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Music Trade Review

Issue: 1929 Vol. 88 N. 20 - Page 9

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Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
May Music Festival
Enlivens Cincinnati
CINCINNATI, O., May 11.—The past week has
been a gala one for music lovers, being the
occasion of the May Music Festival, held bien-
nially for the past twenty-eight years. Inci-
dentally, it was National Music Week, but as
local music dealers are not organized it was
not observed in a co-operative way by the
trade as a whole. Steinway Hall was the scene
of unusual activity during the advance sale of
seats for the May Music Festival, being the
"box office" for this big event, as it has been
for many years.
Among the out-of-town visitors for the Fes-
tival were Theodore E. Steinway, president of
Steinway & Sons, New York, who was ac-
companied by Roman dc Majewski, wholesale
manager of the company. The Steinway party
had been in Chicago, coming here on May 8,
to be the guests of R. E. Wells, district man-
ager for the Steinway house. The Steinway
company is continuing the local publicity cam-
paign it opened up earlier in *the Spring, in
connection with which it is using a large
amount of newspaper space. "The public is
reacting in a fine way to the new Steinway
deferred payment plan which we have been ad-
vertising the past few weeks," explained A. W.
Scheu, retail manager.
Madame Sturkow-Ryder, a pianist of inter-
national fame, who had been conducting a series
of recitals under the auspices of the George 1'.
Gross Co., remained in the city the past week,
in order to attend the May Music Festival.
"The Festival brought us quite a number of
visitors who had come from nearby cities,"
stated Carl J. Rist, manager for the Gross com-
pany, "and as a consequence we had quite an
active week." In speaking of the Radio Mer-
chants' Guild, of which he is secretary, Mr.
Rist explained that the organization is now
beginning to work on a very ambitious proj-
ect, which, if accomplished, will be of great
benefit to the music trade and also to mer-
chants in other lines.
"What we are going to try to bring about is
a city ordinance which will require that all
transfer and hauling concerns which handle
household effects register each move that is
made, giving complete details as to the owner,
the place where the load was picked up and
the place where it was delivered. In this way
the merchant will be able to locate persons
who bought goods on the instalment plan."
Phillip Wyman, publicity manager for the
Baldwin Piano Co., has just returned from a
business trip to Dallas, Texas. Mr. Wyman's
offices have been moved from the third floor
of the Baldwin to the sixth floor, where he and
his assistants have better facilities and more
room than before.
Ackerly's Music Store, Patchogue, N. Y.,
which was established in 1870 by George M.
Ackerly, father of Jerome Ackerly, for some
years past head of the company, was sold re-
cently to the Aeolian Co., New York, and will
be operated as a branch of that company under
the management of C. E. Salle who is well
known in the trade.
I
9
The Music Trade Review
MAY 18, 1929
; ince
1843
% c cAmerica's
I Fbremost
I
^Piano
Gulbransen Co. Purchases
Complete Radio Plant
Well-Known Piano Manufacturer Acquires Patents, Plant Facili-
ties and Personnel of Wells-Gardner & Co., Licensees
of R. C. A. and Hazeltine
HICAGO, ILL., May 13.—The Gulbransen Co., world's largest individual piano builders,
now becomes one of the mass producers of radio in acquiring the patents, plant facilities,
and personnel of Wells-Gardner & Co., licensees of Radio Corporation of America and
Hazeltine Corporation.
With net resources in excess of $5,000,000 and 500,000 square feet of modern plant and equip-
ment, the Gulbransen Co. forecasts a new order in radio manufacturing atid merchandising with
an initial production schedule at 100,000 screen
grid receivers, incorporating a number of novel
and interesting features to be publicly revealed
for the first time at the Radio Manufacturers'
Association trade show in June.
A. S. Wells, president of Wells-Gardner, G.
M. Gardner, vice-president, and Frank Dill-
bahner, secretary-treasurer, become directors of
the Gulbransen Co. under this new alignment,
which is headed by A. G. Gulbransen, founder
of the institution that bears his name, and one
of the outstanding personalities in American
industry.
Gulbransen radio manufacturing activity will
embrace from the start the completed product,
including such major constituent parts as con-
densers, transformers, filter condensers, speak-
ers and cabinets, assuring every advantage of
basic economies in manufacture together with
maintenance of highest quality standards in
output. The continuance of piano traditions
in cabinet construction and finish will also give
Gulbransen radio a unique advantage.
First call upon the new Gulbransen products
will be given to the fifteen hundred Gulbransen
piano dealers who have aided during the past
twenty-three years in building the Gulbransen
Co. to its present size. The company proposes
to serve this trade through an organization of
C
Introduces Two New
Capehart Orchestropes
The Capehart Automatic Phonograph Corp.,
Huntington, Ind., -has just announced two in-
teresting additions to its line, one an Orchcs-
trope designed for use in outdoor parks, built
to resist the weather and at the same time pos-
sess a volume loud enough to reach all parts
of the average park. The other is the Cape-
hart Aristocrat, an attractive compact model
designed for use in homes, clubs, etc. Both
models are fully automatic and equipped with
the recognized Capehart features.
The Hoermle Music Store, Inc., of Colum-
bus, O., has been chartered with capital stock
of $5,000. The incorporators are Albert N.
Gallard, Kathryn Haugran, and Bertha R. Gold-
stein.
A. G. Gulbransen
wholesale distributors located in every section
of the country.
John S. Gorman, vice-president of the Gul-
bransen Co. sees in the creation of a distributor-
dealer organization a means of rapid delivery
to dealers from local distributor's radio stocks
and the maintenance of intimate and effective
sales and service relations.
Second only to the product in interest to
distributors and dealers is the Gulbransen mer-
chandising plan, modern outgrowth of the
unique and aggressive methods of advertising
and dealer co-operation that have made Gul-
bransen a household name in every civil'/.ed
land. In the opinion of experienced merchan-
disers, Gulbransen is certain to wield an im-
portant influence in the field of radios.
^ S T I E F F PIANO
Will attract tke attention of those
who know and appreciate tone guality
CHAS.M.STIEFF Inc.
JtieffHall

Baltimore
cyfie oldest
Piano"fbrte in
(America, to-day
owned and con*
trolled by the
direct decendents
of the founder
c

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