International Arcade Museum Library

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Music Trade Review

Issue: 1940 Vol. 99 N. 8 - Page 2

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Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
COOPERATIVE NEWSPAPER ADVERTISING
to promote sales for Musette Dealers
• For the past six years Winter & Company has continuously supported its loyal
Dealer Organization with National Magazine Advertising.
Each year has marked the growth of consumer acceptance for Winter &
Company Products, thus making piano selling easier for Winter Dealers.
And now Winter & Company not only pledges a continuance of their National
Magazine Advertising, but introduces an innovation which establishes a new
high in the industry for direct Dealer Support and Sales Promotion.
This new Plan of Action gives added impetus to the oft-repeated statement in
the trade that "Winter & Company envisions their progress primarily in terms
of Dealer Success."
There is no Piano Merchant anywhere who has not wished that he could afford
to do more Newspaper Advertising.
And now Winter & Company launches a Cooperative Plan that makes such ad-
ditional advertising possible for each and every Musette Dealer.
Write us for complete details — or see us at the convention!
WINTER & COMPANY
NEW YORK
CITY
Established
1899
LA P O R T E ,
INDIANA

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