Music Trade Review

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
26
MUSIC TRADE REVIEW, PIANOS ONLY, DECEMBER, 19U
Help the Piano Sales Clinics and
WIN A CASH
PRIZE!
First Prize . .
Second Prize
Third Prize
$25
$15
$10
Piano sales clinics will be held in 14 cities during the first three months of 1942. You can contribute
to their success and at the same time win some extra money by entering this contest. All you need to
do is to write a simple answer to this question:
"What sales idea would you recommend as
most effective in selling pianos during 1942?"
Explain in as many words as necessary what the idea is and how you use it. Then, in conclusion, write
down the five talking points which you believe are the most important in selling a piano.
Literary style doesn't count in this contest! All you have to do is to tell in your own words about
some plan, method of contact, interest arousing device, sales talk or selling procedure that will result
in piano sales.
Here are the only rules:
1. Answer the question above.
2. List the five talking points you believe most important, in the
order of their importance.
3. Mail in your answers before midnight, Saturday, December 20.
Enter your replies now! It will take only a few minutes to write your letter. The names of the win'
ners will be announced at all clinics.
Send your entries to
THE LAWRENCE H. SELZ ORGANIZATION
221 North LaSalle Street. Chicago. 111.
This Contest Is Open To
ALL PIANO DEALERS AND SALESMEN
Sponsored by
National Piano Manufacturers Association