .
When th e time comes for the
insurance company to make good
on its contract, payments will never
exceed the amount of loss one
suffers .
The tota l amount of
insurance purchased beyond that
loss w ill not provide extra dollars .
Finally, treat your business insur-
ance coverage with the same
thoroughness and seriousness that
you apply to other major financial
steps. Insurance coverage is one of
your greatest financial involvements
and is well viewed in that light
exclusively .
Quotable:
" Personally I have a lot of faith in
video so far as its future is
concerned. Not everybody would
agree. In fact, I was disappointed
over the lack of exciting new ideas
in video games on show at the
recent A.T.E. I admit that video
machines are expensive and need
careful siting, but good returns have
been obtained by adopting this
policy ."
- Malcolm Hammond,
Mng . Director
Lincolnshire Automatics, England
in Coin Slot for March 5.
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"I cannot think of any other
industry where so much business is
done by word of mouth and mutual
trust. The friends I have made in
this trade is rather like being a
member of a big family ."
- Douglas Urch, Reliamatics
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