Music Trade Review
Issue: 1929 Vol. 88 N. 3 - Page 16
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
16
The Music Trade Review
Fordham University Plans
Miller Writes Book on
for a Symphony Orchestra
Orchestra Stunts
New Organization for New York Institution Is
Being Formed Under Direction of Lieut. E.
A. Hopf, U. S. A.
According to plans that are now being worked
out, a symphony orchestra is to be formed by
the students of Fordham University in New
York City. The musical direction of this new
organization will be under the supervision of
Lieut. Ernest A. Hopf, U. S. A., noted band-
master and conductor, who is in charge of the
band and orchestral activities at Fordham.
At the beginning of the college term last
September Lieut. Hopf took charge of the stu-
dent band at Fordham, and under his leader*
ship a highly efficient organization was de-
veloped. This band appeared at several public
events and played for all games during the last
football season.
Following this there was formed a student
orchestra to play for the annual Varsity show,
presented last month by the Fordham Dramatic
Society. This orchestra made such a hit that
Lieut. Hopf decided to commence his plans for
the formation of a permanent organization in
the nature of a symphony orchestra. On Janu-
ary 10 a "pep" rally was held at the University,
at which time the project was outlined in detail
by Lieut. Hopf. Considerable enthusiasm in
the new organization was shown by the students
and everything indicates that a large symphony
orchestra will be the result.
The only other speaker at this rally was
William J. Dougherty, managing editor of The
Review, who spoke to the students on the im-
portance and value in later life of a musical
training. Mr. Dougherty told how many col-
leges all over the country had developed high-
class bands and orchestras that brought nation-
wide fame to these institutions.
"The band and orchestra movement," declared
Mr. Dougherty, "is sweeping the nation, and the
time is not far off when every university
and college, not to mention the preparatory
schools, will have a first-class student band as
well as an orchestra."
He concluded with an explanation of the pro-
posed Eastern Intercollegiate Band Tourney
that is being planned for next Spring, and in
which Fordham will probably enter its band.
CHICAGO, III., January 12.—F. W. Miller, adver-
tising manager of Ludwig & Ludwig, manufac-
turers of drums and banjos, has prepared some
unusually interesting and instructive data for
the orchestra from observations that he has
made following many years of close contact
with drummers and musicians of many of the
leading orchestras in the country.
The dealer also will find this data of particu-
lar interest and help in giving him ideas on sales
talks and instructive information whereby he
can talk the drummer's own language in sug-
gesting various stunts that the musicians can
use to attract attention. For instance, Mr.
Miller points out how Waring's Pennsylvanians
featured "The Tin Pan Parade" number and
Paul Whiteman used the old gag of having his
orchestra men walk out on him during the
show, and many other suggestions on novelty
stunts, musical and lighting effects.
Holton Artist Featured
Oakland Dealer Arranges for Store Concerts
and Lectures by Rudy Wiedoeft
OAKLAND, CAL., January 12.—When Rudy
Wiedoeft, Holton saxophone artist, was appear-
ing at the Oakland Theatre, part of the Or-
pheum Circuit, he gave talks and demonstrations
at the store of the Holton dealer, Welch's
Music Shop and Studio, 3532 East 14th street,
Oakland. Henry Welch used three-quarter-page
advertisements in the Oakland newspapers to
tie up with Wiedoeft, and he says he reaped
results in an excellent sale of band instruments,
especially of trumpets. The holiday Hohner
harmonica demand was splendid.
Elliott A. Parker is the proprietor of a new
music house in Esteline, S. D., where he will
specialize in Buescher band instruments, Lud-
wig drums and banjos, and other products.
Mr. Dealer—More Profits With
Musical Products
THE BIG FIVE
Wonder Banjo and Drum Head Cleaner,
Lustroil instrument polish for wood; Saxo
polish for Gold and Silver; Nico polish for
Nickel and Brass, and Tuxedo Polishing Cloth
Used and recommended by leading manufacturers.
Sold only at Music Stores.
ORDER TODAY!
Mfd. by NICOMEDE MUSIC CO.
Altoona, Pa.
D
OLIVER DITSON CQ
BOSTON. MASS
1
0
Manufacturer*
MUSICAL
MERCHANDISE
Importers and Jobber* of
Attractive
Modern
Specialties
Service
K8TABLIIHBD 1S84
DURRO
VIOLINS
BOWS
STRINGS
AND
STEWART
BANJOS
MANDOLINS
GUITARS
Largest Wholesale
Musical Merchandise
House in America
Buegeleisen & Jacob son
NEW YORK
S-7-9 Union Sou are
You have tried the rest
—Now use the BEST
Joseph Rogers' Son
"XXX" and "STANDARD" Brand
Drum and Banjo Heads
Made from Genuine Calfskin
The Frederick Rogers Co.
Vesey Walker Incorporates
MILWAUKEE, WIS., January 14.—The business
conducted here by Vesey Walker, widely known
band instrument merchandiser, has been incor-
porated as Vesey Walker, Inc., with 500 shares
of stock without par value. The firm is incor-
porated for "dealing in all kinds of musical in-
struments, etc.," and the incorporators are
Vesey Walker, Ezra Walker and Audrey L.
Walker.
JANUARY 19, 1929
17 Jackson Ave.
CRET5CH
^ 4 8 EAST 20™5"T., MEW YORK
Middletown, N. Y.
Black Diamond
Strings
THE WORLD'S BEST
National Musical String Co.
New Brunswick, N. J.
OLDEST AMD LAJSBT HOUSE IN TOE
SEND FOR TRADE PRICE LIST OF
for
Violin, Viola,
'Cello and Basi
dependable
WHOLESALE
ONLY
CATALOG ON
APPLICATION
MUSICAL
MERCHANDISE
HA
ESTABLISHED 1 8 8 3 3 *
CBruno &Son £s*
351- 353 FOURTH AVE - N.Y.C.
MULLER & KAPLAN
VICTOR
TALKING
MACHINES
BRUNO Mwflf SECURITY
154 Eait 85th St., N. Y.
Gold Medal Strings
for musical instruments
Gold-plated Steal and
Wound Strings
Gibson Musical String Co.
Be
Jirj nie
16
The Music Trade Review
Fordham University Plans
Miller Writes Book on
for a Symphony Orchestra
Orchestra Stunts
New Organization for New York Institution Is
Being Formed Under Direction of Lieut. E.
A. Hopf, U. S. A.
According to plans that are now being worked
out, a symphony orchestra is to be formed by
the students of Fordham University in New
York City. The musical direction of this new
organization will be under the supervision of
Lieut. Ernest A. Hopf, U. S. A., noted band-
master and conductor, who is in charge of the
band and orchestral activities at Fordham.
At the beginning of the college term last
September Lieut. Hopf took charge of the stu-
dent band at Fordham, and under his leader*
ship a highly efficient organization was de-
veloped. This band appeared at several public
events and played for all games during the last
football season.
Following this there was formed a student
orchestra to play for the annual Varsity show,
presented last month by the Fordham Dramatic
Society. This orchestra made such a hit that
Lieut. Hopf decided to commence his plans for
the formation of a permanent organization in
the nature of a symphony orchestra. On Janu-
ary 10 a "pep" rally was held at the University,
at which time the project was outlined in detail
by Lieut. Hopf. Considerable enthusiasm in
the new organization was shown by the students
and everything indicates that a large symphony
orchestra will be the result.
The only other speaker at this rally was
William J. Dougherty, managing editor of The
Review, who spoke to the students on the im-
portance and value in later life of a musical
training. Mr. Dougherty told how many col-
leges all over the country had developed high-
class bands and orchestras that brought nation-
wide fame to these institutions.
"The band and orchestra movement," declared
Mr. Dougherty, "is sweeping the nation, and the
time is not far off when every university
and college, not to mention the preparatory
schools, will have a first-class student band as
well as an orchestra."
He concluded with an explanation of the pro-
posed Eastern Intercollegiate Band Tourney
that is being planned for next Spring, and in
which Fordham will probably enter its band.
CHICAGO, III., January 12.—F. W. Miller, adver-
tising manager of Ludwig & Ludwig, manufac-
turers of drums and banjos, has prepared some
unusually interesting and instructive data for
the orchestra from observations that he has
made following many years of close contact
with drummers and musicians of many of the
leading orchestras in the country.
The dealer also will find this data of particu-
lar interest and help in giving him ideas on sales
talks and instructive information whereby he
can talk the drummer's own language in sug-
gesting various stunts that the musicians can
use to attract attention. For instance, Mr.
Miller points out how Waring's Pennsylvanians
featured "The Tin Pan Parade" number and
Paul Whiteman used the old gag of having his
orchestra men walk out on him during the
show, and many other suggestions on novelty
stunts, musical and lighting effects.
Holton Artist Featured
Oakland Dealer Arranges for Store Concerts
and Lectures by Rudy Wiedoeft
OAKLAND, CAL., January 12.—When Rudy
Wiedoeft, Holton saxophone artist, was appear-
ing at the Oakland Theatre, part of the Or-
pheum Circuit, he gave talks and demonstrations
at the store of the Holton dealer, Welch's
Music Shop and Studio, 3532 East 14th street,
Oakland. Henry Welch used three-quarter-page
advertisements in the Oakland newspapers to
tie up with Wiedoeft, and he says he reaped
results in an excellent sale of band instruments,
especially of trumpets. The holiday Hohner
harmonica demand was splendid.
Elliott A. Parker is the proprietor of a new
music house in Esteline, S. D., where he will
specialize in Buescher band instruments, Lud-
wig drums and banjos, and other products.
Mr. Dealer—More Profits With
Musical Products
THE BIG FIVE
Wonder Banjo and Drum Head Cleaner,
Lustroil instrument polish for wood; Saxo
polish for Gold and Silver; Nico polish for
Nickel and Brass, and Tuxedo Polishing Cloth
Used and recommended by leading manufacturers.
Sold only at Music Stores.
ORDER TODAY!
Mfd. by NICOMEDE MUSIC CO.
Altoona, Pa.
D
OLIVER DITSON CQ
BOSTON. MASS
1
0
Manufacturer*
MUSICAL
MERCHANDISE
Importers and Jobber* of
Attractive
Modern
Specialties
Service
K8TABLIIHBD 1S84
DURRO
VIOLINS
BOWS
STRINGS
AND
STEWART
BANJOS
MANDOLINS
GUITARS
Largest Wholesale
Musical Merchandise
House in America
Buegeleisen & Jacob son
NEW YORK
S-7-9 Union Sou are
You have tried the rest
—Now use the BEST
Joseph Rogers' Son
"XXX" and "STANDARD" Brand
Drum and Banjo Heads
Made from Genuine Calfskin
The Frederick Rogers Co.
Vesey Walker Incorporates
MILWAUKEE, WIS., January 14.—The business
conducted here by Vesey Walker, widely known
band instrument merchandiser, has been incor-
porated as Vesey Walker, Inc., with 500 shares
of stock without par value. The firm is incor-
porated for "dealing in all kinds of musical in-
struments, etc.," and the incorporators are
Vesey Walker, Ezra Walker and Audrey L.
Walker.
JANUARY 19, 1929
17 Jackson Ave.
CRET5CH
^ 4 8 EAST 20™5"T., MEW YORK
Middletown, N. Y.
Black Diamond
Strings
THE WORLD'S BEST
National Musical String Co.
New Brunswick, N. J.
OLDEST AMD LAJSBT HOUSE IN TOE
SEND FOR TRADE PRICE LIST OF
for
Violin, Viola,
'Cello and Basi
dependable
WHOLESALE
ONLY
CATALOG ON
APPLICATION
MUSICAL
MERCHANDISE
HA
ESTABLISHED 1 8 8 3 3 *
CBruno &Son £s*
351- 353 FOURTH AVE - N.Y.C.
MULLER & KAPLAN
VICTOR
TALKING
MACHINES
BRUNO Mwflf SECURITY
154 Eait 85th St., N. Y.
Gold Medal Strings
for musical instruments
Gold-plated Steal and
Wound Strings
Gibson Musical String Co.
Be
Jirj nie
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