Music Trade Review

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46
Musical Merchandise Section of The Music Trade Review
Every Day You Hear
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More About J%gty
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It is not "high pressure" advertising that
is doing it. It is "conversational adver-
tising." The most powerful kind because
it comes from the satisfied user whose
word is final. This is truly creating a
demand and is the greatest factor in
building more sales and repeat customers
for the dealer. If you do not handle the
LEEDY line—ask the dealer who does.
He will corroborate our statements. Why
not add LEEDY to your present lines.
It will bring you more business.
Have you seen these "attention getters":
The "Roll-Off"—"Drum Topics"—and
our Catalog "R"?
j^ecfy Jify. Cojnc.
1
\ Hermetically Sealed 1 7 1
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WOUND VIOLIN STRINGS
A NEW NUMBER
Number 270
Aluminum Wound
Violin A String
(Pat. Sept. 18, 1923—License No. ISO)
Packed straight in the famous
HERMETICALLY SEALED PACKING
Finest quality aluminum wire wound on
Swedish system steel music wire. A fine
string with a rich quality of tone. Each
string in an individual tube. No heat or
moisture can reach the string.
Palmer Si., and Barth Ave.
V. C. Squier Company
Indianapolis, Indiana
USA
Battle Greek, Michigan
Order now from your jobber
STANDARDIZED
The Dominating
BUSINESS PAPER
The Neu>
of the
GUT and WOUND STRINGS
arc produced to meet every requirement
for price—Quality and Utility—and, like
the
are bound to be in demand by every student
and musician who needs dependable equip-
ment. Let us help you create that demand
in your neighborhood. You will have more
satisfied customers, bigger sales and better
profits.
GET YOUR SUPPLY DIRECT FROM THE
MANUFACTURERS
KAPLAN MUSICAL STRING CO.
SOUTH NORWALK
CONN.
GENERAL MUSIC
TRADE
RLVIDV
Covers Every Division
of the Industry
Published Monthly
$2.00 Per Year