Music Trade Review

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE
MUSIC
TRADE
REVIEW,
November,
1931
G
THE NEW SARGENT
A COMPLETE GRAND PIANO
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continuous. The fall board is full length, European style. Bass
strings are wrapped with copper; bass bridge is of the suspension
type. The scale is of accurate design and the action responsive.
Woods are carefully selected, beautifully finished and the strength
of construction proved by vigorous tests.
T O
RETAIL
F O R
Length 4 feet, 7 inches—choice
of mahogany or walnut.
U
NLIKE many low-priced grand pianos which are "grand'*
in name only, THE SARGENT is a complete piano—worthy
standard-hearer of the fine traditions that have made Baldwin
products world-famed. There has been no skimping of details:
no short cuts in manufacture; no sacrifice of quality.
SARGENT keys are of ivory. There are three pedals; not two
—and the pedals are of brass. The top is hinged; and the hinge
MAY
W E SEND
The introduction of the SARGENT exemplifies, in part, the
broad Baldwin Policy of creating pianos that meet the require-
ments of every prospect, yet yield a most generous profit incen-
tive to the dealer.
Those dealers who have joined with Baldwin in the Cooperative
Merchandising plan now appreciate to the fullest the meaning of
the word "Cooperation". You, too. may be interested in learning
the details of the plan which is injecting new life and greater
possibilities than ever before into the business of selling pianos
—at a profit.
O U R R E P R E S E N T A T I V E
T O S E E YOU?
The BALDWIN PIANO COMPANY
CINCINNATI,
OHIO