Music Trade Review
Issue: 1932 Vol. 91 N. 1 - Page 23
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE
MUSIC
TRADE
REVIEW,
January,
23
1932
BAUER-DILLER-QUAILE
COURSE
This young lady had had only four piano lessons
when this picture was taken, on October 23,
1931, at the Diller-Quaile School in New York.
She is a seven-year-old pupil of Sophie Pratt
Bostelmann, of the faculty of the school.
In talking to your customers about the Bauer-
Diller-Quaile Course, you don't need to claim
that every child will learn as quickly as this
young lady. The thing to stress is that every
child can learn the same sound principles, pre-
sented in the same direch, logical manner.
And for only 75c the customer can see for
himself (or herself)—try out the book—and be
convinced that it is the very best presentation
of the first piano lessons yet published.
Just before this picture was taken she played perfectly the reading
piece, "Hide and Seek," on page 39 of Book I, looking at her music.
Then she closed her book and took a five-minute lesson on the rote
piece, "In a Chinese Theatre," on page 43. This picture shows her
with her hands ready to play the first part of the piece.
G.
3 East 43rd Street
BOSTON MUSIC PUBLISHERS' ASSOCIATION
REFUSES SONC WRITERS' DEMANDS
HE December meeting of the Boston
Music Publishers' Association, held at
the Boston Art Club on December 8th,
was attended by a group that could be pleas-
antly accommodated around one large table.
President David Stevens presided and at the
conclusion of the dinner he appointed a com-
mittee of three to nominate officers to be
elected at the next meeting in February.
Most of the evening was given over to a
discussion of the newly organized Song
Writers' Protective Association with Presi-
dent Stevens and William Arms Fisher
presenting a wealth of information touching
this organization and its effect on the music
publishers. President Stevens read the text
of the contract as well as some correspond-
ence he had had on the matter; and similarly
Mr. Fisher, who has looked into the matter
most carefully, analyzed some of the con-
ditions and embargoes that were involved
in the constitution and by-laws of the organ-
ization.
It was the consensus of opinion that the
Boston Music Publishers' Association should
put itself on record as expressing its mind
on the proposition and the following reso-
lution was subsequently drawn up and
signed by all the members:
Whereas, the Song Writers' Protective As-
sociation has recently been organized in
New York City for the express purpose of
regulating and controlling the music pub-
lishing industry, dictating the form of their
T
SCHIRMER
royalty agreements with composers, the rates
of royalty to be paid, and the times and
manner of payment; forbidding their com-
poser-members from having any dealings
whatever with publishers that have not
signed up with the Association, and for-
bidding the publishers who sign up with
them from making any contracts whatever
with composers who are not members of the
Association; taking from both composer and
publisher the right of individual negotiation,
and also proposing to invest the sole control
and ownership of copyright in the composer
or author, thereby, in these and other par-
ticulars, limiting and circumscribing the
natural rights and functions of the music
publishers; therefore be it
Resolved, that the Boston Music Publisher's
Association in regular meeting assembled
declares that it will not be a party to any
such so-called "Minimum Basic Agreement"
as that printed and circulated privately and
more recently published in full in the Bill-
board of November 14th and 21st, 1931.
The above preamble and resolution was
unanimously adopted.
Robert Teller Sons & Dorner
Music Engravers and Printers
SEND MANUSCRIPT AND IDEA OF
TITLE FOR ESTIMATE
311 West 43rd St.
New York City
INCORPORATED
New York
SHEET MUSIC AND ITS
INFLUENCE ON SALES
(Continued from page 5)
partment are the small orchestras in the small
communities. We have helped to establish
orchestras largely for the purpose of educat-
ing the children to a knowledge of music
so that they may appreciate it. Of course
we sell many small instruments as a result,
but the main purpose is to increase musical
interest.
It has been evident that our policy is cor-
rect, for many times our friendly orchestra
instructors have been asked by their students
to bring them out this or that popular num-
ber the next time they come. In three
months time, it is indicated, the beginner
will be striving to play some of the popular
numbers he has heard. So, besides selling
the scores for the orchestra or solos for the
particular instruments, we sell in addition
some of the popular titles.
But referring again to the strict merchan-
dising of sheet music, much of our success
lies in the fact that we have a large stock
with the consequent reduction of the number
of times the customer will have to wait for
the number he wants while we order it.
We do a large mail order business, as a
result, and we send music on approval. The
customers keep much of it, but we don't get
angry if they send it all back. We have a
large mailing list and every so often we run
through it and pick out the names of those
who haven't bought anything recently and
write them letters. That helps to bring
them back to the fold, and sales result.
THE
MUSIC
TRADE
REVIEW,
January,
23
1932
BAUER-DILLER-QUAILE
COURSE
This young lady had had only four piano lessons
when this picture was taken, on October 23,
1931, at the Diller-Quaile School in New York.
She is a seven-year-old pupil of Sophie Pratt
Bostelmann, of the faculty of the school.
In talking to your customers about the Bauer-
Diller-Quaile Course, you don't need to claim
that every child will learn as quickly as this
young lady. The thing to stress is that every
child can learn the same sound principles, pre-
sented in the same direch, logical manner.
And for only 75c the customer can see for
himself (or herself)—try out the book—and be
convinced that it is the very best presentation
of the first piano lessons yet published.
Just before this picture was taken she played perfectly the reading
piece, "Hide and Seek," on page 39 of Book I, looking at her music.
Then she closed her book and took a five-minute lesson on the rote
piece, "In a Chinese Theatre," on page 43. This picture shows her
with her hands ready to play the first part of the piece.
G.
3 East 43rd Street
BOSTON MUSIC PUBLISHERS' ASSOCIATION
REFUSES SONC WRITERS' DEMANDS
HE December meeting of the Boston
Music Publishers' Association, held at
the Boston Art Club on December 8th,
was attended by a group that could be pleas-
antly accommodated around one large table.
President David Stevens presided and at the
conclusion of the dinner he appointed a com-
mittee of three to nominate officers to be
elected at the next meeting in February.
Most of the evening was given over to a
discussion of the newly organized Song
Writers' Protective Association with Presi-
dent Stevens and William Arms Fisher
presenting a wealth of information touching
this organization and its effect on the music
publishers. President Stevens read the text
of the contract as well as some correspond-
ence he had had on the matter; and similarly
Mr. Fisher, who has looked into the matter
most carefully, analyzed some of the con-
ditions and embargoes that were involved
in the constitution and by-laws of the organ-
ization.
It was the consensus of opinion that the
Boston Music Publishers' Association should
put itself on record as expressing its mind
on the proposition and the following reso-
lution was subsequently drawn up and
signed by all the members:
Whereas, the Song Writers' Protective As-
sociation has recently been organized in
New York City for the express purpose of
regulating and controlling the music pub-
lishing industry, dictating the form of their
T
SCHIRMER
royalty agreements with composers, the rates
of royalty to be paid, and the times and
manner of payment; forbidding their com-
poser-members from having any dealings
whatever with publishers that have not
signed up with the Association, and for-
bidding the publishers who sign up with
them from making any contracts whatever
with composers who are not members of the
Association; taking from both composer and
publisher the right of individual negotiation,
and also proposing to invest the sole control
and ownership of copyright in the composer
or author, thereby, in these and other par-
ticulars, limiting and circumscribing the
natural rights and functions of the music
publishers; therefore be it
Resolved, that the Boston Music Publisher's
Association in regular meeting assembled
declares that it will not be a party to any
such so-called "Minimum Basic Agreement"
as that printed and circulated privately and
more recently published in full in the Bill-
board of November 14th and 21st, 1931.
The above preamble and resolution was
unanimously adopted.
Robert Teller Sons & Dorner
Music Engravers and Printers
SEND MANUSCRIPT AND IDEA OF
TITLE FOR ESTIMATE
311 West 43rd St.
New York City
INCORPORATED
New York
SHEET MUSIC AND ITS
INFLUENCE ON SALES
(Continued from page 5)
partment are the small orchestras in the small
communities. We have helped to establish
orchestras largely for the purpose of educat-
ing the children to a knowledge of music
so that they may appreciate it. Of course
we sell many small instruments as a result,
but the main purpose is to increase musical
interest.
It has been evident that our policy is cor-
rect, for many times our friendly orchestra
instructors have been asked by their students
to bring them out this or that popular num-
ber the next time they come. In three
months time, it is indicated, the beginner
will be striving to play some of the popular
numbers he has heard. So, besides selling
the scores for the orchestra or solos for the
particular instruments, we sell in addition
some of the popular titles.
But referring again to the strict merchan-
dising of sheet music, much of our success
lies in the fact that we have a large stock
with the consequent reduction of the number
of times the customer will have to wait for
the number he wants while we order it.
We do a large mail order business, as a
result, and we send music on approval. The
customers keep much of it, but we don't get
angry if they send it all back. We have a
large mailing list and every so often we run
through it and pick out the names of those
who haven't bought anything recently and
write them letters. That helps to bring
them back to the fold, and sales result.
Future scanning projects are planned by the International Arcade Museum Library (IAML).