Music Trade Review
Issue: 1952 Vol. 111 N. 8 - Page 11
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
Centennial Celebration by Steinway & Sons
To Be of International Significance
Extensive plans for a world-wide
Steinway Centennial Celebration during
the 1953-54 musical season, designed to
stimulate greater interest and appre-
ciation for fine instrumental music
were announced by Theodore E. Stein-
way. president of Steinway & Sons,
cisco, Cal., as Chairman and Paul E.
Murphy, Boston, Mass., as Vice-Chair-
man.. Headquarters for the Centenary
will be established at Steinway HalL
New York City.
A special artists' commitce is being
organized under the Honorary Chair-
manship of Josef Hofmann. distin-
guished pianist. Edward Johnson, for
many years General Manager of The
Metropolitan Opera Company, will
serve as Chairman. In addition, there
will be sponsoring groups of artists and
music patrons in cities throughout the
world which will participate in the
musical festival.
To Start in Octoer 1953
Steinways Centennial will be inaugu-
rated in October 1953, and will con-
tinue through the musical season to
April 1954. It will be highlighted by
many outstanding features and events,
including a special concert at Car-
negie Hall in New York City; tours of
the famous Steinway artists; an Art-
ists' Centennial Album; a book, "The
Steinway Story"; children's musicales
and various projects in the field of mu-
sical education; as well as other activi-
THEODORE E. STEINWAY
PRESIDENT
ties now in the planning stage. Tele-
vision, radio and motion pictures will
New York, and its dealers, at the com-
be enlisted to inspire greater interest
pany's luncheon at the New Yorker
in music generally.
Hotel during Convention week.
The Steinway piano, known as the
The event will specifically commemo-
'"Instrument of the Immortals", has
rate 100 years since Henry Engelhard
been the chosen piano of the great musi-
Steinway built the first Steinway piano
cians of the past, such as Franz Liszt.
in New York City. From that time to
Richard Wagner, Paderewski, as well
the firm has been under the direction of
as the great modern-day artists. The
five generations of the Steinway family:
Steinway the choice of nearly all great
seven Steinways of the third, fourth and
symphonic conductors, has been lauded
fifth generations are engaged in the by Arturo Toscaniui. Dimitri Mitropou-
business today. .
los. Eugene Ormandv. Frit/ Reiner.
Leopold Stokowski. Walter Damrosch
Twenty persons have been named to
and many others.
the Dealers Executive Centennial Com-
7 Steinways Active
mittee, representing over 250 retail out-
lets, with Clay Sherman, San Fran-
Resides the company's president, the
WILLIAM R. STEINWAY
VICE PRESIDENT
Steinways who are active in the linn
include W illiam R., Vice President and
European General Manager and Theo-
do re E\s four sons: Theodore D., in
charge of Engineering and Research;
Henry Z.. Vice President and Factories
Manager; John II.. Advertising Man-
ager; and Frederick, Production Engi-
neer. Also active in the firm is Charles
G. Sleinwj xy. a cousin, who represents
the family in the sales department.
Piano Manufacturers Listed Wrong
The REVIEW has had it drawn to
its attention that owing lo three unfortu-
nate mistakes in live official program of
the N.A.M.M. Convention, some con-
fusion arose due lo the fact that Kra-
kauer Bros, were not listed under the
piano category but under the heading
"Phonographs. Records and Accessor-
ies". This also applied to Kranich &
Bach. Furthermore, under the "Piano"
listing, the Weaver Piano Co.. Inc. was
listed as the "Weaver Radio Co." All
of these companies are manufacturers
of pianos and will still manufacture
pianos *and do not intend to enter either
the radio or phonograph business.
YOUNGER MEMBERS OF THE STEINWAY FAMILY
THEODORE D.
Engineering
HENRY Z.
V.P. and Factories Mgr. •
THE MUSIC TRADE REVIEW, AUGUST, 1952
JOHN H.
Adv. Mgr.
FREDERICK
Production Engineer
CHARLES G.
Sales
II
Centennial Celebration by Steinway & Sons
To Be of International Significance
Extensive plans for a world-wide
Steinway Centennial Celebration during
the 1953-54 musical season, designed to
stimulate greater interest and appre-
ciation for fine instrumental music
were announced by Theodore E. Stein-
way. president of Steinway & Sons,
cisco, Cal., as Chairman and Paul E.
Murphy, Boston, Mass., as Vice-Chair-
man.. Headquarters for the Centenary
will be established at Steinway HalL
New York City.
A special artists' commitce is being
organized under the Honorary Chair-
manship of Josef Hofmann. distin-
guished pianist. Edward Johnson, for
many years General Manager of The
Metropolitan Opera Company, will
serve as Chairman. In addition, there
will be sponsoring groups of artists and
music patrons in cities throughout the
world which will participate in the
musical festival.
To Start in Octoer 1953
Steinways Centennial will be inaugu-
rated in October 1953, and will con-
tinue through the musical season to
April 1954. It will be highlighted by
many outstanding features and events,
including a special concert at Car-
negie Hall in New York City; tours of
the famous Steinway artists; an Art-
ists' Centennial Album; a book, "The
Steinway Story"; children's musicales
and various projects in the field of mu-
sical education; as well as other activi-
THEODORE E. STEINWAY
PRESIDENT
ties now in the planning stage. Tele-
vision, radio and motion pictures will
New York, and its dealers, at the com-
be enlisted to inspire greater interest
pany's luncheon at the New Yorker
in music generally.
Hotel during Convention week.
The Steinway piano, known as the
The event will specifically commemo-
'"Instrument of the Immortals", has
rate 100 years since Henry Engelhard
been the chosen piano of the great musi-
Steinway built the first Steinway piano
cians of the past, such as Franz Liszt.
in New York City. From that time to
Richard Wagner, Paderewski, as well
the firm has been under the direction of
as the great modern-day artists. The
five generations of the Steinway family:
Steinway the choice of nearly all great
seven Steinways of the third, fourth and
symphonic conductors, has been lauded
fifth generations are engaged in the by Arturo Toscaniui. Dimitri Mitropou-
business today. .
los. Eugene Ormandv. Frit/ Reiner.
Leopold Stokowski. Walter Damrosch
Twenty persons have been named to
and many others.
the Dealers Executive Centennial Com-
7 Steinways Active
mittee, representing over 250 retail out-
lets, with Clay Sherman, San Fran-
Resides the company's president, the
WILLIAM R. STEINWAY
VICE PRESIDENT
Steinways who are active in the linn
include W illiam R., Vice President and
European General Manager and Theo-
do re E\s four sons: Theodore D., in
charge of Engineering and Research;
Henry Z.. Vice President and Factories
Manager; John II.. Advertising Man-
ager; and Frederick, Production Engi-
neer. Also active in the firm is Charles
G. Sleinwj xy. a cousin, who represents
the family in the sales department.
Piano Manufacturers Listed Wrong
The REVIEW has had it drawn to
its attention that owing lo three unfortu-
nate mistakes in live official program of
the N.A.M.M. Convention, some con-
fusion arose due lo the fact that Kra-
kauer Bros, were not listed under the
piano category but under the heading
"Phonographs. Records and Accessor-
ies". This also applied to Kranich &
Bach. Furthermore, under the "Piano"
listing, the Weaver Piano Co.. Inc. was
listed as the "Weaver Radio Co." All
of these companies are manufacturers
of pianos and will still manufacture
pianos *and do not intend to enter either
the radio or phonograph business.
YOUNGER MEMBERS OF THE STEINWAY FAMILY
THEODORE D.
Engineering
HENRY Z.
V.P. and Factories Mgr. •
THE MUSIC TRADE REVIEW, AUGUST, 1952
JOHN H.
Adv. Mgr.
FREDERICK
Production Engineer
CHARLES G.
Sales
II
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