Music Trade Review
Issue: 1928 Vol. 87 N. 18 - Page 6
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
NOVEMBER 3, 1928
The Music Trade Review
Slogan Contest to Be
Broadcast Over Radio
Federal Radio Corp., Buffalo, Arranges to Give
the Movement Publicity Through That Means
—Thousands of Entries Received
The latest development in the $1,000 Music-
Slogan Contest, sponsored by the Music Indus-
tries Chamber of Commerce, is the announce-
ment that the contest will be announced twice
each week until its close over Station WGR,
l'aul H. Klugh, well known in the industry as
a result of his long connection with it, and now
vice-president and general manager of the
Zenith Radio Corp., Chicago.
Particular interest attaches to the appoint-
ment because of the fact that Mr. Klugh is
properly regarded as the father of the Music
Industries Chamber of Commerce, for it was
he who first broached the idea in 1914 and who
assisted materially in the formation of that
body in 1916. Mr. Klugh joined the piano trade
in Detroit in 1893, and then went to Chicago,
where he was for a number of years vice-presi-
MATS FOR NATIONAL
$1,000 SLOGAN CONTEST
Supplied FREE of Charge
A PRIZE OF
$1000
Style C
Mezzo
Grand
Here Is a Grand
That Sells
of the Henry F. Miller Style C
S ALES
Mezzo Grand were so great last fall when
we first introduced this new style that they
went clear over the bounds of our own
most enthusiastic forecasts and our dealers
took up the entire available stock of this
popular new grand.
There is a reason—for here is a grand
that sells. It is 5' 2" long, just the right
size to meet the present demand. It has
typical Henry F. Miller beauty and grace in
design with well-known Henry F. Miller out-
standing craftsmanship and finish.
Dealers who are interested in a line of
uprights, grands and reproducing pianos
that sell from sheer quality and genuine
value are regularly turning to the depend-
able Henry F. Miller line. You can profit
with this line, too. Ask for catalog and
information, NOW. Use the coupon below.
lianos
Choice of American Homj Singe. 1865
Henry F. Miller Piano Co., Boston, Mass.
R-1
.-
Get Our Prices
Just clip this coupon to your letterhead
and mail it to Henry F. Miller Piano
Co., Boston, Mass., for catalog, prices
and complete information.
Buffalo, operated by the Federal Kadio Corp.,
which company has also agreed to distribute
leaflets regarding the contest to listeners-in
who seek information.
Meanwhile slogan entries are pouring in in
great volume from all parts of the country,
every State in the Union being represented by
hundreds of suggested slogans from big and
little communities. To date, it is estimated,
not less than 20,000 entries have been received,
written in a medley of languages, including be-
sides English, German, French, Italian, Nor-
wegian, Swedish, Danish and Czecho-Slovakian.
One of the entries received early in the contest
was from a small town in Germany.
While no attempt at classification has been
made, preliminary examination of the entries
reveals that they come from persons in all
walks of life, including physicians, lawyers,
journalists, clergymen, business men, clerks,
students, professional musicians, artists and
men and women obviously engaged in humble
avocations. It is apparent, too, that the great
majority of those who so far have submitted
slogans have been actuated by a keen love of
music and the desire to aid in its general ad-
vancement, rather than by the hope merely of
obtaining the prize.
Perhaps a majority of the entries so far re-
ceived have been from women who apparently
have taken a great interest in the contest from
the very start. One reason for this probably
has been because of the attention given to it
by women's clubs, one such organization in
Ocean City, N. J., having announced in the
local newspaper that the slogan contest would
constitute an item on the agenda for the next
meeting of the club.
dent of the Cable Company. Then he came to
New York and was for six years president of
the Autopiano Co., subsequent to which he
entered the radio field, where for five years he
had presided over the annual radio trade ban-
quet. Mr. Klugh has been president of the
National Piano Manufacturers' Association and
also of the Piano Club in Chicago.
Knox Writes New Book on
Science and Art of Selling
Well-known Authority on Applied Salesman-
ship Responsible for New and Valuable Vol-
ume on That Important Subject
Former Piano Man and Well-Known Figure in
the Radio Trade to Take Active Part in the
Arrangements for Convention Banquet Next
June in Chicago
A particularly interesting and constructive
volume on "The Science and Art of Selling,"
written by James Samuel Knox, A.M., LL.D.,
has just been published by the Knox Business
Hook Co., Cleveland, O. Mr. Knox, who is a
recognized authority on salesmanship, offers a
wealth of material in his latest volume. He
treats of the fundamental factors in business,
including the economics of distribution, store
management, accounting and business psycholo-
gy, and then goes immediately into the basic
principles of salesmanship, its development and
analysis, devoting a special section to retail
selling, which includes some valuable sugges-
tions on methods and training.
A particularly interesting section of the book-
is given over to an analysis of efficient and in-
efficient selling methods, laying particular em-
phasis upon the necessity for careful training
of salesmen, declaring that the old doctrine
that a salesman is born and not made is a fal-
lacy and particularly dangerous in the face ol
existing competition. Mr. Knox also gives at-
tention to specialty salesmanship, which should
be of particular interest to those who go out
into the field for business.
On the whole, the volume, comprising nearly
400 pages, is full of matter that should prove
of value even to those who feel that they are
fully acquainted with all phases of selling.
An important addition to the banquet com-
mittee which will have charge of the annual
banquet of the National Association of Music
Merchants at the 1929 convention in Chicago is
The Columbia Piano Co., Yoakum, Tex., has
enlarged its quarters to include the former store
of the Oasis confectionery on Lott street, which
will give entrance on May and Lott streets.
Paul B. Klugh Named on
Banquet Committee
NOVEMBER 3, 1928
The Music Trade Review
Slogan Contest to Be
Broadcast Over Radio
Federal Radio Corp., Buffalo, Arranges to Give
the Movement Publicity Through That Means
—Thousands of Entries Received
The latest development in the $1,000 Music-
Slogan Contest, sponsored by the Music Indus-
tries Chamber of Commerce, is the announce-
ment that the contest will be announced twice
each week until its close over Station WGR,
l'aul H. Klugh, well known in the industry as
a result of his long connection with it, and now
vice-president and general manager of the
Zenith Radio Corp., Chicago.
Particular interest attaches to the appoint-
ment because of the fact that Mr. Klugh is
properly regarded as the father of the Music
Industries Chamber of Commerce, for it was
he who first broached the idea in 1914 and who
assisted materially in the formation of that
body in 1916. Mr. Klugh joined the piano trade
in Detroit in 1893, and then went to Chicago,
where he was for a number of years vice-presi-
MATS FOR NATIONAL
$1,000 SLOGAN CONTEST
Supplied FREE of Charge
A PRIZE OF
$1000
Style C
Mezzo
Grand
Here Is a Grand
That Sells
of the Henry F. Miller Style C
S ALES
Mezzo Grand were so great last fall when
we first introduced this new style that they
went clear over the bounds of our own
most enthusiastic forecasts and our dealers
took up the entire available stock of this
popular new grand.
There is a reason—for here is a grand
that sells. It is 5' 2" long, just the right
size to meet the present demand. It has
typical Henry F. Miller beauty and grace in
design with well-known Henry F. Miller out-
standing craftsmanship and finish.
Dealers who are interested in a line of
uprights, grands and reproducing pianos
that sell from sheer quality and genuine
value are regularly turning to the depend-
able Henry F. Miller line. You can profit
with this line, too. Ask for catalog and
information, NOW. Use the coupon below.
lianos
Choice of American Homj Singe. 1865
Henry F. Miller Piano Co., Boston, Mass.
R-1
.-
Get Our Prices
Just clip this coupon to your letterhead
and mail it to Henry F. Miller Piano
Co., Boston, Mass., for catalog, prices
and complete information.
Buffalo, operated by the Federal Kadio Corp.,
which company has also agreed to distribute
leaflets regarding the contest to listeners-in
who seek information.
Meanwhile slogan entries are pouring in in
great volume from all parts of the country,
every State in the Union being represented by
hundreds of suggested slogans from big and
little communities. To date, it is estimated,
not less than 20,000 entries have been received,
written in a medley of languages, including be-
sides English, German, French, Italian, Nor-
wegian, Swedish, Danish and Czecho-Slovakian.
One of the entries received early in the contest
was from a small town in Germany.
While no attempt at classification has been
made, preliminary examination of the entries
reveals that they come from persons in all
walks of life, including physicians, lawyers,
journalists, clergymen, business men, clerks,
students, professional musicians, artists and
men and women obviously engaged in humble
avocations. It is apparent, too, that the great
majority of those who so far have submitted
slogans have been actuated by a keen love of
music and the desire to aid in its general ad-
vancement, rather than by the hope merely of
obtaining the prize.
Perhaps a majority of the entries so far re-
ceived have been from women who apparently
have taken a great interest in the contest from
the very start. One reason for this probably
has been because of the attention given to it
by women's clubs, one such organization in
Ocean City, N. J., having announced in the
local newspaper that the slogan contest would
constitute an item on the agenda for the next
meeting of the club.
dent of the Cable Company. Then he came to
New York and was for six years president of
the Autopiano Co., subsequent to which he
entered the radio field, where for five years he
had presided over the annual radio trade ban-
quet. Mr. Klugh has been president of the
National Piano Manufacturers' Association and
also of the Piano Club in Chicago.
Knox Writes New Book on
Science and Art of Selling
Well-known Authority on Applied Salesman-
ship Responsible for New and Valuable Vol-
ume on That Important Subject
Former Piano Man and Well-Known Figure in
the Radio Trade to Take Active Part in the
Arrangements for Convention Banquet Next
June in Chicago
A particularly interesting and constructive
volume on "The Science and Art of Selling,"
written by James Samuel Knox, A.M., LL.D.,
has just been published by the Knox Business
Hook Co., Cleveland, O. Mr. Knox, who is a
recognized authority on salesmanship, offers a
wealth of material in his latest volume. He
treats of the fundamental factors in business,
including the economics of distribution, store
management, accounting and business psycholo-
gy, and then goes immediately into the basic
principles of salesmanship, its development and
analysis, devoting a special section to retail
selling, which includes some valuable sugges-
tions on methods and training.
A particularly interesting section of the book-
is given over to an analysis of efficient and in-
efficient selling methods, laying particular em-
phasis upon the necessity for careful training
of salesmen, declaring that the old doctrine
that a salesman is born and not made is a fal-
lacy and particularly dangerous in the face ol
existing competition. Mr. Knox also gives at-
tention to specialty salesmanship, which should
be of particular interest to those who go out
into the field for business.
On the whole, the volume, comprising nearly
400 pages, is full of matter that should prove
of value even to those who feel that they are
fully acquainted with all phases of selling.
An important addition to the banquet com-
mittee which will have charge of the annual
banquet of the National Association of Music
Merchants at the 1929 convention in Chicago is
The Columbia Piano Co., Yoakum, Tex., has
enlarged its quarters to include the former store
of the Oasis confectionery on Lott street, which
will give entrance on May and Lott streets.
Paul B. Klugh Named on
Banquet Committee
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