Play Meter
Issue: 1976 June - Vol 2 Num 6 - Page 45
international dateline Rock-Ola
Serose, Switzerland Gets
New Marketing Chief
Louis J . Nicastro , president and
chairman of the board of Seeburg
Industries Inc ., Chicago, III. recentl y
announced the appointment of
Edgar M ichel to the post of interna-
tional sales manager for Serose
Holding A .G., Switzerland .
Serose, the Seeburg sales wing
based in Zug, Switzerland, covers
the European market, the Middle
East and Africa .
In his new position, Michel will be
responsible for the total sales and
marketing of Seeburg coin phono-
graphs, hot and cold drink vending
equipment and W illiams amusement
games throughout these areas.
Previously, Michel served as gen-
eral manager of Seeben N. V ., the
Seeburg Belgium subsidiary for
more than 10 years.
In making the appointment.
Nicastro commented, " Michel has
been a member of the Seeburg
family for over 15 years.
He
brings to his new position in-depth
expertise concerned with both See-
burg products and the coin -operat-
ed industry . With his strong back-
ground in sales, marketing and
distributorship management, I am
confident he will represent Seeburg
well ."
Michel currently resides in Ant-
werp with his wife and children.
Highlights Nova
Aparate Display
Nova Apparate, Europe's leading
importer and distributor of coin -
operated machines, devoted a major
portion of their impressive booth at
the recent OAT / ima '76 Exhibition
in West Berlin to the newest
Rock-Ola phonographs .
Nova Apparate's extensive dis-
play included the spectacular new
Model 464 with its neon-type red,
white and blue colors, the Model
456 furniture-styled conso le, and
the new compact phonograph
Model 461 . The exhibit also featured
Rock - Ola's dynamic Quadphonic
sound system.
The association of Alfred W .
Adickes, Nova Apparate President,
and Rock-Ola Manufacturing Corp-
oration dates back to 1932 . Since
, 953 Nova Apparate has played a
large part in Rock -Ola becoming the
leading exporter of coin -operated
phonographs .
SPARE
PARTS
AVAILABLE FOR:
ALL KinDS OF
Siotl. Upri9htl
lift901. luke loxel
Amulement Gamel
@
i
Asl{ for our Free C4t4lo~!
$uzo)
SUZO TRADING CY. C.V. - SCHONEBERGERWEG 85-87
ROTTERDAM 3006 - NETHERLANDS - PHONE 010 - 766848
~----------------------------------------
48
Serose, Switzerland Gets
New Marketing Chief
Louis J . Nicastro , president and
chairman of the board of Seeburg
Industries Inc ., Chicago, III. recentl y
announced the appointment of
Edgar M ichel to the post of interna-
tional sales manager for Serose
Holding A .G., Switzerland .
Serose, the Seeburg sales wing
based in Zug, Switzerland, covers
the European market, the Middle
East and Africa .
In his new position, Michel will be
responsible for the total sales and
marketing of Seeburg coin phono-
graphs, hot and cold drink vending
equipment and W illiams amusement
games throughout these areas.
Previously, Michel served as gen-
eral manager of Seeben N. V ., the
Seeburg Belgium subsidiary for
more than 10 years.
In making the appointment.
Nicastro commented, " Michel has
been a member of the Seeburg
family for over 15 years.
He
brings to his new position in-depth
expertise concerned with both See-
burg products and the coin -operat-
ed industry . With his strong back-
ground in sales, marketing and
distributorship management, I am
confident he will represent Seeburg
well ."
Michel currently resides in Ant-
werp with his wife and children.
Highlights Nova
Aparate Display
Nova Apparate, Europe's leading
importer and distributor of coin -
operated machines, devoted a major
portion of their impressive booth at
the recent OAT / ima '76 Exhibition
in West Berlin to the newest
Rock-Ola phonographs .
Nova Apparate's extensive dis-
play included the spectacular new
Model 464 with its neon-type red,
white and blue colors, the Model
456 furniture-styled conso le, and
the new compact phonograph
Model 461 . The exhibit also featured
Rock - Ola's dynamic Quadphonic
sound system.
The association of Alfred W .
Adickes, Nova Apparate President,
and Rock-Ola Manufacturing Corp-
oration dates back to 1932 . Since
, 953 Nova Apparate has played a
large part in Rock -Ola becoming the
leading exporter of coin -operated
phonographs .
SPARE
PARTS
AVAILABLE FOR:
ALL KinDS OF
Siotl. Upri9htl
lift901. luke loxel
Amulement Gamel
@
i
Asl{ for our Free C4t4lo~!
$uzo)
SUZO TRADING CY. C.V. - SCHONEBERGERWEG 85-87
ROTTERDAM 3006 - NETHERLANDS - PHONE 010 - 766848
~----------------------------------------
48
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