Music Trade Review
Issue: 1954 Vol. 113 N. 3 - Page 4
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
Manufacturers Committee to Investigate
Ideas to Stimulate Piano Sales
The Executive Committee of the Na-
tional Piano Manufacturers Association
met at the Waldorf-Astoria. New York
on February 3rd. One of the import-
ant topics discussed was a possible
promotion, to stimulate the sale of pi-
anos, and the President. John E. Fur-
long, was authorized to appoint a spe-
cial committee to look into the possi-
bilities of various types of piano
promotional programs, during which
they will interview public relations
counsels and. if possible, present a
recommended program to the Mem-
bership at their Annual Meeting in
June. Heading this committee will be
James V. Sill, formerly association
president. Other members are Jack
ELECTRONIC BELLS
or TUBULAR CHIMES?
MAKES
BOTH /
SINGLE BELLS-PEALS
CARILLONIC SETS
Regardless of the type of instrument
or the size of their budget, you'll be
able to fill the needs of every pros-
pect with Maas' long and complete
line of bells, chimes and accessories.
The more than 21,000 installations
prove that Maas Chimes and Bells
are in greater demand than all other
makes. If you are not selling the
Maas line at present, it will pay you
to investigate this extra profit oppor-
tunity. Our extensive national adver-
tising, merchandising helps and pros-
pect developer makes selling easy.
Write for catalog and
complete information
t
I
1
i
world's finest electronic
carillon . . . beautiful
bell tones never before
achieved, always sounds
in iune.
CATHEDRAL CHIMES
unsurpassed in the tubu-
lar chime field . . . remark-
able depth and warmth.
For inside use with organ
and outside amplification.
THE V I B R A C H I M E
Pure, sweet bell tones that
can be played with organ
for inside use, as tower
carillon, or both. The first
s e l f - c o n t a i n e d , a n d the
world's largest selling
electronic bell instrument.
Dept. I I , 3015 Casitas Avenue
Los Angeles 39, California
F. Feddersen, Webster E. Janssen,
Henry Z. Steinway.
L. P. Bull, President of the Story &
Clark Piano Co.. and the Association's
Trustee to the American Music Confer-
ence, gave an extensive report on the
activities of the American Music Con-
ference in furthering the keyboard ex-
perience program, which is being sup-
ported by the Manufacturers Associa-
tion. He also reported on the public
relations work of the Conference.
Hope for Tax Repeal
President Furlong reported that he
had spent several days in Washington
conferring with members of the House
Ways and Means Committee in respect
to the repeal of the 10% Excise Tax
on pianos. Efforts to have this 10%
Excise Tax removed are still being
pushed by the Association, and by the
Association's Excise Tax Committee
which is headed by J. F. Feddersen,
former president of the association.
i\ot only has this committee made
many appeals to the House Ways and
Means Committee, but there have been
many personal appeals through the
Congressmen who represent many of
the members in their various districts.
William IVrlman. Chairman of the
Special Committee on Freight Rates,
reported that he is preparing a special
brief petitioning for exemption from
the 25% increase on less than carload
freight rates that became effective on
May 30th, 1952.
Members of the Executive Commit-
tee who were present were President
John E. Furlong, Winter & Co.; Treas-
urer Henry Z. Steinway, Steinway &
Sons; J. F. Feddersen, E. R. MacDuff,
Grinnell Bros.; W. W. Kimball, W.
W. Kimball Co.; William Perlman, Na-
tional Piano Corp.; Henry G. Wick-
ham, Wickham Piano Plate Co.; Wal-
ter L. Bond, Weaver Piano Co.; James
Mixter, Baldwin Piano Co.; A. S.
Zeisler, Krakauer Bros.; James A.
Gould, Pratt. Read & Co.; William
Hessmer. Amsco Wire Products Corp.;
Clarence Petlit, Aeolian American
Corp., and Robert C. Fernley, Secre-
tary.
Phonograph Manufacturers Ass'n.
Re-Elects Officers
At the last meeting of the Phono-
graph Manufacturers Association, Inc.,
the membership unanimously re-elected
the present officers for another twelve
month period. Joseph Dworken, presi-
dent of Dynavox Corp., president; I.
Rothman, president of B & R Electron-
ics Co., vice-president, and Harold
Kraft, of Kraft Bros., secretary-treas-
urer.
THE MUSIC TRADE REVIEW, MARCH, 1954
Manufacturers Committee to Investigate
Ideas to Stimulate Piano Sales
The Executive Committee of the Na-
tional Piano Manufacturers Association
met at the Waldorf-Astoria. New York
on February 3rd. One of the import-
ant topics discussed was a possible
promotion, to stimulate the sale of pi-
anos, and the President. John E. Fur-
long, was authorized to appoint a spe-
cial committee to look into the possi-
bilities of various types of piano
promotional programs, during which
they will interview public relations
counsels and. if possible, present a
recommended program to the Mem-
bership at their Annual Meeting in
June. Heading this committee will be
James V. Sill, formerly association
president. Other members are Jack
ELECTRONIC BELLS
or TUBULAR CHIMES?
MAKES
BOTH /
SINGLE BELLS-PEALS
CARILLONIC SETS
Regardless of the type of instrument
or the size of their budget, you'll be
able to fill the needs of every pros-
pect with Maas' long and complete
line of bells, chimes and accessories.
The more than 21,000 installations
prove that Maas Chimes and Bells
are in greater demand than all other
makes. If you are not selling the
Maas line at present, it will pay you
to investigate this extra profit oppor-
tunity. Our extensive national adver-
tising, merchandising helps and pros-
pect developer makes selling easy.
Write for catalog and
complete information
t
I
1
i
world's finest electronic
carillon . . . beautiful
bell tones never before
achieved, always sounds
in iune.
CATHEDRAL CHIMES
unsurpassed in the tubu-
lar chime field . . . remark-
able depth and warmth.
For inside use with organ
and outside amplification.
THE V I B R A C H I M E
Pure, sweet bell tones that
can be played with organ
for inside use, as tower
carillon, or both. The first
s e l f - c o n t a i n e d , a n d the
world's largest selling
electronic bell instrument.
Dept. I I , 3015 Casitas Avenue
Los Angeles 39, California
F. Feddersen, Webster E. Janssen,
Henry Z. Steinway.
L. P. Bull, President of the Story &
Clark Piano Co.. and the Association's
Trustee to the American Music Confer-
ence, gave an extensive report on the
activities of the American Music Con-
ference in furthering the keyboard ex-
perience program, which is being sup-
ported by the Manufacturers Associa-
tion. He also reported on the public
relations work of the Conference.
Hope for Tax Repeal
President Furlong reported that he
had spent several days in Washington
conferring with members of the House
Ways and Means Committee in respect
to the repeal of the 10% Excise Tax
on pianos. Efforts to have this 10%
Excise Tax removed are still being
pushed by the Association, and by the
Association's Excise Tax Committee
which is headed by J. F. Feddersen,
former president of the association.
i\ot only has this committee made
many appeals to the House Ways and
Means Committee, but there have been
many personal appeals through the
Congressmen who represent many of
the members in their various districts.
William IVrlman. Chairman of the
Special Committee on Freight Rates,
reported that he is preparing a special
brief petitioning for exemption from
the 25% increase on less than carload
freight rates that became effective on
May 30th, 1952.
Members of the Executive Commit-
tee who were present were President
John E. Furlong, Winter & Co.; Treas-
urer Henry Z. Steinway, Steinway &
Sons; J. F. Feddersen, E. R. MacDuff,
Grinnell Bros.; W. W. Kimball, W.
W. Kimball Co.; William Perlman, Na-
tional Piano Corp.; Henry G. Wick-
ham, Wickham Piano Plate Co.; Wal-
ter L. Bond, Weaver Piano Co.; James
Mixter, Baldwin Piano Co.; A. S.
Zeisler, Krakauer Bros.; James A.
Gould, Pratt. Read & Co.; William
Hessmer. Amsco Wire Products Corp.;
Clarence Petlit, Aeolian American
Corp., and Robert C. Fernley, Secre-
tary.
Phonograph Manufacturers Ass'n.
Re-Elects Officers
At the last meeting of the Phono-
graph Manufacturers Association, Inc.,
the membership unanimously re-elected
the present officers for another twelve
month period. Joseph Dworken, presi-
dent of Dynavox Corp., president; I.
Rothman, president of B & R Electron-
ics Co., vice-president, and Harold
Kraft, of Kraft Bros., secretary-treas-
urer.
THE MUSIC TRADE REVIEW, MARCH, 1954
Future scanning projects are planned by the International Arcade Museum Library (IAML).