Music Trade Review
Issue: 1953 Vol. 112 N. 11 - Page 23
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
to families to encourage greater family
participation in the entire Pabst music
program, which is already comprised
of 50 per cent employees and 50 per
cent employee families.
"Of our 1,200 employees more than
700 are married. We feel by making
our activities family affairs, we are
gaining greater strength," Simmons
said.
Wine Services Carry AMC
Publicity
Hundreds of stories that help pro-
mote more musical activity—placed as
part of the American Music Confer-
ence publicity program—were carried
throughout the United States recently
by national wire services and news-
paper syndicates. Among them were
the Associated Press, International
News Service and Metro Associated
Services, all with wide circulation.
Also, a story on the successful Hot-
point music recreation program was
picked up by local publications in
many industrial areas from AMC News.
President Louis LaMair's statement in
a story by the Associated Press, report-
ing that 7.000,000 children are now
learning to play musical instruments,
was carried by major newspapers in all
sections of the country.
International News Service distribu-
ted a story carried by many papers
telling of the unique training methods
used by George Rushford, Chicago
music teacher, who teaches children to
play the violin by new, quick methods.
Another story widely used quoted Dr.
John C. Kendel, vice-president of the
American Music Conference, who said
"that U. S. will attain the status of
cultural music leader of the world
within 10 years." Kendel went on to
point out that tremendous growth of
instrumental music in the United States
since World War II.
Liberace Promotion Kit
Issued to Organo Dealers
The Central Commercial Corpora-
tion of Chicago is furnishing the deal-
ers throughout the country who handle
LOWREY
WMW'jenlyHwtrfwicPkmo-ORGAN
BEACH
CARILLONETTE CHIMES
TOWER BELL REPRODUCER
and the
MINI-CHIMES
"Nothing But a Bell Rings Like a Bell"
SEND FOR CATALOGS
BEACH INSTRUMENT CORP.
165 Oraton St.
Newark 4, N. J.
ORGANO LIBERACE POSTER
the Organo a series of Liberace news-
paper ads as well as Organo window
and interior display layouts. Included
in the kit is a large poster, 46 x 39,
showing Liberace seated at his Organo.
on which it is stated: "It is a marvel-
STOP
DON'T STOCK ANY SPINET
TILL YOU SEE
CMaker of
Smallest 88 Tioie Upright
")n Spinet Type Cases
Big Piano Tone and Per-
formance. Correspondence
Invited.
WEAVER PIANO CO., Inc.
\\\\\\\\\\\\\
ous instrument" over the signature of
Liberace, and under it in large letters:
"See it, hear it, here." There are also
colored window streamers which point
out that the instrument being shown
is "The world's only electronic piano
organ."
The newspaper advertising is based
on a one-column ad, 56 lines, and a
two-column ad, 49 lines. The window
layouts are for small, medium and
large windows.
Established 1870
YORK
•
PENNSYLVANIA
AN ACHIEVEMENT IN PIANO
STYLING...
W R I T E T O D A Y for information on this
Remarkable New Spinet and a Jesse French
Franchise for your area. Dept. No. L. 101
it's what's INSIDE a
piano that proves its
real worth
KIMBALL
CONSOLETTES
have Fine Quality
construction
Jesse French & Sons
PIANO DIV. H. & A. SELMER INC.
ELKHART, INDIANA
s ii o \ I \ <. i: ic
ESTABLISHED 7850
AMERICA'S FINEST PIANO VALUE
in a complete line of conventional and period styles
WRITE US FOR OPEN TERRITORY
NATIONAL PIANO CORP.. 54 Canal Street. New York 2. N. Y.
THE MUSIC TRADE REVIEW, NOVEMBER, 1953
23
to families to encourage greater family
participation in the entire Pabst music
program, which is already comprised
of 50 per cent employees and 50 per
cent employee families.
"Of our 1,200 employees more than
700 are married. We feel by making
our activities family affairs, we are
gaining greater strength," Simmons
said.
Wine Services Carry AMC
Publicity
Hundreds of stories that help pro-
mote more musical activity—placed as
part of the American Music Confer-
ence publicity program—were carried
throughout the United States recently
by national wire services and news-
paper syndicates. Among them were
the Associated Press, International
News Service and Metro Associated
Services, all with wide circulation.
Also, a story on the successful Hot-
point music recreation program was
picked up by local publications in
many industrial areas from AMC News.
President Louis LaMair's statement in
a story by the Associated Press, report-
ing that 7.000,000 children are now
learning to play musical instruments,
was carried by major newspapers in all
sections of the country.
International News Service distribu-
ted a story carried by many papers
telling of the unique training methods
used by George Rushford, Chicago
music teacher, who teaches children to
play the violin by new, quick methods.
Another story widely used quoted Dr.
John C. Kendel, vice-president of the
American Music Conference, who said
"that U. S. will attain the status of
cultural music leader of the world
within 10 years." Kendel went on to
point out that tremendous growth of
instrumental music in the United States
since World War II.
Liberace Promotion Kit
Issued to Organo Dealers
The Central Commercial Corpora-
tion of Chicago is furnishing the deal-
ers throughout the country who handle
LOWREY
WMW'jenlyHwtrfwicPkmo-ORGAN
BEACH
CARILLONETTE CHIMES
TOWER BELL REPRODUCER
and the
MINI-CHIMES
"Nothing But a Bell Rings Like a Bell"
SEND FOR CATALOGS
BEACH INSTRUMENT CORP.
165 Oraton St.
Newark 4, N. J.
ORGANO LIBERACE POSTER
the Organo a series of Liberace news-
paper ads as well as Organo window
and interior display layouts. Included
in the kit is a large poster, 46 x 39,
showing Liberace seated at his Organo.
on which it is stated: "It is a marvel-
STOP
DON'T STOCK ANY SPINET
TILL YOU SEE
CMaker of
Smallest 88 Tioie Upright
")n Spinet Type Cases
Big Piano Tone and Per-
formance. Correspondence
Invited.
WEAVER PIANO CO., Inc.
\\\\\\\\\\\\\
ous instrument" over the signature of
Liberace, and under it in large letters:
"See it, hear it, here." There are also
colored window streamers which point
out that the instrument being shown
is "The world's only electronic piano
organ."
The newspaper advertising is based
on a one-column ad, 56 lines, and a
two-column ad, 49 lines. The window
layouts are for small, medium and
large windows.
Established 1870
YORK
•
PENNSYLVANIA
AN ACHIEVEMENT IN PIANO
STYLING...
W R I T E T O D A Y for information on this
Remarkable New Spinet and a Jesse French
Franchise for your area. Dept. No. L. 101
it's what's INSIDE a
piano that proves its
real worth
KIMBALL
CONSOLETTES
have Fine Quality
construction
Jesse French & Sons
PIANO DIV. H. & A. SELMER INC.
ELKHART, INDIANA
s ii o \ I \ <. i: ic
ESTABLISHED 7850
AMERICA'S FINEST PIANO VALUE
in a complete line of conventional and period styles
WRITE US FOR OPEN TERRITORY
NATIONAL PIANO CORP.. 54 Canal Street. New York 2. N. Y.
THE MUSIC TRADE REVIEW, NOVEMBER, 1953
23
Future scanning projects are planned by the International Arcade Museum Library (IAML).