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NOVEMBER 27, 1926
"Story of the Saxophone"
Issued by Buescher Go.
Origin and Development of the Instrument
Told in Interesting Way in New Publica-
t.on
ELKHAKT, IND., November 22.—The Buescher
Hand Instrument Co., manufacturer of Buescher
True-Tone saxophones and band instruments,
has issued a book of special value and inter-
est to saxophone players. The title is the
"Story of the Saxophone." The book follows
the title closely, confining itself to telling the
story of the origin and development of this
instrument. It also includes the beginner's
first lesson on the instrument, a feature of no
little value in selling this particular instru-
ment.
The Buescher advertising department has
also issued a number of interesting leaflets on
Buescher products, including descriptions of
the new octave key for Buescher saxophones,
the Snap-On pad, which allows the saxophone
player to replace a worn-out pad on his instru-
ment at a moment's notice, the Buescher True-
Tone baritones, including five families of bari-
tone horns, several models of Buescher basses
and a complete list of Buescher-madc acces-
sories.
Schwartz the World Over
The Music Trade Review
41
A Holiday Catalogue
The New B & J Supplementary Holiday Catalogue
A new 60-page supplementary catalogue No. 1 40, brimming full of Holiday
goods, and well-known, popular lines, is now being distributed to the trade.
It's different. Because in it are listed:
( I ) Numbers in every branch of Musical Merchandise, which have
proved themselves to be the "best sellers" throughout the country
Evidence of the world-wide scope of the
for the past year.
business of the Jack Schwartz Music Co., Inc.,
(2) New items from both Europe and America, showing the latest
wholesaler of high-grade musical merchandise
changes, and listed at the latest prices.
specialties, 10 West Nineteenth street, New
(3) Discontinued lines at a genuine saving of 15 to 25 per cent.
York, may be found in a substantial order re-
If you haven't received a copy, send for it today.
ceived last week from a musical director in
Germany. This customer .wrote for the com-
plete line of Micro products and the popular
5 Union Square
(Wholesale Only)
Black line reeds. Other orders noted recently
N e w York, N. Y.
by the sales department of the Schwartz firm
include firms in Australia, Samoan Islands,
the Philippines and other foreign countries.
The House of Schwartz is an advertiser in the
musical merchandise section of The Review
MONTE VISTA,
COLO., November
20.—The
SAN FRANCISCO, CAL., November 18.—The Conn
and attributes' a great deal of its growing for- San Francisco Co. is making much of the fact Charles E. Wells Music Co., of Denver, has
eign business to its trade paper advertising.
that Rube Wolf, former San Franciscan, is the opened a new branch store in the Cramer
new conductor of the Granada Theatre, where Building, handling a full line of pianos and
he is advertised extensively. Wolf plays the player-pianos. A formal opening was staged
trumpet and always a Conn instrument. In the by the management and several hundred
PHILADELPHIA, PA., November 20.—Within re- foyer of the mezzanine floor of this beautiful visitors were entertained. Andrew J. Speich,
cent days the firm of H. A. Weymann & Son, theatre the Conn San Francisco Co. has in- prominent Denver organist, has been appointed
Inc., received a large order list from a noted stalled a large showcase where as many of the manager of the local store and is assisted by
Holland importer of musical goods located in instruments used in the orchestra as space al- Mrs. Speich.
Amsterdam. This Amsterdam importer has be- lows are duplicated. There is brilliant illumina-
come Holland agent for the Weymann banjos tion for the case and it has been much noticed
and string instruments, made in the factory by patrons of the theatre going to the boxes
and loges.
here.
FRESNO, CAL., November 15.—With the reopen-
fng of schools the forepart of September the
Consult the Universal Want Directory of
Fresno Republican offered harmonicas as
The Review. In it advertisements are inserted
awards in stimulating boys and girls to do sub-
;
free of charge for men who desire pos tions.
CAN-TON, O., November 22.—Buescher band in- scription work. They report a fair measure
struments were given a boost this week with of success, distributing upwards of 150 har-
the personal appearance at a local theatre of monicas in three weeks in lieu of cash com-
Wesley Barry and his Hollywood orchestra. missions for subscriptions, and that the offer
of the harmonica's as prizes has drawn espe-
The D. W. Lerch Co., local representative of
Buescher band instruments, used a large easel cially well.
in its display window, calling attention to the
fact that this band uses Buescher instruments
The Beardsworth-Bond Music Co., Richmond,
exclusively, and underneath the caption was a Va., has assigned to S. G. Hamner, trustee, and
large photo of Barry and his band.
shows liabilities of $11,500 and assets of $400.
Quality Musical
BUEGELEISEN & JACOBSON
Conn Theatre Exhibit
Wells Opens New Branch
Weymanns in Holland
Harmonicas as Prizes
A Boost for Buescher
New Catalog
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